Business Plan For Football Academy

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“Business plan for football Academy”

 Introduction
Soccer, or better known to the rest of the world as football, is one of the
oldest sports in history. Football in India is at an all-time high. The face of the
sports in the changing. The sports history dates back to the late 1800’s and
its subsequent growth means that today it boast 83 million viewers.
The popularity of the English Premier league has mushroomed among India’s
affluent middle class. Although the greats sign of progress shown towards
following the sport and its viewership, the real scenario bears another
picture. The sports in the country is pervaded with red Tapism, bureaucracy
and corruption.
There is lack of large investment and presence of poor infrastructure which
are hampering the growth of the sport with in the country, there is large
room for change at all levels. Through Nusa football academy we bring world
class training facilities to the country and are proud to be the pioneers in the
services we offer.
 Objectives
N.U.S.A (national united sports academy) through its efforts intend to change
the way India perceives the king of all sports. We plan to achieve this to start
by typing up with international school in Maharashtra. At NUSA we strive
instil football passion into young hopefuls. This will be achieved through
professional football training and building a sound youth system where
youngster’s progress form one level to another. Efforts will be directed
towards offering international exposure through various sports tours and
events.

 NUSA mission
Our mission is to nurture the physical, mental and emotional growth of the
youth through the sport of football at the grass root level, we strive to
provide the environment where” footballers are bred not born”
 Vision
NUSA is envisaged to have the following attributes

 World class infrastructure and facilities in terms of training ground,


equipment, training, techniques, modules etc.
 Be a breeding ground for world class talent
 Establish a sound youth system.
 Contribute not only to the development of the football but also good
human being.
 Value to customer
NUSA will bring to Indian soil quality of football training for the youth in par
with European football academies. This initiative will bring international
exposure to the country which lacks basic infrastructure in the sport. We also
aim to provide value by furnishing these services at affordable prices.

 Start-up plan
We would be getting our initial investments from an investor who would be
having a 20% share in the company. We will be approaching the investors for
$25000 of startup capital.
 Company location
The company office will be located in the city of nashik and operations will be
carried out at the international school of Mumbai and nashik respectively. In
the third year we plan to set up another office in Mumbai.

 Product
Our product is to offer world class football facilities with training and
coaching at residential camps set up at various international schools by
typing up with them initially in the cities of Mumbai and Pune. These would
be specialized long duration long duration camos unlike most of the
academies that offer shot term clinics.
 SWOT Analysis

 Strength
 Tie-up with schools advantageous.
 Group of skilled and experienced staff and management.
 International tours part of programs.

 Weakness
 Initials dependency on available infrastructure pf schools.
 New start-up hence unrecognized brand name.

 Opportunities
 Rising interest an viewership
 Increasing FIFA and AFC interest in Indian football.
 Corporate houses showing interest in Indian football.
 Elite class showing more interest in Indian football.

 Threats
 Unsuccessful past of Indian football.
 Political interference
 Legislative problem in india
 Satisfaction with low sucesss

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