Midterm Exam (Summer-2020)

Midterm Exam (Summer-2020)
Name: Md. Siful Islam Rakib
Id: 142200078
Course Code: BUS303
Course Tittle: International Business

Ans. the ques. no-1
International business means to deal with foreign stakeholders foreign
employees, customers and the government. These pose a lot of problems as they
offer resistance to change. Then there are issues of office politics which
business analysts may not be knowing., Then there are communication
difficulties and cultural differences. Business managers need knowledge of all
these factors while conducting business in global market. Business managers
should understand competition, supply chain management and pricing strategy.
Businesses should understand the opportunities in the global market and then
choose international business strategies. International strategies involve laying
stress on exporting products to foreign markets or importing of goods and
services for the use in the home market. The company should produce those
goods and services that satisfy the needs of the foreign countries where they are
based. So the business should adopt multi domestic business strategy.
Companies in international markets ,follow the strategy of economies of scale in
an attempt to increase their revenue. Businesses can employ transnational
business strategy which combines international and multi domestic strategies.
This will allow a company to operate in international markets.

Ans. to the ques. no-2
Normal process of trade, foreign direct investment, higher capital flows,
advanced technology form developed countries and migration caused evolution
of international business. This evolution occurred through many progressive
stages and development paths. Most of the international business started and
evolved through different phases like, export focus, sales subsidies,
international division etc. From 1960s the multinational companies giving
preference for public interest. So European and East Asian firms were tried to
expand their business in the global market. These international businesses were
help to create new employment opportunities, efficient allocation of resources,
allotment of preferential choices to the global level, mobility of capital and new
technologies. There were several modes were used for trading in olden
centuries. First World War created a huge destruction in the international trade.
At the same time a large number of treaties and agreements were signed on the
basis of the interest of all the countries to maintain normal trade relation. There
are four major business strategies in the international business. They are export,
standardisation, multi domestic and transactional. This international business
maintains local responsiveness and global integration.
Integration of economic growth and the development of societies played an
important role in the expansion of international business. In 1870, there is a first
phase of globalisation emerged. After 1913 several trade barriers were increased
among the countries to protect the domestic firms and industries. There were
several efforts were put forward to convert GATT to WTO. The two phases of
the evolution are international trade to international marketing and international
marketing to international business. After 1990 there is rapid industrialisation,
internationalisation and globalisation. Now a day, the international trade
relation determines the growth of every country.
Ans. to the ques. no-4
A global company is one that which does business in at least one country
outside of its country of origin. There are many good examples of global
company around the world one such company is the Coca-Cola which was a
fledgling start-up in 1886 and now there are serving about 200 countries. some
other company that now global include hospitality corporation Hyatt and Hilton
hotels. Due to increasing globalisation even smaller companies have been able
to cross national borders and do business abroad.
Global companies are categorised based their huge size, large no. of products,
advance in technology, marketing strategy and network operations all over the
world.
The main benefit of global companies are
a. Implementing global business services

b. Outsourcing activities across the enterprise
c .Better risk management
d. Easier cash flow management
according to global bankruptcy report revealed business failures have declined
globally despite it increased the economic challenges

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Midterm Exam (Summer-2020)

Name: Md. Siful Islam Rakib

Course Code: BUS303

Course Tittle: International Business

International business means to deal with foreign stakeholders foreign

business analysts may not be knowing., Then there are communication

difficulties and cultural differences. Business managers need knowledge of all

these factors while conducting business in global market. Business managers

should understand competition, supply chain management and pricing strategy.

choose international business strategies. International strategies involve laying

stress on exporting products to foreign markets or importing of goods and

based. So the business should adopt multi domestic business strategy.

Companies in international markets ,follow the strategy of economies of scale in

an attempt to increase their revenue. Businesses can employ transnational

business strategy which combines international and multi domestic strategies.

This will allow a company to operate in international markets.

Normal process of trade, foreign direct investment, higher capital flows,

advanced technology form developed countries and migration caused evolution

of international business. This evolution occurred through many progressive

evolved through different phases like, export focus, sales subsidies,

international division etc. From 1960s the multinational companies giving

help to create new employment opportunities, efficient allocation of resources,

standardisation, multi domestic and transactional. This international business

maintains local responsiveness and global integration.

Integration of economic growth and the development of societies played an

important role in the expansion of international business. In 1870, there is a first

the evolution are international trade to international marketing and international

marketing to international business. After 1990 there is rapid industrialisation,

internationalisation and globalisation. Now a day, the international trade

relation determines the growth of every country.

Ans. to the ques. no-4

to cross national borders and do business abroad.

The main benefit of global companies are

a. Implementing global business services

c .Better risk management

d. Easier cash flow management

according to global bankruptcy report revealed business failures have declined

globally despite it increased the economic challenges

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