AS C P O S R M S ": Questionnaire

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“A STUDY ON CUSTOMER PREFERENCE ON SMALL CARS

WITH SPECIAL REFERENCE TO MARUTI SUZUKI”
QUESTIONNAIRE
PERSONNAL INFORMATION:
Name:
Age : a)20-30 b) 30-40
c) 40-50 d) 50-60 e) Above 60
Sex : a) Male b) Female
Income: a) 1000-10000 b) 10000-20000
c) 20000-30000 d) 30000-40000 e) Above 40000
Occupation:
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1. Which is your favorite small car in MARUTI SUZUKI?
a)Alto b) Zenestilo c) Swift
d) WagonR e)A star f)Ritz
2. Which particular brand of MARUTI SUZUKI are you using currently?
a)Alto b) Zenestilo c) Swift
d)WagonR e) A star f) Ritz
3. Why you are giving first preference to MARUTI SUZUKI while buying small car?
a)Good facilities b)Qualityservice
c) Price d) Good designs e) Better mileage
4. Which promotional media is influencing you to buy small cars?
a)Broad casting b)Product demonstration
c) Word of mouth d)Publications

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5. Which company is your second choice while buying small car?
a) Ford b) Hyundai c)Tata
d)Chevrolet e) Volkswagon f)Mahindra
6. Reason for your choice?
a)Brand name b) Features
c)Price d) Mileage
7. What is your opinion about service of MARUTI SUZUKI comparing with others?
a)Excellent b)Very Good
c) Good d) Average e) poor
8. The small cars of MARUTI SUZUKI if we upgrade to sedan whether you will opt for the same?
a) Yes b) No
9. Are you satisfied about the price of MARUTI SUZUKI small car comparing with others?
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a) Highly satisfied b) Satisfied
c) Neutral d) Dissatisfied
10. Which is your favorite design of small car of MARUTI SUZUKI?
a)Alto b)Zen estilo c)Swift
d)WagonR e)A star f)Ritz
11. Do you want any changes in small cars of MARUTI SUZUKI?
a)Yes b) No
12. What kind of changes are you expecting in the small car segment of MARUTI SUZUKI?
a) Increasemileage b) Add new facilities
c) Reduce price d) Introduce Diesel models e) Changes in design
13. Do you feel that there will be demand for a model which is in the NANO platform?
a) Yes b) No
14. What are the qualities they have to include when introducing this car?
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Answer)..........................................................................................................................
…………………………………………………………………………………………...
15. What is your opinion if they are giving diesel option for WAGONR, ALTO, A STAR and ZEN
ESTILO?
a) Will be successful b) Will be failure
16. Rate the following feature of MARUTI SUZUKI?
ExcellentVery GoodGoodAverage Poor
Facilities:
Design :
Service:
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Mileage:
17. If MARUTI SUZUKI is planning to launch another small car which particular price range you
prefer?
a) 100,000-200,000 b) 200,000-300,000
c) 300,000-400,000 d) 400,000-500,000 e) 500,000-600,000
18. ‘A star’ and ‘ZEN Estilo’ have less demand than other MARUTI SUZUKI small cars, What are the
reasons?
a) Technical fault b) Facilities
c) Design d) Price e) Mileage
19. Do you feel that the introduction of more models with in the small car segment will improve sale
of MARUTI SUZUKI?
a) Yes b) No
20. Which is your favorite color in car?

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a) White b) Black c) Red
d) Blue e) Brick red f) Silky silver
g) Sunlight copper h) Azure grey i) Ecru beige
21. If you are planning to upgrade to big cars which particular brand will you choose?
1) Maruti Suzuki : a) Swift desire b)Ertiga
c)Sx4 d) Kizashi
2) Hyundai : a) Sonata b) Accent
c)Verna d) i20
3) Ford : a) Endeavour b) Fiesta
c)figo d) Fiesta classic
4) Toyota : a)Land Cruiser b)Fortuner
c)Innova d) Corolla altis

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5) Tata : a) Sumo Grande b)Tata safari
c) Indica vista d) Venture
6) Chevrolet: a)Tavera b) Captiva
c)cruze d) Aveo
7) Mahindra: a) Scorpio b) XUV500
c)Xylo d) Bolero
8)Honda : a) City b) Civic
c) Accord d) Venture
9)Nissan: a) Sunny b) Liva
c) Teana d) X-trail
10) Skoda : a) Fabia b) Octavia
c) Laura d) Superb
11) Volkswagon: a) Vento b) jetta

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c) Passat d) beetle
12) BMW India : a) 3 Series b)5 Series
c) X1 d) X3
13)Mistubishi : a) LancerCredia b) Outlander
c) Pajero d) Evo X
14)MercedesBenz: a)C Class b) E Class
c) M Class d) S Class
15) Renault India: a) Pulse b) Duster
c) Fluence d) koleos
16) Land Rover: a) Discovery 4 b)Evoque
c) R.R.Sport d) RangeRover
17) Lamborghini : a) Gallardo b) Aventador

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“A STUDY ON CUSTOMER PREFERENCE ON SMALL CARS

Age : a)20-30 b) 30-40

c) 40-50 d) 50-60 e) Above 60

Sex : a) Male b) Female

Income: a) 1000-10000 b) 10000-20000

c) 20000-30000 d) 30000-40000 e) Above 40000

1. Which is your favorite small car in MARUTI SUZUKI?

a)Alto b) Zenestilo c) Swift

d) WagonR e)A star f)Ritz

2. Which particular brand of MARUTI SUZUKI are you using currently?

a)Alto b) Zenestilo c) Swift

d)WagonR e) A star f) Ritz

a)Good facilities b)Qualityservice

c) Price d) Good designs e) Better mileage

4. Which promotional media is influencing you to buy small cars?

a)Broad casting b)Product demonstration

c) Word of mouth d)Publications

5. Which company is your second choice while buying small car?

a) Ford b) Hyundai c)Tata

d)Chevrolet e) Volkswagon f)Mahindra

6. Reason for your choice?

a)Brand name b) Features

a)Excellent b)Very Good

c) Good d) Average e) poor

a) Highly satisfied b) Satisfied

10. Which is your favorite design of small car of MARUTI SUZUKI?

a)Alto b)Zen estilo c)Swift

d)WagonR e)A star f)Ritz

11. Do you want any changes in small cars of MARUTI SUZUKI?

a) Increasemileage b) Add new facilities

c) Reduce price d) Introduce Diesel models e) Changes in design

a) Will be successful b) Will be failure

16. Rate the following feature of MARUTI SUZUKI?

ExcellentVery GoodGoodAverage Poor

c) 300,000-400,000 d) 400,000-500,000 e) 500,000-600,000

a) Technical fault b) Facilities

c) Design d) Price e) Mileage

20. Which is your favorite color in car?

a) White b) Black c) Red

d) Blue e) Brick red f) Silky silver

g) Sunlight copper h) Azure grey i) Ecru beige

1) Maruti Suzuki : a) Swift desire b)Ertiga

2) Hyundai : a) Sonata b) Accent

3) Ford : a) Endeavour b) Fiesta

c)figo d) Fiesta classic

4) Toyota : a)Land Cruiser b)Fortuner

c)Innova d) Corolla altis

5) Tata : a) Sumo Grande b)Tata safari

c) Indica vista d) Venture

6) Chevrolet: a)Tavera b) Captiva

7) Mahindra: a) Scorpio b) XUV500

8)Honda : a) City b) Civic

9)Nissan: a) Sunny b) Liva

10) Skoda : a) Fabia b) Octavia

11) Volkswagon: a) Vento b) jetta

12) BMW India : a) 3 Series b)5 Series

13)Mistubishi : a) LancerCredia b) Outlander

14)MercedesBenz: a)C Class b) E Class