Export Feb Arowana
Export Feb Arowana
Export Feb Arowana
port news
FEBRUARY, 2006
AROWANA
Remains Potential for Export
Published by:
NATIONAL AGENCY FOR
EXPORT DEVELOPMENT (NAFED)
MINISTRY OF TRADE
Table of Content
Message
from the Editor’s
Desk
A
rowana is the natural resources from the
rainforests all over Indonesia. With an excellent
level of export, the availability of the resources
and the area of Indonesia’s rainforest have been the
Message from the Editor’s Desk 2 prime part to it. The freshwater ornamental fishes mainly
are collected from the Rainforest Rivers in Sumatra,
INDONESIAN EXPORT GALLERY West Kalimantan, Central and East Java, Bali, South
Sulawesi and Papua. Many people believe Arowana
REMAINS POTENTIAL FOR EXPORT 3 can give good fortune, good luck, and long life. On the
Pricy Species 5 other hand, keeping Arowana is also a good thing since
it is a rare fish, which is almost to face extinction.
Breeding 6
For Export 6 On this edition, Formcase as the winner in Primaniyarta
Award 2005 is also highlighted. As the producer of office
equipments, Formcase has been a well-known brand
INDONESIAN EXPORT BRAND in United States, Europe and Australia. Eventhough it
PT FORMCASE INDUSTRY 8 is not a very popular brand locally, but the domestic
market is still potential to be grabbed.
INDONESIAN EXPORT ICON Next to it, the article on Natural Rubber is also
mentioned. As the second biggest exporter of Natural
NATURAL RUBBER 10 Rubber to the world, Indonesia has been able to produce
several rubber products such as tires for different
vehicles. It is showing a great growth in the future.
Happy reading!
Published by : The Ministry of Trade, Republic of Indonesia, National Agency for Export Development (NAFED)
Advisor : Acting Chairman of NAFED : Mr. Hatanto Reksodipoetro Chief Editor : Mr. Rahayubudi
Editor : Djasdi Darwis, Sri Maryani Consultant : CV Kopan Jaya Reporter : TB Machroja, Donawati, Tiara Lumban
Gaol Layout : Xi-ant Design Address : Jl. Kramat Raya 172, Jakarta 10430, Indonesia Phone : (62-21) 3100569 ,
31904774, Facsimile : (62-21) 31901371,31901470 Website : http//www.nafed.go.id e-mail: nafed@nafed.go.id
Arowana
Remains Potential for Export
S
prawling across its vast including the Andaman, Java, South countries like Sri Lanka has (165
sea territories, Indonesia China, Sulawesi, Banda and Arafura species), Ethiopia (112 species), the
is home to world’s largest seas. Uniquely enough the vast array Philippines (109 species), Kenya (96
coral reef with over 50,000 of coral reefs are many of which species), Hawaii (60 species), Puerto
square kilometers or 18 are poorly described or completely Rico (49 species), and Singapore (32
percent of the total world coral reef unknown while the country has species).
populations. It‘s undeniable that been known for its greatest reef The freshwater ornamental fishes
Indonesia’s tropical coral reefs are biodiversity in the world. mainly are collected from the
among the richest on earth, rivaling There are more than 300 species of Rainforest Rivers in Sumatra, West
tropical rainforests in the biodiversity. marine and freshwater ornamental Kalimantan, Central and East Java, Bali,
Of about 4,000 fish species are fishes found in Indonesian water South Sulawesi and Papua. Initially,
believed to live in the world’s coral territories out of 1,100 or 34 percent the traded freshwater ornamental
reefs. It touches on both Indian of the world existing species, while fishes came from natural or wild
and Pacific oceans and many seas, for comparison, other tropical catching. There were approximately
P
T Formcase Industries was founded in 1962
in Medan, North Sumatera by duo brothers Most consumers of the developed countries deem
Edwin Manan and John Manan. They started that Asian Office Furniture products especially from
a home industry business producing home Indonesia are shoddy and have low quality.
and office furniture by applying simple tools Company’s dedication toward quality and design
and machineries. eventually paid off, winning International recognition
and receiving ISO 9001 Certificate from the UK based
In 1983, Robert Manan, son of Erwin Manan joined quality certification body, Lloyd. Formcase is the first
the company and took initiative to transforming home Indonesian Office Furniture company receiving ISO 9001
based industry to mass product industry by deploying Certificate.
computerized automatic machines. The products are With the international recognition, FORMCASE is
launched to the market with Grand Furniture Brand positioned as luxurious brand which is sold in the five
which is positioned as mid class products. continents. The corporate achievement has changed
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