A hi-fi capture from the foundry ephemera collection at Letterform Archive. See more Helvetica in the Online Archive.

Max Alfons Miedinger is a Swiss designer renowned for creating the world’s most recognized typeface, Helvetica. Despite its immense popularity, very little

Max Miedinger (December 24, 1910 – March 8, 1980) was a Swiss typeface designer. He was famous for creating Neue Haas Grotesk typeface in 1957 which was renamed Helvetica in 1960. When he was 26 years old he went to work as a typographer for an advertising studio called Globe. After ten years, Miedinger became a representative for the Type Foundry Haas (Switzerland). This is where he would make his mark on history by designing the most used typeface of the 20th century — Helvetica.

Helvetica Book Cover - neil stafrace neil stafrace Book cover about the father of the Swiss typeface Helvetica, Max Miedinger. The book cover features the same colour scheme from the Swiss flag.

Letterform Basics: Serifs, SanSerifs, Script & Display Typefaces; Parts of a Letter: descender, ascender, baseline. x-height, etc.

Before i even looked into this assignment, i always viewed Helvetica as this neutral font that makes anything look good. It's not too fancy, and it doesn't look anything at all unprofessional. So i decided to look into the creator behind this marvelous typeface. While doing research on Max Miedinger and Helvetica, i have learned so much that i believe will help me in my near future of Graphic Design studies. I also learned so much about the concept of typography in different countries. The…

Printed in Germany for circulation via Burbank, California.

Helvetica. A legacy like none other. A font for all time. One man. One typeface. One moment. Epic film trailer talk.

Max Miedinger (24 December 1910 in Zurich, Switzerland 8 March 1980, Zrich, Switzerland) was a Swiss typeface designer. He was famous for creating the Neue Haas Grotesk typeface in 1957 that was renamed Helvetica in 1960. Marketed as a symbol of cuttingedge Swiss technology, Helvetica achieved i

Blank walls suck, so bring some life to your dorm, bedroom, office, studio, wherever Printed on 185gsm semi gloss poster paper Custom cut - refer to size chart for finished measurements Includes a 3/16 inch (5mm) white border to assist in framing Since every item is made just for you by your local third-party fulfiller, there may be slight variances in the product received