Business Communication

Notre Dame University
Bangladesh
Summer 2020 Trimester
Midterm Assessment Script
Student ID: 201010012 Dept.: BBA
Section: A
Course Code: BUS 1201 Course Title: Business Communication
Batch:16
Trimester : 2nd
Date of submission: 10 / 08 / 2020
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Question No: 1
Interchange Of Ideas, News And Views In Relation With Business Among The
United Parties Is Mentioned Business Communication. Business Can Not Exist
Without Communication. Communication In The Business And For The Business
Can Be Termed As Business Communication. Managers Make Decisions By
Collecting Data Form Lower Level Employees In Other Words , Employees
Provide Information To The Management For Decision Making. The Main
Purpose Or Communication Is To Achieve The Desired Goal Of The Organization
By Leading Its Activities Effectively And Deficiently. Effective Communication Is
Need At All The Stages In Order To Ensure Organizational Welfare. A Manager
Must Be An Effective Communicator And No Organization Can Succeed Or
Progress, Build Up Reputation Without Effective Communication Skills. Effective
Communication Is Significant For Managers In The Organizations So As To
Perform The Basic Functions Of Management, I.E., Planning, Organizing, Leading
And Controlling. Communication Helps Managers To Perform Their Jobs And
Responsibilities. Communication, as a management function is the process of
creating, communicating and interpreting ideas, facts, opinions and feelings
about work performance, organizational effectiveness and efficiency as well as
goals attainment in organization.
A manager must be an effective communicator and no organization can succeed

or progress, build up reputation without effective communication skills. Poor
communication system may result in mismanagement and bad business results.
Our aim was in this paper to show that the success of any business lies in
effective communication and that the effective communication is essential for
the survival and progress of a business concern. We also pointed out that
communication skills need to be developed on an ongoing basis and especially
in a turbulent business environment. In the modern corporate world today,
effective communication is vital in any type of businesses, because it builds a
close interaction among each of the members from all the departments in an
organization. It also can determine whether a business success or a business
failure of the organization will be. Moreover, it does help the relationships to
develop along good lines, and ensure that arguments and disagreements are
kept to a minimum. For example, good communication skill is very important in
partnership, so that the partners can avoid the problems of misunderstanding
and petty quarrels.
We can measure the importance of communication skills in business sector

when we take a look at the job advertisement. Candidates with good
communication skills seemed to be the single most repeated phrase in the job
qualification requirement. And, the ability of good communication is also the
most basic of job skills. There is almost no exception that employer will come
across a job advertisement which does not specify that candidates should have
good communication skills. Good management skills are the key to develop a
successful and profitable organization.
Effective communication of information and decision is an essential component

for management-employee relations. Most of management problems arise such
as misunderstanding and misrepresentation can be minimized with proper
communication system. Communication is a basic tool for motivation, which can
improve morale of the employees in an organization. The major cause of conflict
and low morale are often caused by inappropriate or faulty communication
among employees or between manager and his subordinates.
Good communication helps ensure the efficient operation of all levels of an

organization, from lowest to highest, which is from subordinates to employers.
A good human relation in the organization with effective communication
encourages employees or workers to come out with new ideas or suggestions,
and implementing them whenever possible. More than that, it can also
minimum the cost of production and remain the low cost. A person who
possesses good communication skills is always full of self-confident. Such a
person knows how to effectively organize and present ideas to the business
organization by using these skills.
Question No : 2
Misunderstanding By Grapevine Communication
a) The Company Of ABC Construction, Mr. Raj, Who Is A Sales Employee

Requested For Three Months Leave Of Absence For Personal Problems. As
A Company Policy , The Leave Of Absence Was Granted . After Few Week ,
Mr. Sadman, Who Is Manager Of ABC Construction Company Heard a
News Mr. Raj Joined A New Company Due To Earn Some More Salary.
Whereas This Period Of Time Mr. Raj Concerned With Another Program
In Kind Of Leave Of Absence. The Taking Care Of News Was Right. Then
Mr. Sadman took a Decision As A Inform Job Dismissal Order. As Mr. Raj
knew the news of dismissal and he called him and told Mr. Sadman it was
misunderstanding. Mr. sadman asked how do you know that? Mr. Raj
told that his wife’s friend about job dismissal.
b) No, there is no evidence in this case that both manager and employee
used the grapevine for their benefit because the manager came to know
from other person which cannot be taken as evidence. But, definitely,
they’re using these grapevine channel for their benefits.
c) Mr. Raj doesn't want to lose his permanent job and Mr. sadman just
drafted the letter and not actually posted. So, he should suppress the
order which is been generated on Monday morning.
d) Answer :
Advantage of grapevine communication
1) Interpret: The information is given by the top-level management

under the formal system. It is easy for the employees to take the
explanation by informal system. So this system plays a vital role to
complete the work properly.
2) Present grievance: Under the informal system the employees
disclose their needs, sentiment and their emotions to others authority
without feeling any hesitation.
3) Alternate system: The management sometimes does not able to
reach all information by formal system. Informal system covers the gap
or familiarity of formal system.
4) Improved relationship: Any problem between the workers and the
management can be solved by informal system. So it makes good
relationships among the employees and the management.
5) Increase efficiency: Under the informal system, the employees
discuss their problems openly and they can solve it. For this, the work is
done properly and it develops the efficiency of the employee.
6) Providing recommendation: In this system the employees inform
their superior about their demands, problem and the way to develop the
implementation system of the work. As a result it creates an
opportunity to send the recommendation to their management.
7) Flexibility: Informal communication is more flexible than formal
communication because it is free from all types of formalities.
8) Rapid communication: Informal communication transmits
very fast. Especially miss-information or rumor spread
rapidly to others in the organization.
9) Improve interpersonal relationship: Cooperation and
coordination in informal communication leads to improve interpersonal
relationship which is very much essential to carry out the business
activity smoothly.
10) Others: Improve labor-management relationships. Free flow of
information. Remove mental distance. Evaluation of employees. Obtain
immediate feedback. Reliving frustration. Increasing efficiency.
Solution of problems and helping decision-making. Enhance mutual
trust etc.
Disadvantages of Grapevine Communication
1. Distort meaning: Something the meaning and the subject

matter of the information is distorted in this system.
2. Spread rumor: In this system, the miss-information or
rumor spread rapidly. The original information may be transformed to wrong
information.
3. Misunderstanding: Under this system, generally, the
employees do not obey the formal authorization system. So it creates the
opportunity to develop misunderstanding.
4. Maintaining secrecy is impossible: In informal
communication system maximum communication is made by open discussion.
So it is impossible to maintain the secrecy of the information.
5. Difficulty in controlling: Under informal
communication system no established rules or policy is obeyed. So it is very
much difficult to control the information.
6. Non-cooperation: Informal communication
system sometimes develops the adversary culture among the employees. So
they are not to be cooperative with each other and their efficiency may be
reduced.
7. Others: Providing partial information. Not reliable. No
documentary evidence. Damaging discipline. Contradicting to formal
information etc.

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Notre Dame University

Student ID: 201010012 Dept.: BBA

Course Code: BUS 1201 Course Title: Business Communication

Date of submission: 10 / 08 / 2020

A manager must be an effective communicator and no organization can succeed

We can measure the importance of communication skills in business sector

Effective communication of information and decision is an essential component

Good communication helps ensure the efficient operation of all levels of an

a) The Company Of ABC Construction, Mr. Raj, Who Is A Sales Employee

Advantage of grapevine communication

1) Interpret: The information is given by the top-level management

Disadvantages of Grapevine Communication

1. Distort meaning: Something the meaning and the subject

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