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    Food

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    Mesbaul Ratul
    The document discusses three key aspects that customers consider when evaluating food service: food service, environment, and information. For food service, customers consider food freshness, variety, presentation, price, and targeting their customer base. For environment, customers focus on cleanliness, smell, responsiveness, comfort, and child care options. For information, customers review product prices, reviews, location details like distance and security, and visibility of the business. The document also cites two references for further reading on factors that influence customer responses and exploratory factor analysis.

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    Food

    Uploaded by

    Mesbaul Ratul
    17 views1 page
    The document discusses three key aspects that customers consider when evaluating food service: food service, environment, and information. For food service, customers consider food freshness, variety, presentation, price, and targeting their customer base. For environment, customers focus on cleanliness, smell, responsiveness, comfort, and child care options. For information, customers review product prices, reviews, location details like distance and security, and visibility of the business. The document also cites two references for further reading on factors that influence customer responses and exploratory factor analysis.

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    The document discusses three key aspects that customers consider when evaluating food service: food service, environment, and information. For food service, customers consider food freshness, variety, presentation, price, and targeting their customer base. For environment, customers focus on cleanliness, smell, responsiveness, comfort, and child care options. For information, customers review product prices, reviews, location details like distance and security, and visibility of the business. The document also cites two references for further reading on factors that influence customer responses and exploratory factor analysis.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    17 views1 page

    Food

    Uploaded by

    Mesbaul Ratul
    The document discusses three key aspects that customers consider when evaluating food service: food service, environment, and information. For food service, customers consider food freshness, variety, presentation, price, and targeting their customer base. For environment, customers focus on cleanliness, smell, responsiveness, comfort, and child care options. For information, customers review product prices, reviews, location details like distance and security, and visibility of the business. The document also cites two references for further reading on factors that influence customer responses and exploratory factor analysis.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    Food service

    Food freshness
    Variation
    Food presentation
    Compare price
    Target customer

    Environment

    Cleanness
    Smell
    Responsiveness
    Comfort
    Child care

    Information

    Product price
    Product review
    Distance
    Security
    Low visibility

    Kim. W. G. & Moon, Y. J. (2009). Customers cognitive, emotional, and actionable response to the
    servicescape: A test of the moderating effect of the restaurant type. International Journal of
    Hospitality Management, 28(1), 144-156.

    Browne, M. W., Cudeck, R., Tateneni, K., & Mels, G. (1998). CEFA: Comprehensive Exploratory Factor
    Analysis. [Computer program]. Available on the World Wide Web:
    http://quantrm2.psy.ohio-state.edu/browne/

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