An empty wine gums packet

I don't get it. Why are these called wine gums? According to Wikipedia, it's because the flavors are 'similar to the experience of savoring a fine wine'. You know, I like gummy candies. A lot. And I like wine too. But I see zero connection between the two. Zilch. I bought these a while back in London, intrigued by the little words on each one:

Did you know? Wine gums have never actually contained wine. British company Maynard's claims to have invented them in the early 1900s, when Charles Gordon Maynard decided to create a sweet that would appeal specifically to adults, but not upset his teetotal father. #FlashbackFriday #FridayFeeling

Haribo wine gums

Winegum Juicies, 130 g

Maynards Wine Gums [UK]165g #fall #like #f #beautiful #bhfyp #birthday #cake #candy #chocolate #coffee #cottoncandy #Deals #delicious #dessert #follow #food #foodie #foodporn #Freeshipping #fun #halloween #instagood #lovesweets #os #party #sugar #sweet #sweets #sweettooth #tasty

En primeurs, o compra a la avanzada, es una modalidad de compra de vino procedente de Burdeos que permite adquirir los vinos cuando aún están en proceso de envejecimiento, antes de salir al mercado. Algunas bodegas españolas, como es el caso de Terroir al Límit y Terroir sense Fronteres, ofrecen esta ventajosa posibilidad de la que contamos algunos detalles adicionales a continuación.

Maynards wine gums. Inside the pack :)