Judgment in Managerial Decision Making 8e Chapter 12

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Judgment

in Managerial Decision
Making 8e


Chapter 12
Improving Decision Making

Copyright 2013 John Wiley & Sons

Strategies for BeDer Decisions

Use decision-analysis tools


Acquire experJse
Debias your judgment
Reason analogically
Take an outsiders view
Understand others biases
Urge others to improve decisions

Use Decision-Analysis Tools


Linear models
What are they?
Why they help decisions
Why we resist them

Improving admissions decisions


Improving hiring decisions

Acquire ExperJse
Most studies use inexperienced
undergraduates
Experience allows for feedback
DiculJes in learning from feedback
Accurate and immediate feedback rare
Misremembering of forecasts

Acquiring experJse

Debias Your Judgment


Strategies for reducing bias
Consider the opposite
Make decisions in groups
Training in staJsJcal reasoning
Make people accountable

Unfreezing
Change
Refreezing

Reason Analogically
Abstract commonaliJes from situaJons
Understand key situaJonal dierences
Learn concepts with diverse training

Take an Outsiders View


Insider view versus outsider view
Overprecision
OpJmisJc esJmates of project compleJon
Entrepreneurs overesJmaJng probability of
success

Outsiders make beDer decisions


Ask for outsider advice

Understand Biases in Others


Select a comparison group
Assess the comparison groups distribuJon
Incorporate intuiJve esJmaJon
Assess the decisions predicJons
Adjust the intuiJve esJmate
adjusted es)mate = group mean +
correla)on (ini)al es)mate group mean)

Nudge Wider Decisions


Organ donaJons
Increasing contribuJons to 401(k) plans
Jointly evaluaJng employees

Conclusion
Refreeze your new decision-making strategies
Understand the decisions of others
Reward good decisions, not results

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