Gold Mining Business Plan
Gold Mining Business Plan
Gold Mining Business Plan
[PEzoic
Business Plan Template
Table of Content
1. Industry
Overview 2.
Executive
Summary
3. Our Product and
Service Offerings 4. Our
Mission and Vision
Statement
5. Job Roles and
Responsibilities 6.
SWOT Analysis
7. MARKET ANALYSIS
8, Our Target Market
9. SALES AND MARKETING
STRATEGY 10. Sales
Forecast
11, Publicity and
Advertising Strategy 12.
Our Pricing Strategy
13, Startup Expenditure (Budget)
14, Sustainability and Expansion Strategy
1. Industry Overview
Players in the Gold and Silver Ore Mining
industry
processingofprimarily mine gold
o e into a concentate or and silver-
bullion. bearing
Gold nd
ores. Mining
silver activities
ore minig include the development of mine sites
comp nie
further refining on r
the on-site typically
a toll-charge
and basis. retain ownership of the
r a n
semi-processed gold or silver products and
a s
pay for
[iezoie contraction.
2. Executive Summary
Our buiness
s galo as a gold miing n company is t o
Jewelry hemaking
beome Stte uber onecompanies
choice teoand other companies
United and othr countriesof world. As a business, we
c go thet
are wiling to n m f
and that
lso tomakehire use
efficient
of gold and silver in the
a
and dedicated employees. s e
extra mile to invest in owning our own
a
h l
environmentally friendly gold and silver mines
We have been able to secure permits and
at the loc l government an state evel in the Unit d State of America. TTK® Gold
Mining
licenses Company
from all is et t redefne
relevant how stndard
departments bothgld
all
minin business a should be run d l
s o i a
across the world. This is why we have
e s
a o g
put plans in place for continuous trainoif
nalgl our staff.
The emndfo
d aold ad r silver g Is notn going to
have
pummetput planssoon
any time in whch place s why to continue to
l i
explore all available market around the
i we
United States and other countries of the world. In the nearest future, we will
ensure that we
other countris
create a wide range of distribution channels all across the United States of America and
TTK® e Mining
h
of teGold world.
sustainability,
Company ill at all-time
bot individually and
demonstrate her commitment to w as
a firm,that
ensure by actively
we hold ourselvesparticipating
h n our
accountable to
customers’ needs
the highest standards
communities and byintegrating
meeting ou sustainable
precisely and
completely. i
business practices wherever possible. We
r
will
** Silve
Gold or
ore r e
mining
mining
* Gold ore beneficiation
* Silve or bener iciatio
e f n
* gold and silver bullion, ore and concentrates
4. Our Mission and Vision Statement
* Our vision as a gold mining company Is to
own goldthe
become andnumber
silverone
mines allinacross
brand the the United
States of America and other countries of the world; we want to
gold and silver mining industry.
* Our mission is to establish a standard gold mining company that in
our own
We want
capacity
gold towill
mining build a gold mining
favorably competecomanythat
with leaders in the industry at
wll e listed amongt the op 5 p i b
companies
the global in the
stage.
world.
s t
* Documents
Develops, all custome
executes and evaluates
* Represe ts the company in
contact
new plans andfor
informtion
expanding r
sales *
strategc meet ngs
a
n
Helps to increase sales and growth
i i
for the company
Gold and Silver Mining Casual Workers
* Liable for operating excavators and other machines in the gold and
silver mining
site
* Handles the miningof gold and silver
* Assist in loading and offloading of our gold and silver into and
out of the trucks
Accountant/Cashier
e
* Handles all financial transactions for the organization
s z
Truck Drivers
* Assists in loading and d
unloaing* Maintains a logbookof their driving
regulatonsgold and the
governing siler
rest et
and al
work eriod
v
for operators
activities
safety to ensure compliance with federal
equipment i
+ Keeps a record of vehicle inspections and
p s .
make sure the truck is equipped with
* Inspects vehicles for mechanical
items and safety Issues and perform
preventative maintenance
* Complies with truck diving ules
r and regulation
r s i
(sze, weight, route
designations, parking, break periods etc.) as well
proced as with
company
ures policies and
* Reports defects, accidents or violations
Client Service Executive
* Ensures that all contacts with clients (e-mail, walk-In center, SMS
or phone)
provides theclient with a personalized customer service experience
highes
of the
t
build cliet's interest in the company’s
+ Through
level and interaction
poduct sevices with customers on the
manager uses
phone, in an effective and
every opportunity to * Manages
timey manner
n r s
administrative duties assigned by the
r
human resources and admin
l
* Consistently stays abreast of any new
information on the organizations’ products,
promotional campaigns etc. to ensure accurate and helpful
information is supplied to customers when they make
enquiries (answer customer queries
g i e
+ regardinour
Finds outgoldtheand slver or mining
business) customer's needs, recommend, select and help locate
the right
merchandise, describe a product's features and benefits.
* make suggestions and encourage p
purchase of roducts
6. SWOT Analy:
* Opportunit
The opportunities available to us are
companies and other manufactuin companies
the globe and all what we ae going tor do gto
that mak use of raw gold all acro
perec r
push our products to them is already
ted. f
unlimited, There are loads of jewelry
e
making * Threat:
ss.
The threat that is likely going to confront us is the fact
that we are competing with already established gold mining
companies in the United States and other countries of the
world. Of course, they will compete with us in winning over
the available market. Another threat that we are likely going
to face is unfavorable government policies and economic
downturn.
7. MARKET ANALYSIS
* Market Trends
Gold and silver mining Is a lucrative business in the United
States and Canada and in looking at the trends of these mega
countries over the course of gold’s bull, it is, apparent that
the results vary quite substantially; and China and Russia
that have experienced the biggest growth over this stretch.
China in particular has carved out an incredible growth story,
with Its production volume up a staggering 92 percent since
2001.
We have been able to critically examine the gold and silver ore mining
we have
line analyzed our chances in the industry
of business,
and we have been able to come up with
the following sales forecast. The sales
projections are based on information gathered
on the field and some assumptionsthat are peculiar to startups
in the United States of
America.
Below are the sales projections for TTK® Gold Mining Company,
it is based on the location of our business and other factors
as it relates to small scale and medium scale gold and silver
mining company startups in the United States of America;
* First Fiscal Year: $900,000
* Second Fiscal Year: $2
million © Third Fiscal
Year: $4.5 million
N.B: This projection was done based on what Is obtainable In
the industry and with the assumption that there won't be any
major economic meltdown and there won't be any major
competitor offering same product and customer care services as
we do within same location. Please note that the above
projection might be lower and at the same time it might be
higher.
* Marketing Strategy and Sales Strategy
Before choosing a location to start TTK® Gold Mining Company,
we conducted thorough market survey and feasibility studies
in order for us to penetrate the available market in the
United States of America. We have detailed information and
data that we were able to utilize to structure our business
to compete withother gold and silver mining companies.
As a matter
products butof
tofact, our publicity
als efectively and
communicate
advertising strategy o not
Is f solely for
our brand. Here re the pltforms we
a
selling our intend leveraging on to promote and
a
advertise TTK® Gold Mining Company;
* Place adverts on both print (community
based newspapers and magazines) and
electronic media platforms
* Sponsor relevant community programs.
* Leverage on the internet and social media platforms like Instagram,
Facebook,
Twitter, et a to pr mote
our bran l o d
* Ensure that all our staff members wear our customized clothes,
and all our
official cars and distribution trucks are customized and well
branded.
12. Our Pricing Strategy
At TTK® Gold Minin Company e will wkeep the
average markt by gkeeping
oure rae our overhead
prices of products
t below the b
low and yfrom
constant
advance collectin
supply of -payment
well established Jewelry manufacturing companies
raw
g gold and insilver.
that would require
+ Payment Options
The payment policy adopted by TTK® Gold Mining Company Is all
inclusive because we are quite aware that different customers
prefer different payment options as it suits them but at the
same time, we will ensure that we abide by the financial rules
and regulationof the United States of America.
Here are the paymentoptions that TTK® Gold Mining Company
will make available to her clients;
+ Payment via e
bank
* transfr
Payment via online bank transfer
via check
+ Payment via bank draft
detaiedlour
From udget omarket
how o achieve
survey ourand aimfeasibility
of
etalishig a sandard
b andf hghy t
studies, we have been able to come up
s b n t i
with a competitive gold mining company in the United States
l
of America and here are the key areas where we will spend our
startup capital on;
p
+ Legl exenses
The total feeorfor
obtaining lcenses and
registering
services (software,f P..S machines
ermts aas well asp he accountig
andbusiness
the other software) - $3,30.
in the United States of
i i t
America - $750. + Marketing
n
O
promotion expenses for the grand opening of
0
TTK® Gold Mining.
Company in the amount of $3,500 and as well as flyer printing
$0.04
(2,000 per copy)atfor the
flyers
* total
The cost fr hiring
amount of $3,580.
business o
consultnt a
* covrage
Insurance total- liability, workers’ compensation and property
at a(general
$2,500.
premium ~ ,400
Annu
casualty)
‘+m)Othre startup expenses icluding .
* deposits
The cost
sttioery forand
(500) payment
phone of
nd rent for a
utlity gold and silver ore mine -
($2,500).
$500,000
t al - (Per
$150,000
e - n
* The cost for acquiring gold and silver ore mine operating
a n $
a
license fee - $500,000
i
* Operational cost for the first 3 months (salaries of employees,
paymentsof bills
e )
* The cost for start-up inventory (gold and silver ore mining
equipment, trucks and
*+ The cst related
other of lunching
gold and silver mining devices) - $250,000
webste o- $600
Miscellaneous
a a i
5
We- would
$,000need an estimateof two million dollars ($2 million)
to successfully set up a standard and highly competitive gold
mining company in the United States of America.
Generating Startup Capital for TTK® Gold Mining Company
No matter how fantastic your business idea might be, if you
don’t have the required money to finance the business, the
business might not become a reality. Finance is a very
important factor when it comes to starting a gold and silver
mining business.
TTK® Gold Mining Company is a partnership business that Is
owned and financed by Tony Kenneth, Tyson Barker and Karis
Murphy. They do not intend to welcome any external business
partner which Is why they decided to restrict the sourcing of
startup capital to 3 major sources.
* Generate part of the startup capital from personal savings and
* Source fo rsoft loans from r i
* Applymembes
family for loan
and frends t
from he Bank
N.B: We have been able to generat about $500, 00 (Per onal savings $4 0, 000 an
sell of stocks
loan facility o $1.5 illion frm our ban. Al
siged andand
th papes submitted,
dcumentsthe
have loan has
been o beene
soft loanand
approved from family rom
any moment members $100,
now our
f m
n
k 0 s
000) and we are at the final stages of
l e r o
f
0 d
obtaining a account will be credited with the amount.
little bit
to build cheaper
a business external sources
thananwhat once inthe
Is aobtaiale
is to sppl
survive our
n lower raw old
profi
o are siver
the market and we well prepared to
margin for a while.
o t