Berman Bad Hair Day
Berman Bad Hair Day
Berman Bad Hair Day
HERMAN '
Department of Anthropology
Hunter College, CUNY
New York, NY 10021
rom his first "scientific" appearance in 1873 (Figure 1), the "Cave Man"2 seems utterly familiar. Although he has never been seen in the flesh, we instantly recognize him in illustrations, art, films, cartoons,
and museum displays. His place in human evolutionary
time is signaled by several attributes, most of which appear
concurrently: he is found in or in front of caves, or in a wild
setting confronting savage beasts. He is equipped with
(and archaeologically best identified by) stone, wooden, or
bone implements, usually associated with hunting or combat. In scientific illustration, he is often quite serious in demeanor, as seems to befit the arduous circumstances of his
life. He is attired in fur, which is often draped in ways that
shield the wearer from neither the weather nor untoward
gazes. Accessories, when they exist, consist of bone, antler, or claw jewelry. His hair is particularly noteworthy: he
sports shoulder-length or longer, often unstyled and even
unkempt, hair on his head and frequently is bearded. Significant body hair is often depicted.
This image is so familiar to us that it is difficult to think
of Paleolithic3 humans as looking any other way. And yet
our actual referents for this image are extremely scarce or
are belied by the extant paleoarchaeological record. Certainly many paleoanthropologists, archaeologists, physical
anthropologists, and evolutionary biologists in the latter
part of this century have contended that Upper Paleolithic
humans were "just like us." Conversely, the image of the
Cave Man is notably data-independent, and is, I suggest,
almost entirely based on a specific visual construct that has
remained remarkably stable for three millennia and more.
What then accounts for the persistence of this counter-image that powerfully negates paleoanthropological reality?
Visual conventions or stereotypes provide both artist
and audience with a parsimonious mode of expression: a
world of meaning through a single image. Conventions immediately, simply, and effortlessly convey the elements of
a situation or story so that we can properly "read" it The
economics of popular images, such as cartoons, force reliance on visual shorthand, on a common iconographic vocabulary, in order to communicate with an audience. Without this shorthand we would not be in on the joke. But
although conventions appear en face to simplify and clarify, they contain complex and often contradictory messages. Readings of images are psychologically, culturally,
and socially conditioned and may bear only a contingent
relationship to reality.
Some images seem to take on a life of their own, to persist
over long stretches of time. These images endure because
they readily sustain polyvalent, mutable readings, because
they are psychologically potent projections, and because they
provide visual support for histories and narratives. They also
may be used to create and maintain boundaries. In scientific
and popular discourse, visual imagery is particularly important, for, as Myers (1988.231) has argued, "the iconography
of a science is more likely to have an impact on the public
than the words or mathematics, which may be incomprehensible to them" (see, for example, Moser 1992; Myers 1988;
Rudwick 1976, 1988, 1992 on the relationship between the
visualization of scientific data and the effects of that visualization on the science itself and on its audience).
Bi RMAN
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Figure 4. Neanderthal Diorama. Hall of Human Biology and Evolution, American Museum of Natural History, New York, 1993. Nee. no.
338383. Photo by Finnin. Chesek, Beckett. Courtesy Department of Library Services, American Museum of Natural History.
by outrageous hardships.
The status of Wild Man was
thus reached not by a gradual ascent from the brute, but by
a descent" (Bemheimer [1952] 1970:8; see also Bartra
1994; Dudley and Novak 1972; Husband 1980; White
1972).
Over time, the significance of the Wild Man to European society changes, especially after the great age of exploration. He accrues a variety of meanings and associations. He is celebrated from the margins of manuscripts
(Camille 1992:109) to the manuscripts themselves, including The Faerie Queene and The Tempest. He is found in
song, theater, folktales, and art. Indeed, the figure and character of the Wild Man was widely disseminated throughout
medieval and Renaissance Europe. He is a familiar, ungodly figure, a bogeyman to frighten children, a symbol of
unfettered desires and cruel savagery. As a local European,
he becomes more benigna more tender-locked "Noble
Savage," in contradistinction to the real "savages" discovered outside of Europe. But he never wholly disappears,
and the association between hairiness and wildness he embodies is preserved and transferred wholly to the Cave
Mart.
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Figure 6. Anonymous. [Early German woodcut of a New World scene.] Woodcut, ca. 1505. Photo courtesy of the Spencer Collection, The New
York Public Library. Astor, Lenox and Tilden Foundation.
the artists, did not acknowledge the Cave Man's visual genealogy, but instead legitimized their work as Science. Accordingly, the consumers of the image thought they were
viewing Truth, not interpretation. Finally, in the age of mechanical reproduction, these illustrations were circulated
among the widest possible mass audience. Hairy Cave
Men filled the pages of magazines and newspapers and appeared in salons, fairs, and expositions.
We can see how this happened in a brief example from
nineteenth-century France. The emphasis on scientific accuracy in images of Cave Men coincides with a more general trend toward realism in art. Artists were attempting
what the art historian Linda Nochlin (1971:25) aptly terms
"genre paintings of history." While Realists confined
themselves to paintings of contemporary life, other French
Academic artists worked at the same time to create highly
influential15 paintings of history and prehistory. These
Academic paintings and sculptures were enormously
popular and were widely exhibited at the French Salons
and many of the great nineteenth-century exhibitions (Mainardi 1987, 1993). While this Academic art is generally ne-
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297
and twentieth centuries simply appropriated that readymade image, in part because the image is part of their artistic vocabulary. More importantly, the hairy Cave Man appears to look as a "missing link" should: his hairiness
places him somewhere between animals and modern humans, between animals and Civilization.
Implications
I have attempted to trace the image of the Cave Man
back to its roots, and to show that hair is a visual synecdoche for the nature and animality that connects the image
and its precursors. The Cave Man looks as he does because
he is a representation of our ideas about human nature and
human origins. His image is not necessarily based on scientific data, but is rather anchored in and entwined with
other tremendously puissant representations deriving from
pagan and Judeo-Christian traditions. We are readily convinced of the "truth" of Cave Man images because they
seem "natural" or familiar to us; in fact, they draw on a set
of conventionalized observations about the origins and
natural history of humans.
Hairstyles are a clue to where on the evolutionary tree an
artist or illustrator places his or her subject. Certainly a
thick coat of body hair and ungroomed head hair puts an
ancestor a great distance from modem humans (although
we have no data on when a hairy coat was lost), while most
Neanderthals have longer and untidier hair than Upper Paleolithic humans. Now these may be perfectly accurate
representations of our ancestors, but we have no data on
this subject until the Upper Paleolithic. Hair is our marker
of evolutionary position; the further away from our animal
origins, the more it is under control. (In many of the pictorial histories of humankind, later humans leave the Paleolithic behind, put on good Neolithic cloth coats,18 invent
headbands and pageboys, and settle down on their farms.)
So far, we have delineated some of the natural history of
the convention of the Cave Man and have examined the
significance of his hair. But why should this Cave Man
matter so to us? The Cave Man is a representation of our
ancestors; the fact of evolution forces us to acknowledge
that the Cave Man resides within each of us. He is our animal, primitive self, before the limits of society.
In one version, he is the Noble Savage, natural man before he was corrupted by civilization. He is romanticized as
a purely natural being, perhaps because
our fantasy of the noble savage represents a reality of our existence, it stands for our sense of something unhappily surrendered, the truth of the body, the truth of full sexuality, the
truth of open aggressiveness. Something, we know, must inevitably be surrendered for the sake of civilization; but the
"discontent" of civilization which Freud describes is our selfrecrimination at having surrendered too much. [Trilling
1974:18-19]
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Figure 7. Fernand Cormon. Cain, Salon of 1880. Photo courtesy of Musee d'Orsay, Paris. Photo RMN-00598767. Persons wishing to
photocopy or otherwise reproduce this material must contact the permissions department at the Musee d'Orsay, Pans.
In this sense, the Cave Man embodies a yearning for nature, for simplification. Things were simpler and more
natural in the Golden Age of the past, desires were unbridled, lusts were uninhibited, until we ruined it with Civilization. We hear the echo of the Noble Savage when we
think that those close to Nature are living a superior, natural life. As Joel Pfister (1997:183) has shown, for the white
middle and upper classes between the two World Wars,
"recovering the primitive became tantamount to restoring
one s deeper' humanity." This humanitythe inner Cave
Manwas often represented by the libidinous, neurosisfree, naked, pop culture Cave Man, embodied by such as
Tarzan.19 In a variation of this representation, the Flintstones and other cartoons make an essentialist argument:
human naturethat is, modem Western capitalist human
behaviorhas always been the same. Thus, family problems, economic problems, strife and warfare, manners and
mores are eternal human issues. The Cave Man can be
used to defend human nature as eternally the same.
The image can also be turned around to suggest how far
we have come, how advanced we are. We can embrace the
Cave Man's struggles with language, with the natural
world, with other Cave Men in a benign way, seeing him as
a humorous figure. In cartoons and movies he is often portrayed this way: somehow he arrives in the modern world,
where he bumbles with technology, with language, and
Notes
Acknowledgements. Thanks to C. Loring Brace. Eric Delson, Linda Jacobs, Alison Jolly, Susan Lees, Michelle Marcus,
Derek Miller, Lois Morris, Holly Pittman. Robert Pollack.
Susan Sidlauskas. Olga Softer, and two anonymous reviewers
for their attentive reading and helpful comments on this paper,
and to my family and friends, especially Gail Reed, for their
support and encouragement. Any errors, of course, remain my
own.
1. Please address correspondence to: Judith C. Bermap,
639 West End Avenue, Apt. 3D, New York, NY 10025.
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299
Figure 8. Charles R. Knight. Cave man of the Neanderthal race. Mural in the Age of Man Hall, American Museum of Natural History, New York,
1921. Neg. no. 39441 A. Photo by A. J. Rota. Courtesy of Department of Library Services, American Museum of Natural History.
2. I use the term Cave Man to denote the constructed image
Chaplin to the Three Stooges to Ringo Starr as Atouk in Caveman, 1981); adventure (Missing Link, 1988); and anthropological (Quest for Fire, 1981). This survey is based on the
Cave Filmography on the website http://www.banamba.com/
cave/film. Musical references are from Mesolithic Music at
the same link.
5. From the popular song, "Alley Oop," words and music
by Dallas Frazier, 1960. This song was covered by several artists and reached number one in 1960.
6. I write from the point of view of the "West," a term I do
not like to use, as it reduces the enormous complexities and vicissitudes of a variety of European and American cultures
over many centuries to a seemingly simple, monolithic, and
self-conscious entity. The term West creates an Other that is as
misleadingly stereotypical and reductive as the other stereotypes I discuss here. In fact, the experience of the Other is individualeach person determines his/her own definition of
Self and Otherbut this definition is dynamically shaped and
mediated by the historical, social, and cultural context in
which the individual is located (Mason 1990:2; Obeyesekere
1981:13-14). Thus, in the course of this essay, I shall try to
ground my observations in person, time, and space as specifically as possible.
7. The term artist is a bit misleading, as the portrayal of
Cave Men in scientific settings, such as book illustrations and
museum dioramas, was almost always a collaboration between artist and scientist. The work of artists was often and
necessarily bound by the strictures of anthropologists, curators, and other scientific personnel. For example, Charles R.
Knight's hand was guided by Henry Fairfield Osborn and
other members of the American Museum of Natural History
staff (Czerkas and Glut 1982).
8. The Cave Man is also influenced by another figure, that
of the hairy Holy Man. He is also outside of civilization, living
300
AMERICAN ANTHROPOLOGIST
freely and close to nature. He may have the same hair as that
of the savage Wild Man, but he is his inverse: he is peaceful,
in harmony with nature, and even possessed of holy characteristics (Warner 1995:66). Here, wild hair is a marker of asceticism, of the renunciation of the rules and goals of society,
of purity, of piety, of penance for impurity and impiousness,
and of separation. The sources of this image are found in the
Bible. Both Hebrew priests (Leviticus 21:5) and ascetics
termed "nazirites" had long hair, which was emphatically a
public sign of position and devotion. Conversely, shaven
heads (or having one's head shaved) was an act and sign of
public humiliation (II Samuel 10:4; Isaiah 3:17-24; see also
Milgrom 1996:907; Plaut 1981:1060-1061). The Hebrew root
of the word nazir, meaning to '"set aside,' 'dedicate,' or
'curse'" (Plaut 1981:1058 fn), suggests the duality of the hairy
man as the Holy Man, separated from society because he is
impure and wishes to cleanse himself, and the cursed Wild
Man, removed from society because he is impure and cannot
be cleansed. Christian ascetic monks, or anchorites, followed
that tradition. From the beginning, a set of legends accrued
around the desert monks (Williams 1925, 1926, 1935) and it is
in these legends that the connection between the Holy Man
and the Wild Man can be most closely apprehended. We can
underline the similarities between the Wild Man and Holy
Man: their separation from society, their animal nature, and,
emphatically, their wild hair, which serves as a signifier of
their inner natures. Both images externalize the animality of
the character through their hairiness, as both figures lose their
hairiness as they are redeemed. The Cave Man image is the
product of the Wild Man and the Holy Man. He is also, by
evolutionary retrojection, the source of that animal nature.
9. One may play this game out and think of counterexamples, the elephant, to cite an obvious one. We might also argue
that human hairlessness can be powerful: Michael Jordan
comes to mind. Certainly asceticism is expressed by hairlessness as well as hairiness. Exploring these exceptions is stimulating.
10. Much of the recent work concerns the evolution of
hominid body and brain thermoregulatory systems and their
associations with bipedalism and, later, increased brain size.
Wheeler (1984, 1985; see also Ebling 1985; Kushlan 1985)
has suggested that bipedalism, as well as loss of functional
body hair and the development of eccrine sweat glands and
subcutaneous fat, were early adaptations to the direct solar radiation of open savannah environments. Carrier (1984; see
also Brace 1995:157-159) has argued that the evolutionary
loss of body hair is one of several adaptations that allowed humans to be successful persistence hunters, able to outlast
game. Falk (1990; see also Dean 1990; Wheeler 1990) has discussed the evolutionary evidence for regulation of brain temperature and the consequences of this change for hominid
brain evolution, using fossil evidence for cranial blood flow.
11. Contrast the hairdos of these figures with the description of Neanderthal hair care described by Auel (1981:67-68)
in The Clan of the Cave Bear. The Neanderthal woman shampoos and conditions her own hair as well as that of her newly
adopted "Other" (i.e., Homo sapiens sapiens) daughter.
12. To be clear, the American Museum of Natural History's Hall of Human Biology and Evolution also depicts Up-
JUNE 1999
per Paleolithic humans that are clearly not Cave Men. They
are rather well-dressed and tressed.
13. I thank an anonymous reviewer for insight on this
point.
14. For an interesting parallel, see Cecelia Klein's (1995)
study of the transformation of the wild-haired Aztec goddess
Cihuacbatl in colonial Mexico. As Klein (1995:263) notes:
"the European Wild Woman could make herself at home in
colonial Central Mexico precisely because the Aztecs . . . had
expressed their values and concepts in metaphorical terms that
were often remarkably congruent with those of Europe."
15. Note that the influence I am concerned with here is not
just that on science, but on the popular imagination.
16. The data on Knight presented here are based largely on
the biography by Czerkas and Glut (1982). Knight was trained by
George de Forest Brush, who was a noted painter of Native
Americans; indeed, some of Knight's earlier works are fanciful
representations that cross Native Americans with an imagined
"primitive" (Czerkas and Glut 1982:8,22). In the course of his
work at the American Museum of Natural History, Knight
traveled to Paris and saw the work of the French Academic
painters (Czerkas and Glut 1982:8-9). Upon his return to New
York, he started working on murals and exhibits at the museum, painting prehistoric humans in the same "scientific"
style as the French.
17. Knight's influence was quite widespread. His work
was extensively seen in the United States, and he dominated a
whole school of artists, including Zdenek Burian and Jay Matternes. Burian's work (Augusta and Burian 1960) has been
widely disseminated in textbooks and popular pieces. Perhaps
the most familiar is his hairy Cro-Magnon male (Figure 9). He
is a robust, lively man, with somewhat scraggly hair and
beard, dressed in fur and leather, and carrying a toolkit that includes a bow and arrow. Most archaeology textbooks properly
point out Burian's error: the bow and arrow was not used in
Europe for another ten thousand years. This is an excellent example of the influence of the tradition of Wild Man/Noble
Savage on this genre of art: the Cro-Magnon is carrying the
bow and arrows because his referent is the Native American
(but see Mason 1990:117 for an alternative reading of the image). In either case, Burian's image belongs to the realm of the
Wild Man, not in the interpretation of prehistoric data.
18. For example, the recent discovery of evidence for fabric weaving by the residents of an Upper Paleolithic site in the
Czech Republic shows that the heretofore fur-clad Paleolithic
Cave Men wore woven nettle coats (Adovasio et al. 1996).
19. In the 1949 musical On the Town, Ann Miller sings about
her sexy "Prehistoric Man" as having "No repressionhe just
believed in free self-expression." There is also some delightful
wordplay on "bearskin" and "bare skin." The lyrics are by Betty
Comden and Adolf Green, music by Roger Edens.
20. A July 27, 1993, headline in the New York Post reads:
" 'Wild Man' to Go Free Again." The "Wild Man" referred to
was a homeless, mentally ill drug addict named Larry Hogue,
who assaulted and harassed residents of Manhattan's Upper
West Side. A follow-up story several days later (August 2,
1993) characterized other people like Hogue as "wild men."
BERMAN
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since it invites the readers to view and understand the tales, some of which they
might know from a European context, in the social relevance they possess in their
original surrounding. UIRICH MARZOLPH*
at bookstores
This cross-cultural examination of kinship and affinal relations as expressed in
traditional folktales is based on field data compiled by the author. The gender factor
and its impact on the form, structure, and contents of each item are explored in
conjunction with the concepts of multiple role playing, role transition, and role strain.
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