Bachelor’s Degree in Start-up of business

Student’s name: Nguyen Thi Ngoc Mai Name of BP: Mina Beauty Center
Class: CN18-STA Address: Ha Noi Capital

Promotion: 2021-2024

Working period from 1th October to 18th December

Tutor in Toulon University: Isabelle MURATORE

Tutor in ThuongMai University : Nguyen Khac Nghia

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Ha Noi, October 2023

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 MỤC LỤC
Chapter I: Introduction.......................................................................................2
1.1 - Presentation of the creator...............................................................................2
1.2- Presentation of the project..............................................................................2
Chapter II: Project Identification....................................................................3
2.1– Definition.............................................................................................................3
2.2 – Advices................................................................................................................5
2.3– Associates............................................................................................................6
2.4– Establishments....................................................................................................6
III. Economic Part.................................................................................................8
3.1 - Presentation of services.....................................................................................8
3.1.1- Non-invasive injection of active ingredients (Filler, Botox, Mesotherapy,
Prohfilo.................................................................................................................8
3.1.2- Skin care (Acne skin, Skin whitening, hair removal, Basic to advanced
skin care)............................................................................................................11
3.2 - Market study....................................................................................................13
3.2.1- Market..........................................................................................................13
3.2.2- Type of customer.........................................................................................14
3.2.3- Characteristics of the offer.........................................................................15
3.2.4- Competitors..................................................................................................15
3.2.5- The professional and extra-professional environment............................16
3.3 - Strategy chosen.................................................................................................16
3.4- Sales....................................................................................................................19
3.5- Means implemented to achieve the sales forecasts.........................................21
3.5.1- Skills and resources of a beauty business..................................................21
3.5.2- Organizational research.............................................................................23

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 Chapter I: Introduction
1.1 - Presentation of the creator

Beauty center is currently one of the highly appreciated business fields that bring good
profits and is a modern trending industry. Nowadays, due to the extremely strong
beauty needs of women in Vietnam, the establishment of a beauty center is not out of
the trend and long-term business direction.

However, for me, the beauty business has been a passion since many years ago. I have
many years of practical and rich experience in this industry. Not simply considering it
as a hobby, I guided myself to follow this business path because I wanted to improve
my knowledge, experience, earn real money and help enhance the value of women.

1.2 - Presentation of the project

Graph of how often women go to the

beauty salon
40.00%
34.10%
35.00%
30.00%
25.00% 22.60%
19.90%
20.00%
15.00%
10.00%
10.00% 7.70%
5.00% 2.30% 3.40%
0.00%
daily 4-6 1 time/3-5 2-3 2-3 1 time/month 1 time/week
times/ months times/ times/
week week month

Char t of the r ati o of s er vices

f r equently us ed by cus tom er s
70% 64%
60% 53%
50%
42.5%
40%
30%
20%
10%
0%
Face care Body care Complete care

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 Understanding this need of customers and the market, I decided to establish Mina
Beauty Spa. This is a beauty center that combines modern technology for skin care and
is a non-surgical, non-invasive beauty place. With the desire to provide customers with
a safe and effective skin care facility in a beautiful and clean space.

The beauty industry in general is a highly competitive and tough market. It requires
startups (including me) in this industry to carefully prepare and calculate all aspects
(finance, business scale, human resource, professional qualifications, services, etc.).
Above all, I have prepared a solid financial source for the business and to maintain
operations even with risks (worst cases).

As a young entrepreneur in the beauty industry, I chose to establish a beauty business

(a small model). With our goals and mission:

- Bring financial benefits to the market, the economy in general, and individuals in
particular.

- Create jobs for everyone.

- Actively contribute to community development.

- Meet needs and bring benefits to customers.

- Long-term business goals and quickly grasp opportunities to develop and expand
facilities in the future.

Chapter II: Project Identification

2.1– Definition

As this industry evolves and the competition grows with it. Therefore, I need to
develop my niche to remain profitable and stand out to consumers:

+ My center's main niche: Injecting Filler/ Botox/Mesotherapy/ Profhilo by

medically approved methods by the Doctor affiliated with my center.

+ My sub-sector: Acne skin care, aging skin, and other beauty treatments for both
body and facial skin.

 Business size: small and medium

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 Number of employees: 5-8

 Target customers: Mainly women in the city.

 Price: Suitable for the majority of users with medium to high income.

 Costs: Equipment (machinery, cosmetics, etc.), premises, hire staff, utility bills,
design…

 Responsibility: There is a clear commitment and compensation policy if customers

encounter unexpected situations.

 Quality assurance: Using modern and advanced machines. All injectable cosmetic
products are FDA approved.

 Location: In central, densely populated locations, with convenient transportation in

Cau Giay district, close to schools and various agencies. Most people living in this
area have average to high income levels, and have strong beauty needs.

 Name: MINA BEAUTY CENTER

 Capital source: 100% from the founder, no loans from other units.

The business will be managed by Ms. Nguyen Thi Ngoc Mai and a doctor will be the
legal representative of the business.

+ Business goals of the project:

a, Short-term (within the last 3 years):

Recover business capital within 3 years. Known to many people in the surrounding
district within 1 year of establishment. Established a reputation for the best facial care
and reasonable prices in the area within 1 year of establishment.

b, Long-term (from 3 years or more):

Search for market share and estimate to account for 10% of the facial skin care market
share of Cau Giay district within 3, 5 years of operation. Become a reputable facial
care center in Hanoi city within 3 years of operation.

c, Financial (all the time):

Get your capital back as soon as possible. About 3 to 4 years of operation. The average
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annual growth rate reaches 10%.
2.2 – Advices

* Strengths

- Economics Knowledge: Basic management knowledge, ability to recognize and

grasp market trends, understand customer needs.

- Willingness To Learn: Always learn and improve knowledge about (professional

skills, cash flow management skills and human resources).

- Personal Passion: Passion for the profession, high enthusiasm for your business
project, not giving up easily when facing difficulties.

Advice from a counsel: I need to understand the legal business conditions,

choose a business method that suits the market, use capital carefully and wisely,
always put quality and customers first!

* Weaknesses

- Startup Experience: Lacking practical skills in running a beauty facility, there are
many difficulties for a young business.

- Professional Skills: Lack of expertise and practical experience in skin care and
injections for customers.

- Business operations and management skills: Lack of experience in human resource

management methods, goods and service management, and how to operate smoothly
and reasonably to achieve profits.

Advice from a counsel: Need to improve general knowledge about specialized

skills in the beauty industry, legal qualifications, backup plans in case of risks. I
should choose good management tools and software to run your business and also
need to carefully prepare a business plan before starting work!
2.3– Associates
External cooperation goals: If I want a sustainable business and long-term
development, I always choose cooperative units wisely and profitably. Best benefits
and reputation for center!

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*Strategic partnership

+Supplier:

- Cosmetics distribution company for beauty center.

- The company specializes in distributing beauty equipment and machinery for the spa
industry.

+ The media:

- Social networking platforms: Tiktok, Facebook, Instagram, Google, Youtube.

- Image building agency: Logo, Catalog, Promotional Video, KOLS.

* Allied relations

If I turn your competitors into your partners, I can increase your chances of success
many times over. When allying with another company, the market will be significantly
expanded and the fear of being surpassed by competitors and taking away market
share will be reduced. Otherwise, create events and promotional opportunities to
promote business to new customers. Introducing an affiliated product or service to
another center. For example, alliance with other companies in the same market& build
a promotional campaign.
2.4– Establishments
a, Business goals:

Increasing sales, expanding customer base.

Providing high-quality skin care services. Building a reputable brand within the spa
industry.

b, Analysis SWOT:

STRENGTHS(+) WEAKNESSES(-)

 High-quality service with  High competition in the

professional staff. spa industry can affect
prices.
 Modern equipment and
 Space limitations may
luxuriously designed
reduce customer capacity.
space.
 Effective marketing and
advertising strategy.

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 OPPORTUNITIES(+) THREATS(-)

 Collaborate with  Increased competition

partners to enhance from others.
services or new  Economic fluctuations
products. can affect customer
 Take advantage of the spending.
health and self-care
c, Organizational structure:  Challenges in
trend. management.

c, Organization structure

OWNER

ACCOUNTANT MANAGER

Staff Staff Staff Staff

+ General rules:

- Dress neatly and speak softly

- It is forbidden to speak harshly, rudely, or have improper attitudes towards

customers.

- Always smile, answer questions, be polite and courteous when welcoming customers.

- Always know how to win customers' hearts and encourage them whenever they
hesitate

- Loyal: center staff are thoroughly trained and absolutely loyal to the center heart.

- Be honest and do not lie or deceive customers or the center. If a customer gives bad
feedback about an employee, that employee will be disciplined and if the offender
repeats it, he or she will be fired immediately.

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Working style: "Customer is King"

d, Legal status: Business registration in the form of: Individual business household
licensed and managed by the District Planning and Finance Department. Meet all of
the following conditions:

- If you are an individual, you must be 18 years of age or older and not fall into the
cases under Article 18 of the Enterprise Law.

- Have a clear business headquarters. Have full legal practice certificate

- If the establishment does not have massage activities, it can operate after being
granted a business license.

- The representative (replacement) of the business establishment is a person who has a

full degree and certification from the department or industry as required by the current
law.
III. Economic Part
3.1 - Presentation of services
3.1.1- Non-invasive injection of active ingredients (Filler, Botox, Mesotherapy,
Prohfilo.

b, FILLER

+ Define: Filler is the name of fillers in general, containing Hyaluronic Acid. This
hydrated granule is the safest and most effective filler available today. Their structure
is similar to natural substances found in the human body, so they rarely cause allergies.

+ Ingredient: Depends on its sustainability. Commonly used types are hyaluronic

acid, calcium hydroxyapatite, PLLA...

+ Uses: Eliminates static wrinkles caused by the aging process, Makes skin beautiful.

+ Filler's superior secondary uses:

- Helps fill in concave areas and organizations such as deep sunken temples.

- Face shaping such as V-line chin shape, lip shape...

+ Implementation time: 15-30 minutes.

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+ Effective time: - Immediate results, lasting effects from 6- 24 months.

b, BOTOX

+ Define: Botulium toxin (Botox) is the name of the pure protein ingredient extracted
from a type of microorganism used in cosmetic treatment.
+ Ingredients: Abbreviation for botulinum toxin - a toxin of Clostridium botulinum
bacteria.
+ Mechanism of action:

- Helps prevent nerve signals from reaching the muscles to reduce muscle
contractions.

- Help muscles relax, and limit wrinkles when facial muscles move.

+ Uses:

- Wrinkle removal (forehead wrinkles, crow's feet, bunny wrinkles, gummy smile).

- Face shaping (slimming jaw angle).

+ Implementation time: 10-15 minutes

+ Effective time: Results appear after a few days, with effects lasting 4-6 months.

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c, MESOTHERAPY

Define: Mesotherapy is a method of injecting vitamins, enzymes, hormones and plant

extracts.

+ Mechanism of action: Mesotherapy injection technique uses very small needles to

inject active ingredients into the dermis layer of the skin (Full face injection)

+ Indications for therapy: Skin rejuvenation, Skin lightening, Body slimming,

treatment of hyperhidrosis.

d, PROFHILO

+ Define: It is a beauty product containing 100% pure hyaluronic acid, a somewhat

special type of HA, with the ability to hydrate 1000 times higher than the original
volume of HA.

+ Uses:

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- Helps skin become shiny, smooth and full of vitality, popular globally.

- Stimulates the growth of collagen and elastin naturally.

+ Implementation methods: Just inject 5 points on one side of the face. This is the
B.A.P injection technique - Biological Aesthetic Point.

3.1.2- Skin care (Acne skin, Skin whitening, hair removal, Basic to advanced skin
care)
a, Treat dark scars with Peeling technology

Repairs scars and acne scars by up to 90%. Fix all skin pigmentation problems:
dark spots from acne, dark spots from accidents, dark spots from insects, dark
scars. Thereby regenerating skin cells most naturally.

b, HIFU lifting skin care

HIFU machine is the acronym for High-Intensity Focus Ultrasound, which means
high-intensity focused ultrasound waves. Skin rejuvenation with HIFU technology.

Hifu wrinkle lifting machine is a non-surgical skin rejuvenation technology,

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 certified by the US FDA in 2009 for safety and effectiveness in tightening, lifting,
and sagging skin. HIFU machine operates with outstanding advantages: No
surgery, no surgery. Done gently, non-invasively, and painlessly. Fast, saves time.
No need to spend time restin

c, Laser treatment solution for dark scars

Not only can it remove dark acne scars, but it is also effective on other types of scars
such as pitted scars, keloid scars, and chickenpox scars.

Laser technology is the fastest way to treat dark spots, applying high frequency
wavelengths and microscopic laser rays to impact skin cells. Thereby, it helps increase
collagen production and eliminate melanin that causes dark scars and acne on the skin
surface.

d, Skin care for dark spots, acne

Intensive skin care 16 steps: Examination and consultation Cleaning- Makeup

removal Face wash Exfoliation Facial massage Steam bath Sebum
extraction Acne removal  Antiseptic Fresh oxygen spray Perform intensive
skin care apply mask Biological light treatment Essence electrophoresis Apply
cream/lotion Skin care instructions.

e, Body skin care (Body hair removal)

+ Laser Diode hair removal technology

One of the methods that can effectively remove hair up to 98%, certified by the FDA
as safe for health. By using RF waves (Radio Frequency) with the same wavelength
from 808 - 810 nm, hair follicles absorb laser energy, are inhibited from growing,
become weaker and fall out naturally. This is modern hair removal technology,
integrated on large hair removal machines, used at beauty center.

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3.2 - Market study

3.2.1- Market

The aesthetic market in Vietnam currently operates under 3 main models:

1. Large brand chain, many establishments in many provinces and cities,

2. Group of medium and medium-sized cosmetic hospitals

3. Retail beauty establishments mainly operate within the city.

According to a survey by digital transformation site YounetMedia, customers'

priorities when choosing cosmetic services include:

- Service quality (41.2%)

- Employees (18.7%)

- Brand (13.4%)
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 Treatment regimens, technologies, and cosmetic equipment must increasingly
bring more outstanding advantages. In particular, efficiency but still ensuring safety
are the things that my center needs to meet the needs of customers. Beautifying skin
and changing beauty without invasion or surgery is the main direction of the center.

 My market: 3. Beauty industry (retail operations within the city)

3.2.2- Type of customer
- Age: 16 – 50

- Gender: female and a small portion of male (about acne, facial cleanser...).

- Behavior: Often online searches and consults information about personal care
services, consumption habits, people in need of beauty.

- Target customers: Women who love beauty, students, teenagers, men.

- Motivation: Desire to improve appearance and experience relaxation.

- Seasonality: High during holidays, summer and weekends. However, the services
are also used year-round due to increasing personal and self-care needs

+ Type of distribution includes channels:

1. Free beauty center: Providing services directly at the facility.

2. Retail channel: Sell skin care and beauty products in stores or online.

3. Online advertising: Use websites, social networks and online platforms to advertise
and book online.

 Small and many target customers.

Shynh Group shares research results showing:

- Sales of Vietnam's beauty products and services market reached about 53,000 billion
VND/year, an average increase of 20%/year.

- 68% of women with income over 10 million VND/month are willing to pay for beauty
products and services.

- Of these, 75% use skin care products; 73% use hair and nail services; 36% go to spas
and use beauty services.

- Currently, it is estimated that the average amount a person pays for each spa visit is
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 931,000 VND.

3.2.3- Characteristics of the offer

1. Concentration: The market is often divided into segments such as specialized or basic
beauty facilities, high and low prices, and the customers the business wants to target.

2. Competing with competitors: Facing a large number of competitors, from large spas
to small independent spa services.

3. Competitive intensity: Competition is high, especially in urban areas where demand is

high.

4. Distribution: Establishments often choose a distribution model through their own

stores or online.

5. Technology development: The integration of technology into the spa experience, such
as online booking systems and customer information management.

Main conclusion:

People who open a beauty salon must have in-depth knowledge and
understanding of the business as well as the expertise and art of customer care. In
addition, business management skills, market understanding, human resources,
branding and promotion skills also need to be emphasized.

The spa market is growing strongly with fierce competition, especially in providing
unique services and experiences to attract and retain customers.

Therefore, Technology and service quality play an important role in providing

convenience and optimizing business processes of beauty establishments.

3.2.4- Competitors

a, Main competitors: Hoang Tuan Beauty Salon, Adela International Beauty, De

L'amour Spa, Thu Cuc Beauty Salon, Ngoc Dung Beauty Salon.

b, Indicate age: Present on the market from 5-25 years.

c, Scale: Medium—> Large

d, Revenue:

Adela Beauty, De L'amour Spa: Under 200 million VND, profit after deducting costs is
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about 10-15%.

Hoang Tuan, Ngoc Dung, Thu Cuc Aesthetics: Over 500 million VND, profit after
deducting costs is about 15-20%.

e, Market share:

Ngoc Dung beauty salon system: accounts for 29% market share

Thu Cuc Aesthetics: 17% market share

Adela Beauty, De L'amour Spa: 5% market share

f, Product characteristics: Beauty services

-High-tech skin beautification, Beauty injection, Cosmetic surgery with invasive surgery.

g, Reputation:

With the scale of many facilities, new technologies and cosmetic equipment are
continuously invested and updated. A team of experts with high professional
qualifications and good skills. High brands and positions in the cosmetic market, a trusted
address in the hearts of domestic and foreign customers.

h, Their trade policy:

- Certified as Safe and Effective by reputable agencies/organizations such as the US Food

and Drug Administration (FDA), CE Mark (Europe), Ministry of Health (Vietnam)

- Pioneer in Vietnam owning modern beauty technologies.

- Investing enormously in massive multi-platform communication activities through KOL

communication activities, sponsoring contests, art products as well as having a team to
build systematic online communication channels.

3.2.5- The professional and extra-professional environment

In the economic, regulatory and social environment, factors such as economic growth,

health and beauty trends and social awareness of self-care can positively influence the

market beauty center. Conversely, an economic downturn, changing consumer trends,

or more stringent government regulations could create challenges for the industry.

3.3 - Strategy chosen

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a, Brand positioning

Based on identifying target customers and analyzing competitors. My beauty business's

brand positioning strategies are:

1. Strategy based on quality and value: Services focus on treatments that are
immediately effective, painless, non-invasive, non-surgical and still shape-shifting. Skin
care products 100% from the European market have great effects and are safe for
customers' health. In addition to meeting basic needs, it also allows customers to choose
beauty methods that optimize cost, time, and effort.

2. Desired strategy: Serves customers' goals of change and improvement, providing

advice and implementation plans according to customers' wishes, needs and conditions.

3. Environment and experience strategy (Emotion): Create a comfortable and

relaxing space, accompanied by scents and light music, prepare tea, cakes, and drinks for
guests. Always keep medical instruments and equipment sterile and clean. Professional
customer care (Before and after service) to create cohesion and increase the number of
returning customers.

6. Pricing strategy: Set prices in accordance with market goals, but still maintain
the value of the brand. Continuously launch promotions, gifts, organize events, and
participate in beauty events to promote the image. Determine prices suitable for students
and working people.

7. Online outreach: Use social networks and websites to promote and interact with
customers, as well as provide detailed information about services

8. Strategy of partnering and relying on competitors: Cooperating with cosmetic

brands or other beauty care businesses. Enhance and change services that competitors are
having problems with or lacking.

b, The segmentation of potential clientele

1. Crowd experience

Groups of friends, families or couples can seek a shared experience as a healing and
self-transforming activity.

2. Middle-aged and elderly customers

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 Middle-aged and elderly people often focus on maintaining health and beauty, and
beauty treatments are still a suitable choice for them.

3. People who love beauty trends

People who are interested in new beauty trends and want to experiment with new
methods and products to enhance their appearance.

4. Consumers of products from Europe

People who prefer real products and beauty services with high quality ingredients, safe,
fully tested and fast effective.

5. People who want to regenerate and restore

Customers seek beauty services and products to regenerate and restore skin, reducing
blemishes, wrinkles and other problems…

By understanding these customer segments, my beauty practice can optimize its

marketing strategy and offer diverse services to meet the unique needs of each
customer group. Our goal is to appeal to this product and market pairing by providing
a comprehensive spa experience combined with quality, reputable skin care products.
Customers in this segment are especially concerned with quality, personal service and
relaxation, so the goal is to optimize their overall experience.

To differentiate: I focus on creating luxurious and welcoming spa spaces, offering

unique treatments and using high quality and natural skin care products.

Build a truly professional and deeply impressive image. Images in advertising must
inspire customers and urge them to come. However, media images must be very
realistic, not too colorful or far from reality. Based on customer demographic factors
and considering service suitability to find the right fit.

Use only premium skin care and beauty products. Reputable brands and carefully
selected ingredients ensure safety and effectiveness for customers' skin. The
combination of advanced technology helps regenerate and rejuvenate the skin,
bringing confidence to customers.

For example, if an acne treatment takes one month, my treatment only lasts 20 days
but the quality is the same... or your own a team of skilled staff with professional skills

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3.4- Sales
a, Sales list

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b, Sales detail

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c, Sales evolution

3.5- Means implemented to achieve the sales forecasts

3.5.1- Skills and resources of a beauty business.

a, Human Resources

1. Representative doctor: The person in charge of the facility's technical expertise

must be a cosmetic dermatologist licensed to inject fillers/skin treatments in
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 accordance with the law.

 With the above regulations, the beauty facility I choose is a beauty facility
represented and affiliated with a Doctor. This is recognized by Vietnamese Law in art.
Currently, even large cosmetic establishments mostly use this method to do business
because of its many conveniences. Opening a beauty salon that does not violate the
law as well as maintaining business operations and ensuring customer safety is
paramount.

2. Specialist: As someone who directly cares for and treats customers, a spa technician
is someone who has basic knowledge of skin classification, chemicals... and is
proficient in sports. Each action in each service will have its own standards to bring
the best experience to customers. They must be knowledgeable about the services
and products that my business provides to customers to make it easier to advise
customers and provide sales support.

In addition, a sense of responsibility and professionalism is essential. Practicing

certificate and being assigned work consistent with the scope of professional
activities stated in each employee's practicing certificate are prerequisites.

3. Equipment and facilities: Separate from family living areas, ensure adequate
lighting, walls and floors must use materials that are easy to clean and sanitize;
Ensuring conditions for safety, medical waste treatment, and fire prevention
according to the provisions of law; Have enough electricity, water and other
conditions to serve and take care of customers; Have enough medical equipment
and instruments appropriate to the scope of professional activities registered by the
facility; There is a box of anti-shock medicine and enough specialized emergency
medicine.

b, Skills

Skills for handling risky situations: In addition, in addition to professional skills, I

equip technicians with medical knowledge to handle unexpected situations at any time.
Then, ask doctors and other professionals to immediately perform the necessary first
aid operations and take you to the nearest medical station to ensure safety.

Machinery skills: Evaluate the ability to operate and maintain equipment and

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 machinery in the facility to ensure safety and performance.

3.5.2- Organizational research

a, Identify needs:

Personnel: 4-6 people (1 accountant, 1 doctor, 3 specialists)

Promotional communication: Intermediate affiliate advertising unit.

b, Management software:

+ PosApp:

Comprehensive management that runs on both App and Web. Some outstanding
features are:

- Customers can make their own appointment on the phone or website, and the
information will automatically be transferred to the software's management system.
This will help increase customer lifecycle and sales conversion rate.

- Allow staff to make appointments to help customers on the application when customers
contact through other channels such as Hotline, Zalo, Fanpage, Facebook.

- Helps staff understand the room status and how technicians are serving guests, and the
expected completion time to arrange walk-in customers.

- The software supports calculating commissions for employees according to % of

service fees or according to the amount of money per service, helping to save
calculation time and limit errors.

- Support in managing customers' treatment processes and procedures, reminding

customers when their appointment date is approaching.

- Manage customer lists, personal information, and purchase revenue of each customer.

- Manage export - import - detailed inventory of products and items in the store.

- Remote reporting, providing more than 30 business index charts (income-expenditure,

debt, inventory, service ratio, best-selling items...). Support management of
promotional programs.

+ KiotViet:

The software will store timekeeping data, arrival and departure times of employees and
23
automatically calculate salaries for employees according to absolutely accurate presets.

c, Infrastructure

- Reception hall: Sofa table and chairs, Shoe shelf, Payment counter, Decorative
objects, computer, receipt printer, POS machine, air conditioner. IP cameras are indoor
- surveillance cameras with talkback and a 360-degree camera (all rooms), decorations,
and toilet.

- Skincare room: Speaker, air conditioner, 4 spa beds, multi-therapy machine power,
hair removal machine.

- Beauty injection room: Air conditioning, 1-2 specialized injection beds, medical
tools, medical first aid box.

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d, Product line:

EUROPEAN PHARMACEUTICAL COMPANY LIMITED (EUPC):

Exclusive distributor specializing in providing pharmaceutical and cosmetic products

1. Types of Filler Licensed Imported by the Ministry of Health:

- Filler Restylane from Sweden

- Filler Juvederm from South Korea

- Filler E.P.T.Q from South Korea

2. Types of Botox Licensed Imported by the Ministry of Health:

Botox Neuronox 100 Units made in Korea.

3. Beauty injections for Mesotherapy and Profhilo:

- Meso Exosome Asce plus Derma Signal Kit from Korea

- PROFHILO® products are made by ISBA Derma company from Switzerland and the
factory is located in Italy

4. Professional skin care products:

- France: Laroche-Posay, Vichy, SVR, Bioderma

- America: Image MD, Obagi, Kielh’s

- NeoStrata ProSystem Retinol Peel biological skin replacement essence

5. Beauty devices

- Koller hair removal and skin rejuvenation machine

- [WONTECH] Ulthera Hifu Lifting Machine

- Korean Devoir 7-Color Biological Light Touch Dome

- Aqua X 9in1 Machine, 9 Function Skin Care Machine

- RTD-46A 2-tier Sterilized Towel Steamer

- HI - MEC HMBB - 8011 electric adjustable bed for filer injection

- The lamp specializes in skin care and injections without casting Keiling shadows
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26
e, Enterprise management work:

1, Making retail invoices:

* Invoice number: serial number of retail invoice

* Invoice issuance date

* Buyer and seller information: Including full name, contact phone

number, place of work, permanent residence...

* Quantity of goods, services, unit price and amount: Calculated

according to the formula: Amount = Quantity x Unit price

* Discount, signature of buyer and seller

2, Accountant:

* Understand the spa's active services

* Control prices of purchased goods and cosmetics

* Coordinate payments to suppliers

* Management of fixed assets, tools and equipment

* Calculate raw material consumption norms

* Payment and price calculation; Prepare monthly, quarterly and annual reports

3, Spa management includes:

* HRM

* Develop effective marketing strategies

* Build relationships with customers

* Manage spa revenue and expenditure

* Employee timekeeping and payroll management

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* Check and supervise the daily work of technicians, Check the quality of spa supplies
and equipment

4, Expected employee salary schedule (excluding bonuses and missions)

TO PAY STAFF SALARY

STT Salary item Money

1 Basis salary 5.600.000 VND/month

-Technicians - 6.000.000/month

- Doctors - 20.000.000/month

2 -Manage/Accountant - 10.000.000/month

3 Insurance money X

4 Commission 5%/ upsell services

5 Subsidy money 300.000 VND/ month

6 Reward the process 25.000 VND/month

7 Food support X

8 Fine X

9 Holliday pay X

Salary =(1+2+3+4+5+6+7)-(8+9)
5, Taxes

a, License tax

• For individuals and households trading in services and goods with revenue over 500
million VND/year: 1,000,000 VND/year.

b, Personal income tax

Calculated according to the provisions of Article 10 of the Personal Income Tax Law

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2007 and Clause 4, Article 2 of Law No. 71/2014/QH13 as follows:

Article 10. Tax on business individuals. Business individuals pay personal income tax
according to the ratio of revenue for each field and industry of production and business.

c, Value-added tax

• For individuals and households providing spa services, the tax rate applicable to the spa
personal income tax payable is 2%.

• For businesses providing spa services, the corporate income tax rate is 20%. 3. As And
Pursuant to Article 11 of Circular No. 219/2013/TT-BTC dated December 31, 2013 of the
Ministry of Finance.

Professional cosmetology activities include services such as cheekbone shaping, cleft chin
shaping, receding chin, and skin repair in the face and neck area; lips and ears are subject
to the 10% VAT rate.

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