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SCRIPT Discover To Recover

The iPAKPAK mo! restaurant was suffering decreasing sales and revenue that threatened its continued operation. At a meeting, managers analyzed the situation and suggested strategies to recover business. These included lowering prices by finding cheaper raw materials without compromising quality, implementing regular promotions and discounts, and renovating stores to attract more students. After implementing the strategic plan, iPAKPAK mo! again became the most popular chicken wings restaurant in the market and was able to expand to 12 new branches.

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0% found this document useful (0 votes)
33 views

SCRIPT Discover To Recover

The iPAKPAK mo! restaurant was suffering decreasing sales and revenue that threatened its continued operation. At a meeting, managers analyzed the situation and suggested strategies to recover business. These included lowering prices by finding cheaper raw materials without compromising quality, implementing regular promotions and discounts, and renovating stores to attract more students. After implementing the strategic plan, iPAKPAK mo! again became the most popular chicken wings restaurant in the market and was able to expand to 12 new branches.

Uploaded by

llaneraerika14
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 4

Title: “Discover to Recover”

Question: How a company develop their sales and revenue on having a lot of competitors inside
the market?
Objectives:
 To think a better strategy to compete in the market
 To increase their total sales and revenue
 To make their company and product popular again
 To improve the quality of products

Role:
General Manager: Thyron James Caratchia
Branch Manager: Erika Llanera
Secretary: Jeffrey Rosales
Auditor: Jhozua Benedict Belarmino
Marketing Analyst: Irish Osmillo
Research Analyst: Joanna Maranao

Business name:
iPAKPAK mo! (Siguradong paliliparin ka sa sarap)
- this company is a restaurant popular to their masterpiece which is the chicken wings.

Overview:
A well-known restaurant (iPAKPAK mo!) before is now suffering on having a decreasing
amount of sales and revenue that if they didn’t resolve it as much as possible the company may
lead to a shutdown or bankruptcy. iPAKPAK mo! has two branches. One is the main branch at
San Pablo City near plaza and the other one is at Brgy. San Jose, San Pablo City. Both their
branches are now shrinking. So the general manager calls a business meeting to have an
analyzation and plans to recover their business and products.
During the meeting, all of the people beside this company; general manager, branch
manager, secretary, auditor, marketing analyst and research analyst suggest a possible plan that
they can implement upon operation of their business. They analyze the forecast and also the
possible target market of them.
Their meeting leads to a betterment of the company operation inside the industry. So the
restaurant (iPAKPAK mo!) becomes popular again because of the strategic plan made by all of
the members of the company.
SCRIPT:
NARRATOR : There is one restaurant, in the market that’s suffering to a
: possible shutdown and bankruptcy of their business. If
: they didn’t meet the satisfactory of the consumer
: in the market their chicken wings restaurant will
: stop the operation. Let’s see now, how this restaurant can
: recover to this nightmare of them?
: (Calls ringing then the manager will answer it)
GENERAL MANAGER: : Mr. Secretary? Come here.
SECRETARY: : How can I help you, sir?
GENERAL MANAGER : Kindly bring all of the member of our management here
: in my office at exactly 10am. We need to talk about the
: the current situation of company. Thank you
SECRETARY : Alright sir, I’ll update you later sir.
GENERAL MANAGER : Thank you!
: (Expecting it’s 10am and all of the member of the said
: meeting will enter)
: (Meeting will start)
GENERAL MANAGER : Good morning everyone! I call you all here because we
: have an unexpected issue happening right now in our
: business.
: Mr. Belarmino calls me awhile ago because he noticed
: that our business sales and revenue are decreasing.
: Do you think why?
: Mr. Secretary can you present to them our main agenda
SECRETARY : For todays agenda ladies and gentleman. We need to
: think of something on how can our business make
: popular again.
BRANCH MANAGER : Excuse me sir?
GENERAL MANAGER : Yes maam?
BRANCH MANAGER : As far as I noticed there are so many businesses in the
: market right now that similar to our chicken wings
: restaurant.
GENERAL MANAGER : Can someone tell me or suggest? What is the best thing
: that we need to do.
AUDITOR : All I can help is to show all of our inventories and
: to show a complete financial statement of it.
GENERAL MANAGER : No problem gentleman.
MARKETING ANALYST : Everyone, based on my forecast, our sales last year
: meets the expectation and satisfaction of our customer
: but now, from 70% greater than other competitors last
: 2023 our qualitative rates and data on engagement and
: sales are now decreased and it’s only 23% now. Imagine
: from 70% we’re down now at 23% and number 3 lowest
: chicken wings restaurant around the market.
RESEARCH ANALYST : Based on that statistics, the reason why we’re in this
: position right now is because of the uniqueness of other
: competitors.
: On my previous research, our competitor is less 30 pesos
: lowest compare to our price.
BRANCH MANAGER : I think we need to gather information on where we can
: buy a much cheaper wing part as our raw materials but
: has a same quality. Also an ingredient that we can spend
: less
GENERAL MANAGER : Great idea!
: By that, we can less the price of our product so our
: consumer can afford it.
: Also, we can have a different promos and discounts every
: month.
BRANCH MANAGER : Exactly sir!
: After we passed this hindrance in our business we can
: invest for a renovation and let’s make it student friendly
: to attract more customer
GENRAL MANAGER : Great idea everyone
: Let’s implement it next week after we finished all of the
: needs to make this plans possible.
: Thank you everyone. Meeting adjourn!
NARRATOR : After that meeting, planning and analyzation of the
: business problem. The iPAKPAK mo! Restaurant becomes
: popular again. They are the top 1 chicken wings
: restaurant in the market again. The company construct
: 12 more branches and the operation of the said company
: continues

THE END

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