Botswana
Botswana
Botswana
Botswana
Home
Viewed by its people as Second only to Heaven, Botswana is one of the most
stable countries in Africa. Good economic policies transformed Botswana from one
of the poorest countries to a middle income one. Once focused solely on diamond
mining, the government has worked to broaden the economy.
Culture Overview
Cultural Essentials
There are vast differences between the values of the rural and urban
dwellers. More importantly, each ethnic group has their own distinct
culture. There are similarities and differences between these individual
tribal cultures. The similarities create a national culture, but the differences
may mean that some behaviors are less pronounced with some Batswana.
There are great differences between the old and the young as to what is
considered conformity. Young, urban Batswana (Generations X and Y)
want the accoutrements of success, while their parents are more
concerned with taking the time to sip tea leisurely and converse with
friends.
The Family
The basic unit of culture is the family, which includes both the nuclear and
the extended family or tribe. In traditional African cultures, the tribe is the
most important community, since it is the equivalent of a nation. The tribe
provides emotional and financial security.
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Communication
Although in the middle between direct and indirect communication styles,
Batswana generally maintain polite communication and avoid any form of
confrontation. Greetings are leisurely and include the words Sir (Rra) or
Madam (Mma).
Impact of Generations
As a relatively young country, Batswana over the age of 45 have seen
massive changes within their lifetimes. Younger Batswana, who have
grown up in an independent country and have benefited educationally,
seek to live in urban areas and amass the accoutrements of success. Quite
often, their parents have remained in rural areas and maintain the lifestyle
of their ancestors.
Religion
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Role of Women
The relatively young country has made tremendous strides towards gender
equality, seeing it as fundamental to the country's financial and economic
success as well as necessary to compete on an international level. Female
representation in decision-making positions has risen substantially,
although it remains relatively low compared to most Western countries.
About 75% of women who move from rural to urban areas engage in small
business. About 95% of all female-owned companies involve
knitting/sewing, poultry, baking, or small-scale food processing. The
remaining companies owned by women have developed into larger-scale
operations. These success stories are paving the way for entrepreneurial
women.
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Some older Batswana businessmen may think a woman should lower her
eyes when greeting them. Although this practice is slowly dying out, it is
probably a good idea to do so when meeting with government officials.
Establishing Credibility
Titles tell Batswana how to behave towards you and where to place you
relative to themselves -- and relative to the hierarchy. Without a title of
manager or above, they may assume that the businesswoman does not
have a position of authority. If you are a business traveler, you may wish to
invent a "business card title" to facilitate smoother working relationships.
View of Foreigners
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Please keep in mind that not all people from any given culture act the
same, but in order to describe cultural traits, we had to make
generalizations, which may not apply in some cases. Perhaps the most
important tip we can provide is that when interacting across cultures, you
need to approach every situation with an understanding of the basic tenets
of a given culture and yet remain alert to the specific cultural signals you
receive in each situation and adjust your behavior and expectations
accordingly.
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People value their role as a family or team member. They will often
identify themselves first as part of a group, then as an individual.
They may be uncomfortable if too much focus is placed on them
individually.
Individuals do not always feel comfortable taking sole credit for
accomplishments, even when credit is primarily due to them. Instead,
be sensitive to the role of the group, as well as the individual.
Promotions will be based on a mixture of group and individual
performance and achievement.
Individuals feel a strong sense of responsibility for family members.
Decision making may require a good deal of consensus building.
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Batswana colleagues:
The degree to which people feel that they can control time
The relative importance of relationships vs. schedules
Attitudes towards timekeeping and punctuality
Comfort level with short range vs. longer term planning
The feasibility / appropriateness of assigning set times for social
functions or business meetings to start and finish
Botswana is a moderately Fluid Time culture. The following tips will give
you clues about how you may best interact with Batswana colleagues:
Be accepting of the fact that people do not feel a sense of urgency for
promptness, but they understand the need for deadlines and
schedules.
Since people have respect for schedules, it is often valuable to seek
concurrence from team members when establishing deadlines.
Plans are often fluid, changing frequently and often at the last minute.
Fluid Time cultures often strive for balance in professional and
personal lives. They may not share the same sense of urgency or
ambition about completing business projects, sourcing new business,
or personal career advancement.
It may be rude to interrupt a colleague who is taking a long time to
deliver a message, and brevity to maintain time schedules is not
considered a virtue.
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The degree to which people feel they control their environment and
destiny-or the degree to which they feel their environment and
destiny control them
Openness to change and innovation
The preference for rules and structure
Willingness to take risks
The degree to which organizational practices encourage and reward
initiative and risk taking, and allow failure
People in these societies believe they have limited control over their
destiny or environment.
Although change may be viewed in a positive light, people from
Botswana may be reluctant to adopt new products or systems without
a great deal of research.
Employees expect managers to be strong leaders who care for their
staff and take a personal interest in their lives.
When delegating work to employees, it is a good idea to make
periodic checks on progress.
Risk tolerance is often a matter of position, with risk tolerance limited
to those in decision making positions.
Country Overview
The People
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Nationality:
Noun: Motswana (singular), Batswana (plural)
Adjective: Motswana (singular), Batswana (plural)
Population:
2,209,208
Note: estimates for this country explicitly take into account the effects of
excess mortality due to AIDS; this can result in lower life expectancy,
higher infant mortality, higher death rates, lower population growth rates,
and changes in the distribution of population by age and sex than would
otherwise be expected (July 2016 est.)
Ethnic groups:
Tswana (or Setswana) 79%, Kalanga 11%, Basarwa 3%, other, including
Kgalagadi and white 7%
Religions:
Christian 79.1%, Badimo 4.1%, other 1.4% (includes Baha'i, Hindu,
Muslim, Rastafarian), none 15.2%, unspecified 0.3% (2011 est.)
Languages:
Setswana 77.3%, Sekalanga 7.4%, Shekgalagadi 3.4%, English (official)
2.8%, Zezuru/Shona 2%, Sesarwa 1.7%, Sembukushu 1.6%, Ndebele 1%,
other 2.8% (2011 est.)
Gaborone has been the capital since independence. It was built in the
1960s, and the specific site was chosen because it did not favor any one
ethnic group and was near the railway line. The city itself is designed in
concentric circles, much like a traditional village. As the city has grown,
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The government area includes ministries, the National Assembly, and the
House of Chiefs. The capital city is also home to the University of
Botswana, and the National Museum. It is a thriving metropolis.
Government
Country name:
Government type:
Parliamentary republic
Capital:
Gaborone
Independence:
30 September 1966 (from the UK)
Legal system:
Mixed legal system of civil law influenced by the Roman-Dutch model and
also customary and common law
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Economy
Currency:
Pula (BWP)
Economy - overview:
Industries:
Diamonds, copper, nickel, salt, soda ash, potash, coal, iron ore, silver;
livestock processing; textiles
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http://www.cso.gov.bw
Information maintained by the Central Statistics Office.
Location:
Southern Africa, north of South Africa
Area:
Total: 581,730 sq km
Land: 566,730 sq km
Water: 15,000 sq km
Land boundaries:
Total: 4,347.15 km
Border Countries: Namibia 1,544 km, South Africa 1,969 km, Zambia 0.15
km, Zimbabwe 834 km
Coastline:
0 km (landlocked)
Climate:
Semiarid; warm winters and hot summers
Terrain:
Predominantly flat to gently rolling tableland; Kalahari Desert in southwest
Elevation extremes:
Lowest point: Junction of the Limpopo and Shashe Rivers 513 m
Highest point: Tsodilo Hills 1,489 m
Natural hazards:
Periodic droughts; seasonal August winds blow from the west, carrying
sand and dust across the country, which can obscure visibility
Geography - note:
Landlocked; population concentrated in eastern part of the country
History Overview
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Farming people came into the area in the 5th century BC.
The Tswana came into the country during the 1st and 2nd centuries
BC.
European missionaries arrived in the 1800s.
To prevent Boer encroachment on the area, Reverend John
Mackenzie asked the British to occupy the area. Reverend John
Smith Moffat left the missionaries to take up a government post, later
helping create Bechuanaland Protectorate.
In 1836, the Africaners began the Great Trek from South Africa into
other regions on the continent. They forced many of the ethnic people
to move westward.
The Batswana seized the lands of the Bakhalagari people
commencing in 1842, making them into domestic servants.
The Boers attacked Botswana in 1852. The Batswana retaliated and
burned Boer homes.
By 1870, shortage of land in South Africa drove Boers into Botswana.
The missionaries petitioned the British government to intervene.
Reverend John Mackenzie declared a protectorate of the land around
the Molopo River in 1884. In 1885, the UK put Bechuanaland under
its protection.
In 1904, the UK assured inhabitants of the Bechuanaland
Protectorate, Basuotoland (Lesotho), and Swaziland that they would
not be included in the proposed Union of South Africa.
In 1920, the UK established two advisory councils representing
Africans and Europeans.
Copper mines were established in 1959.
In June 1964, the UK accepted proposals for democratic self-
government in Botswana. The seat of government was moved from
Mafikeng, in South Africa, to Gaborone in 1965. Seretse Khama, a
leader in the independence movement and the a descendent of the
traditional rule of the Bamangwato, was elected the first president, re-
elected twice, and died in office in 1980.
In 1967, diamonds were discovered at Orapa.
The UN demanded an end of Rhodesian hostilities on the Botswana
border in 1977.
Botswana became a founding member of the Southern African
Development Coordination Conference in 1980.
With the death of president Seretse Khama in 1980, vice president
Quett Masire was made president. He was re-elected in 1984, 1989
and 1994.
In 1995, the government began relocating bushmen to settlements
outside Central Kalahari Game Reserve.
The Kalahari bushmen took the government to court over the 2004
forced eviction from their land. They eventually won their battle in
2006.
Given falling diamond prices, the government cut production 50% in
April 2009. Production was increased in November, leading to an
economic recovery.
Government workers staged a two-month strike over wages in April
2011.
The government banned commercial wildlife hunting, commencing in
2014, because of a decline in animal populations.
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Country Information
Embassies
Public Holidays
Social Etiquette
Meeting People
Greetings are accompanied by polite inquiries into the health and well-
being of the person and their family. Rushing a greeting by not engaging in
social pleasantries is extremely rude.
Close friends may hug and kiss in greeting. There are no prohibitions about
men and women greeting each other, although women should wait for the
man to initiate the handshake.
Gift Giving
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Here are some general gift giving guidelines (but also check to be sure
they are permitted under company policy):
Entertaining
Table Manners
Batswana have casual table manners. However, the more formal the
occasion, the stricter the protocol. When in doubt, watch what others are
doing and emulate their behavior.
Table manners are Continental -- hold the fork in the left hand and
the knife in the right while eating.
Keep your hands visible when eating.
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Dining Out
Many restaurants include a service charge. If so, you may leave a tip to
reward exemplary service. If there is not a service charge, a tip of 10% is
given for good service. Most Batswana do not tip, but it is expected that
foreigners will.
Tipping
The following tipping hints are guidelines. You can find more explicit
information on restaurant tipping in the Dining Out section above.
Approach to Time
Compared to most Africans, Batswana respect time, although they are not
slaves to their watches. In business they strive to arrive punctually and
meetings generally begin close to the appointed time. However, there is a
leisurely approach to life. Most Batswana believe there is sufficient time
that they can extend protracted greetings and take morning and afternoon
tea breaks.
Conversation Topics
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Other Situations
Expect to queue often. Although most Batswana respect the line, there are
occasions when someone will cut in front of you. It is best to smile and not
make an issue of it. The Batswana believe that the person must have a
good reason for their breach of etiquette.
Although more common in rural areas, it is polite for women to keep their
thighs covered. As in many African countries, a woman's thighs are an
erogenous zone. Young Batswana in urban areas may wear tight pants or
short skirts, but it is more polite not to do so.
Faux Pas
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Communication
Communication Essentials
Most Batswana can speak several languages, including English. Even so,
since they learn British/South African English, they may not be aware of
the latest clichs and idioms.
Eye contact is crucial when conversing. If you do not make eye contact, the
Motswana may think you are avoiding them, which is an insult. However,
the rules change when speaking with elders, where it is polite to lower your
eyes as a sign of respect.
Key Words/Phrases:
The official language of Botswana is English. However, a large portion of
the population is more comfortable speaking a native language. The
largest population - 79% - speaks Sotswana, also called Setswana or
Tswana.
Yes: Ee
No: Nnyaa
Hello: Dumala
Goodnight: Boroko
Goodbye: Go siame
Please: Tsweetswee
Thank you: Ke itumetse (informal)
Thank you: Ke a leboga (formal)
How are you?: O kae? (informal)
How are you?: O tsogile jang? (formal)
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Using Translators
Take care in selecting a translator and develop an early understanding of
what you expect--specifically, the translation must be exact, rather than
what the translator thinks each party wants to hear.
To be on the safe side you may want to meet with the translator prior to
your appointments so that the person learns your accent and can be
exposed to any technical or non-familiar terms that may be used.
Developing a thorough relationship with your translator enables them to
argue your points with a level of confidence they might not otherwise have.
Have your translator explain to you the most elementary of basic
courtesies.
Non-Verbal Language
Letters/Email
Letters are used for formal communications. Letters may be addressed
using a person's honorific title and surname or their honorific title and
professional title.
Letters and emails should be warm and friendly, building upon the personal
relationship. There should be a brief personal comment before moving into
the business purpose of the communication.
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Telephone
Phone calls and emails are used for routine communication. A brief period
of general conversation about sports, family, or current events, less than
one minute, is sufficient before bringing the conversation to the business
topic.
It is important to be polite and append the appropriate term Rra or Mma for
Sir or Madam at the end of the greeting.
Presentations
Handouts
Audience
Presenter
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Date/Time
Date
In Botswana, dates are generally written in the day, month and year format
with a period between each number. If the day or month is less than 10,
including leading zeroes is optional. The year may be written in two- or
four-digits. Example: July 9, 2011 could be written 9.7.11 or 09.07.2011.
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To ensure there is no confusion, you may want to spell out the name of the
month. This leaves no ambiguity as to what is the day and what is the
month.
Time
The 24-hour clock is a timekeeping convention where the time of a day is
the number of hours since midnight. The 12-hour clock divides the day into
two periods (midnight to noon and noon to midnight), each with 12 hours.
Thus, 2 o'clock in the afternoon would be 14:00 in the 24-hour clock.
Business Protocol
Business Cards
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Business Attire
Gifts
Here are some general gift giving guidelines (but also check to be sure
they comply with company policy):
Business Entertaining
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Business Hours
Business Meetings
Meeting Essentials
The first meeting is often used to get to know each other and develop a
sense of trust rather than to conduct business. If meeting with a company
for the fist time, forward detailed information about your company, the
people who will be attending, and brief business biographies of each
participant. You can provide additional context by including references and
case studies.
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to them.
Meeting styles may vary depending upon the type of company. Large
companies tend to follow Western business practices of starting and
ending meetings on time, working from an agenda, and not allowing
interruptions. Smaller companies may not have a set ending time for the
meeting, may not have an agenda, and the meeting may be interrupted.
Scheduling Meetings
Agendas
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Conducting Meetings
It is imperative that you remain polite when dealing with Batswana. The
business community is relatively small and any indiscretion on your part
will quickly become public knowledge.
Management Styles
Relationships
Network and spend time getting to know your Batswana colleagues. This
gives them the opportunity to understand your character, which will foster
trust in you as a business partner. Relationships are built in the office,
especially over tea which is often served mid-morning and mid-afternoon.
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Management Essentials
If you were to think about the most important cultural attributes that you will
see operating in business in Botswana Africa, they would be:
Informality
Interpersonal relationships
Consensus building
Individual achievement
Risk Tolerance
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Like many African countries, the tolerance for risk and change varies by
the level of the person involved. Lower level employees, who have little
power, also have limited tolerance for risk. Higher level employees can
take greater risks; however, they may only do so after considerable
thought, planning and evaluation.
The fear of appearing foolish may lead to the need to thoroughly examine
every implication before reaching a decision. In other cases, decisions may
be made rapidly. It is often a matter of person preference of the person
involved.
If you leave the country, stay in touch with your Batswana colleagues and
gently follow-up on the status of the project. It is generally a good idea to
institute milestones so that you know if a project veers off target.
Decision Making
Company Structure
Business is dominated by the government. Many companies, outside the
mining industry, are small.
Managing Employees
Employees prefer managers who provide clear targets and instructions and
are also paternalistic. They expect their manager to offer advice and
guidance about both business and personal matters. As such, managers
often know a great deal more about their subordinates' private lives than in
many countries.
Since managers are viewed as parental figures, they are expected to take
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Decision Making
Batswana strive for harmonious working relationships. When possible,
decisions are reached after arriving at a consensus among their
stakeholders.
Team Focus
Since this is a hierarchical culture, it is important that the team leader have
a position that commands respect. The leader is then responsible for
explaining the goal to the entire team and ensuring that each member
understands their role. The leader should then harness the talent of the
group and develop synergies. The leader will be deferred to as the final
authority in decision making, but they do not dominate the discussion.
Negotiations
Avoid hard sell techniques, which are disliked. Show emotion about your
product or service. Do not show anger. It is important to control your
temper while negotiating since emotional control is a sign of good
character.
Concessions are generally made begrudgingly. They are a last resort when
nothing else has led to the desired outcome. If negotiating with a large
company, be prepared to make concessions at the end of the process,
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When negotiating with a large company, remember that the final decision
maker may not be in the initial meetings. This allows your Batswana
counterparts to use the top executive as a bargaining tool. Since that
person did not actively partake in the negotiations, they will use him to
make concessions later, if necessary. Of course, this does not mean one
should not negotiate with the original company representatives. Being
aware of this tactic will allow you to be better prepared for concessions.
If you walk out of the negotiation table because you can not reach an
agreement, it will be known by others. Remember that everyone knows
everyone in Botswana. You can walk away from a negotiation, but only
after extensive attempts to come to an agreement. When and if the
differences are just too great, you can diplomatically excuse yourself from
discussions.
It may be a good tactic to inform your counterparts that you must call
headquarters for confirmation, but they will expect that your word is your
bond. Consequently, never make promises you cannot keep. You will be
called on them.
In the case of an impasse, you can leave the task of negotiation to one
side and turn toward relationship-building once again. Also, try to show
Batswana the concept of the win-win situation. If you can present this
graphically in a very basic way, even using a diagram to demonstrate how
everyone gets a lot by giving up a little, you can break the impasse.
Moving There
Customs Regulations
Entry Requirements
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Getting Around
Getting There
Emergency Numbers
Emergency Numbers
Safety Precautions
Before You Go
Take time to get all of your financial and personal records in order,
including preparing a will.
Talk with a trusted family member or friend about what types of
emergencies might arise in your absence, and what to do in those
events.
Think about the small (and large) disasters that could occur at home
during your absence and be sure there is someone prepared to assist
you.
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In-Country
So many variables go into being safe, and many of them revolve around
understanding the specifics of where you are. Be sure to learn details of
your location -- how to dress, where you can go and where to avoid, how to
act in public, how to carry yourself, and who to be watchful of.
Seek information from cultural experts and local nationals whom you have
confidence in. When in comes to your safety, dont be afraid to ask.
Hotel Safety
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Travel Tips
Crowded Situations
Learn about your host country and culture. This is not only wise for
business and social purposes, but is extremely important so you can
understand what may be offensive or negligent behavior.
The more you know about your location, the safer youll be; certainly
understand written and unwritten laws and codes of conduct.
Use your Embassy. These people are here to help you.
Embassies Around the World
Even if you are living in a relatively safe country, always be sure that
close family or friends have accurate contact information so they can
find you quickly.
For helpful information: Helpful Tips
If you are living in a high-risk location, your company should have
guidelines for your safety. Be sure you have 24-hour hotline numbers
and appropriate contacts who can assist you.
No matter where you livehigh risk or low risk countriestodays
world is volatile, and you never know when a potentially dangerous
situation can develop. Keep informednot only with your countrys
published data and warnings, but by identifying sources of local
news, reading local papers and telling your local friends to keep you
informed.
Emergencies
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Security Issues
Clearly the length of time you spend and the geographic and political
profile of the countries youre living in--or traveling to--will make a
difference in your level of preparedness. Nonetheless, practicing common
sense based upon knowledge of your location will help you. Dont
underplay the importance of understanding what is culturally
appropriateit may help you avoid some difficult situations. With the
exception of the emergency telephone numbers, this information is
compiled for travelers in general and will apply in varying degrees to your
destination and personal situation. Always check to see what services your
company may offer to you.
Emergencies
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Be sure you know how to call for help in an emergency. You may need to
reach the police, fire and other emergency personnel. Be sure you know
the words to use in the local language.
En Route
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If you drive, keep your doors locked and windows closed, and never
pick up hitchhikers.
Be wary when you are alone in lifts. Get off if someone suspicious
gets on.
If you find yourself alone in a train car or compartment after everyone
else leaves, you may feel safer moving to an occupied car. Identify
the location of the emergency alarm system.
Experts say that if someone does attack you, give them your
valuablesmoney and passportand do not fight back.
Be sure to know enough of the language to call for help. Consider
marking and tagging the pages of a phrase book with these types of
important phrases.
Even when you have a mobile phone, learn to use the local pay
phones and keep change with you.
Settling In
Accommodation
Arrival Procedures
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Conversions
Family Corner
Media
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