Rajarshi Mukherjee CV

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RAJARSHI MUKHERJEE

Creative Copywriter, Journalist,


knowledge Curator and
an avid Social Worker

AREAS OF EXPERTISE
Content creation
Product descriptions
SEO copywriting
Article writing
Proof reading
Blog writing
Script writing
Design thinking
Experimentation and conceptualization
of ideas
Content curation
Social media marketing

ABOUT ME
Hello everyone! As a highly motivated and results oriented performer, I have a proven track record of providing exemplary levels of
intellect and acumen to a broad range of service sectors, starting
from the media industry to knowledge development, social media
marketing, teaching and the advertising industry. The experience
gathered hitherto has enabled me to develop not only industry
specific solutions but also valuable and transferable skill sets in
these fast paced sectors.
Having excellent interpersonal and communication skills, being
emotionally mature and calming and honing a positive temperament
with an understanding disposition, I am now looking for a new and
challenging position, one which will make best use of my existing
skills and experience and also further my personal development.

EDUCATION

EXPERIENCE

Masters in English and Comparative Literature


Pondicherry Central University/
Pondicherry/2013-2015

Creative Copywriter
Pichkaari Design Studio/ Bangalore/ 2015-2016

Bachelors (Hons.) English


The English and the foreign Languages
university/Hyderabad/2010-2013
Bachelors (Hons.) Economics
(discontd.)
Ramakrishna Mission Vidyamandira/
Kolkata/2008-2010
Don Bosco School
CISCE/Kolkata/2008

Working as part of a team of professionals. Writing clear, consistent


and engaging copy for a range of audiences including, clients,
consumer, senior managers and colleagues.
Duties:
Writing short focused concise and engaging material for different
markets.
Promoting a clients brand image in the best possible way.
Carrying out research for articles.
Involved in writing for campaigns and banners.
Presenting various options to clients, ideas, samples etc.
Working in a range of different writing styles across various
platforms.
Working with a talented mix of designers, writers and account
managers.
Conducting in-depth telephone conversations with clients.
Researching a client, their market and also their competitors.

KEY SKILLS AND


COMPETENCIES
Flexible, versatile and able to quickly
move between projects.
Experience of working within a media /
digital agency.
Ability to produce creative and informative writing.
Impeccable spelling and grammar.
Experience of numerous media
platforms i.e. digital, TV, DM, outdoor and
press.
Strong attention to detail.
Can work well within a team.
A natural interest in reading and writing.
Ability to produce outstanding copy
under pressure.
Able to meet deadlines.
Totally comfortable writing in multiple
styles and for multiple formats.
Excellent domain knowledge, analytical
skills and web researching skills.
Ability to write research reports.
Strategic orientation and thinking.
Adept at MS Office.

CONTACT/SOCIAL
Flat no.201, Astha Apartent,
38, Sarkhel Para Lane, Bally,
Howrah, West Bengal- 711201,
India
9874803832
rajarshimukherjee.kolkata@
gmail.com
@Rajarshi Mukherjee
Tastelife613.wordpress.com
Therajarshicollective.word
press.com

EXPERIENCE
Content Curator
SPI Global/Pondicherry/May-November, 2015
Worked as part of a team of professionals. Created and curated
course material for premium online learning websites and consumer
specific live apps. Created specific content for visually challenged
students.
Duties:
Sorting through data on the Internet and collecting the most
relevant data to share on websites.
Crafting of premier courses for international E-learning websites
like Lynda, Udemy and Degreed with regard to all disciplines.
Working with leading clothes, apparel and beauty brands of USA
like Victorias Secret, Gucci , Bath & Body Works etc. to make
consumer specific deals and supervise them in a common platform,
Shopkick.
Working with different resources for information research analyzing data and generating reports.

Trainee Journalist
ABP News/Kolkata/ May-June, 2012
Worked with veteran reporters and fulfilled multifaceted duties that
included reporting, news/feature writing, researching, fact-checking,
proofreading and headline/cutline writing.
Trainee Journalist
The New Indian Express/Hyderabad/May, 2011
Consistently singled out as one of the most prolific writers and
productive story contributors among reporting staff, Covered a range
of areas (e.g., news, sports, business, education, healthcare, lifestyle,
travel) as a full-time general assignment reporter (and photographer)
for city supplements.

SOCIAL WORK
Robin Hood Army
Volunteer/West Bengal/October 2016 - present
Ambuja Cement Foundation Elementary English
education for economically challenged children
West Bengal/May-July, 2012
Skill and Entrepreneurship Development Institute
Spoken English education for vocational
training students
West Bengal/May-July, 2012

REFERENCES
Available on request

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