MIL Summative

MEDIA AND INFORMATION LITERACY
1st Semester- Summative Test
Direction: Read and understand the questions carefully and choose the letter of your correct answeravoid
erasures.
1.It takes place to individuals who understand the timeliness of the information and during situations that
require them to locate, evaluate, and use the information appropriately.
A. Capabilities B. Data Smog C. Information Literacy D. Resource Literacy
2. It refers to the competency to know and employ the functional and conceptual information technology which
includes software, hardware, and multimedia.
A. Critical Literacy B. Research Literacy C. Resource Literacy D. Tool Literacy
3.It is the ability to assess various perspectives on information development and technologies.
A. Critical thinking B. Critical Literacy C. Decision Making D. Knowledge
4. It is the used of stones to start fire, hunt as well as bury their dead.
A. Electronic age B. Industrial age C. Information age D. Prehistoric
5.In this age prompted more people to attend school and read more books and newspapers (Lule, 2016).
6. Are authored by specialists and experts in their respective fields.
A. Academic Journals B. Magazines C. Newspapers D. Reference Books
7. It give current information on events, people, and places at the time these are being published.
A. Academic Journals B. Magazines C. Newspapers D. Reference Books
8. It may assist initial research, simple information that can be controlled, having temporary needs, and
available for unlimited use.
A. Books B. Journals C. Internet D. Magazines
9. It pertains to objects, body language, setting, clothing, and color.
A. Media message B. Symbolic Codes C. Technical codes D. Written codes
10. It uses captions, headlines, speech bubbles and style of language.
A. Media message B. Symbolic Codes C. Technical codes D. Written codes
11.It was also marked by the introduction of the internet.
12.It is associated as the computer age or digital age characterized by the shift from traditional industry to the
Industrial Revolutionuntil the invention of the computer.
13.This are non-digital advertising and use marketing campaigns.
A. Inbound marketing B. New media C. Outbound marketing D. Traditional media
14.It pertains to the reliance of messages being conveyed to the customers.
A. Inbound marketing B. New media C. Outbound marketing D. Traditional media
15.Kinds of New Media that allows companies to select which keywords and phrases they like are linked to
their advertisements.
A. Content Marketing B. Email Marketing C. Pay-Per Click Advertising D. SEO
16.In this situation, users are aware of their information needs, but do nothing to fill in the gap (Nicholas, 2000).
A. Dormant Needs B. Information Demands C. Information Wants D. Unexpressed Needs
17. It aims to see the learner’s ability to access information efficiently and in cases that the learners does not
understand, there might be problems in acquiring the information.
A. Accessing B. Evaluating C. Implementing D. Knowing
18.This refers to individual who uses information effectively to achieve a specific goal.
A. Evaluating B. Implementing C. Knowing D. Using
19.It is after finding the needed information, credits must be given to owners of the creation if one decides to
borrow or use such knowledge in a project or undertaking.
A. Copyrighting B. Ethical Use C. Safeguarding D. Unethical Use
20.Is the earliest form of print media that consists of fictional or non-fictional information that is glued together
and sewn with bound cover.
A. Book B. Broadsheet C. Magazine D. Newsletter
21. It is done through written content such as articles, blog posts, and guides including videos.
A. Content Marketing B. Email Marketing C. Pay-Per Click Advertising D.
22. It demonstrates that meaning can be achieved through human interaction.
A. Effects Theory B. Framing Theory C. Media Logic D. Symbolic Interactionism
23. It speaks that formats and styles is a vehicle of how to perceive the world.
A. Media Logic B. Reception Theory C. Spiral of Silence D. Two-Step Flow
24. It allows the audience to be participants in television programs depicting the real world.
A. Agenda-Setting B. Bullet Theory C. Cultivation Theory D. Klapper’s Theory
25. It refers to individuals who do not have an idea that they have an information gap and are not even aware
that there is knowledge out there that can be of help.
A. Dormant Needs B. Information Demands C. Information Wants D. Unexpressed Needs

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MEDIA AND INFORMATION LITERACY

1st Semester- Summative Test

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