Presentation For Digital Marketing PDF

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www.markgenes.

com
DIGITAL MARKETING STRATEGY

 SEO
 Social Media Marketing
 Content writing
 E-mail Marketing
 Review
 Online Reputation Management
 Local Listing
 Lead Generation
 Graphic Design
 Paid Ad’s
SEARCH ENGINE OPTIMIZATION

Understanding both the abilities and


limitations of search engines allows you to
properly build, format and annotate your
web content in a way that search engines
can digest. Without SEO, a website can be
invisible to search engines. We will increase
the traffic by doing Off page SEO and On
page SEO, targeting the main keywords and
creating the Guest Blogs.
SOCIAL MEDIAL MARKETING
Our Social Media campaigns involves engaging your
audience through innovative means and modes such as
Facebook Grid Tool, Integrating social proofing, leveraging
on live videos.

 Going in for the best social media campaigns to get


ahead of the game for our esteemed clients.

 We will Engage in Social media by posting Images

 We will do posting in all social media accounts

 People will reach you by seeing the postings in all social


media.
CONTENT WRITING
Good quality writing is a vital component of
your website. It can add much more value to
your digital presence & help you convert
your client.
 Creative
 Adding value to content
 Search Engine Friendly
 Keywords Quantity & Density
 Blogs
 Press Release
E-MAIL MARKETING
E-mail Marketing for us involves building an
authentic connection by :-
 Building Relationships
 Creating Brand Awareness
 Content promotion
 Product/Service Marketing.

E-mail Marketing for us involves building an


authentic connection by Building Relationships,
Creating Brand Awareness, Content promotion,
Lead Generation and Product/Service Marketing.
Our Email Marketing Strategies are in tandem
with your corporate needs that captures your
Audiences’ attention.
REVIEWS
REVIEW
 We will collect the reviews from the customers
and post positive reviews on the website.

 We will post positive reviews from our own.

 Counter the negative reviews.

 Create and Distribute POSITIVE content regularly.


ONLINE REPUTATION MANAGEMENT

 Analyse the brand negative reviews


 SETUP ORM tool
 Responding to negative reviews
 Writing articles about the organisation.
Make a questions and answers on the websites like
Quora
 Make a videos and post the same in decent YouTube
channel
 Publish the same on the websites who has DA more
LOCAL LISTING
A local business listing is an online entry containing your business Name, Address and Phone Number (NAP) along
with other details. We use different directories and websites like Google, Facebook, Bing, and Sulekha etc.
Creating local business listings is the main work of any local business marketing campaign. Local Business Listings
offer more visibility to your business, and every new listing that you create enhances chances of being found online
by customers. The more directories that you are listed on, the more visible you are. If your business is visible online,
search engines trust the accuracy of your business data and thus, your chances of ranking on top for local searches
shoot up. To simplify it all, business listings can be considered as an online version of business information in Yellow
Pages

Google Facebook Linked In Yellow Pages Bing Sulekha Just Dial Yahoo
LEAD GENERATION
 Directly engage with leads
 Deploy outbound & inbound marketing
 Find leads on Social Media
 Develop & optimize informative content
 SMS blast
 Market through LinkedIn
 Automate your marketing
 Answer a question on Quora
 Comment on other blogs
 Start to guest blog
 Use email marketing
GRAPHIC DESIGN
A good design is the mainstay support of your
business :-

 Building a Brand Identity


 Helps create a Strong Impression
 It helps to convey the Brand’s Message
 A good graphic design can Narrate a Story
 Maintains Consumer Trust
 Create images that identify a product or convey
a message
PAID AD’s

 Google Adwords
 Facebook Ads
 Linked in Ads
 Quora Ads
 Display Ads
Emblix Solutions, MIG-16, 5th Floor, Road No.1, KPHB Colony, Kukatpally, Hyderabad – 500072

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