The document discusses Citizen Holdings' corporate website and vision/mission statements. It finds that the CEO Toshio Tokura's stated vision of "Aiming to be a 'Solid Global Company'" is a useful vision statement, as it requires criteria like business structure, availability, and embracing innovation to withstand competition and market changes that would make the company solid globally.
The document discusses Citizen Holdings' corporate website and vision/mission statements. It finds that the CEO Toshio Tokura's stated vision of "Aiming to be a 'Solid Global Company'" is a useful vision statement, as it requires criteria like business structure, availability, and embracing innovation to withstand competition and market changes that would make the company solid globally.
The document discusses Citizen Holdings' corporate website and vision/mission statements. It finds that the CEO Toshio Tokura's stated vision of "Aiming to be a 'Solid Global Company'" is a useful vision statement, as it requires criteria like business structure, availability, and embracing innovation to withstand competition and market changes that would make the company solid globally.
The document discusses Citizen Holdings' corporate website and vision/mission statements. It finds that the CEO Toshio Tokura's stated vision of "Aiming to be a 'Solid Global Company'" is a useful vision statement, as it requires criteria like business structure, availability, and embracing innovation to withstand competition and market changes that would make the company solid globally.
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1. Visit the corporate index on Citizen’s global website.
This provides Citizen’s
corporate profile. Check whether a vision/mission statement is given. If yes, evaluate that statement in light of the content provided in the chapter. If no vision or mission is found, write an excellent vision and mission statement for the bank.
For the
2. On the About Us section of the company’s website, go to the message section. It
appears that the CEO of Citizen Holdings, Toshio Tokura, has a vision for the company. It is “Aiming to be a ‘Solid Global Company’.” Is that slogan useful as a vision statement? Explain Yes, it is justifiable since it requires numerous criteria for being a solid global organization, such as business structure and availability. Since they have several companies, they must pick a company or brand before entering the market. They face a lot of competition in the business. As we reach a new century, it is important to embrace innovation and technology that will contribute to market change and differentiation. According to the CEO, including all the parameters makes the business a solid global company.