Project Proposal
Project Proposal
Project Proposal
Authors
● Rahul
● Abhishek Rathore
Supervisor
● Dr. Shaima Qureshi
Abstract
These days a lot of information is being shared over social media and we are not able to
differentiate between which information is fake and which is real. People immediately start
expressing their concern or sharing their opinion as soon as they come across a post, without
verifying its authenticity. This further results in spreading of it. Fake news and rumors are the
most popular forms of false and unauthenticated information and should be detected as soon
as possible for avoiding their dramatic consequences.
Because the issue of fake news detection on social media is both challenging and relevant, we
conducted this survey to further facilitate research on the problem. In this report, we present a
comprehensive review of detecting fake news on social media, including fake news
characterizations on psychology and social theories, existing algorithms from a data mining
perspective, evaluation metrics and representative datasets. We also discuss related research
areas, open problems, and future research directions for fake news detection on social media.
Acknowledgements
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Contents
Introduction
Nowadays, the Internet has become an integral part of our life. It is not exaggerating to say that
it has become the main part of our lifestyle. The role of print media e.g. newspapers and
electronic media e.g. Television, Radio, News channels in communicating has reduced with the
onset of social media e.g. Facebook, Twitter, Instagram, YouTube, WhatsApp etc. The growth of
social media platforms has played an important role in this transformation. The reach of Social
media is far more than the other media e.g. each house would have a single Television set/
Radio/ newspaper, but every member of the house nowadays has access to electronic gadgets.
With a far more reach the speed with which information is shared has increased multifold over
social media. Lot of people use social media not only to keep in touch with their friends but also
to gather news around us. Social media is more relevant for news consumption. Flip side of this
is, without substantiation/ false information also spreads very fast over social media. The
fine-grained fake news detection is still a big challenge from a research perspective. The key
motivations of this survey are summarized as follows:
● Fake news on social media has been occurring for several years; however, there
is no agreed upon definition of the term “fake news”. To better guide the future
directions of fake news detection research, appropriate clarifications are
necessary.
● Social media has proved to be a powerful source for fake news dissemination.
There are some emerging patterns that can be utilized for fake news detection in
social media. A review on existing fake news detection methods under various
social media scenarios can provide a basic understanding of the state-of-the-art
fake news detection methods.
● Fake news detection on social media is still in the early age of development, and
there are still many challenging issues that need further investigations. It is
necessary to discuss potential research directions that can improve fake news
detection and mitigation capabilities.
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To facilitate research in fake news detection on social media, in this survey we will review
two aspects of the fake news detection problem: c
haracterization and detection. we will first
describe the background of the fake news detection problem using theories and properties from
psychology and social studies; then we present the detection approaches. Our major
contributions of this survey are summarized as follows:
● We discuss the narrow and broad definitions of fake news that cover most existing
definitions in the literature and further present the unique characteristics fake news on
social media and its implications compared with the traditional media;
● We give an overview of existing fake news detection methods with a principled way to
group representative methods into different categories;
● We discuss several open issues and provide future directions of fake news detection in
social media.
Background/Literature Survey
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consumers. This definition has been widely adopted in recent studies. Broader definitions of
fake news focus on the either authenticity or intent of the news content. Some papers regard
satire news as fake news since the contents are false even though satire is often
entertainment-oriented and reveals its own deceptiveness to the consumers. Other literature
directly treats deceptive news as fake news which includes serious fabrications, hoaxes, and
satires.In this report, we use the narrow definition of fake news.Formally, we state this definition
as follows,
Psychological Foundations of Fake News. Humans are naturally not very good at differentiating
between real and fake news. There are several psychological and cognitive theories that can
explain this phenomenon and the influential power of fake news. Traditional fake news mainly
targets consumers by exploiting their individual vulnerabilities.There are two major factors
which make consumers naturally vulnerable to fake news: (i) Naı̈ve Realism: consumers tend
to believe that their perceptions of reality are the only accurate views, while others who disagree
are regarded as uninformed, irrational, or biased; and (ii) Confirmation Bias: consumers prefer to
receive information that confirms their existing views. Due to these cognitive biases inherent in
human nature, fake news can often be perceived as real by consumers. Moreover, once the
misperception is formed, it is very hard to correct it. Psychology studies shows that correction
of false information (e.g., fake news) by the presentation of true, factual information is not only
unhelpful to reduce misperceptions, but sometimes may even increase the misperceptions,
especially among ideological groups.
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This desire for maximizing the reward of a decision applies to social gains as well, for
instance, continued acceptance by others in a user’s immediate social network. As
described by social identity theory and normative influence theory, this preference for social
acceptance and affirmation is essential to a person’s identity and self-esteem, making users
likely to choose “socially safe” options when consuming and disseminating news information,
following the norms established in the community even if the news being shared is fake news.
This rational theory of fake news interactions can be modeled from an economic game
theoretical perspective by formulating the news generation and consumption cycle as a
two-player strategy game. For explaining fake news, we assume there are two kinds of key
players in the information ecosystem: publisher and consumer. The process of news publishing
is modeled as a mapping from original signal s to resultant news report a with an effect of
distortion bias b, i.e., s → a, where b = [−1, 0, 1] indicates [lef t, no, right] biases take effect on the
news publishing process. Intuitively, this is capturing the degree to which a news article may be
biased or distorted to produce fake news. The utility for the publisher stems from two
perspectives: (i) short-term utility: the incentive to maximize profit, which is positively correlated
with the number of consumers reached; (ii) long-term utility: their reputation in terms of news
authenticity. Utility of consumers consists of two parts: (i) information utility: obtaining true and
unbiased information (usually extra investment cost needed); (ii) psychology utility: receiving
news that satisfies their prior opinions and social needs, e.g.,confirmation bias and prospect
theory. Both publisher and consumer try to maximize their overall utilities in this strategy game
of the news consumption process. We can capture the fact that fake news happens when the
short-term utility dominates a publisher’s overall utility and psychology utility dominates the
consumer’s overall utility, and an equilibrium is maintained. This explains the social dynamics
that lead to an information ecosystem where fake news can thrive.
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Malicious Accounts on Social Media for Propaganda.While many users on social media are
legitimate, social media users may also be malicious, and in some cases are not even real
humans. The low cost of creating social media accounts also encourages malicious user
accounts, such as social bots, cyborg users, and trolls. A social bot refers to a social media
account that is controlled by a computer algorithm to automatically produce content and
interact with humans (or other bot users) on social media. Social bots can become malicious
entities designed specifically with the purpose to do harm, such as manipulating and spreading
fake news on social media. Studies show that social bots distorted the 2016 U.S. presidential
election online discussions on a large scale, and that around 19 million bot accounts tweeted in
support of either Trump or Clinton in the week leading up to election day8. Trolls, real human
users who aim to disrupt online communities and provoke consumers into an emotional
response, are also playing an important role in spreading fake news on social media. For
example, evidence suggests that there were 1,000 paid Russian trolls spreading fake news on
Hillary Clinton9 . Trolling behaviors are highly affected by people’s mood and the context of
online discussions, which enables the easy dissemination of fake news among otherwise
“normal” online communities. The effect of trolling is to trigger people’s inner negative
emotions, such as anger and fear, resulting in doubt, distrust, and irrational behavior. Finally,
cyborg users can spread fake news in a way that blends automated activities with human input.
Usually cyborg accounts are registered by humans as camouflage and set automated programs
to perform activities in social media. The easy switch of functionalities between human and bot
offers cyborg users unique opportunities to spread fake news. In a nutshell,these highly active
and partisan malicious accounts on social media become the powerful sources and
proliferation of fake news.
Echo Chamber Effect. Social media provides a new paradigm of information creation and
consumption for users. The information seeking and consumption process are changing from a
mediated form (e.g., by journalists) to a more disinter-mediated way [19]. Consumers are
selectively exposed to certain kinds of news because of the way news feed appear on their
homepage in social media, amplifying the psychological challenges to dispelling fake news
identified above. For example, users on Facebook always follow like-minded people and thus
receive news that promote their favored existing narratives [65]. Therefore, users on social
media tend to form groups containing like-minded people where they then polarize their
opinions, resulting in an echo chamber effect. The echo chamber effect facilitates the process
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by which people consume and believe fake news due the following psychological factors: (1)
social credibility, which means people are more likely to perceive a source credible if others
perceive the source is credible, especially when there is not enough information available to
access the truthfulness of the source; and (2) frequency heuristic, which means that consumers
may naturally favor information they hear frequently, even if it is fake news. Studies have shown
that increased exposure to an idea is enough to generate positive opinion of it [100; 101], and in
echo chambers, users continue to share and consume the same information. Asresult, this echo
chamber effect creates segmented, homogeneous communities with a very limited information
ecosystem. Research shows that the homogeneous communities become the primary driver of
information diffusion that further strengthens polarization.
● Let a refer to a News Article. It consists of two major components: Publisher and
Content. Publisher pa includes a set of profile features to describe the original author,
such as name, domain, age, among other attributes. Content ca consists of a set of
attributes that represent the news article and includes headline, text, image, etc.
● We also define Social News Engagements as a set of tuples E = {eit } to represent the
process of how news spread over time among n users U = {u1 , u2 , ...un,} and their
corresponding posts P = {p1 , p2 , ..., pn} on social media regarding news article a. Each
engagement eit = {ui , pi , t} represents that a user ui spreads news articles using pi at time
t. Note that we set t = Null if the article a does not have any engagement yet and thus ui
represents the publisher.
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Overview
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Goals
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Specifications
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Milestones
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