Something & Nothing is a low calorie, lightly carbonated premium soda, made with the highest quality natural juices, extracts and botanicals for elevated refreshment. Their range of preemium sodas and spritz are inspired by ideas, moments, experiences, culture and people; summarised in their tagline - For the curious. This cultural inspiration is prominent throughout the brand identity and TOV, visually distilled in to the images with fixed ratios on the cans. This appears across all of the…

Product photography. Learn why studio lighting, umbrellas, backdrops, and lightboxes are essential for great product images.

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iPhone product photography guide: 5 easy steps of taking good iPhone product photos for websites.

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Over a decade of selected works.