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BBA Program
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BBA PROGRAM 2021-2022 vo Renu UNIVERSITY OF DHAKA Institute of Business Administration (IBA) University of DhakaBBA PROGRAM The aim of the Bachelor of Business Administration (BBA) program of IBA is to develop students as ethical and dynamic professionals with a multidiseiplinary aptitude, innovative mindset and zeal towards lifelong leaming, such that they are able to make meaningful contribution in business management and entrepreneurial functions. This four-year undergraduate program is one of the most coveted programs in the country. It strives to blend academic theory and business practice, thereby preparing students to excel in challenging work environments or in advanced academic studies. It also places strong ‘emphasis on personal development such that students are groomed into professionals who can adapt themselves in response to the changing needs of business. Since its inception in 1993, the program has proven to be of paramount importance in achieving the mission of preparing leaders who help transform businesses through their innovative insight and differentiated skill set, while displaying commitment to ethics and integrity The intended learning outcomes of the BBA program areas follows + Develop a critical understanding of the intemal and external environment of business and the relevance of multiple stakeholder groups; + Form an understanding ofthe finetional areas of business and their contribution to business survival and growth; * Enable students to analyze business problems using a combination of qualitative and quantitative techniques and adopt solutions that are prudent and ethical; and, * Develop sensitivity towards the emerging trends in business such as deeper integration of technology and diversity 1.0 ADMISSION ‘The rigorous and transparent admission process is one of the core strengths of IBA and is, designed to select well-rounded individuals with proven strength in academics, strong capability in written and oral communication and high cognitive development. The Admission Test for the BBA program is held annually. Every applicant must fulfill the eligibility requirements laid down by IBA. The eligibility criteria for application and admission requirements are set annually by the Academic Committee of IBA based on the Tocal and global context. A foreign national who has met the above criteria and appeared for the SAT Reasoning Test ‘and obtained a minimum qualifying score may be exempted from the written part of the admission test. However, this minimum qualifying score is revisited annually by the Academic Committee of IBA. 2.0_ DEGREE REQUIREMENTS _ In order to qualify forthe BBA degree, a student must fulfifthe following requirements: *= Pass all 42 courses (equivalent to 120 credits) individually and maintain a minimum CGPA of 2.50 at the completion of the program; 1+ Pass the Internship with a minimum grade of ‘C+’; + Pass a Foreign Language Course" from the Institute of Modern Language (IML), University of Dhaka; and, * Complete the program in a maximum of 8 (eight) academic years from the date of admission. 3.0 CURRICULUM ADMINISTRATIO! 3.1. Course Load for BBA Students All BBA students must take 15 credits equivalent courses (usually 5 courses) in each semester. However, students may take 18 eredits equivalent courses in a semester if they need to repeat a course in order to clear a previously obtained ‘F” grade. This is allowed only once during the entire program. In exceptional cases, course load may be relaxed, contingent on the approval of the Academic Committe, 3.2 Course Drop/Add Students must avail the provision to add/drop a course within one week from start of ‘semester, subject to taking minimum course load as specified in section 3.1, 3.3 Transfer of Credit Hours ‘Transfer of credit hours from foreign institution(s) having equivalent curricula, comparable grading system, and grading standards may be allowed for a maximum of 30 credit hours, provided that a student has obtained minimum ‘B+’ grade in the courses intended for transfer, Students seeking transfer must have had courses with at least 70% identical content, Transfer of credit will be considered only after a student enrolls in the BBA program having fulfilled all admission requirements, as applicable to regular students. All applications for transfer of credit will be considered by the Equivalence Committee on a case-by-case basis, The Academie Committee will be the final authority to permit transfer of credit hours. 3.4 Semester (s) Withdrawal Students may apply for semester(s) withdrawal after completion of at least one semester provided that they have minimum CGPA 2.50. Students having ‘I’ (Incomplete)! ‘F” (Fail) grades are not eligible for semester withdrawal. However, all students must complete the program within 8 (eight) academic years from the date of admission, Withdrawal from the semester(8) is allowed within a maximum of 12 (twelve) weeks from start of semester. Any student who does not register in a particular semester without taking withdrawal will be ‘considered as discontinued, thus resulting in his/her dismissal from the program.3. Class Attendance ‘Students are required to be present in all classes held during each semester, Only 3 (three) accounts of absences per course may be excused. Absence in any more than three classes ‘without showing legitimate cause will result in strict disciplinary action and may even lead. to an ‘F” grade in the concerned course, 3.6 Probation and Dismissal 1m order to continue the program with good academic standing, students must maintain ‘minimum CGPA 2.50 at the end of each semester. Obtaining CGPA of less than 2.00 shall result in dismissal from the program. Ifa student attains a CGPA of 2.00 or more, but below 2.50 ina given semester, he/she wll be placed on probation in the next semester. Failure to raise the CGPA to atleast 2.50 at the end of the probation semester will result in distnissal from the program. 3.7 Unfair Means Students are strictly forbidden from adopting unfair means. The following shall be consider as adoption of unfair means: * Communicating with fellow students for obtaining help, except in the case of collaborative work; * Copying from another students script, report, paper, etc. or helping another student to do the same; * Copying from printed matter, hand-written script, writing on desk or palm of hand, or from other incriminating documents during quizzes or examinations; * Plagiarizing or copying from existing work without reference for inclusion in any submitted work; * Possession of any incriminating document/mobile phone/electronic device including smart watches with storage capacity, whether used or not; and, * Any approach, in direct or indirect, form to influence a teacher concerning grades, d Students adopting unfair means may be given an'F* grade for the concemed assignment, test, quiz, term paper, report, or even for the entre course, at the discretion ofthe instructor. In addition, adoption of unfair means and/or engaging in any behavior, which disrupts the academic atmosphere and violates the tenet of respect towards other members of the Institute, ‘will be dealt with strictly. Diseiplinary action may include dismissal of the student from the program as well as expulsion from IBA and as such, the University of Dhaka. Detailed consequences of such unfair means are outlined in the separate "Handbook of Code of Conduct’ 4.0 PERFORMANCE EVALUATION ‘A continuous performance evaluation system is follow8d at IBA. Students are given continuous feedback throughout the semester using various»performance evaluation tools including class performance, quizzes, exams, assignments, presentations etc. 34.1. Grading System In each course, students receive letter grades such as *A’, “A-', ‘B#", ‘B', B.’, *C¥, °C’, “C2, "DP, ‘D, and “F", depending on their performance. 'F is a failing grade. ‘I’ stands for Incomplete’ grade. Incomplete grade may be given in case any student is unable to complete certain criterion of grading due to some unavoidable circumstances (e.g. health issues). ‘T” grades are always accompanied with an altemative grade. Students must contact, concerned faculty members to clear ‘I’ grades, All ‘I’ grades must be replaced by other ‘grades within 4 (four) weeks of grade submission. In case no replacement grade is submitted, the alternate grade will become accepted. The numerical equivalence (grade point) of each grade, as used in calculating CGPA, is as follows: [etter Grades | Grade Points | Letter Grades | Grade Points A 4.00 c 2.00 - 3.67 c 167 Be 333 De 133 B 3.00 D 1.00 B 2.67 F 0.00 cr 233 1 NA 5.0 CURRICULUM BBA, as an undergraduate study program, is not only about academic excellence, but also about personality development and professional grooming. The program is intended to prepare students for the constancy of change and equip them with diverse skills and ‘knowledge such that they may embark upon a varity of career paths and adapt themselves as demanded by their professional/academic pursuits. The curriculum has been designed keeping these objectives in mind and embraces diverse topics, which contribute towards formation of multdiseiplinary aptitude and broad-based understanding of business and management processes. These are followed by courses which build knowledge in the functional areas of business, before converging towards specialization in specific areas. ‘The pedagogy followed at the undergraduate level is a mix of classroom lecture (including ‘guest faculty from the industry), project- based learning, and industry visits. The students are required to undertake extensive group studies along with individual learning exercises ‘which act as the foundation for the development of interpersonal skills, leadership s, and teamwork, which are critical in today’s workplace.5.1 Course Structure Course Category No. of Courses [Credit Per Course| ‘Total Credits ‘Compulsory General Education (GE) 5 3 15 Elective General Education (GE) 4 15 6 Foundation 13 3 39 Core 10 3 30 Concentration 6 3 18 ‘Minor/Free Elective 3 9 Capstone Il 3 3 Internship (Non-Credit) : : : Foreign Language (Non-Credit) : : : Total= 2 120 5.1.1 General Education (GE) Courses The GE courses are designed to enhance students’ knowledge in and develop their appreciation for liberal arts and science subjects. Compulsory GE Courses (3 credits each) No, | Course Code Course Title 1 ior Economies of Geography and Environment 2 G102 Bangladesh Studies 3 6103 Sociology 4 Gio4 Psychology 5 Gi0s “Mathematics for Decision-MakingElective GE Courses (1.5 credits each) No. | Course Code Course Title 1 G106 | Philosophy 2 Gu07 History 3 G08 Introduction to Physical Science 4 G09 Introduction to Biological Science 3 Guo International Relations 6 | am Public Administration 5.1.2 Foundation Courses ‘These are aimed at building a sound knowledge-base regarding the inner workings of business and different dimensions of its external environment, Students, at this level, are also introduced to qualitative and quantitative aspects of business decision making, thereby creating a conceptual and theoretical basis for application in other courses, No. [Course Code Course Title Prerequisite Course Code 1 [C102 | Business Communication : 2 | Lior | Business Law : 3 | _Ki01 | Business Statistics Gi0s 4 | K201 | Quanttaive Methods in B KOI 5 | __K301 _ | Business Analytios K201 6 | _R301__| Research Methods 201 7_| 5201 _| Micro Economies Gios 8 | 202 | Macro Economics F201, KI01 9 | M301 | Global Business Environment M101 10 | W101 _| Principles of Management : 11 wio2 | Organizational Behavior wiol 12 | W201 _ | Business Ethics and Leadership wioi 13 [W301 | Innovation and Entrepreneurship >» | M101, W201, Fi0i5.1.3 Core Courses ‘The core courses are dedicated to building knowledge in the different functional areas of business, such that students are able to develop a holistic rather than fragmented view of business situations and problems. It also ensures that each student, irrespective of the specialization that he/she chooses later on, has sound understanding of how effectiveness in and symbiosis between each function is necessary for business growth and survival. a [Coune Cole Course Tite [Preset T | Mio1 __| Prine of Mastin : 2 [aor | Newt Managemen wot 3 [LOL | Fanon of Finance AiO, KI <1 Fan | inci Management roi 5] AT0r | Fini Accounting : © [aor | Manager Ascousing a0 7 | asor | Taaton Aidt ee wea 9 ‘301 Operations Management - K201 [io [waa | Mangement vomatn Syaen8 wor 5.1.4 Areas of Concentration Students are required to take additional courses in an atea of their interest in order to develop specialized aptitude for their desired profession/carcer path. Students can choose from among 7 (seven) areas of concentration: Accounting, Finance, Economies, Human Resource Management, Information Systems and Technology, Marketing, and Operations and Supply Chain Management. They must complete at least 18 credits (6 full courses) from their area of concentration. Along with opting for concentration in one of these areas, students can choose between a secondary concentration (minor) and free electives. For secondary concentration (minor), 9 ctedits (3 full courses) must be taken from a single area, However, free electives may be chosen from any area of interest. The prerequisite for ‘concentration in any area is successful completion of related core courses. ‘The courses offered within each area of concentration are listed below. The first 3 (three) courses (Course Code: 401, 402 and 403) from each concentration area are compulsory for pursuing concentration in that area, However, the IBA Academic Committee may decide to change this list from time to time depending on developnients in the business landscape.A) Accounting No. | Course Code Course Title 1 A401 Intermediate Accounting 2 A402 Cost Accounting 3 ‘A403___| Auditing and Assurance 4 ‘A404 Financial Statement Analysis and Valuation 5 ‘Ad0S Strategic Management Accounting 6 Ad06 ‘Advanced Financial Accounting 7 A407 Accounting for Govt. and Non-Profit Organizations D ‘A408 Accounting Theory and Standards 9 A409 Social and Environmental Accounting 10 Adi Forensic Accounting 7 Course Title 1 FAO Corporate Finance 2 F402 Investment Analysis and Portfolio Management 3 F403 Financial Markets and Institutions 4 F404 Financial Statement Analysis and Valuation 3 F405 Financial Derivatives _ 6 F406 Intemational Finance 7 F407 “Altemative Investment Analysis 9 F408 Financial Eeonometries 10 F409 ‘Bank Management in F410 Behavioral Finance 12 Fall Fixed Income Securities 13 F412 ‘Merger, Acquisition and Private Equity Management 14 Fara Comporate Financial Risk Management 15 Fala ‘Venture Capital and Entreprengurial Finance 16 Fats FinTech —©) Economies No. | Course Code Course Title 1 F401 ‘Mathematics for Economists 2 F402 Econometrics 3 F403 Inferential Statistics 4 F404 Intermediate Microeconomics 5 AOS Intermediate Macroeconomics 6 E406 Business Forecasting 7 E407 Intemational Economics 8 408 Globalization, Technology and Sustainable Development 9 E409 Labor Economics 10 ALO ‘Trade Policy Analysis nL FALL Financial Economies D) Human Resource Management No. | Course Code Course Title 1 4401 Learning and Development 2 402 Performance Management 3 4403 ‘Compensation Management 4 404 Human Resource Planning 5 1H 405 Labor-Management Relations 6 11406 ‘Negotiation and Conflict Management a H407 Strategic HRM 8 408 HR Analytics 9 H409 ‘Management of Change and Diversity 10 H410 Talent Management in the New EconomyE) Information Systems and Technology Course Code No. Course Title 1 K401 Systems Analysis and Design 2 402 E-Business 3 Ka03 Information Systems Strategy and Architecture 4 Ka04 ‘Web Design and Development 5 Kaos Fundamentals of Programming 6 406 Managing Digital Innovations - 7 407 Information Systems Project Management 8 A408 Systems Security and Risk Management 9 K409 E-CRM 10 Kalo Database Management Systems F) Marketing No. | Course Code ‘Course Title 1 Ma0L ‘Buyer Behavior 2 M402 Strategic Brand Management 3 M403___| Integrated Marketing Communication 4 Ma04__| Services Marketing 5 M405__| B2B Marketing 6 M406 __| Strategic Marketing 7 M407 | Relationship Marketing 8 ‘M408 | Intemational Marketing 9 ‘M409 | Innovation and Product Development 10 M410 | Cross Cultural Marketing in Mall Digital Marketing a 2 M412 __| Advertsing y 10No. | Course Code Course Title B M413 | Selling and Salesmanship 4 M414 | Marketing Research 15 MAIS | Retail Management 16 M416 __| Physical Distibutions and Value Chain Management 17 M417__| Marketing Analytics G) Operations and Supply Chain Management No. | Course Code Course Title 1 S401 ‘Lean Management, Total Quality and Six Sigma 2 8402 Strategic Sourcing and Procurement 3 $403 Supply Chain Strategy and Management 4 S404 Global Supply Chain Logisties 5 ‘S405 Managing Supply Chain Projects 6 $406 Forecasting, Inventory Management, and Supply Chain Analytics 7 $407 Operations Management and Process Analysis 8 $408 Strategic Cost Anelysis for Managers 9 $409 Sustainable Supply Chain Management 10 S410) ‘Analytics in Operations Management 5.1.5 Capstone Course This concluding course enables the students to integrate what has been learn throughout the program, Course Code Course Title Prerequisite Course Code wa4s0 Business Strategy All General Education, Foundation and Core courses5.2 Internship Program ‘The primary objective of internship is to provide an on-the-job exposure to students and an ‘opportunity for relating theoretical concepts to real-life situations. Students are placed in business enterprises, government and semi-autonomous institutions, NGOs, development projects, or research Institutions. After successfully completing all the required course ‘works, all students will have to complete internship program for BBA degree. This program serves as a mechanism for not only assessing students’ presentation skills, but also for determining how well they have integrated the conceptual learning from the BBA program with their experience of working in an actual organization. ‘The intemship program includes 8 (eight) weeks of organizational attachment and 2 (two) ‘weeks for reflection report writing. During the internship program, the student is assigned 1 supervisor from the institute who is responsible to guide and supervise the student throughout the program. After submission of the report, the students have to present the reflection report to the Defense Board, The Defense Board usually consists of the student supervisor and atleast two other faculty members of IBA. The reflection report is graded according to the grading scheme of IBA and the grade earned in the internship is not used for calculation of the CGPA. However, the internship grade is reflected in the grade sheet. COMPULSORY GE COURSES (3 credits each) G101 Economies of Geography and Environment ‘This course introduces the key concepts and theories in economic geography and environment ‘and also highlights the institutional pillars and location dynamics of modem space economies. Major topics covered include history of economic geography, spatial concepts, supply and demand concepts, global population and resource distribution issues and impact of globalization on these. At the end of the course, students are expected to emerge with a clear understanding of how economic processes are shaped by geographical constraints, and rooted in socio-cultural realities. G102 Bangladesh Studies This course is designed to provide complete knowledge on the ethnographic, political, and economic history of Bangladesh from the ancient times tll date. In addition, the course will, provide ahistorical perspective on the relationship of Bangladesh with the global community and highlight how the role and place of Bangladesh in the global context has evolved over time, Various social, political, cultural, and economic factors will also be explored along with their complex interconnection to historical eveiits which lead to the formation of present-day Bangladesh. > 2G103 Sociology This course presents the perspectives, concepts and methodologies needed for objective, analytical thinking about human interaction. Relationships are explored in terms of the development of the self through interaction, basic types of social organization, collective ‘behavior, various types of institutions, and aspects of the overall social system such as social change and population phenomena. The impact of social processes on business will be highlighted as will the importance of incorporating socio-cultural dynamics and developments within the framework of business decision making. G104 Psychology This introductory course provides an overview of the origins, growth, content and applications of psychology. Major topics covered include theories of physical, cognitive, moral and emotional development; sensation; perception; learning; motivation; intelligence; memory; personality; coping processes; abnormality; adjustment; and the individual in small groups and a pluralistic society. The impact of psychological processes on business will be highlighted as will the importance of addressing the psychological needs of customers, ‘employees and other stakeholders while making business decisions. 105 Mathematies for Decision-Making ‘This course starts with a representation of the ideas of functions, limits, dependent and independent variables and their application in business decision process. In this course, students will learn to formulate and use equations and corresponding graphs to study costs of production and services, sales, national consumption, supply and demand of ‘goodsiserviees, among athers. The course also coves the concepts of time value of money, simple and compound interest rates, annuities, amortizations, sinking funds ete. Market equilibrium points and optimum production levels will also be explored ELECTIVE GE COURSES (1.5 credits eac! G106 Philosophy This course is designed as an analytic dimension of philosophy, touching metaphysics and epistemology, ethics, philosophy of mind, philosophy of language, philosophy of religion, and philosophy of science. Students will explore such concepts as the nature of the world and how we have access to knowledge of the world; moral behavior and the nature of good and evil; the relationship between minds and bodies; the relationship between our thoughts and the external world; and how we should employ logical analysis and empirical observations to evaluate arguments, Positions of historical thinkers suc as Plato, Descartes, and Hume, ‘will be explored along with those of contemporary philosgphers such as John Rawls and Hilary Putnam, 3G107 History ‘The objective ofthis course is to provide students with knowledge about the process through which modem civilization has developed. The course covers six major dimensions of the history of civilization, including primitive civilization, classical thoughts, late medieval and renaissance era, pre-cold war era, post-cold war period, and history of Bengal. Upon. ‘completion of the course, the students are expected to acquire a holistic view ofthe birth of the modem world in the context of local, regional and international realities. G108 Introduction to Physical Science This is an introductory course designed to allow students to explote basic concepts in physical sciences, rooted in an understanding of the history and nature of science. The course includes introduction to the fundamental concepts of physics, chemistry, astronomy and earth science. The contemporary state of physical science and its relationship to innovation and trade will constitute a focal point of the course. Special emphasis will also be placed on the birth and application of scientific innovations since the first industrial revolution till the fourth industrial revolution 109 Introduction to Biological Science This introductory course is designed to help students gain conceptual knowledge in biology and learn how to think like a biologist - acquire, integrate and synthesize core biological concepts across different levels of biological organization. The course will focus on: engaging in the practices of biological inquiry, including al its complexity and uncertainty; applying quantitative techniques to investigate biological systems; communicating the outcome of biological sciences effectively; being critical consumers of scientific information; and recognizing the societal context and ethical implications of scientific knowledge pertaining to biology including biotechnology and bioinformatics G110 International Relations ‘This course serves as an introduction tothe study of important issues in modern international relations, It will teach students basic concepts and theories that are useful for making sense of contemporary debates relating to world economies, while highlighting current events and recent history that has shaped how states and other actors interact with each other across national borders. Major topics include international cooperation, security and conflict, ‘rade, and international organizations. Special emphasis will be placed on the interconnection between the mentioned topics and the growth and survival of business. G11 Public Admi This course is designed to introduce students to basic concepts and theories in public ‘administration, which isthe study of how government is managed, organized and structured. Itis an interdisciplinary field of study that is concerned with how public institutions function tion 4and how they can be managed to serve citizens better. At the end of the course, students are expected to be able to identify similarities and differences between public and private entities, explain the consequences of those differences for what government does, display ‘an understanding of the principles of good govemance and discuss the tools that modern public administrators use to pursue their goals, along with the pros and cons of those tools. FOUNDATION COURSES (3 credits each) C102 Business Communication This course is designed to provide students with written, oral and non-verbal communication skills that they can leverage in the workplace to engage in effective interactions with internal and external stakeholders. After striving to create an appreciation of the communication process and the basic criteria for crafting effective business messages, the course will progress towards a comprehensive discussion of the various business documents that students are likely to encounter in the professional realm, Among these, letters, reports and e-mails will be particularly emphasized, with a focus on context and audience analysis. Finally, an endeavor will be made to equip students with resume writing, cover-leter writing and presentation skills that they can use to enhance their overall chance of success in the job market. It is expected that upon completing this course, students will emerge with an understanding of the rnuanees of business communication and use this knowledge to communicate in a manner that results in the ereation of individual and organizational goodwill. L101 Business Law ‘This course includes study ofthe nature of the legal system and strives to create an appreciation. for the legal framework within which businesses must operate on a day-to-day basis. Topics covered include basic business agreements, business entities, and government regulation; law of contract; agreement; consideration; misrepresentation; sale of goods: discharge; remedies; law of agencies; and Company Law. It also includes Labor Law and acts concerning payment of wages, employment and non-employment in factories, shops ‘and establishments, workers’ compensation, industrial disputes, trade unions and labor courts. K101 Business Statisties ‘This course is designed to equip students with statistical tools and concepts to be used in the business decision process, Methods of descriptive and inferentilstatistis are covered, including measures of central tendency and dispersion, probability distributions, hypothesis testing, correlation and regression analysis, and basics of non-parametric statistics, The manner in which organizations can leverage each of these tools to make more informed decisions is emphasized in parallel! with the mathematical foundation of each topic. Survey methods and sample designs are also discussed, with a brief overview of how statistical tools can be used for research purposes. 1sK201 Quantitative Methods in Business ‘This course is designed to equip students with mathematical tools and concepts to be used in the business decision process. It includes business application of number fields, linear and non-linear inequalities, functions, sets, analytical geometry, logarithm limit, differential and integral calculus, matrix and linear programming. Upon completion of the course, students are expected to able to apply mathematics to analyze management problems and develop simple models to reflect real-life business situations. Students are also expected to ‘grasp how quantitative techniques can be used to optimize returns for business organizations that are operating within the constraint of limited resources. 1K301 Business Analytics ‘This course is intended to serve as an introduction to business analytics. It covers statistical tools in descriptive analytics and predictive analytics, with a key focus on regression ‘models, Other topics covered include forecasting, risk analysis, simulation, data mining, and decision analysis. The course provides students with the fundamental concepts and tools needed to understand the emenging role of business analyties in orgenizations and demonstrates the basic application of these in a spreadsheet environment. Emphasis is placed on applications, concepts and interpretation of results, rather than on theory and calculations. Students also learn to use a computer software package for data analysis. R301 Research Methods ‘This course aims to expose participants to qualitative and quantitative data gathering, processing, analysis and presentation methods and skills. Through this course, students will learn about the relevant approaches and elements for undertaking a research inquiry ‘and develop the competence to cary out such an enquiry. Major areas covered include definition of research questions; setting of appropriate research objectives; alignment of study design with research objectives and budgetary constraints; secondary and primary data collection methods and instruments; sampling and analysis methods; and effective reporting of results. The importance of ethical conduct in conducting research will also be highlighted, E201 Microeconomics ‘The purpose of this course is to develop students’ skill in systematically analyzing the economic aspects of business decisions. The course will focus on how individuals make decisions that affect their income and wealth, how firms make decisions that affect profits ‘and production, and how government regulation affects individuals and firms. Major topics covered include foundation and evolution of micro economies; the basics of supply and ‘demand; utility approach to consumer behavior; theory of production and cost; profit maximization and competitiveness; market structure and theory of the firm; faetor inputs; externalities and public goods. 16E202 Macroeconomics ‘This course serves as an introduction to the analysis of key macroeconomic variables such as output, employment, inflation, interest rates and exchange rates, Major elements of the ‘course include understanding and measurement of macroeconomic variables, reflection on ‘models and theories that explain the behavior of these variables, and insight into the role of ‘government policy in seeking to influence macroeconomic outcomes, The course will provide students with a framework for understanding the workings of the whole economy and the interactions among households, business and government. Key topics covered include concept and computation of national income; aggregate supply and demand models; savings, consumption and investment; employment; theory of money and inflation; monetary and fiscal policy; and economic growth and development. ‘M301 Global Business Environment ‘The fundamental objective of this course isto introduce students to the nature of international business and to the opportunities and challenges faced by firms that operate in an increasingly globalized world. Major topies covered include; the development of firms ‘with intemational operations; national differences in the economic, political, social and legal environments; cultural differences and their effects on international business; the operation of foreign exchange markets; international trade policy; regional economic integration; and the impact of the technological revolution. Through this course, students are also expected to develop an understanding of the nature of the multinational firm and. analyze key decisions made by those firms such as choice of markets, entry strategies, and ‘conduct of cross-border trade and commerce. ‘W101 Principles of Management The objective of this course is to provide an introduction to the concept of management and, to the critical functions fulfilled by managers in achieving organizational goals. Regardless of the nature ot scope of an organization, the importance of management is universal. Hence, this course will endeavor to develop a strong theoretical base regarding the four ‘comerstones of management, namely, planning, organizing, leading and controlling, which aspiring managers can translate to the workplace. Familiarizing students with contemporary concepts and practices in management and developing basic knowledge in how to deal ‘with organizational change and diversity are also integral to the course. Behavior ‘The objective ofthis course isto introduce students to the complex realm of human behavior as it relates {0 the context of an organization and to provide them with a conceptual framework to address the managerial challenges created thereof. The course will be divided into three distinct but interrelated tiers, with thé"first focusing on dimensions of individual behavior, the seeond concentrating on group dynamics and the third highlighting, ”how the organization shapes the behavior of its members. The importance of this course for the students is two-fold: It will give them a scientific basis to analyze their own behavior ‘and adapt these for a better chance of career suecess. It will also give them an insight into how human behavior can be leveraged for organizational effectiveness. ‘W201 Business Ethies and Leadership This course is designed with the twin objectives of familiarizing students with ethical decision making and examining the role of effective leadership in fostering a positive organizational culture that emphasizes ethics and integrity. Through this course, students ‘will be taught how to identify ethieal grey areas in business decision-making, make correct choices when confronted with an ethical dilemma and the role of organizational policy in setting a benchmark for ethical behavior. Theories of leadership will also be examined, with a key focus on their application in the contemporary world of business and the need for leaders to act as champions of ethics by embodying honesty and integrity in their thoughts and actions, W301 Innovation and Entrepreneurship “This course focuses on understanding and managing creativity and innovation in organizations by examining the relationships among organizational structure, group dynamics and individual psychology in problem-solving. While this course primarily draws examples from the context of new product development, entrepreneurship, marketing and knowledge management, the insights generated apply to all disciplines and organizations facing the necessity of routine innovation and change. Also, this course helps students develop conceptual framework and an understanding of the best practices related to developing, ‘executing, and managing large and small scale innovation initiatives inthe organization. CORE COURSES (3 credits each) ‘M101 Principles of Marketing ‘The objective of this introductory course in marketing isto provide students an overview and understanding ofthe marketing function and the manner in which i ereates value both for the organization and its target customers. The course will stat off by developing a definition of marketing and the marketing process, creating an understanding of the ‘marketing environment and delving into buyer behavior which is atthe heart of marketing, ‘This will be followed by coverage of different dimensions of the marketing mix. These include new product development and product life cycle (PLC), pricing and pricing strategies, marketing channels and channel partners, integrated marketing communication (IMO), advertising, publi relations, personal selling'And direct, online and social media marketing, Emerging themes such as the shifting of power to customers will also be explored along wit sustainable marketing and social responsibility. 18‘M201 Marketing Management This course is designed to introduce students to key elements of the marketing management process and build upon the concepts taught in “Principles of Marketing’ to form a more refined understanding of the strategic role of marketing, Major areas of emphasis include use of strategic marketing for segmentation, differentiation and positioning, application of the marketing mix for ereating customer value through the product, pricing strategy, promotional strategy and distribution networks, and utilization of metris to measure ROIs of alternative marketing strategies. Students will also lea how to adapt differentiated marketing strategies for individual and business consumers, for different layers of the national market based on demographic and socio-cultural differences, and also how to develop an international marketing strategy. The paradoxes of marketing to connected customers, creating competitive advantage, understanding the global marketplace, and ‘managing 2 holistic marketing organization forthe long run will also be emphasized F101 Fundamentals of Finance ‘The objective of this introductory course in finance isto familiarize students with the basic concepts and theories in financial management. The course starts off by introducing. students to different forms of ownership and appropriate goals of organizations before progressing towards more intricate concepts such as time value of money, security valuation techniques, financial planning and forecasting methods, and management of short-term resources. In addition to the above, the course will provide a brief insight into concepts of risk and return, capital budgeting techniques and sources of financing. Ethical implications of financial decision-making and consideration of the global context are embedded into these topies as appropriate. F201 Financial Management ‘The course is intended to provide a holistic view of the financial manager’s job in an organization by building on the conceptual foundation created through ‘Fundamentals of Finance’, The focus of this course will be on: analyzing capital expenditures with thorough coverage of the entire spectrum of tools available to aid objective decision making in this area; short, intermediate and long-term financing; cost of capital; capital structure; and dividend policy. The course will delve deep into the risk-return trade-off that characterizes financial decision making and emphasize how financial managers can maximize wealth for the finm’s shareholders while simultaneously ensuring that the claims of all other stakeholders are met. The course will also include a brief discussion on multinational/international financial ‘management and financial derivatives, given their growing significance in the contemporary ‘world of businessA101 Financial Accounting ‘This course is designed to equip students with the ability to identify, reeord, interpret and communicate financial information, thereby engaging in more informed decision-making ‘The course covers the basic accounting equation; double-entry system; recording process; preparation of four basic financial statements; accounting for curent assets (eg. inventory and account receivables); depreciation methods; disposal and exchange of long-term assels; intemal control; and ratio analysis for evaluating financial statements. The conceptual framework of accounting, including accounting principles, assumptions and constraints, are also covered in this course. A201 Managerial Accounting ‘This course deals with tools and techniques for making better use of accounting information to facilitate decision-making by intemal users, Emphasis is placed on cost terminology, cost classifications, cost behavior and cost systems. Areas of focus include variable and absorption costing, activity-based costing, standard costing, budgeting, flexible budgeting, cost-volume-profit analysis, cost estimating, and the costs of outsourcing. Upon completion of the course, students are expected to emerge with an understanding of how to extract and modify costs in order to make rational decisions and create organizational value, A301 Taxation The objective of this couse isto create sound understanding of Bangladesh income tax principles and practices. It will strive to provide students with comprehensive knowledge of taxation fiom a managerial perspective, with emphasis on the identification of tax problems and potential tax planning opportunities. The course addresses personal and corporate taxation system prevailing in Bangladesh, with focus on the tax assessment and collection procedure. Provisions relevant to submission of tax retum, filling of statement ‘of assets and liabilities will be discussed, thus creating great value for aspiring managers from both a personal and professional perspective. The important features of value added tax, customs and excise duties, gif tax prevailing in Bangladesh will also be covered. 11301 Human Resource Management Irrespective of te size, nature or complexity of an organization, success often rests on the ability to attain results by leveraging the skills, efforts and abilities of people. Human resource management is therefore both imperative and invaluable. With emerging trends such as technological advancements, emergence of knowledge-based jobs and greater service orientation, what was once considered an administrative function has taken on & strategic focus. The goal of this course isto create an understanding of the entire spectrum of activities which encompass the human resource management function starting from job analysis and recruitment through training and development to appraisal and compensation, 20 |A parallel objective is to familiarize students with the fair employment and labor relations aspects of human resource management, which continue to grow in importance. P301 Operations Management Operations Management isa discipline that deals with designing, managing, and controlling business processes, including acquisition and utilization of resources and distribution of goods/services. This course is intended to strengthen students’ conceptual understanding of and skills in the areas of operations management by focusing on: capaeity planning; production scheduling; inventory management; quality management; supply chain management; forecasting; and project management, Upon completion of the course, students are expected to display an understanding of how superior operations management can lead to competitive advantage and apply quantitative and qualitative tools for making optimal decisions in this W202 Management Information Systems This course is intended to help students understand how information systems can be leveraged to drive organizational performance and growth. Topics covered include information systems concepts and terminologies; current issues and trends in IT; e-Business; e-Commerce; the impact of technology on organizations, managers and users; and ethical, social and global issues in the use and application of IT. ERP, decision support systems, executive information systems, and use of information systems in different functional areas like marketing, finance, production and human resources will also be explored, AREAS OF CONCENTRATION (MAJOR/MINOR) A)_ ACCOUNTING AdO1 Intermediate Accounting This course begins with a rigorous review of the concepts, principles, measurements and accounting processes, taught at the introductory level. This course covers the besic framework of financial reporting, content and analysis of financial statements with emphasis on accounting for current assets, current liabilities, non-current assets, intangible assets including impairment of non-current assets, long term liabilities, accounting for lease and accounting policies, changes and errors. This course also covers income and expense recognition applications in diverse and complex business situations and implication in tax expense through different accounting practices. The implication of the IFRS is discussed with each topic and its application. 21A402. Cost Accounting This is an advanced level course dealing with the techniques of costing and the use of cost information for managerial planning and control, The contents cover introduction to cost accounting as a separate discipline/branch of accounting, objectives and importance of cost accounting; cost concepts and cost classification and preparation of cost sheet; material costing: store-keeping and inventory control; valuation of inventory; labor cast accounting; service costing (operational costing); contract costing; chargeable expenses: manufacturing and non-manufacturing overheads; job order and batch costing; process costing; activity based costing; standard costs; variance analysis; statement of cost of production, ‘A403 Auditing and Assurance ‘The course deals with prineiples/introduetion of auditing, auditor’ duties and responsibilities, basie auaiting techniques, verification and valuation of assets and liabilities, intemal checks, intemal control and auditor's reports. This course basically covers financial audit, cost audit and management audit, Besides financial and management audit, the course covers the regulatory framework of auditing and the auditing standards; the assurance framework; demand for assurance; applications of the assurance function; structure of assurance standards and pronouncements; the personal qualities ofan assurance provider, ‘A404 Financial Statement Analysis and Valuation The objective of this course is to help students understand the tools and techniques of financial analysis and provide framework for corporate valuation. The course introduces the proper equity valuation and fundamental analysis process, The course content includes income statement and balance sheet analysis, cash flow statement analysis, business ‘analysis and accounting analysis. It also focuses on financial analysis techniques like ratio analysis, DuPont analysis, and credit analysis and enterprise valuation with Monte Carlo simulation, Additionally, merger valuation and equity research analysis might also be covered. ‘A405 Strategic Management Accounting In this course, students are expected to learn how to measure and report financial and non-financial information that help managers make strategie decisions and fulfill the goals of an organization. This couse includes the following topics: pricing, make or buy decisions, re-structuring deeision, re-engineering decision, merger decision, transfer pricing, corporate performance evaluation, strategic profitability analysis, product life extension, marketing ‘mix decisions, accounting information for strategic positioning, strategic cost driver analysis, etc 2This is an advanced level course dealing with the topics like date consignment and joint venture accounts, branch and departmental accounts, hire purchase and installment accounting, accounting for liquidation of companies (Insolvency Act), financial statement of group of companies, accounting relating to insolvency, accounting related to mergers ‘and acquisition, partnership firms, accounting and valuation of goodwill, A407 Accounting for Government and Non-Profit Organizations This course covers government budget and financial management funds control concepts, standards, procedures, and practices. Topics include recognizing and recording accounting, transactions for various funds like fiduciary fund, provident fund, benevolent fund, retirement benefit, ete. Accounting for autonomous bodies like municipal corporations, universities and non-profit oriented organizations is also included, Ad08 Accounting Theory and Standards This course focuses elaborately on the conceptual framework of accounting and reforms in financial reporting, accounting concepts, standard setting, measurement and recognition issues, and characteristies of accounting information. The topics included in this course are objectives of financial reporting, the conceptual framework, Generally Accepted Accounting, Principles (GAAP) and the Financial Accounting Standards Board (FASB), financial reporting and elements of financial statements, Another major part of this course includes details of Intemational Accounting Standards (IAS) and International Financial Reporting Standards (IFRS), A409 Social and Environmental Accounting The objective of this course will be understanding the role of social and environmental accounting within the contexts of sustainability, responsibility and accountability (climate change, CSR, human rights accounting); nature of social and environmental accounting, rationale behind social and environmental reporting, social and environmental accounting in the private and public sectors, qualitative and quantitative techniques for social and environmental accounting disclosures, evaluation of social and environmental accounting reports, The students will be provided with an understanding of contemporary theories and empirical evidence conceming social and environmental accounting, and an ability 10 evaluate these in a number of contexts, for example, accounting and society, accountability and sustainability A410 Forensic Accounting ‘his course explores the forensic accountants roe in todays economy. The contents ofthis course include aud detection and fraud investigation technigues, valuation of closely held Iusineses, lst posit analyses, and various types of Iitgntion support sevies, Fundamental 23legal concepts governing expert witness testimony are also examined, and students are required to quantify economic damages in cases. By the end of the course students are able ‘o understand both the pervasiveness and the causes of fraud and white-collar erime in our society, examine the types of fraud and fraud schemes that affect business enterprises, explore methods of fraud detection and prevention, and increase their ability to recognize potential fraudulent situations. B)_FINANCE F401 Corporate Finance This is an advanced course in finance with # comprehensive and detailed treatment of the theories, applications and financial tools used in a corporate financial environment. The course emphasizes on understanding, analyzing, and integrating financial information as an aid to making financial decisions. It also examines the role of financial institutions and regulations in corporate financial management, Building on the conceptual foundations of | financial management, the course also introduces some interesting but complex topics in corporate finance. Upon completion, the students will have a sound understanding of topics like capital budgeting for levered firms, long term financing, capital structure, dividend payout policy, merger and acquisition, leasing, basic derivative products, real options, short term financing and planning and working capital management. F402 Investment Analysis and Portfolio Management The objective of this advanced level finance course is to help students understand the investment setting, appreciate the available investment vehicles, analyze securities for investment, create and manage portfolios and evaluate portfolio performance. The course content includes investment environment, investment management processes, security analysis techniques, investment strategies, theories of portfolio formation, and portfolio ‘management and performance evaluation techniques. Brief discussion about the behavioral aspects of investment decision-making and prospects of investing in options and other derivatives are included. F403 Financial Markets and Institutions The objective of this course is to provide a conceptual framework for understanding financial markets, with a major focus on different types of securities traded in these markets and how they fulfill the myriad investing and financing needs of individuals and corporations. The course will also delve into the distinctive roles played by the major categories of financial institutions and their management. Special focus will be given on the management of funds obtained from the surplus, ynits of the economy, such that the optimum balance is struck between risk and return. Bearing in mind the dynamic nature of the financial marketplace, the focus will be on keeping te learning materials contemporary 24 SSS eeswith emerging issues pertaining to financial markets and institutions, and on maintaining relevance with the Bangladesh context F404 Financial Statement Analysis and Valuation ‘The objective of this course is to help students understand the tools and techniques of financial analysis and provide frameworks for corporate valuation. The course introduces the proper equity valuation and fundamental analysis process. The course content includes income statement and balance sheet analysis, cash flow statement analysis, business analysis and accounting analysis. It also focuses on financial analysis techniques like ratio ‘analysis, DuPont analysis, and credit analysis and enterprise valuation with Monte Carlo Simulation, Brief discussion on interpretation of annual reports, prospectus, real case studies, and merger valuation and equity research analysis may also be included. 405 Financial Derivatives The purpose of this course is to familiarize students with different types of derivative securities like options, futures, forwards and swaps. This course provides a comprehensive analysis on the properties of derivative securities and a theoretical framework within which the derivatives can be valued and used for hedging purposes. The topics to be covered in this course include nature of Futures, forwards, swaps and option contracts, valuation of options, futures and swaps, nomial approach and Black-Sholes mode! for pricing options. Different asset-backed securities, interest rate caps, floors, collar strategy, option-trading strategies ete. will also be covered. A thorough analysis on real case studies about uses of different derivatives and associated risks will be done. F406 International Finance ‘This course provides the students an understanding of the international financial environment ‘and the strategies for dealing with unique opportunities/threats by hedging to insulate the business's exchange rate exposure. Core topics to be covered include, but are not limited to, the theories of international trade and motives for FDI, balance of payments, exchange tate determination, international money markets, bond markets and derivatives markets, international arbitrage and interest rate party, purchasing power parity, intemational fisher effect, evaluating transaction, economic and translation exposure, managing transaction, Sconomic and translation exposure, multinational capital budgeting and multinational cost of capital F407 Alternative Investment Analysis, Pursuant fo the recent financial turmoil, institutional investors are inereasingly looking beyond the more traditional asset classes. The purpose of this gourse is to explore the world of alternative investments such as investments on hedge Funds, private equity, bit coins, venture capital funds, realestate, commodities, Risk, retum and?market characteristics of these alternative investment vehicles will be covered in this course. 25‘F408 Financial Econometrics This course covers tools and techniques for analyzing time series financial data. Popular ‘econometric models for serial correlation and nonlinearities in contrast to the standard classical linear model estimation will be the focus of this course, Special attention will be paid to the application of financial econometrics in the form of testing forms of market efficiency, event study, prediction asset returns, analysis of various macroeconomic factors, ete. While doing the course, students will become familiarized with popular and contemporary statistical packages like SPSS, STATA, EVIEWS, R and others F409 Bank Management is course is structured to help students master established management principles and to the perplexing issues of risk, regulation, technology, and competition faced by the banks and other financial services providers today. Topics covered include banking history and regulation, consumer and commercial credit analysis, asset and liability management, risk ‘management, loan policy, and money management services. Trends such as consolidation, on-line banking, intemationalization, and project-line expansion will also be addressed, ‘Students will be exposed to key trends and changes in the financial-services sector. In addition, students will learn about various career opportunities inthe banking and financial institutions field iew of an exciting and fast-growing area in finance, which argues that investor behaviors are not necessarily driven by ‘rational considerations but are affected by many aspects of psychology. This course introduces cognitive biases, discusses the impact of such biases on financial decision-making, and explores the behavior of individual investors, fund managers and corporate managers, This course will typically cover topics like disposition effect, risk perceptions, prospect theory, overconfidence and their impact on individual and professional investors’ decision-making. process. Impact of decision framing, behavioral, emotional and other biases on corporate financial decision-making will also be covered in this course. Upon completion, the students will have basic insights of behavioral finance theories and will be able to shed light on the behavior of individual investors and finance professionals in investment decision-making and corporate financial decision-making, F4L1 Fixed Income Securities ‘The course covers the valuation of a wide variety of fixed income securities and derivatives including pure discount bonds, coupon bonds, forwards and options on fixed income securities, interest-rate swaps, floating-rate notes, andymortgages. The course focuses on. ‘analytic tools used in bond portfolio management and interest rate risk management, These tools include yield curve, duration and convexity, and formal term structure models ete. 26Tools and techniques to analyze macroeconomic variables and interest rates, taxes, and the relationship among them will be explored. Default risk and multi-factor models of the term, structure will also be covered. F412 Merger, Acquisition and Private Equity Management ‘This course equips participants for analyzing, valuing and modelling complicated transactions such as mergers, acquisitions or leveraged buyouts (LBOs). It improves participants’ understanding of the benefits and risks of mergers, acquisitions and levered structures, as used by corporate and private cquity firms. The process of evaluating opportunities in the Conporate-control market; how deal structure affects both value creation and value division; M&A motivations and tactics; M&A valuation of stand-alone firms, synergies in ‘mergers, transaction contingent clauses and the expected impact on share value and earnings accretion/dilution; the role of syndicated loans in buyouts and others will be covered in this course. F413 Corporate Financial Risk Management Managing corporate financial risk is an increasingly important aspect of corporate financial ‘management. This course provides insights into three prominent aspects of risk management: interest rate risk, commodity price risk and foreign currency exposure. Modem principles of finance and investment will be employed to address the practical problems of measuring and managing corporate financial risk with the latest derivative products in the context of business uncertainties, accounting imperfections and ineomplete markets. F414 Venture Capital and Entrepreneurial Finance This course aims to create an understanding of what venture capital is, what venture capitalists do, the way venture-capital organizations work and why/ow they play such a significant role in the economy. The course essentially follows the ‘venture capital cycle’, focusing sequentially on the main financial and operational activities of venture capital firms ie, assessing opportunities, valuing ventures, negotiating and structuring investments, ‘managing investments and exiting. This course will cater to the interests of students who wish to be working in venture capital or other private-equity organizations or as entrepreneurs, ‘managers of firms financed by such investors, or as investment bankers taking their firms Public, or as fund managers investing in these funds F415 FinTech The course is designed to equip the students with the ability to identify opportunites for disruption in the financial services sector, and enables the students to both launch new FinTech ventures and hamess new technology to build bette financial services firms. This will provide tne students a comprehensive understanding ofthe multiple aspeets of financial technology and models, including: regtech, proptech and frontiers of financial innovation, 27
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