Strategic Alliances
Strategic Alliances
Strategic Alliances
REASONS
FOR FORMING STRATEGIC ALLIANCES
(i)
(ii)
To reduce financial risks IBM, Toshiba and Siemens have entered into
an alliance to share the fixed costs of developing new microprocessors.
(iii)
To bring complementary skills Intel formed and alliance with HewlettPackard (HP) to use HPs capability to develop Pentium microprocessors.
(iv)
(v)
(vi)