Case Studies: Global Service Deployments

HPE Supports Telcos Build Digital Portfolio Diversification

To improve efficiencies and become
more competitive in addressing
changing consumer demands,
Communications Service Providers are
transforming into Digital Service
Providers. With Programmable Networks,
Automated Operations, and Flexible
Service Platforms, HPE is enabling Digital
Service Providers around the world to
optimize current connectivity-based
offers and create value from new,
innovative operating and service models.

In the following pages, you’ll learn about

a few of those. As a Digital Service
Provider however, sky is the limit. What
services will you deploy? How will you
accelerate new digital life experiences?

Faster Data Services: Argentina

Telecom Argentina looks to HPE to strengthen their data services

Challenge Solution Result

Modernize network to deliver 4G/LTE technologies to meet Core network architecture using open standard interfaces, enables The solution provides Telecom Argentina with the flexibility to
customers’ increasing data usage SDM and PCRF to be treated as network agnostic functions integrate with third party network solutions, and the ability to
evolve with future network advancements avoiding network
Transform mobile core to provide customers with an enhanced Solution includes: vendor lock-in
service experience, including higher network speeds and capacity • PCRF - determines network configuration and charging
definitions in real-time per specific subscriber, service and
delivery situation
• HLR/HSS - delivers subscriber profiles for performing
authentication and authorization of users and availing subscriber
aware services
• UDR - provides network agnostic, centralized management of
subscriber information using open standards

“Mobile data is at the center of our strategy to enable our customers with the best user experience and we are making a huge transformation in our network
to support it. HPE’s combined telecommunications and IT experience and open approach make it a trusted partner to help us meet customer needs.”
Paolo Perfetti, CTO, Telecom Argentina

Faster Data Services: Austria

H3G leverages Subscriber Data Management to improve users' mobile experience

Challenge Solution Result

H3G LTE Network was planned to provide customers with the best HPE HSS extends the HPE subscriber data management H3G Austria was able to transition from 3G to LTE smoothly and
possible mobile experience architecture at H3G Austria, which includes the HPE HLR and HPE cost-effectively.
Profile Manager/User Data Repository (PM/UDR)
SDM/UDR architecture designed as key cross NEP element HPE HSS is the master database of all LTE users, their personal
profiles and the mobile services they use

“HPE played a key role in the successful integration with our LTE network equipment provider… HPE is a trusted partner that has worked closely with us for
years, providing a wide range of solutions from core network to BSS and infrastructure.”
Jan Trionow, CEO, H3G Austria

Personalized Daily Data Plans: Canada

Rogers embraces customer and network data to create services

Challenge Solution Result

Lack of automatic mobile device detection Leveraged HPE Subscriber Analytics to create “Daily Data Pass” Average daily and weekly data plan revenue rose 17% despite 30%
solution which enable subscribers “self-subscribe” to a custom daily price reduction during the same period
Inability to build rate plans or applications that matched actual data plan
customer device usage The number of unique daily and weekly data plan users rose 26%
in the first year alone

Customer Satisfaction increased, with a reduction of more than

120K support calls

All by 2% of billing credits were eliminated, saving several million

dollars per year

Intelligent Mobile Gaming: Finland

Supercell engages analytics to improve gaming experiences

Challenge Solution Result

Adopt real-time gaming data analytics platform HPE Vertica Analytics Platform Queries reduced from two to four hours to minutes or seconds

Solution successfully met cloud deployment requirement

Expanded data capacity from a few months to whole lifetime of

data

Analytics improved customer service by augmenting player

support

Improved Customer Experience: Ireland

Vodafone Ireland's Journey to operational excellence

Challenge Solution Result

Downward pressure on opex and headcount Define Service Model IT better supports the business’ ability to improve customer
retention, drive market growth and manage overhead costs
Manage increasing complex and growing IT estate Define end-to-end service management tools strategy with HPE
Business Service Management Improvement in customer satisfaction scores
Servicing more discerning customers
First year ROI 300% - Annual cost savings €1.2M

“At Vodafone Ireland, we see our successful implementation of HPE BSM software for consolidated operations, being extremely well complemented by the
recent HPE Operations Analytics additions. The capability to rapidly search through massive amounts of data, events, topology, metrics, machine data and
log files, will complement our monitoring solution, and helps us master the dynamics of our Hybrid IT environment”.
Luke Bradley, Service Management Tools Manager, Vodafone Ireland

Reduced Service Interuptions: Russia

Yota Networks creates a unified federated data warehouse

Challenge Solution Result

Ensure fast uploading, analysis and process scalability of large HPE Vertica Analytics Platform Provides real-time and long-term data analysis for all business
data, to keep in line with business growth units and IT infrastructure

Automates data processing resulting in fewer service interruptions

Compresses data up to three times better than alternative options,

saving disk space

Improves employee productivity due to faster data uploads

Delivers better analysis of real-time data to support staff,

improving customer service

Improve Resolution Ratio: Spain

Telefonica increases Mobile Broadband Quality of Experience

Challenge Solution Result

No proper visibility of end user Quality of Experience (QoE) on the HPE Customer Experience Assurance umbrella solution provides Detect and solve Mobile Broadband QoE issues proactively in the
Mobile Broadband Network visibility on users’ behavior, customer experience & actual traffic NOC

High volume of data but unable to extract valuable information, Integrated with existing probes, management system, network & IT Drastically improve the 1st call resolution ratio
costly to process logs, and new Gn probes when required
Enable business decisions on previously unseen user & revenue
Leading to inefficiencies in operations, customer care, Network and Used by: Network operations, CRM, Network planners, Sales and affecting issues
business planning Marketing
Optimize traffic and resource utilization

Fraud Detection: Egypt

Etisalat Misr leads with new fraud management system

Challenge Solution Result

Real-time monitoring, detection and alarming of fraudulent Developed a Fraud Management Solution consisted of the Allows them to immediately detect fraud as it happens so that it
activities following: can be stopped
• Complete analysis in terms of what they needed
Wants to be the leading and most admired emerging markets • Software Saved a lot of money that would have been lost on fraudulent
telecom group • Installation activities
• Implementation
Provide best in class total customer experience for its retail and • Integration Have a Fraud Management System that can handle more than
business consumers • Customization 600M CDRs per day in real-time
• 36 Customized reports
Need a way to detect, analyze, and address fraud, anomalies and
leakages in its revenue stream

IoT: France
Objecnious supports multiple verticles with comprehensive IoT service

Challenge Solution Result

Bouygues Telecom develop since mid 2014 its IOT business based Universal IoT Service Platform aaS To be one of the first communications service providers worldwide
on the LoRa network deployment, through its subsidiary Objenious to offer LoRa IoT services for low power devices
First 9 months phase allowed Objenious and HPE to build the pilot
Bouygues is one of the first Communications Service Providers platform in order to develop its B2B and B2B2C catalog Focus own resources on core business
(CSPs) worldwide to take advantage of LoRa low power networks
to offer IoT services to its business customers The catalog offers uses cases like predictive maintenance, Reduce CAPEX and OPEX
geo-localization, remote reading, tour management
Adding a service platform to network connectivity enables
Objenious to provide a comprehensive service for multiple verticals 80 prospects are already engaged within the pilot

The commercial phase has started with HPE running the IoT
platform in SaaS mode

Key elements of the HPE solution:

• Industrial approach, based on industry standard
• SW dedicated to IoT
• Availability of the IoT platform in Saas mode
• Partnership on the pilot development

“Our partnership with HPE in building and rolling out new, leading edge networks like LoRa to enable the Internet of Things has been extremely valuable.
HPE resources in IoT were key to build solutions that enable Objenious to lead in the IoT market.”
Stéphane Allaire, CEO, Objenious

IoT: USA
Jasper Wireless deploys highly scalable mobility management core

Challenge Solution Result

Extend leadership position in the Internet of Things (IoT) and Deliver the I-HSS mobility management solution that handles Highly scalable, integrated, always-available mobility management
Machine to Machine (M2M) services market multiple networks via single converged core core

Continue exponential growth with a robust and unlimited scalable Implement a license model designed for the IoT market Uninterrupted service for large IoT customers base: 2000+
HLR/HSS/AAA function Integrate with devices across different lines of business enterprises connected to operators in 100+ countries

Support all generations of service (2G/3G/LTE) with seamless Actionable Customer Intelligence – Business Support Systems Integrated Subscriber Data Management for all networks access,
delivery across multiple global network operator partners with simple licensing model
HPE Integrated Home Subscriber Server (I-HSS)
Bring to market future IoT services and experiences quickly and
cost-effectively to all device types including phones and tablets
Network Integration and Deployment Services

“The Internet of Things is the next quantum leap in the evolution of mobile communications, and Jasper is playing a leading role. The HPE I-HSS solution is
an important component of the Jasper Platform. HPE brings a carrier-grade pedigree, the ability to scale significantly and most importantly understands
our business.”
Daniel Collins, CTO, Jasper Wireless

Consolidated Interactive Media: Bulgaria

Vivacom migrates to all IP system to support richer service offering

Challenge Solution Result

Replace existing IN solution by NGIN platform with converged HPE OCCP combined with applications from HPE and partner Flexible architecture to meet performance, scalability and
applications (CVPN, prepaid, number translation services, geographical redundancy needs
USSD-GW) Roll-out of integrated applications across multiple networks with
orchestration capabilities
Launch new applications - ringback tone, virtual PBX, televoting
Development environment allowing Vivacom to create future
Optimize OPEX applications themselves

Consolidated Service Platform & Real-time Translation Service: Japan

NTT Docomo consolidations Interactive Media Applications & deploys first
cloud-based translation service

Challenge Solution Result

Reduce total cost of ownership of services HPE OCMP deployed as SIP Media Server (MRF) Improved quality of service

Open, flexible scalable architecture HPE C-Class Blade HW Improved subscriber satisfaction

Migration to new IP/SIP based architecture System integration by HPE CMS Japan Improved total cost of ownership

Cross over language barriers with mobile devices to attract Customer has awarded HPE repeat orders for capacity extensions
HPE BTO management software
customers as well as development of new applications
Integrated a new translation service hosted on an existing cloud Flexible infrastructure enables translation support for 10
using new technology and a voice network of commercial security languages
and reliability
Industry first service has received three major industry awards
Integrated cloud and mobile network resources in the cloud to
handle heavy processing and enable rapid, real-time interpretation

Home-Zone Application: Philippines

Globe Philippines delivers new service to increase voice-call revenue

Challenge Solution Result

Boost network traffic and revenue, especially voice related HPE OCCP platform, charging GW and number translation Service successfully launched by service provider
applications + Acision Flexible Charger & Location Gateway
Differentiate from competition through innovative application 4 months between deal award and go-live
Phased approach to match service provider’s business plan &
Aggressive time to market timeline constraints Initially proposed to post-paid subscribers, now deployed for
post-paid + prepaid
Easy integration into legacy network
Positive feedback from service provider
Deliver new service to the market so mobile subscribers get a
landline number with free-of-charge calls when calling from/to the
landline number in same area code

Empower Customer Service: Australia

Optus drives innovation to empower the Contact Center to

diagnose and resolve issues

Challenge Solution Result

Custer Care Agents used 25+ separate systems to handle a call HPE SCS provided consultancy to provide single call centre portal Sample KPIs after solution deployment:
for all call handling processes
Bad customer experience – no ideas about who the customer is Mean Call Handling Time: 30% reduction
and what services they have got when handling the call Solution based on HPE CMS OSS Test & Diagnostics software
First Contact Resolution (FCR) rate: >10% improvement
High customer churn Approach improves call agents’ experience with the solution,
Net Promoter Score (NPS): 10% improvement
leading to improved employee engagement level, and eventually
dramatically improved end customer experience

We worked with HPE to deploy a fantastic tool set to enable a customer service rep to not only diagnose the fault, but interact with the customer and
improve first call resolution. Customers are delighted at the fact that we know what is wrong when they call, and often resolve the problem before they
contact us."
Brendon Adler, Director of Operations, Optus

Improved Enterprise Network Services: Switzerland

Swisscom deploys world's first virtual customer premise equipment service

to enterprise customers

Challenge Solution Result

Swisscom aimed at being one of the first providers worldwide to Swisscom worked closely with HPE to roll out the solution in only Service agility driving increased revenue by enabling new services
offer virtual customer premise equipment (vCPE) to its business 10 months to be launched more rapidly and at a lower cost:
customers
Solution includes the new HPE Service Director, as orchestrator Time to Market for new services: 9 months » 4 weeks
Before the project, many network functions were deployed at and VNF Manager, the Virtual Service Router VNF, hardware, and
customer’s location, requiring dedicated physical appliances, services Service Instantiation: 30 days » 5 minutes
creating significant CAPEX and expensive onsite service calls
Significant cost savings

Improved Customer Experience: India

Vodafone India streamlines Operations Center

Challenge Solution Result

Vodafone India lacked visibility on service and infrastructure HPE Solution Consulting Services helped Vodafone India transform Operational efficiency: 20% gain
end-to-end, on quality of service, and on quality of experience business processes to create a more efficient organization across
multiple regions, and develop a customer centric culture Customer complaints: 46% reduction in data customer complaints
The CSP had two key objectives: versus previous year
HPE CMS OSS provided several software solutions to manage
Transform business processes to creating an efficient and service availability & quality end-to-end, including HPE Unified 3G quality index: More than 30% increase in 3G total network
customer centric Operation Center OSS Console, HPE Unified Correlation Analyzer, HPE Service quality index in key 3G regions
Quality Manager, HPE Universal SLA Manager, HPE TeMIP
Get end-to-end visibility of services Mean time to restore: Overall 38% reduction in mean time to
restore for key regions

Improved Customer Experience: India

Reliance Industries improves network agility, performance and availability

Challenge Solution Result

Emerge as the Global Tier-1 telecom operator rolling out 4G and 20000+ HPE Proliant Servers – DL , BL and Apollo series HPE servers power the core telco 4G network ,Openstack cloud
Digital services covering Urban and Rural areas and other digital services platforms of Reliance Jio providing the
OSS integration and NOC readiness for OSS Network Assurance agility, performance and availability to deliver services to millions of
Faster time to market providing next generation digital (TeMIP, NNMi, HPE SM, UCMDB, USLAM/UOC) end users
technologies to create service differentiation
Fault Management/SLA Management/Correlation/Service HPE OSS Network assurance, performance and fault management
Providing superior quality LTE network and digital services to manager/unified OSS Dashboard OCCP/OCMP & Entitlement solution enables better customer service and rapid time to market
millions of users at affordable cost Gateway for new products and services while controlling operating costs

Increase operational efficiency and revenue HPE software operations and network monitoring suite provides
HPE Operations Management and Network Monitoring suite HPE
OMi, SM, OO, Sitescope, NNMi , CSA efficient monitoring and automation of the complete infrastructure

HPE Technology services – Data Center care Support