NOV from 1-3-2008 up to month

Last Year Target Achieved Last Year

KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008
Productivity
net sales 2,454,919
Purchase FOB 1,967,667
Productivity 1

# Days of Stock
Stock in retail end of the month 706,950 2,562,020 2,772,546 706,950
Gross sales 259,845 340,000 137,254 3,025,183
Daily sales 8,382 10,968 4,428 9,886
# Days of Stock 84 234 626 72
don’t forget to change the days in the formula

% of salaries to sales
salaries 9300 9300 9300 93000
net sales 259,529 340,000 137,254 2,454,919
% of salaries to sales 4% 3% 7% 4%

% of rent to sales
rent 21,009 28,106 11,356 198,817
net sales 259,529 340,000 137,254 2,454,919
% of rent to sales 8.09% 8.27% 8.27% 8.10%

Sales per square meter

net sales 259,529 340,000 137,254 2,454,919
square meter 255 255 255 255
Sales per square meter 1,018 1,333 538 9,627
from 1-3-2008 up to month
Target Achieved
FY 2008-2009 FY 2008-2009

3,225,000 2,772,546
2,078,791 1,982,162
2 1

2,562,020 2,772,546
3,225,000 2,772,546
10,539 9,061 31 306
243 306 30
31

30
31
93000 93000 31
3,225,000 2,772,546 30 31 245 275
3% 3% 30

266,557 229,138
3,225,000 2,772,546
8.27% 8.26%

3,225,000 2,772,546
255 255
12,647 10,873
 Brand KPI Sheet

Brand : BETTY BARCLAY

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 1.25 1.55 1.40
# Days of Stock 84 234 626 72 243 306
Markdowns 0.12% 30.0% -0.43% 18.85% 20.0% 20.8%
COMP store sales -89.1% 3.0% 40.4% 11.5% 13.18% 86.0%
% of salaries to sales 3.58% 2.74% 6.78% 3.79% 2.88% 3.35%
% of rent to sales 8.09% 8.27% 8.27% 8.10% 8.27% 8.26%
Sales per square meter 1,018 1,333 538 9,627 12,647 10,873

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 1
extrenal trip

# of transfer value
internal goods transfer 6 220,770

New stores expected opening date actual opening date

RedSea 1-Jul-08 14-Jul-08
Madeena 20-Sep-08 16-Dec-08

Achivments

Last Year Target C. Y. Achieved

Purchase 1,967,667 2,078,791 1,982,162
Gross Sales 5,007,403 5,992,857 3,499,464
Net Sales 3,505,453 4,195,000 2,772,546

Prepares by ISALAM OBEIDE

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008
Productivity
net sales 1,539,524
Purchase FOB 1,651,641
Productivity 1

# Days of Stock
Stock in retail end of the month 2,098,705 4,445,400 1,444,145 2,098,705
Gross sales 171,715 235,000 82,848 2,413,441
Daily sales 5,539 7,581 2,673 7,887
# Days of Stock 379 586 540 266
don’t forget to change the days in the formula

% of salaries to sales
salaries 7500 7500 7500 75000
net sales 108,470 235,000 127,191 1,403,749
% of salaries to sales 7% 3% 6% 5%

% of rent to sales
rent 14,463 16,978 5,995 163,931
net sales 108,470 235,000 127,191 1,403,749
% of rent to sales 13% 7% 5% 12%
6.90% 8.10% 2.86% 78.21%
Sales per square meter
net sales 108,470 235,000 127,191 1,403,749
square meter 223 223 223 223
Sales per square meter 486 1,054 570 6,295
from 1-3-2008 up to month
Target Achieved
FY 2008-2009 FY 2008-2009

2,295,000 1,444,145
2,040,000 2,052,315
1 1

4,445,400 1,444,145
2,295,000 1,444,145
7,500 4,719
593 306

75000 75000
2,295,000 1,444,145
3% 5%

165,881 104,383 209,604

2,295,000 1,444,145
7% 7%
79.14% 49.80%

2,295,000 1,444,145
223 223
10,291 6,476
 Brand KPI Sheet

Brand : LAPERLA

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 0.93 1.13 0.70
# Days of Stock 84 234 626 266 593 306
Markdowns 20.93% 40.00% 34.29% 36.21% 25.00% 27.96%
COMP store sales -36.20% 63.83% 35.25% -20.40% 13.94% 62.93%
% of salaries to sales 6.91% 3.19% 5.90% 5.34% 3.27% 5.19%
% of rent to sales 13.33% 7.22% 4.71% 11.68% 7.23% 7.23%
Sales per square meter 486 1,054 570 6,295 10,291 6,476

Supporting KPIs
KPI # of trip # of Dayes
internal trip
extrenal trip

# of transfer value
internal goods transfer 0 0

New stores expected opening date actual opening date

Star Avenue 20-Aug-08

Achivments

Last Year Target C. Y. Achieved

Purchase 1,651,641 2,040,000 2,052,315
Gross Sales 4,109,560 7,285,714 2,004,536
Net Sales 1,968,329 5,100,000 1,444,145

Prepares by ISALAM OBEIDE

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 1,328,501 1,650,000 1,295,010
Purchase FOB 1,139,429 1,000,000 1,334,790
Productivity 1 2 1

# Days of Stock
Stock in retail end of the month 738,165 2,256,515 1,295,010 738,165 2,256,515 1,295,010
Gross sales 134,945 155,000 106,576 1,750,556 1,650,000 1,295,010
Daily sales 4,353 5,000 3,438 5,721 5,392 4,232
# Days of Stock 170 451 377 129 418 306
don’t forget to change the days in the formula

% of salaries to sales
salaries 7500 7500 7500 75000 75000 75000
net sales 134,851 155,000 106,576 1,328,501 1,650,000 1,295,010
% of salaries to sales 6% 5% 7% 6% 5% 6%

% of rent to sales
rent 21,797 20,754 14,275 214,649 220,963 173,416
net sales 134,851 155,000 106,576 1,328,501 1,650,000 1,295,010
% of rent to sales 16.16% 13.39% 13.39% 16.16% 13.39% 13.39%
7.94% 7.56% 5.20% 78.19% 80.49% 63.17%
Sales per square meter
net sales 134,851 155,000 106,576 1,328,501 1,650,000 1,295,010
square meter 246 246 246 246 246 246
Sales per square meter 548 630 433 5,400 6,707 5,264
 Brand KPI Sheet

Brand : MARELLA

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 1.17 1.65 0.97
# Days of Stock 170 451 377 129 418 306
Markdowns 0.07% 35.00% 15.05% 24.11% 25.00% 21.54%
COMP store sales -7.56% -70.97% 68.76% -6.06% -13.03% 78.49%
% of salaries to sales 5.56% 4.84% 7.04% 5.65% 4.55% 5.79%
% of rent to sales 16.16% 13.39% 13.39% 16.16% 13.39% 13.39%
Sales per square meter 548 630 433 5,400 6,707 5,264

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 2
extrenal trip

# of transfer value
internal goods transfer 28 370,870

New stores expected opening date actual opening date

x
y
z

Achivments

Last Year Target C. Y. Achieved

Purchase 1,139,429 1,000,000 1,334,790
Gross Sales 2,594,007 2,928,571 1,650,600
Net Sales 1,699,080 2,050,000 1,295,010

Prepares by Islam Obeide

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 1,304,469 1,680,000 1,608,663
Purchase FOB 1,221,503 1,545,366 1,710,638
Productivity 1 1 1

# Days of Stock
Stock in retail end of the month 916,255 3,008,885 1,608,663 916,255 3,008,885 1,608,663
Gross sales 223,400 275,000 153,530 1,743,905 1,680,000 1,608,663
Daily sales 7,206 8,871 4,953 5,699 5,490 5,257
# Days of Stock 127 339 325 161 548 306
don’t forget to change the days in the formula

% of salaries to sales
salaries 7500 7500 7500 75000 75000 75000
net sales 223,118 275,000 153,530 1,304,469 1,680,000 1,608,663
% of salaries to sales 3% 3% 5% 6% 4% 5%

% of rent to sales
rent 37,485 37,136 20,731 219,102 226,883 217,244
net sales 223,118 275,000 153,530 1,304,469 1,680,000 1,608,663
% of rent to sales 16.80% 13.50% 13.50% 16.80% 13.50% 13.50%
12.91% 12.79% 7.14% 75.46% 78.14% 74.82%
Sales per square meter
net sales 223,118 275,000 153,530 1,304,469 1,680,000 1,608,663
square meter 240 240 240 240 240 240
Sales per square meter 930 1,146 640 5,435 7,000 6,703
 Brand KPI Sheet

Brand : MAX &CO

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 1.07 1.09 0.94
# Days of Stock 127 339 325 161 548 306
Markdowns 0.13% 35.00% 17.58% 25.20% 20.00% 20.76%
COMP store sales 14.10% 9.09% 55.83% 14.10% -17.56% 95.75%
% of salaries to sales 3.36% 2.73% 4.89% 5.75% 4.46% 4.66%
% of rent to sales 16.80% 13.50% 13.50% 16.80% 13.50% 13.50%
Sales per square meter 930 1,146 640 5,435 7,000 6,703

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 2
extrenal trip

# of transfer value
internal goods transfer 19 331,760

New stores expected opening date actual opening date

Star Avenue 20-Aug-08
RedSea 13-Sep-08 Multi brands (Max & co, MaxMara & M.Rinaldi)
z

Achivments

Last Year Target C. Y. Achieved

Purchase 1,221,503 1,545,366 1,710,638
Gross Sales 2,493,644 4,328,571 2,030,234
Net Sales 1,728,757 3,030,000 1,608,663

Prepares by Islam Obiede

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 3,751,463 4,750,000 3,898,582
Purchase FOB 2,841,583 3,668,041 3,730,078
Productivity 1 1 1

# Days of Stock
Stock in retail end of the month 2,126,100 6,719,732 3,898,582 2,126,100 6,719,732 3,898,582
Gross sales 459,020 590,000 388,785 4,330,366 4,750,000 3,898,582
Daily sales 14,807 19,032 12,541 14,152 15,523 12,740
# Days of Stock 144 353 311 150 433 306
don’t forget to change the days in the formula

% of salaries to sales
salaries 17500 17500 17500 175000 175000 175000
net sales 453,532 590,000 388,785 3,751,463 4,750,000 3,898,582
% of salaries to sales 4% 3% 5% 5% 4% 4%

% of rent to sales
rent 46,584 48,007 31,612 385,385 386,367 317,105
net sales 453,532 590,000 388,785 3,751,463 4,750,000 3,898,582
% of rent to sales 10.27% 8.14% 8.13% 10.27% 8.13% 8.13%

9.49% 9.78% 6.44% 78.51% 78.71% 64.60%

Sales per square meter
net sales 453,532 590,000 388,785 3,751,463 4,750,000 3,898,582
square meter 414 414 414 414 414 414
Sales per square meter 1,095 1,425 939 9,062 11,473 9,417
 Brand KPI Sheet

Brand : MARINA RINALDI

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 1.32 1.29 1.05
# Days of Stock 127 339 325 150 433 306
Markdowns 1.20% 35.00% 7.72% 13.37% 20.00% 12.47%
COMP store sales -8.96% 28.81% 65.90% 2.77% 20.32% 81.97%
% of salaries to sales 3.86% 2.97% 4.50% 4.66% 3.68% 4.49%
% of rent to sales 10.27% 8.14% 8.13% 10.27% 8.13% 8.13%
Sales per square meter 1,095 1,425 939 9,062 11,473 9,417

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 2
extrenal trip

# of transfer value
internal goods transfer 38 1,162,700
0
New stores expected opening date actual opening date
Star Avenue 20-Aug-08
RedSea 13-Sep-08 Multi brands (Marina Rinaldi, MaxMara & Max & co)
z

Achivments

Last Year Target C. Y. Achieved

Purchase 2,841,583 3,668,041 3,730,078
Gross Sales 4,754,262 10,421,428 4,453,886
Net Sales 3,623,765 7,295,000 3,898,582

Prepares by Islam Obeide

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 3,865,656 5,600,000 4,671,660
Purchase FOB 3,208,291 4,485,183 4,745,439
Productivity 1 1 1

# Days of Stock
Stock in retail end of the month 2,077,065 8,565,049 4,671,660 2,077,065 8,565,049 4,671,660
Gross sales 467,301 655,000 535,863 4,538,626 5,600,000 4,671,660
Daily sales 15,074 21,129 17,286 14,832 18,301 15,267
# Days of Stock 138 405 270 140 468 306
don’t forget to change the days in the formula

% of salaries to sales
salaries 15000 15000 15000 150000 150000 150000
net sales 466,303 655,000 535,863 3,865,656 5,600,000 4,671,660
% of salaries to sales 3% 2% 3% 4% 3% 3%

% of rent to sales
rent 60,021 62,550 51,171 497,537 535,000 446,299
net sales 466,303 655,000 535,863 3,865,656 5,600,000 4,671,660
% of rent to sales 12.87% 9.55% 9.55% 12.87% 9.55% 9.55%

9.02% 9.40% 7.69% 74.77% 80.40% 67.07%

Sales per square meter
net sales 466,303 655,000 535,863 3,865,656 5,600,000 4,671,660
square meter 568 568 568 568 568 568
Sales per square meter 821 1,153 943 6,806 9,859 8,225
 Brand KPI Sheet

Brand : MAX MARA

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 1.20 1.25 0.98
# Days of Stock 138 405 270 140 468 306
Markdowns 0.21% 35.0% 8.2% 14.8% 20.0% 19.0%
COMP store sales 19.95% 8.4% 81.81% 21.3% 22.9% 83.4%
% of salaries to sales 3.22% 2.29% 2.80% 3.88% 2.68% 3.21%
% of rent to sales 12.87% 9.55% 9.55% 12.87% 9.55% 9.55%
Sales per square meter 821 1,153 943 6,806 9,859 8,225

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 2
extrenal trip

# of transfer value
internal goods transfer 73 1,743,900

New stores expected opening date actual opening date

Star Avenue 20-Aug-08
RedSea 13-Sep-08 Multi brands (MaxMara, Max & co & M.Rinaldi)
z

Achivments

Last Year Target C. Y. Achieved

Purchase 3,208,291 4,485,183 4,745,439
Gross Sales 5,796,735 12,757,143 5,767,121
Net Sales 4,196,669 8,930,000 4,671,660

Prepares by ISLAM OBEIDE

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 1,018,580 1,225,000 991,433
Purchase FOB 1,140,929 1,217,147 1,367,911
Productivity 1 1 1

# Days of Stock
Stock in retail end of the month 1,052,110 2,669,210 991,433 1,052,110 2,669,210 991,433
Gross sales 122,260 145,000 106,166 1,398,606 1,225,000 991,433
Daily sales 3,944 4,677 3,425 4,571 4,003 3,240
# Days of Stock 267 571 289 230 667 306
don’t forget to change the days in the formula

% of salaries to sales
salaries 7500 7500 7500 75000 75000 75000
net sales 121,636 145,000 106,166 1,018,580 1,225,000 991,433
% of salaries to sales 6% 5% 7% 7% 6% 8%

% of rent to sales
rent 20,750 20,750 15,208 173,860 175,398 141,954
net sales 121,636 145,000 106,166 1,018,580 1,225,000 991,433
% of rent to sales 17.06% 14.31% 14.33% 17.07% 13.00% 14.32%

8.50% 8.50% 6.23% 71.22% 71.85% 58.15%

Sales per square meter
net sales 121,636 145,000 106,166 1,018,580 1,225,000 991,433
square meter 201 201 201 201 201 201
Sales per square meter 605 721 528 5,068 6,095 4,933
 Brand KPI Sheet

Brand : P.BLACK

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 0.89 1.01 0.72
# Days of Stock 267 571 289 230 667 306
Markdowns 0.51% 40.00% 16.89% 27.17% 25.00% 25.89%
COMP store sales 4.29% -72.41% 73.22% -4.55% -46.94% 80.93%
% of salaries to sales 6.17% 5.17% 7.06% 7.36% 6.12% 7.56%
% of rent to sales 17.06% 14.31% 14.33% 17.07% 13.00% 14.32%
Sales per square meter 605 721 528 5,068 6,095 4,933

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 2
extrenal trip

# of transfer value
internal goods transfer 42 389,745

New stores expected opening date actual opening date

Star Avenue 20-Aug-08
RedSea

Achivments

Last Year Target C. Y. Achieved

Purchase 1,140,929 1,217,147 1,367,911
Gross Sales 2,030,010 3,407,143 1,337,725
Net Sales 1,411,332 2,385,000 991,433

Prepares by ISLAM OBEIDE

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 1,154,470 1,340,000 963,722
Purchase FOB 1,451,752 878,049 1,352,500
Productivity 1 2 1

# Days of Stock
Stock in retail end of the month 1,588,455 2,669,210 963,722 1,588,455 2,669,210 963,722
Gross sales 87,990 75,000 57,161 1,516,655 1,340,000 963,722
Daily sales 2,838 2,419 1,844 4,956 4,379 3,149
# Days of Stock 560 1,103 523 320 610 306
don’t forget to change the days in the formula

% of salaries to sales
salaries 5000 5000 5000 50000 50000 50000
net sales 86,773 75,000 57,161 1,154,470 1,340,000 963,722
% of salaries to sales 5.76% 6.67% 8.75% 4.33% 3.73% 5.19%

% of rent to sales
rent 13,123 9,842 7,505 174,606 175,692 126,364
net sales 86,773 75,000 57,161 1,154,470 1,340,000 963,722
% of rent to sales 15.12% 13.12% 13.13% 15.12% 13.11% 13.11%

5.56% 4.17% 3.18% 73.98% 74.44% 53.54%

Sales per square meter
net sales 86,773 75,000 57,161 1,154,470 1,340,000 963,722
square meter 158 158 158 158 158 158
Sales per square meter 549 475 362 7,307 8,481 6,100
 Brand KPI Sheet

Brand : PERSONA

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 0.80 1.53 0.71
# Days of Stock 560 1,103 523 320 610 306
Markdowns 1.38% 40.00% 15.54% 23.88% 20.00% 24.37%
COMP store sales -30.02% -193.33% 76.21% -19.02% -28.36% 71.92%
% of salaries to sales 5.76% 6.67% 8.75% 4.33% 3.73% 5.19%
% of rent to sales 15.12% 13.12% 13.13% 15.12% 13.11% 13.11%
Sales per square meter 549 475 362 7,307 8,481 6,100

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 2
extrenal trip

# of transfer value
internal goods transfer 27 402,785

New stores expected opening date actual opening date

Achivments

Last Year Target C. Y. Achieved

Purchase 1,451,752 878,049 1,352,500
Gross Sales 2,242,306 2,571,429 1,274,313
Net Sales 1,548,513 1,800,000 963,722

Prepares by ISLAM OBEIDE

Approved by
 DEC from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 5,830,176 1,390,000 715,661
Purchase FOB 4,968,913 7,155,269 6,977,614
Productivity 1 0 0

# Days of Stock
Stock in retail end of the month 4,028,915 11,822,055 715,661 4,028,915 11,822,055 715,661
Gross sales 1,025,180 1,390,000 715,661 7,423,043 8,000,000 7,256,227
Daily sales 33,070 44,839 23,086 24,258 26,144 23,713
# Days of Stock 122 264 31 166 452 30
don’t forget to change the days in the formula

% of salaries to sales
salaries 5000 5000 5000 50000 50000 50000
net sales 908,247 1,390,000 715,661 5,830,176 8,000,000 7,256,227
% of salaries to sales 0.55% 0.36% 0.70% 0.86% 0.63% 0.69%

% of rent to sales
rent 27,000 29,549 15,223 173,379 199,648 154,285
net sales 908,247 1,390,000 715,661 5,830,176 8,000,000 7,256,227
% of rent to sales 2.97% 2.13% 2.13% 2.97% 2.50% 2.13%

11.44% 12.52% 6.45% 73.46% 84.59% 65.37%

Sales per square meter
net sales 908,247 1,390,000 715,661 5,830,176 8,000,000 7,256,227
square meter 158 158 158 158 158 158
Sales per square meter 5,748 8,797 4,530 36,900 50,633 45,925
 Brand KPI Sheet

Brand : REPLAY

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 1.17 0.19 0.10
# Days of Stock 122 264 31 166 452 30
Markdowns 11.41% 35.00% 21.09% 21.46% 25.00% 28.74%
COMP store sales -13.04% 41.73% 51.49% 27.10% 20.06% 90.70%
% of salaries to sales 0.55% 0.36% 0.70% 0.86% 0.63% 0.69%
% of rent to sales 2.97% 2.13% 2.13% 2.97% 2.50% 2.13%
Sales per square meter 5,748 8,797 4,530 36,900 50,633 45,925

Supporting KPIs
KPI # of trip # of Dayes
internal trip
extrenal trip

# of transfer value
internal goods transfer 62 759,945

New stores expected opening date actual opening date

RedSea 20-Feb-08 5-Mar-08
Localizer 31-Jul-08 15-Aug-08
StarAvenue 20-Aug-08

Achivments

Last Year Target C. Y. Achieved

Purchase 4,968,913 7,155,269 6,977,614
Gross Sales 7,831,267 20,000,000 10,182,858
Net Sales 5,047,813 14,000,000 7,256,227

Prepares by ISLAM OBEIDE

Approved by
 OCT from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity
net sales 2,420,000 1,080,189
Purchase FOB 3,583,333 2,590,072
Productivity #DIV/0! 1 0

# Days of Stock
Stock in retail end of the month 6,028,859 1,080,189 6,028,859 1,080,189
Gross sales 500,000 120,980 2,420,000 1,080,189
Daily sales 16,129 3,903 8,800 3,928
# Days of Stock #DIV/0! 374 277 685 275
don’t forget to change the days in the formula

% of salaries to sales
salaries 15233 15233 137097 137097
net sales 500,000 120,980 2,420,000 1,080,189
% of salaries to sales 3% 13% 6% 13%

% of rent to sales
rent 56,668 13,948 279,099 124,578
net sales 500,000 120,980 2,420,000 1,080,189
% of rent to sales 11.23% 11.53% 11.18% 11.53%

31.55% 7.63% 152.68% 68.15%

Sales per square meter
net sales 500,000 120,980 2,420,000 1,080,189
square meter 148 148 148 148
Sales per square meter #DIV/0! 3,378 817 #DIV/0! 16,351 7,299
 Brand KPI Sheet

Brand : TRIUMPH

Month : December-08

mark up : 3

Mian KPIs
December-08 from 1-3-2008 up to month
Last Year Target Achieved Last Year Target Achieved
KPI
FY 2007-2008 FY 2008-2009 FY 2008-2009 FY 2007-2008 FY 2008-2009 FY 2008-2009
Productivity 0.68 0.42
# Days of Stock - - - 1 0
Markdowns 30.00% 20.39% 25.00% 24.03%
COMP store sales 24.20% 44.64%
% of salaries to sales 3% 13% 6% 13%
% of rent to sales 11.23% 11.53% 11.18% 11.53%
Sales per square meter 148 148 148 148

Supporting KPIs
KPI # of trip # of Dayes
internal trip 1 2
extrenal trip

# of transfer value
internal goods transfer

New stores expected opening date actual opening date

Aliat Al-Madinah 30-Apr-08 11-May-08
Red Sea Mall 22-Mar-08 8-Apr-08
Rashed - Mad 1-Aug-08 21-Aug-08
Qassim - Nakheel 15-Sep-08 15-Sep-08
Hassa - Othein 15-Sep-08 28-Nov-08
abrag - Makkah Corner
grand - Riyadh

Achivments

Last Year Target C. Y. Achieved

Purchase 3,583,333 2,590,072
Gross Sales 9,214,286 1,421,817
Net Sales 6,450,000 1,080,189

Prepares by ISLAM OBEIDE

Approved by