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    Airbus A3XX

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    Raghav Agarwal
    The document discusses Airbus's plans to launch the A3XX aircraft. It notes that global passenger traffic is expected to triple by 2019, increasing congestion at major airports. The A3XX would help connect major airports worldwide and attract 747 customers with its large capacity and spacious, luxurious design. However, the demand for the A3XX is highly uncertain and dependent on the growth of markets like China. Its success would hinge on achieving its break-even point of 300 units and on Boeing's competitive response. The conclusion is that Airbus should launch the A3XX as analyses show a likelihood of reaching the break-even point and a positive return on investment.

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    Airbus A3XX

    Uploaded by

    Raghav Agarwal
    1K views7 pages
    The document discusses Airbus's plans to launch the A3XX aircraft. It notes that global passenger traffic is expected to triple by 2019, increasing congestion at major airports. The A3XX would help connect major airports worldwide and attract 747 customers with its large capacity and spacious, luxurious design. However, the demand for the A3XX is highly uncertain and dependent on the growth of markets like China. Its success would hinge on achieving its break-even point of 300 units and on Boeing's competitive response. The conclusion is that Airbus should launch the A3XX as analyses show a likelihood of reaching the break-even point and a positive return on investment.

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    The document discusses Airbus's plans to launch the A3XX aircraft. It notes that global passenger traffic is expected to triple by 2019, increasing congestion at major airports. The A3XX would help connect major airports worldwide and attract 747 customers with its large capacity and spacious, luxurious design. However, the demand for the A3XX is highly uncertain and dependent on the growth of markets like China. Its success would hinge on achieving its break-even point of 300 units and on Boeing's competitive response. The conclusion is that Airbus should launch the A3XX as analyses show a likelihood of reaching the break-even point and a positive return on investment.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    1K views7 pages

    Airbus A3XX

    Uploaded by

    Raghav Agarwal
    The document discusses Airbus's plans to launch the A3XX aircraft. It notes that global passenger traffic is expected to triple by 2019, increasing congestion at major airports. The A3XX would help connect major airports worldwide and attract 747 customers with its large capacity and spacious, luxurious design. However, the demand for the A3XX is highly uncertain and dependent on the growth of markets like China. Its success would hinge on achieving its break-even point of 300 units and on Boeing's competitive response. The conclusion is that Airbus should launch the A3XX as analyses show a likelihood of reaching the break-even point and a positive return on investment.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 7

    Airbus A3XX

    By Group 2 Click to edit Master subtitle style Suri, Dimple Batra, Gauraw Prasad, Phani M.K.M.S, Puja Walia, Raghav Agarwal Vidhu

    VLA Industry scenario


    Duopoly Highly capital intensive Shift from Hub to Spoke model to Point to Point model Sensitive to fuel, pollution, price to the customers

    Need for the launch of A3XX

    Worldwide passenger traffic expected to triple in volume by 2019 Will eventually lead to worsening of congestion at major air-ports The two available Solutions:

    Increased frequencies and number between major airports. Increasing point-to-point routes.

    Need for the launch of A3XX (Cont.)

    Increasing frequencies among major airports can only be a short term solution Point to point services not feasible in developing economies because of lack of infrastructure

    Advantages of A3XX

    Best way to connect major airports of the world Ability to attract potential 747 customers. Deliver greater efficiency to carriers because of high capacity. More spacious and luxurious for customers. Easier to maintain and fix

    Challenges to A3XX

    Demand highly uncertain Dependent on growth of China Emergence of Low cost carriers Demand of smaller aircrafts Ultimate success Ability to break-even and future demands Dependent on Boeings response Lead to an era of price war

    Conclusion

    Airbus should go ahead with A3XX Since breakeven point is just 300 units there is a high likelihood of achieving break even point. Positive net present value of 511 million dollars indicating good return for the company. Will facilitate fast, efficient and luxurious way of travelling for customers

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