PLM NSTP-CWTS SWOT ANALYSIS TRAINING FOR

THE COMMUNITY SERVICE PROJECT PROPOSAL

(SY 2020-2021 / SECOND SEMESTER)
  SWOT analysis for your NSTP – CWTS Project Proposal in
the New Normal is a strategic planning technique that
NSTP – CWTS students can use to help them analyze their
projects' strengths and weaknesses, as well as any
opportunities and threats that they may face.
Incorporating SWOT analysis in the decision making on
whether or not a project proposal should proceed and
TRAINING implemented can help improve project planning, reduce

OBJECTIVES project risk, and increase the likelihood of overall project

success.
 To guide the students in conducting a SWOT Analysis for
the project proposal, thus, the value of this training.
 To further enhance the critical thinking skills of the
students, in as far as, the project proposal is concerned.
  A SWOT Analysis is a useful strategic planning tool. It shows
an overall view of the factors influencing a project. The
outcome of the SWOT Analysis serves as a basis to provide
recommendations and action plans for the successful
execution and completion of a project.
 A SWOT is a straightforward and cost-effective way to
“brainstorm” and plan for your project. When you fully
INTRODUCTION:
understand your project's strengths, weaknesses,
opportunities, and threats, you're able to plan a strategy for
WHAT IS SWOT success that addresses these four factors.
ANALYSIS?
 Conducting a SWOT analysis can help you produce new ideas
to help you take advantage of what you and your team do
best and potential opportunities that might arise. A SWOT
also helps increase your awareness of weaknesses and
potential threats to your project so that you can defend
against them.
WHAT IS THE GOAL OF SWOT ANALYSIS?

Maximize the strengths and

opportunities, and at the same
time, minimize the impact of
the weaknesses and threats in
a project.
 STRENGTHS
ARE POSITIVE INTERNAL FACTORS THAT WILL LARGELY CONTRIBUTE TO THE SUCCESS OF THE PROJECT

1 2 3 4
Resources – access
Previous Knowledge – on to financial
The abilities and experiences that how well you know concerns,
skills that you have will be useful for the ins and outs of technologies,
the project the project instruments and
time
 WEAKNESSES
ARE NEGATIVE INTERNAL FACTORS THAT WILL MAKE A PROJECT DIFFICULT TO SUCCEED

1 2 3 4

The abilities and The resources Limitations of the

needed Contacts needed
skills needed project
 OPPORTUNITIES
ARE POSITIVE EXTERNAL FACTORS THAT SERVES AS CATALYSTS TO FURTHER ENHANCE AND/OR SUPPORT THE SUCCESS OF THE
PROJECT. OPPORTUNITIES ARE OUT OF OUR CONTROL BUT CAN BE IDENTIFIED, TAKEN ADVANTAGE OF, OR CREATED TO MAKE A
POSITIVE IMPACT IN THE SUCCESS OF THE PROJECT

1 2 3 4
Trainings and/or
Identify the positive Accessible support Network for technologies
trend further exploration available that can
help the project
 THREATS
ARE NEGATIVE EXTERNAL FACTORS THAT SERVES AS OBSTACLES IN THE SUCCESS OF THE PROJECT. THREATS ARE
IDENTIFIED SO THAT THE IMPACT CAN BE MINIMIZED OR BETTER YET, ELIMINATED.

1 2 3

The change in Obstacles that will be

The risks you have to take circumstances (whether encountered prior, during,
for the implementation of economically, politically, or and even after the
the project. even personally) may affect implementation of the
the success of the project project.
BENEFITS OF SWOT TO AN “INDIVIDUAL”

First You get to know more about your self

Second Gives you a clear direction towards your goals

Third You are able to envision a better career path

Gives you an understanding on the things you need to improve on, acquire and
Fourth develop new knowledge and skills.

Fifth There is a call to action

BENEFITS OF SWOT TO AN “ORGANIZATION / CORPORATION”

First To stay true to its Mission-Vision-Values

Second To know if the organization / corporation is able to achieve its goals and targets

Third To identify areas for improvement

To create more programs for the benefit of the members of the organization /
Fourth corporation

To evaluate and implement Key Performance Indicators (KPIs) for the continuous
Fifth growth of the organization / corporation
BENEFITS OF SWOT TO A “PROJECT PROPOSAL”

First To envision if the project is doable or not

Second To better understand the project proposal wholistically

To measure the effectivity of the project proposal (on whether the project proposal
Third will align with the objectives set and be successful)

To identify the things that needs improvement (whether it has something to do with
Fourth the process or implementation to reach the desired output)

Fifth To evaluate whether the project proposal is aligned to the target community’s needs
 HOW TO CONDUCT A SWOT ANALYSIS?

Prepare 4 separate After identifying the S-W-

sheets of paper and Set and state your O-T, members of the group
goal in conducting a are encouraged to rank the
label each paper as SWOT Analysis items listed in the order of
Strengths / Weaknesses (What is the importance. This will help
/ Opportunities / purpose of your the group come-up with
Threats. SWOT?) better action plans.

Assign a Members of
SWOT the group
Facilitator participates
(will lead the and
group to a contributes in
free-flowing identifying the
discussion). S-W-O-T
accordingly.
 To further understand and appreciate
SWOT, let us discuss the so-called
UNDERSTANDING
SWOT Matrix. By using this matrix, we
SWOT BETTER: will be able to create better action
plans as it seeks to, again, “maximize
SWOT MATRIX
the strengths and opportunities, and
minimize the impact of weaknesses
and threats” in our project.
 SWOT MATRIX

STRENGTHS WEAKNESSES

OPPORTUNITIES S–O W–O

THREATS S –T W –T
 SWOT MATRIX
This is leverage – using your strengths to take advantage of
S–O the opportunities.

This is about vulnerabilities – using your strengths to

S –T minimize or eliminate the threats

This is about Constraints – using the opportunities to

W–O improve your weaknesses.
This is about dealing with problems – creating strategies to
W –T minimize or eliminate threats which reduces your
weaknesses.
 DO’s

List down
Be all thoughts Think Be ready
Analytical and ideas outside of and accept
and Specific and the box change/s
evaluate
 DON’Ts

Treat
Make a list Ignore the
Disguise SWOT as a
for the outcome of
weaknesses blame-
sake of the SWOT
laying
having a list Analysis
exercise
SAMPLE SWOT ANALYSIS: INDIVIDUAL
Strengths Weaknesses
Dedication Failure
Integrity Focus
Hard Working Bashful
Empathy Anxious
Goal Oriented Impatience
Creative
Opportunities Threats
College Graduation Risks
Networking Personal Health
Internships Job Market
Professional References Other Graduates
Businesses Economic Environment
Creative
SAMPLE SWOT ANALYSIS: THE MCDONALD'S SWOT ANALYSIS
Strengths Weaknesses
Ranks very high on the Fortune Magazine’s most admired Failing pizza test market thus limiting the ability to
list compete with pizza providers
Community Oriented High training costs due to high turnover
Global operations all over the world Minimal concentration on organic foods
Cultural diversity in the foods Not much variation in seasonal products
Excellent locations Quality concerns due to franchised operations
Assembly line operations Focus on burgers / fried foods not on healthier options
for their customers
Use of top-quality products
SAMPLE SWOT ANALYSIS: THE MCDONALD'S SWOT ANALYSIS
Opportunities Threats
Opening more joint ventures Marketing strategies that entice people from small
children to adults
Being more responsive to healthier options Lawsuits for offering unhealthy foods
Advertising WIFI services in the branches Contamination risks that include the threat of e-coli
containments
Expanding on the advertising on being more socially The vast number of fast-food restaurants that are open
responsible as competition
Expansions of business into newly developed parts of the Focus on healthier dieting by consumers
world
Open products up to allergen free option such as peanut Down turn in economy affecting the ability to eat that
free much
SAMPLE SWOT ANALYSIS: PLM BIG BROTHER INITIATIVE – TUTORIAL
SESSIONS FOR PLMAT APPLICANTS
Strengths Weaknesses
PLM Administration’s full support No enough time for preparations and implementation
Willingness of CWTS Student-Volunteers No enough budget to sustain the project
Presence of written modules and reviewers No enough space to accommodate all the beneficiaries
Willingness and abilities of CWTS Faculty Advisers to Schedule of student-volunteers and student-beneficiaries
guide and assist
Comprehensive and user-friendly Modules Lack of necessary equipment for the needed materials
Fresh experiences of volunteers from taking the PLMAT
Mastery of the modules and learning materials
SAMPLE SWOT ANALYSIS: PLM BIG BROTHER INITIATIVE – TUTORIAL
SESSIONS FOR PLMAT APPLICANTS
Opportunities Threats
Full support of the City of Manila Administration Unsafe environment of the target beneficiaries
Full support of the Public High schools’ Administration in Unfavorable climate
the City of Manila
High volume of students who were interested to take the Economic situation of the volunteers (transportation and
PLMAT food expense)
Availability of online platforms Unequal support of the beneficiary schools’ officials
Divided focus of the student participants – onset of
social media apps and other online activities
Location of the beneficiary schools
Lack of support from the participants’ families
 Mechanics for the SWOT Analysis of the
Project Proposal
 Group yourselves according to your
ASYNCHRONOUS Project Proposal
CLASS TASK
 Revisit, brainstorm, and review your
(GROUP WORK) project proposal
 Come up with a SWOT Analysis (use
the provided format upon submission
of the SWOT Analysis)
REFERENCES:
THANK YOU