create a website

Welfare Effects of Pharmaceutical Informative Advertising. (2011). Cleanthous, Paris .
In: University of Cyprus Working Papers in Economics.
RePEc:ucy:cypeua:02-2011.

Full description at Econpapers || Download paper

Cited: 0

Citations received by this document

Cites: 25

References cited by this document

Cocites: 50

Documents which have cited the same bibliography

Coauthors: 0

Authors who have wrote about the same topic

Citations

Citations received by this document

    This document has not been cited yet.

References

References cited by this document

  1. Ackerberg, Daniel, 2001. Empirically Distinguishing Informative and Prestige Effects of Advertising, RAND Journal of Economics 32(2):100-118.

  2. Ackerberg, Daniel, 2003. Advertising, Learning, and Consumer Choice in Experience GoodsMarkets: A Structural Empirical Examination, International Economic Review 44:1007-1040. American Psychiatric Association: Diagnostic and Statistical Manual of Mental Disorders (DSMIV -TR), Fourth Edition, Text Revision. American Psychiatric Association, Washington DC.

  3. Anand, Bharat and Ron Shachar, 2010. Advertising, the Matchmaker, Rand Journal of Economics, Rand Journal of Economics, Forthcoming.

  4. Approved Drug Products with Therapeutic Equivalence Evaluations. (The Orange Book), 29th Edition, 2009. U.S. Department of Health and Human Services, Food and Drug Administration, Center for Drug Evaluation and Research, Office of Information Technology, Division of Data Management and Services.
    Paper not yet in RePEc: Add citation now
  5. Badamgarav, Enkhe, Scott R. Weingarten, James M. Henning, Kevin Knight, Vic Hasselblad, Anacleto Gano, Jr., and Joshua J. Ofman. 2003. Effectiveness of Disease Management Programs in Depression: A Systematic Review, American Journal of Psychiatry 160: 20802090.
    Paper not yet in RePEc: Add citation now
  6. Berndt, Ernst R., L. T. Bui, D. H. Lucking-Reiley, and G. L. Urban, 1997. The Roles of Marketing, Product Quality and Price Competition in the Growth and Composition of the U.S. Anti-ulcer Drug Industry. In Bresnahan, Timothy F. and Robert J. Gordon (eds) 1997, The Economics of New Goods, University of Chicago Press, Chicago.
    Paper not yet in RePEc: Add citation now
  7. Berry, Steven T., 1994. Estimating discrete-choice models of product differentiation, Rand Journal of Economics, 25(2): 242-261.

  8. Berry, Steven T., James Levinsohn and Ariel Pakes, 1995. Automobile Prices in Market Equilibrium, Econometrica, 63(4): 841-890.

  9. Berry, Steven T., James Levinsohn and Ariel Pakes, 2004. Differentiated Products Demand Systems from a Combination of Micro and Macro Data: The New Car Market, Journal of Political Economy, 112(1), 68--105.

  10. Cleanthous, Paris, 2003. Pharmaceutical Demand and Welfare Implications of Innovation, Ph.D. Yale University.
    Paper not yet in RePEc: Add citation now
  11. Cleanthous, Paris, 2009. Evaluating Innovation and Moral Hazard in Pharmaceuticals, mimeo University of Cyprus.
    Paper not yet in RePEc: Add citation now
  12. Depression Guideline Panel 1993. Depression in Primary Care: Volume 2. Treatment of Major Depression. Clinical Practice Guideline, Number 5. Rockville, MD. U.S. Department of Health and Human Services, Public Health Service, Agency for Health Care Policy and Research. AHCPR Publication No. 93-0551. April.
    Paper not yet in RePEc: Add citation now
  13. Ellickson, Paul, Scott Stern and Manuel Trajtenberg, 1999. Patient Welfare and Patient Compliance: An Empirical Framework for Measuring the Benefits from Pharmaceutical Innovation, in Ernst Berndt and David Cutler (eds.), 2001. Medical Care Output and Productivity, Studies in Income and Wealth, Vol. 62: 539-60. University of Chicago Press.

  14. Erdem, Tulin and Michael Keane, 1996. Decision-making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets, Marketing Science 15(1): 1-20.

  15. Hausman, Jerry and Daniel McFadden, 1984. Specification Tests for the Multinomial Logit Model, Econometrica, 52(5): 1219-1240.

  16. Lacy, Charles F., Lora L. Armstrong and Morton P. Goldman, 2009. Drug Information Handbook, 18th Edition. Web Publication, Lexi-Comp.
    Paper not yet in RePEc: Add citation now
  17. Milgrom, Paul and John Roberts, 1986. Price and Advertising Signals of Product Quality, Journal of Political Economy 94(4): 796-821.

  18. Miranda et al., 1994. Mental Disorders in Primary Care, Jossey-Bass Publications.
    Paper not yet in RePEc: Add citation now
  19. National Comorbidity Survey, 2009. [http://www.hcp.med.harvard.edu/ncs] Nevo, Aviv, 2000. A Practitioner's Guide to Estimation of Random-Coefficients Logit Models of Demand, Journal of Economics and Management Strategy, 9(4): 513-48 Petrin, Amil, 2002. Quantifying the Benefits of New Products: The Case of the Minivan, Journal of Political Economy, 110(4): 705-29.

  20. Physician's Desk Reference, 2002. Montvale, NJ. Medical Economics Data.
    Paper not yet in RePEc: Add citation now
  21. Salmans, Sandra, 1997. More on Treatments. Depression: Questions You Have. Answers You Need: 145. People's Medical Society Publications.
    Paper not yet in RePEc: Add citation now
  22. Shum, Matthew, 2004. Does Advertising Overcome Brand Loyalty? Evidence from the Breakfast Cereals Market, Journal of Economics and Management Strategy 13: 241-272.

  23. Sovinsky Goeree, Michelle, 2008. Limited Information and Advertising in the U.S. Personal Computer Industry, Econometrica, 76(5): 1017-1074.

  24. The Lewin Group, 2000. Access and Utilization of New Antidepressant and Antipsychotic Medications, U.S. Department of Health and Human Services.
    Paper not yet in RePEc: Add citation now
  25. Trajtenberg, Manuel, 1989. The Welfare Analysis of Product Innovations, with an Application to Computed Tomography Scanners, Journal of Political Economy, 97(2): 444-79. Total AD Total AD Total AD Total AD Total AD Total Sales (Billion $) 434 32.1 0.13 102 0.96 163 3.04 229 10.1 654 12.5 928 Advertising-to-Sales Ratio (%) 5.3 n.a. 15 n.a. 13 5.1 18 6.9 9.7 4.6 8.1 4.2 Advertising-to-Margin Ratio (%) 7.3 n.a. n.a. n.a. n.a. 7.1 n.a. 9.5 n.a. 6.0 n.a. 5.5 Advertising Expenses (Billion $) 21.6 n.a. 0.02 n.a. 0.12 8.39 0.55 15.8 0.98 30.1 1.02 39.0 Direct-to-Consumer Advertising (%) 13 n.a. - n.a. - 4.5 - 16 12 14 12 11 Professional Journal Advertising (%) 2.1 n.a. 22 n.a. 6.7 4.3 3.3 3.2 3.2 1.3 4 1.0 Sales Representative Details (%) 25 n.a. 42 n.a. 47 35 45 30 34 24 34 17 Retail Value of Samples (%) 60 n.a. 36 n.a. 46 57 52 51 51 61 49 71 Research & Development (Billion $) 26 1.5 n.a. 6.8 n.a. 12 n.a. 21 n.a. 31 n.a. 40

Cocites

Documents in RePEc which have cited the same bibliography

  1. An analytical model of the relationship between product quality and advertising. (2017). Chenavaz, Régis ; Jasimuddin, Sajjad M.
    In: Post-Print.
    RePEc:hal:journl:hal-01685892.

    Full description at Econpapers || Download paper

  2. Effectiveness of Paid Search Advertising: Experimental Evidence. (2016). Dai, Weijia ; Luca, Michael.
    In: Harvard Business School Working Papers.
    RePEc:hbs:wpaper:17-025.

    Full description at Econpapers || Download paper

  3. Effect of Advertising on the Brand Loyalty of Cosmetic Products among College Students. (2016). Ababio, Abraham Gyamfi ; Yamoah, Emmanuel Erastus .
    In: International Review of Management and Marketing.
    RePEc:eco:journ3:2016-01-02.

    Full description at Econpapers || Download paper

  4. Advertising’s Elusive Economic Rationale: is there a case for limiting tax relief?. (2015). Driver, Ciaran.
    In: MPRA Paper.
    RePEc:pra:mprapa:68790.

    Full description at Econpapers || Download paper

  5. The effects of corporate social responsibility on brand equity and firm performance. (2015). Wang, David Han-Min ; Hsiao, Chih-Yi ; Yu, Tiffany Hui-Kuang ; Chen, Pei-Hua .
    In: Journal of Business Research.
    RePEc:eee:jbrese:v:68:y:2015:i:11:p:2232-2236.

    Full description at Econpapers || Download paper

  6. The Effects of Banning Advertising on Demand, Supply and Welfare: Structural Estimation on a Junk Food Market. (2014). O'Connell, Martin ; Griffith, Rachel ; Dubois, Pierre.
    In: TSE Working Papers.
    RePEc:tse:wpaper:28116.

    Full description at Econpapers || Download paper

  7. Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment. (2014). Tadelis, Steven ; Blake, Thomas ; Nosko, Chris .
    In: NBER Working Papers.
    RePEc:nbr:nberwo:20171.

    Full description at Econpapers || Download paper

  8. Advertising as Insurance or Commitment? Evidence from the BP Oil Spill. (2014). Hastings, Justine ; Chyn, Eric ; Barrage, Lint.
    In: NBER Working Papers.
    RePEc:nbr:nberwo:19838.

    Full description at Econpapers || Download paper

  9. Online ads and offline sales: measuring the effect of retail advertising via a controlled experiment on Yahoo!. (2014). Lewis, Randall ; Reiley, David.
    In: Quantitative Marketing and Economics (QME).
    RePEc:kap:qmktec:v:12:y:2014:i:3:p:235-266.

    Full description at Econpapers || Download paper

  10. The Effects of Banning Advertising on Demand, Supply and Welfare: Structural Estimation on a Junk Food Market. (2014). O'Connell, Martin ; Griffith, Rachel ; Dubois, Pierre.
    In: CEPR Discussion Papers.
    RePEc:cpr:ceprdp:9942.

    Full description at Econpapers || Download paper

  11. Beer Snobs do Exist: Estimation of Beer Demand by Type. (2014). Toro González, Daniel ; Mittelhammer, Ron ; McCluskey, Jill ; Toro-Gonzalez, Daniel.
    In: 2014 Annual Meeting, July 27-29, 2014, Minneapolis, Minnesota.
    RePEc:ags:aaea14:169787.

    Full description at Econpapers || Download paper

  12. Advertising Effects in Presidential Elections. (2013). Gordon, Brett ; Hartmann, Wesley R..
    In: Marketing Science.
    RePEc:inm:ormksc:v:32:y:2013:i:1:p:19-35.

    Full description at Econpapers || Download paper

  13. Information content of advertising: Empirical evidence from the OTC analgesic industry. (2013). Ciliberto, Federico ; Anderson, Simon ; Liaukonyte, Jura.
    In: International Journal of Industrial Organization.
    RePEc:eee:indorg:v:31:y:2013:i:5:p:355-367.

    Full description at Econpapers || Download paper

  14. Advertising expenditure and consumer prices. (2013). Rauch, Ferdinand.
    In: International Journal of Industrial Organization.
    RePEc:eee:indorg:v:31:y:2013:i:4:p:331-341.

    Full description at Econpapers || Download paper

  15. The value relevance of brand equity in the financial services industry: an empirical analysis using quantile regression. (2012). Ye, Fang-Ru ; Yu, Tiffany ; Wang, David.
    In: Service Business.
    RePEc:spr:svcbiz:v:6:y:2012:i:4:p:459-471.

    Full description at Econpapers || Download paper

  16. Push-Me Pull-You: Comparative Advertising in the OTC Analgesics Industry. (2012). Renault, Régis ; Ciliberto, Federico ; Anderson, Simon ; Liaukonyte, Jura.
    In: MPRA Paper.
    RePEc:pra:mprapa:38626.

    Full description at Econpapers || Download paper

  17. Measuring the Informative and Persuasive Roles of Detailing on Prescribing Decisions. (2012). Ching, Andrew ; Ishihara, Masakazu.
    In: Management Science.
    RePEc:inm:ormnsc:v:58:y:2012:i:7:p:1374-1387.

    Full description at Econpapers || Download paper

  18. The impact of direct-to-consumer television and magazine advertising on antidepressant use. (2012). Simon, Kosali I. ; Avery, Rosemary J. ; Eisenberg, Matthew D..
    In: Journal of Health Economics.
    RePEc:eee:jhecon:v:31:y:2012:i:5:p:705-718.

    Full description at Econpapers || Download paper

  19. “A Definition at Last, But What Does it All Mean?” Newspaper Coverage of Organic Food Production and its Effects on Milk Purchases. (2012). Kiesel, Kristin .
    In: Journal of Regional Analysis and Policy.
    RePEc:ags:jrapmc:122316.

    Full description at Econpapers || Download paper

  20. The Evolution of Internal Market Structure. (2011). Sonnier, Garrett P. ; Rutz, Oliver J..
    In: Marketing Science.
    RePEc:inm:ormksc:v:30:y:2011:i:2:p:274-289.

    Full description at Econpapers || Download paper

  21. How Do Experience and Shopping Frequency Affect Consumers Brand Choice?. (2011). Farina, Tatiana .
    In: Insper Working Papers.
    RePEc:ibm:ibmecp:wpe_257.

    Full description at Econpapers || Download paper

  22. Advertising and Consumer Awareness of New, Differentiated Products. (2011). Llobet, Gerard ; Barroso, Alicia .
    In: Working Papers.
    RePEc:cmf:wpaper:wp2011_1104.

    Full description at Econpapers || Download paper

  23. Expert Opinion and the Demand for Experience Goods: An Experimental Approach. (2011). Villas-Boas, Sofia ; Hilger, James ; Rafert, Greg .
    In: Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series.
    RePEc:cdl:agrebk:qt0h43433x.

    Full description at Econpapers || Download paper

  24. Is quality accreditation effective? Evidence from the childcare market. (2010). Xiao, MO.
    In: International Journal of Industrial Organization.
    RePEc:eee:indorg:v:28:y:2010:i:6:p:708-721.

    Full description at Econpapers || Download paper

  25. Nonparametric Identification of Multinomial Choice Demand Models with Heterogeneous Consumers. (2010). Haile, Philip ; Berry, Steven.
    In: Cowles Foundation Discussion Papers.
    RePEc:cwl:cwldpp:1718.

    Full description at Econpapers || Download paper

  26. How Does Advertising Affect Market Performance? The Case of Generic Advertising. (2010). Stiegert, Kyle ; Hamilton, Stephen ; Richards, Timothy J..
    In: Working Papers.
    RePEc:ags:uwfswp:201440.

    Full description at Econpapers || Download paper

  27. Examining consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables using experimental economics. (2010). Kaiser, Harry ; Rickard, Bradley J. ; Richards, Timothy J. ; Liaukonyte, Jura.
    In: Working Papers.
    RePEc:ags:cudawp:126965.

    Full description at Econpapers || Download paper

  28. A Dynamic Structural Model of User Learning in Mobile Media Content. (2009). Ghose, Anindya ; Han, Sang Pil .
    In: Working Papers.
    RePEc:net:wpaper:0924.

    Full description at Econpapers || Download paper

  29. Nonparametric Identification of Multinomial Choice Demand Models with Heterogeneous Consumers. (2009). Haile, Philip ; Berry, Steven.
    In: NBER Working Papers.
    RePEc:nbr:nberwo:15276.

    Full description at Econpapers || Download paper

  30. The effect of advertising on brand awareness and perceived quality: An empirical investigation using panel data. (2009). draganska, michaela ; Clark, Robert ; Doraszelski, Ulrich.
    In: Quantitative Marketing and Economics (QME).
    RePEc:kap:qmktec:v:7:y:2009:i:2:p:207-236.

    Full description at Econpapers || Download paper

  31. Persuasive and Informative Advertising: A Classroom Experiment. (2009). Freeborn, Beth ; Hulbert, Jason P..
    In: Working Papers.
    RePEc:cwm:wpaper:85.

    Full description at Econpapers || Download paper

  32. How Does Advertising Affect Market Performance? The Case of Generic Advertising. (2009). Stiegert, Kyle ; Richards, Timothy ; Hamilton, Stephen.
    In: 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin.
    RePEc:ags:aaea09:49187.

    Full description at Econpapers || Download paper

  33. Information, Learning, and Drug Diffusion: the Case of Cox-2 Inhibitors. (2008). Chintagunta, Pradeep ; GingerZ. Jin, ; Jiang, Renna ; Chintadunta, Pradeep.
    In: NBER Working Papers.
    RePEc:nbr:nberwo:14252.

    Full description at Econpapers || Download paper

  34. The impact of advertising on consumer price sensitivity in experience goods markets. (2008). SUN, Baohong ; Keane, Michael ; Erdem, Tulin.
    In: Quantitative Marketing and Economics (QME).
    RePEc:kap:qmktec:v:6:y:2008:i:2:p:139-176.

    Full description at Econpapers || Download paper

  35. Informing, Transforming, and Persuading: Disentangling the Multiple Effects of Advertising on Brand Choice Decisions. (2008). CHEN, XINLEI ; Mehta, Nitin ; Narasimhan, OM.
    In: Marketing Science.
    RePEc:inm:ormksc:v:27:y:2008:i:3:p:334-355.

    Full description at Econpapers || Download paper

  36. Household willingness to pay for organic products. (2008). Nesheim, Lars ; Griffith, Rachel.
    In: CeMMAP working papers.
    RePEc:ifs:cemmap:18/08.

    Full description at Econpapers || Download paper

  37. Retailer entry conditions and wholesaler conduct: The theatrical distribution of motion pictures. (2008). Moul, Charles.
    In: International Journal of Industrial Organization.
    RePEc:eee:indorg:v:26:y:2008:i:4:p:966-983.

    Full description at Econpapers || Download paper

  38. Search and active learning with correlated information: Empirical evidence from mid-Atlantic clam fishermen. (2008). Weninger, Quinn ; Marcoul, Philippe.
    In: Journal of Economic Dynamics and Control.
    RePEc:eee:dyncon:v:32:y:2008:i:6:p:1921-1948.

    Full description at Econpapers || Download paper

  39. Seasonality and the Effect of Advertising on Price. (2008). Genesove, David ; Simhon, Avi.
    In: CEPR Discussion Papers.
    RePEc:cpr:ceprdp:6999.

    Full description at Econpapers || Download paper

  40. Household Willingness to Pay for Organic Products. (2008). Nesheim, Lars ; Griffith, Rachel.
    In: CEPR Discussion Papers.
    RePEc:cpr:ceprdp:6905.

    Full description at Econpapers || Download paper

  41. Consumer awareness and the use of payment media : evidence from young finnish consumers. (2008). Takalo, Tuomas ; Hyytinen, Ari.
    In: Research Discussion Papers.
    RePEc:bof:bofrdp:2008_002.

    Full description at Econpapers || Download paper

  42. Information or Persuasion? An Empirical Investigation of the Effect of Advertising on Brand Awareness and Perceived Quality using Panel Data. (2007). draganska, michaela ; Clark, Robert ; Doraszelski, Ulrich.
    In: Research Papers.
    RePEc:ecl:stabus:1971.

    Full description at Econpapers || Download paper

  43. The Effectiveness of Anti-Smoking Campaigns over the Life-Cycle and the Role of Information. (2006). Clark, Robert ; Choo, Eugene.
    In: Working Papers.
    RePEc:tor:tecipa:tecipa-263.

    Full description at Econpapers || Download paper

  44. Going where the Ad leads you: On High Advertised Prices and Search where to buy. (2006). Non, Marielle ; Maarten C. W. Janssen, .
    In: Tinbergen Institute Discussion Papers.
    RePEc:tin:wpaper:20060075.

    Full description at Econpapers || Download paper

  45. Information Spillovers in the Market for Recorded Music. (2006). Sorensen, Alan ; Hendricks, Ken .
    In: NBER Working Papers.
    RePEc:nbr:nberwo:12263.

    Full description at Econpapers || Download paper

  46. An Empirical Model of Advertising Dynamics. (2005). Manchanda, Puneet ; Dube, Jean-Pierre ; Hitsch, Gunter .
    In: Quantitative Marketing and Economics (QME).
    RePEc:kap:qmktec:v:3:y:2005:i:2:p:107-144.

    Full description at Econpapers || Download paper

  47. Advertising, search costs, and social welfare. (2005). Stivers, Andrew ; Tremblay, Victor J..
    In: Information Economics and Policy.
    RePEc:eee:iepoli:v:17:y:2005:i:3:p:317-333.

    Full description at Econpapers || Download paper

  48. Multihoming in the Market for Payment Media: Evidence from Young Finnish Consumers. (2004). Takalo, Tuomas ; Hyytinen, Ari.
    In: Discussion Papers.
    RePEc:rif:dpaper:893.

    Full description at Econpapers || Download paper

  49. Competitive Price Discrimination Strategies in a Vertical Channel Using Aggregate Retail Data. (2003). Besanko, David ; Gupta, Sachin ; Dube, Jean-Pierre.
    In: Management Science.
    RePEc:inm:ormnsc:v:49:y:2003:i:9:p:1121-1138.

    Full description at Econpapers || Download paper

  50. Is advertising a signal of product quality? Evidence from the compact disc player market, 1983-1992. (2003). Horstmann, Ignatius ; MacDonald, Glenn.
    In: International Journal of Industrial Organization.
    RePEc:eee:indorg:v:21:y:2003:i:3:p:317-345.

    Full description at Econpapers || Download paper

Coauthors

Authors registered in RePEc who have wrote about the same topic

Report date: 2025-02-26 16:31:33 || Missing content? Let us know

CitEc is a RePEc service, providing citation data for Economics since 2001. Sponsored by INOMICS. Last updated October, 6 2023. Contact: CitEc Team.

pFad - Phonifier reborn

Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


Alternative Proxies:

Alternative Proxy

pFad Proxy

pFad v3 Proxy

pFad v4 Proxy