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    Fashion Notes

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    Kainaat Yaseen
    This document discusses fashion trends from the 1930s through the 1950s. It provides details on key elements of fashion forecasting like identifying upcoming trends based on colors, fabrics and other factors. Specific fashion trends are outlined for each decade like bias cut dresses and sailor pants in the 1930s, patriotic colors and utility clothing in the 1940s, and swing dresses, circle skirts and sweater sets in the 1950s. Pantone colors are also discussed as the standard language for communicating about colors.

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    Fashion Notes

    Uploaded by

    Kainaat Yaseen
    79 views3 pages
    This document discusses fashion trends from the 1930s through the 1950s. It provides details on key elements of fashion forecasting like identifying upcoming trends based on colors, fabrics and other factors. Specific fashion trends are outlined for each decade like bias cut dresses and sailor pants in the 1930s, patriotic colors and utility clothing in the 1940s, and swing dresses, circle skirts and sweater sets in the 1950s. Pantone colors are also discussed as the standard language for communicating about colors.

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    This document discusses fashion trends from the 1930s through the 1950s. It provides details on key elements of fashion forecasting like identifying upcoming trends based on colors, fabrics and other factors. Specific fashion trends are outlined for each decade like bias cut dresses and sailor pants in the 1930s, patriotic colors and utility clothing in the 1940s, and swing dresses, circle skirts and sweater sets in the 1950s. Pantone colors are also discussed as the standard language for communicating about colors.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    79 views3 pages

    Fashion Notes

    Uploaded by

    Kainaat Yaseen
    This document discusses fashion trends from the 1930s through the 1950s. It provides details on key elements of fashion forecasting like identifying upcoming trends based on colors, fabrics and other factors. Specific fashion trends are outlined for each decade like bias cut dresses and sailor pants in the 1930s, patriotic colors and utility clothing in the 1940s, and swing dresses, circle skirts and sweater sets in the 1950s. Pantone colors are also discussed as the standard language for communicating about colors.

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    Fashion Notes

    Forecasting:
    Process of making prediction of the future based on past and present data and analysis
    of trends.

    Fashion Forecasting:
    Fashion forecasting is a concept that relates to identifying upcoming trends. It focuses
    on predicting and designing fashion based on elements such as colour, fabrics,
    textures, accessories, graphics, and foot wear and so on.
    Fashion forecasting covers industries other than clothing and footwear, which are,
    food and beverages, literature, automobiles, medicine and home furnishings.

    Trend Forecasting:
    Trend forecasting is a complicated but useful way to look at past sales or market
    growth, determine possible trends from that data and use the information to
    extrapolate what could happen in the future. Marketing experts typically use trend
    forecasting to help determine potential future sales growth. Many areas of a business
    can use forecasting, and examining the concept as it relates to sales can help you gain
    an understanding of this strategy.

    Pantone Colour:
    This is the company is best known for its Pantone Matching System (PMS). It is
    universally used by many industries, including printing, graphic design, paint and the
    make-up industry, amongst others.
    Pantone colours are colour codes that stand for a specific shade. You can communicate
    about colours by defining the pantone code. Basically, pantone is the standard
    language for colours. Every year on the first days of December, The Pantone Colour
    Institute announces the new Colour of the Year.

    Fashion In 1930s?
    The fashion of the thirties is usually overshadowed by the great depression, but the
    1930s were full of glamour and style.

    1930s Fashion Trends:


     Midi length bias cut dresses, puff sleeves, belted waists and large yokes or collars
     Old Hollywood evening gowns- backless, sleeveless, long bias-cut dresses
     High waisted sailor pants and wide leg beach pajamas
     Casual sports clothes- skirt like shorts, striped knit shirts
     Slouch hats, tilt hats, knit berets
     Fur collar winter coats
     Oxford shoes with perforated details and evening T-strap heels

    Colours:
    Peach, rose pink, sky blue, sea green and sunny yellow were inn spring and summer.
    In winter, chocolate brown, Grey, rust, black were inn.

    Fashion In 1940s?
    This era was mainly effected by the War and fashion was largely influenced by the
    same. Clothes were made with a minimum of fabric, few pleats and no trimmings.
    Skirts were a little below the knee and straight, worn with boxy jackets and broad,
    padded shoulders. Many men and women wore uniforms.

    1940s Fashion Trends:


     Knee length A-line dresses with puffed shoulders in patriotic colours
     Plaid A-line skirts with white button down blouses
     Victory suits: man-tailored skirt and jackets
     Wide leg, high waisted pants
     Workwear overalls and jeans created the Rosie the Riveter look
     Shoes – peep-toe heels, loafers, oxfords, wedge sandals
     The two-piece bikini debuted
     Hats, turbans, head scarves, snood and flower clips topped women’s heads

    Colours:
    Clothes in the 1940s were very bright and colourful, like navy blue, sunshine yellow,
    red, light green.

    Fashion In 1950s?
    In the 1950s the world had to deal with the post war destruction and rebuilding of
    architecture from the German bombing.

    1940s Fashion Trends:


     Tea length swing dresses with petticoats for fullness
     Slim sheath dresses and tailored suits
     Pencil or circle skirts, poodle skirts for teens
     Capri pants, high waisted jeans
     Peter pan collar blouses
     Twin set cardigan sweaters
     Swing coats in winter
     Kitten heels, saddle shoes, stiletto heels
     Small hats, headscarves, hair flowers
     Jewellery: pearls, animal brooches, sweater clips
     Matching Accessories: Gloves, hats, belt, handbag
     Lingerie: Buttlet bra, girdle, backseam stockings

    1950s Fashion Shopping List


    Wardrobe for the 50s (enough to get you started):-

     Pencil skirt
     Crew neck cardigan
     Petticoat
     Circle skirt or dress preferably halter or boat neck.
     Bullet bra
     Waist knickers

    Must have accessories:-

     Red lipstick
     Chiffon scarf
     Gloves
     Waist cinch belt

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