Biden’s Age-Old Problem

|SPERM
The online baby boom in unconventional families

29.03-05.04.2024
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 INTERNATIONAL EDITION
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FEATURES

18
The
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Making motherhood a
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by Valerie Bauman

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D E PA RT M E N T S
▾ In Focus ▾ Periscope ▾ Culture

06 Srinagar, Kashmir 08 Politics 44 Entertainment

F rOM lEF T: K arWai Ta NG/ WirE iM aGE/GE T T Y; N aT i KK a /G E T T Y

Ramadan Biden’s Age The Fall and Rise
Reflections Problem of Katt Williams
12 Finance 54 Parting Shot
Gen Z’s Pockets Ramy Youssef
Full of Cash
14 My Turn
I’m Suing
Harvard Over
Antisemitism

12
54
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ADVERTISEMENT

Kekova, Antalya

The Land of Light

Turkish Riviera
Magnificent natural beauty, majestic weather, and rich history! The Turkish Riviera’s wondrous skies and idyllic
blue sea welcome you all year long. This citrus-scented coastal region offers ancient ruins, pristine beaches,
charming cities, and lavish resorts where the art of Mediterranean living is elevated to new heights.

I
magine a 1000-kilometer-long coast, protected festivals, yacht regattas, golf, swimming and and glamping spots, ranging from off-grid rustic
by soaring mountains on one side, with a year- cycling tournaments, as well as a diverse array of cabins in forests and lakelands to beach huts that
round mild Mediterranean climate and 300 days aquatic and mountain sports that will keep you score top marks for their setting.
of sunshine. The Turkish Riviera offers an amazing busy for the duration of your stay. From stunning
holiday escape for every type of traveler, from accommodation options and refined delicacies to The soothing effects of the balmy Mediterranean
families or honeymooners to solo adventurers extensive historical heritages, the Turkish Riviera climate make the Turkish Riviera the ideal spot for
along sun-kissed shores dotted with picturesque promises a life well-lived! wellness breaks as well. Supported by the healthy
towns and villages. The region promises surprising Mediterranean diet based on local olive oil, fresh
encounters with well-preserved ancient cities A PAMPERING BREAK ALONG herbs, fish and produce, you can turn your visit
intertwined with turquoise coves and misty into a truly rejuvenating experience. Many of
mountains, where classical art and democracy once THE MEDITERRANEAN the hotels in the region offer revitalizing spa
flourished. The Turkish Riviera will immediately — complexes, blending the latest holistic treatments
enchant you with the earthly pleasures of Built to blend in perfectly with the nature like seawater therapy, yoga and meditation with
coastal living as well —delectable Mediterranean surrounding them, elegant beachside luxury traditional hamam (Turkish bath) rituals. It is
cuisine, a cultural calendar brimming with music resorts are where summer is enjoyed in high style always a good idea to visit a hamam to unwind
on the Turkish Riviera. Premium quality resorts after a long day of sightseeing to relax your mind
provide a ritzy collection of rooms and villas and body, and an essential part of Turkish culture,
with stunning sea views, catering to all tastes. the hamam offers a mystical bathing experience
Grand swimming pools, aquapark facilities, a not only to get yourself squeaky clean, but also to
la carte and rich buffet restaurants, sports and pause the stress of modern life.
entertainment facilities, luxurious spas and
golf courses comprise a full vacation package
for visitors. In addition to a wide selection of
HISTORY IMMERSED
luxury resorts, the coastal region stretching IN STUNNING NATURE
from the city of Fethiye to Alanya also offers —
several boutique hotels, rental houses and villas Once you choose your accommodation, you
tucked away in the historical streets of old city may turn your attention to activities galore. With
centers and on private terraces carved into shores, forests and mountains each peppered
mountainsides, overlooking the azure sea from with millennia-old ruins, the Turkish Riviera is
tranquil infinity pools. For those who would the perfect destination for history buffs. Three
like to have a splendid back-to-nature holiday, magnificent ancient regions, Lycia, Pamphylia and
there is also a wide selection of rural retreats Pisidia, merge within the borders of Antalya and
 ADVERTISEMENT

The anc�ent c�ty of Myra Raft�ng �n Köprülü Canyon

World Music, Culture and Art Festival, another
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orchestras, ensembles, and performers from all
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Welcoming art lovers with the splendor of

ancient times, Antalya also offers delightful
stops at every corner for tasty breaks. Antalya’s
pedestrian-friendly, cobblestone streets, cheerily
full of laid-back cafés and bars, are impeccable
places to have a Turkish coffee or a cocktail
before heading to country-chic traditional diners
or stylish fish and meze restaurants lined along
are easily and delightfully accessible via day trips hand, offers ski enthusiasts with the unique the sea. Choose the fresh catch of the day from
and sea excursions. The city of Patara charms dual experience of an invigorating ski adventure the display (red mullet, grouper, swordfish or
visitors with its two-thousand-year-old theatre coupled with a dip in the azure waters of the anything in between), and make sure to start the
and the parliament building, where each city in Mediterranean in springtime; and yes, on the meal with a choice from the notable selection
the Lycian League was represented according same day! of mezes such as hibeş (a spread of tahini,
to its size, as a precursor of the modern cumin, red pepper flakes and lemon juice) and
parliamentarian system. Nearby, Olympus Along the scenic route between Kalkan and Mediterranean delicacies like rock samphire and
adjacent to the village of Çıralı, recalls the heroic Kaş, one can discover immaculate beaches with sea beans, followed by hot appetizers like grilled
tale of Bellerophon, who rode his winged horse crystal-clear water, including Kaputaş Beach, octopus, or shrimp baked in butter and garlic
Pegasus to defeat the fire-breathing monster, Akçagerme Beach and Hidayet Cove. A little sauce. The hearty feast should end with pumpkin
Chimera. Side and Aspendos, on the other hand, bit further, one of the best-kept secrets of the dessert served with tahini and walnuts. For those
link antiquity to modernity with their majestic Turkish Riviera awaits at Kaleköy, a coastal village wishing to continue the night, Antalya never lacks
Roman theatres restored to their former glory guarded by a medieval castle. Accessible only by good local bars or live music venues, where one
and hosting summer music festivals and dance boat, this cozy settlement has been built upon the can dance the night away. To venture deeper
performances today. Myra, where, St. Nicholas ruins of the ancient city of Simena, the sunken into the culinary universe of the region, you can
became the bishop, the visitors are welcomed parts of which can be explored by kayaking tours treat yourself to popular local dishes like şiş köfte
with the magnificent view of the Lycian Rock Cut around Kekova Island, just off the shore. But (meatballs on skewers), cooked to excellence in
Tombs, located within citrus orchards and next the ultimate aquatic adventure is underwater! Antalya and served with a local version of piyaz
to the great theatre from the Roman Period. You Crown your visit with diving explorations in Kaş to (white bean salad with tahini sauce).
can learn more about the life of St. Nicholas by discover the exciting, ancient underwater terrain
visiting his house, which has been converted into encompassed by an assortment of the rich, The Turkish Riviera’s microclimate produces
a museum in ancient Myra, today’s city of Demre. beautiful and colorful underwater fauna some of the best fresh fruits of Türkiye
and flora that is the Mediterranean. —particularly citrus trees (especially
The Turkish Riviera experience goes beyond the trademarked Finike oranges),
The Turkish Riviera Antalya avocados, pomegranates,
such historical surveys and provides amazing To the east of Antalya lies Alanya, will immediately
adventures in nature as well. First and foremost, yet another hidden gem along kiwis and Anamur bananas. Elmalı
enchant you with is famous for its Acıkara grapes,
it is a great sailing destination. You may opt for a the Turkish Riviera. This appealing
the pleasures of a resurrected endemic variety
chartered yacht or a gulet —a traditional two or seaside haunt was founded as
coastal living! that has been around since the
three-masted wooden sailing boat— to explore a fortified city by Seljuks in the
the pristine shoreline of Antalya, encircled by 13th century. The citadel is still times of Lycians and produced
lush green forests. Beldibi, Kemer, Tekirova, intact and open to visitors, jutting award-winning regional wines. While in
Adrasan, Kekova and Kaş are the highlights of out from the rocky hilltops to overlook Antalya, you may also consider sampling
any cruise itinerary with their coves, bays and the Mediterranean. The streets winding from the vast array of local jams made of watermelon,
marinas to berth. The Lycian Way, meandering the citadel down to the sea have a timeless orange or bergamot skins, before taking the
between the mountains and the turquoise sea feel, enveloping traditional houses immersed in winning choices back home as souvenirs.
for 500 kilometers from Fethiye to Antalya, is the their lush terraced gardens. The hexagonal Kızıl
country’s first waymarked long-distance trekking Kule (Red Tower) was built to protect a historic As a true holiday paradise with its unique climate,
route with awe-inspiring archaeological stops shipyard on the waterfront and now houses an picturesque nature, modern cities and sandy
along the way. Known as the “Land of Light”, Lycia ethnographic museum. On the other side of the beaches, as well as the remains of countless
offers the modern-day traveler a natural scenery giant hill, the 2-km-long Kleopatra Beach greets ancient civilizations, the Turkish Riviera is a must-
dotted with breathtaking temples dedicated to sun worshippers as a golden stretch of sand. see for any traveler coming to Türkiye. Take a
Apollo, the god of light, and monumental tombs moment to imagine what your dream holiday can
look like, and then let us bring it to life here on the
towering from mountaintops or jutting from
ancient harbors.
CULTURAL AND Turkish Riviera!
GASTRONOMICAL DELIGHTS
The region is also a paradise for adventurers —
looking to enjoy caving, camping and biking in For those who appreciate city life, Antalya is an
and around stunning waterfalls and magical pine urban playground with constant vibrancy. The SCAN THE QR CODE
and cedar forests of Kemer, Mount Olympos city hosts the International Aspendos Opera and for more Turkish Riviera
and Tahtalı Mountain. Saklıkent, on the other Ballet Festival as well as the Side International experiences
 In Focus
THE NEWS IN PICTURES

6 NE WSWEEK .COM
 S R I NAGA R , K A S H M I R

Ramadan Reflections
A Kashmiri Muslim elder recites the Quran at Dastgeer Sahib,
a Sufi shrine in indian-controlled Kashmir, on March 12, the
first day of ramadan in the region. The ninth month of the
islamic lunar calendar, ramadan is a time of deep spiritual
reflection and observance commemorating the Quran’s
revelation to the prophet Muhammad. Throughout this
holy month, many practicing Muslims fast from dawn to
dusk, beginning with a pre-dawn meal known as “suhoor”
and breaking their fast after sunset with “iftar,” typically a
substantial meal shared with family and community members.
Nearly two billion Muslims celebrate ramadan worldwide.
The month concludes with the celebratory Eid al-Fitr.

▸ YAWA R N A Z I R
GE T T Y

April 05, 2024 NE WSWEEK .COM 7

Periscope N E W S , O P I N I O N + A N A LY S I S
 Why cash has become king with Gen Z. ▸ P.12

POLITICS

Biden’s Age
Problem Tears
Democrats Apart
After being depicted as an ‘elderly man with a poor memory,’ questions
surrounding the president’s advanced years are dividing his party

Just over a month after a special counsel that Biden isn’t making a more forceful case for why
report brought questions over Joe Biden’s age he can serve as president well into his 80s, Democrats
to the forefront of the 2024 presidential campaign, disagree over what the best message is to dispel the
Democrats are torn about the best way of addressing public’s fears about his age—and whether Biden or
what is becoming one of the election’s defining issues. his surrogates are the most effective messengers.
The president, 81, and his advisers struck back after The concerns and competing theories about
Special Counsel Robert Hur’s report on February 8 Biden’s best path to winning reelection reflect the
depicted him as an “elderly man with a poor memory.” anxiety many Democrats feel about a general election
Biden staged a rare evening press conference rematch against former President Donald Trump, the
within hours. In the days that followed, Vice Pres- presumptive Republican nominee.
ident Kamala Harris called the report “politically Biden’s historically low job approval numbers
motivated,” and First Lady Jill Biden joined a chorus and lackluster showing in head-to-head polls against
of surrogates vouching for Biden’s fitness and energy. Trump have fueled increasingly intense chatter that
But as the president and his team have tried to Democrats would be better off picking someone else.
move on from the damage caused by the report, “Democrats have a better option than Biden,” Ezra
GE T T Y; TOP RIG HT: G E T T Y

White House allies and other Democrats Klein, a progressive columnist and vocal
have grown increasingly worried that the Trump critic, wrote in The New York Times
strategy of downplaying Biden’s age as a dis- by soon after Hur’s report came out. Hur
traction is the wrong approach to an issue added more fuel to the fire by drawing
DA N I E L
that can’t be easily swept under the rug. BUSH
attention to what polls show is one of
While party insiders are privately fretting Biden’s biggest vulnerabilities. “In a way,

Photograph by OLIVIER DOULIERY NE WSWEEK .COM 9

Periscope POLITICS

the special counsel did Biden a favor Defending Biden’s to lean too heavily on surrogates to
because some of us have been scream- Mental Capacity defend him, or for supporters to make
ing aggressively from the sidelines Harris was far from the only Dem- claims about his health that may come
that people who work with him on ocrat with sharp words for Hur’s across to some voters as exaggerated.
a regular basis need to come out and characterization of Biden. Democrats “Surrogates going out there and say-
say” that he’s doing his job well, said in Congress, administration offi- ing he’s as sharp as a tack, that doesn’t
a former senior Biden administration cials and other supporters have also get him anywhere,” said Tad Devine, a
official who remains in contact with responded in recent weeks by heap- veteran Democratic strategist. “Biden
the White House and asked not to be ing a steady diet of praise on Biden’s has to do most of this himself.”
named in order to speak candidly. energy and work ethic. Yet when Biden has tried to defend
Despite growing calls for Biden and “Joe is 81, that’s true, but he’s 81 himself, the effort has sometimes back-
his surrogates to mount a more robust doing more in an hour than most fired. The press conference he held
defense, there’s debate in the party people do in a day,” Jill Biden wrote in the day the special counsel report was

FROM BELOW: CHIP SOMODE VILL A /GE T T Y; SAUL LOEB /AFP/GE T T Y

about what that should look like. a campaign email to supporters after made public offered a stark reminder.
Harris voiced the frustrations of the special counsel report was released. “My memory is fine,” Biden said in
White House and Biden campaign Some Democrats have since warned response to questions about the find-
officials when she said Hur’s focus it’s a mistake for the Biden campaign ings. Minutes later, he took a question
on Biden’s age was “gratuitous” and about the Middle East and mixed up
“clearly politically motivated.” Hur is a the leaders of Egypt and Mexico.
former U.S. attorney for Maryland who The mistake came the same week
was nominated to the post by Trump. that the president said he had spoken
But it was Biden’s attorney general, “Surrogates going out with dead European leaders when he
Merrick Garland, who appointed Hur meant to refer to the current leaders of
to serve as special counsel in the probe
saying he’s as sharp as France and Germany.
into Biden’s handling of classified doc- a tack, that doeesn’t Several White House officials dis-
uments after he served as vice presi- get him anywhere... missed it as a common slip-up, and
dent. Hur found that Biden retained Biden has to do most multiple people who’ve known Biden
classified information after leaving the of this himself.” for years said he has never had a knack
vice presidency but said investigators
did not uncover enough evidence to
warrant criminal charges.
The finding was in line with a Justice
Department policy against charging
sitting presidents with a crime.
But the decision was overshadowed
by Hur’s conclusion that the president
had a “limited memory” and could not
recall key moments in his professional
or personal life, among them the date
of his son Beau Biden’s death.
Hur, who has resigned as special
counsel, defended the report at a
House oversight hearing March 12.
“My assessment in the report about
the relevance of the President’s mem-
ory was necessary and accurate and
fair,” Hur said in his opening statement
at the hearing. He added that he “did
not disparage the president unfairly.”

10 NE WSWEEK .COM
 for remembering names. The Biden Trump began running for president
campaign did not respond to a request in earnest last year and favors big
from Newsweek for comment. campaign rallies that often draw thou-
One longtime Biden adviser argued sands of supporters.
that his verbal miscues should not be Biden waited until the start of the
viewed as evidence that he’s not up to election year to hold his first official
the job of being president and said not campaign rally, following a play-
enough attention is paid to Biden’s book used by recent Democratic and
physical fitness for a man his age. Republican incumbent presidents
“He works out several days a week seeking reelection. Biden has ramped
with a trainer, and he’s in better physi- up his 2024 schedule since then,
AGE DISCRIMINATION Despite being 77, Trump
cal shape than he was 15, 20 years ago,” has not faced the same criticism as Biden, below
including campaign appearances in
said the adviser, who asked not to be left with Kamala Harris and Mike Johnson. South Carolina, Michigan, Nevada
named. “He got more attentive to his and North Carolina.
physical condition.” Biden and Trump both secured
Biden’s physical stamina and mental more stable than Trump, pointing to enough delegates to clinch their par-
acuity were also under the microscope Trump’s tendency to forget facts, mis- ty’s nominations on March 12 after
more recently in his State of the Union speak and make false claims. Polls con- big victories on Super Tuesday the
address. More than 32 million people sistently show most Americans think week before, but the former has held
watched the speech, one of the largest both men are too old to serve another few large campaign rallies. Biden
audiences Biden will have between term, but also reveal more think that has opted instead for smaller events
now and Election Day in November. way about Biden than about Trump. that allow him to connect with indi-
The president spoke for over an hour Among American adults, 59 per- viduals but that lack the energy of a
and took time to address his age directly, cent said they thought both of them big campaign event.
a possible preview of his messaging on were too old to serve second terms as The strategy lets him showcase
the issue in the general election. Biden president, according to an ABC News/ his skills as a retail politician, said
noted that he’s faced questions about Ipsos poll conducted after the special Seth Harris, Biden’s former top labor
his age since he was elected to the U.S. counsel report was released. Yet 27 adviser and a senior fellow at the
Senate in 1972 at age 29. percent said only Biden was too old, Burnes Center for Social Change. The
“In my career I’ve been told I’m compared with just 3 percent who more of those types of events Biden
too young and I’m too old,” he said. said only Trump was. does, the better he’ll be able to show
“Whether young or old, I’ve always “Biden is really the one that is seen Americans that he is up to the task of
known what endures. Our North Star. as having an age problem,” said Cliff serving another four years, Harris said.
The very idea of America.” Young, the president of public affairs “He just needs to be seen in public
Biden also joked about his age, at Ipsos. “It’s definitely a partisan issue.” more doing ‘Biden’ things,” Harris said.
something he’s done in speeches and He added: “Republicans are much “People need to see him interacting
during a recent appearance on NBC’s more critical of Biden’s age than Dem- with other Americans.”
Late Night with Seth Meyers. ocrats are critical of Trump’s age.” Other Democrats agreed Biden
“I know I may not look like it, but I’ve Perhaps wary of age-related attacks needs to start campaigning more and
been around a while,” Biden said. himself, Trump has not put Biden’s age address his age more directly in light
at the center of his campaign. “Biden of the special counsel report.
Trump Would Be Second is not too old, he’s too incompetent!” “There has to be a recognition,” said
Oldest President Trump wrote on his social media plat- Devine, “that the issue of the presi-
The president’s allies also claimed form, Truth Social, days after the Hur dent’s age is going to be front and cen-
that he is in better shape than Trump, report. Newsweek contacted the Trump ter in the election.”
who is 77 and would be the second campaign about the comment.
oldest U.S. president ever after Biden. Biden and Trump’s speaking ▸ Daniel Bush is newsweek’s White
Democrats argued that in campaign styles and approach to campaign- House correspondent. Follow him on
appearances Biden comes across as ing accentuate their differences. X @DanielBush

NE WSWEEK .COM 11
Periscope

F I NA N C E

Gen Z’s Pockets

Full of Cash
Digital wallets and bank cards might appear to
be the modern way to pay, but physical money
is making a comeback among young adults

Generation Z is embracinG consumer education and advocacy

cash, despite digital money being for Experian, told Newsweek.
the primary way of spending, saving While experts agree that the
and investing in 21st century life. trend isn’t new, it seems to have
Some 69 percent of Gen Zers (born surged in popularity with the social
between 1997 and 2012) in the U.S. media generation.
and U.K. were using cash more than The TikTok page for Monets Money,
they did in 2022, found a 2023 study which has 1.3 million likes and
by HarrisPoll on behalf of Credit- almost 70,000 followers, has dozens
Karma—and nearly a quarter (23 of videos on how to do cash stuffing,
percent) are using it for the majority explainers on what you need to know
of their purchases. about the trend and how to budget
The research checks out your monthly paycheck.
with the trend of keeping Another account, CDN of “zoomers.” “Being able to just tap
large amounts of cash at by Girl Cash Stuffer, demon- your phone for payment is showing
home rather than putting ALISS strates similar tactics for Gen Z how their sporadic and mind-
it in a bank account, check- HIGHAM storing your cash and has less spending can spin out of control
ing or savings, which can in excess of 220,000 fol- and affect their way of living,” he told
be seen on social media. Using cash lowers, with one of her cash-stuffing Newsweek. “Cash is giving them a way
instead of card or online transac- tutorials reaching 8.9 million views to physically not only see their money
tions has become increasingly popu- since April 2023. but also tangibly appreciate it more,
lar on TikTok, with myriad accounts since it’s not on a screen, for example.”
explaining how to do “cash stuffing.” Cash Stuffing—Good or Bad? Financial analyst Doug Carey
The budgeting hack involves Experts are divided on the benefits agrees that the use of cash among
withdrawing money from your of the technique, with some raising young people is good because it can
bank—often in large amounts, such concerns about the safety of the help them manage their budgets.
as an entire month’s paycheck—and practice, while others say it can be “I believe cash stuffing is actually a
sorting it into envelopes or another an effective way to budget. Others really good idea for a lot of younger
system to keep at home. This way, point out that it can result from long- people who have trouble with their
budgeters have “buckets” of money standing distrust of banks in certain budgets and a hard time saving
for certain expenditures, such as eat- ethnic communities. money,” he told Newsweek. “I force my
ing out, clothes, holidays and so on. “It seems as though they’ve started younger children to use cash as much
“The idea is that once the money is to become ‘smarter’ and realize that as possible so they feel the pain of
gone from that envelope, you can no having easy access to spend isn’t what spending the money that they earned.
longer spend money on that bucket,” it’s made out to be,” Christian Maldo- Unlike digital money, cash is tangible
Rod Griffin, senior director of nado, founder & CEO at Finsult said and can be seen and felt.”

12 NE WSWEEK .COM April 05, 2024

 infusion.” Meanwhile, Teri Williams, interest in holding cash. Although
president & COO of OneUnited Bank, there are many benefits to digital
explained to Newsweek that cash is banking, using cash can help young
commonly used by Black people in people understand they are spending
America because of a longstanding ‘real money’ and need to set limits on
distrust of banks. their purchases.”
While this may work for some,
A Matter of Trust others have concerns about large
“There has always been a higher use amounts of cash being kept at home.
of cash in the Black community, so “Gen Zers don’t want to learn from
for OneUnited Bank, the trend is not their parents, they don’t trust them,”
new,” she said. “For Black Americans, Kelly Ann Winget, CEO of Alterna-
there has been a historic distrust of tive Wealth Partners, told Newsweek.
banking and a belief that having cash “They trust strangers on the inter-
is more secure.” net, and, of course, it is common for
Williams said she was not sur- young people to rebel to an extent.
prised to hear Georgia District “However, without real financial
Attorney Fani Willis speaking about education and tools, the ‘stuffing’
keeping large amounts of cash in her strategy isn’t sustainable, especially
house, during a recent court hear- for growing wealth. Cash sitting in an
ing linked to an attempt to remove envelope, during a time when infla-
her from former President Donald tion is a tangible 10 to 20 percent for
Trump’s election interference case. real Americans, loses value every day.”
When Willis was asked to explain Erika Kullberg, a financial expert
why there was no banking trail relat- with more than nine million TikTok
ing to purchases made while traveling followers, said cash users forgo some
“You put the paper money in your with Nathan Wade, the special prose- of the protection offered by banks.
wallet, and can physically see the bills cutor she has been accused of having “I’m not going to sugarcoat it—
declining when you’re shopping,” an improper relationship with, Wil- there are valid concerns when you
Erica Sandberg, personal finance lis said she frequently keeps cash at move away from digital money,” she
expert at CardRates, told Newsweek. home and uses it for spending. told Newsweek. “Cash transactions
“There is no distance between the “As the nation’s largest Black-owned can be cumbersome, and they lack
transactions. Pulling out eight $20 bank, we have worked to improve the built-in fraud protection that
bills to buy a pair of shoes feels more trust in the banking system,” Wil- digital methods provide.”
‘real’ than tapping a card on a screen.” liams continued. “We also under- Griffin told Newsweek that young
Sandberg said that as many Gen stand and respect our customers’ people who just use cash may also
Zers have grown up with their par- shut themselves off from future
ents using cards instead of physical opportunities like buying a home, as
money, it means they’re more enam- they can’t develop a healthy credit
ored with the novelty of using cash, score. “ Younger consumers may
describing it a “cool new invention”
of sorts for the younger generation.
“Pulling out eight see these as distant goals, but the
financial steps they take while they
“Cash stuffing is a classic technique $20 bills to buy a are young will impact them when it
for a reason; it works,” she said. “You
determine how much money you
pair of shoes feels comes time to realize some of these
goals,” he said.
want to spend on certain categories more ‘real’ than
in a week or month. Add it to an enve-
tapping a card on ▸ Aliss Higham is a newsweek repor-
lope and spend accordingly. When it’s ter focusing on U.S. issues. She can be
GE T T Y

gone, you’re done until the next cash a screen.” reached at a.higham@newsweek.com

Photograph by ILDAR ABULK HANOV NE WSWEEK .COM 13

Periscope

OPINION October 7 have laid bare what was

I’m Suing
always there—a Jewish exception.
A double standard that polices the
actions that harm and demean

Harvard Over Rife

almost every group imagin-
able, except Jews.

Antisemitism
My personal introduction to
antisemitism at Harvard began in
the first month of my first semes-
I applied to the university’s Divinity School to be an ter, when Harvard’s Palestine Sol-
ambassador for Orthodox Jews and build bridges with idarity Committee student group
other cultures; instead I’m battling discrimination invited Mohammed el-Kurd to
speak on campus.
As noted by the Anti-Defama-
tion League, el-Kurd has a history
In JudaIsm, there Is an Idea Jew in the program, I wanted to of “unvarnished, vicious antisem-
of passing down knowledge be an ambassador for my people. I itism” and claims Zionists have
and traditions “l’dor v’dor”—from wanted to share my culture with “internalized the ways of the Nazis.”
generation to generation. As if called other community leaders and learn Just the other day, el-Kurd called
to fulfill my part, I learned that I was about theirs. I came to Harvard for the world to be “de-Zionized”
accepted to Harvard Divinity School to build bridges. and proclaimed “we must normal-
while visiting the Auschwitz-Birke- Never would I have imagined ize massacres.” Although he claims
nau concentration camp in Poland. that I’d need to fight for my right to to have misspoken, his rhetoric
I have always b e en p assion- exist on campus. Never would I have speaks for itself.
ate about my Jewish identity and thought that I’d have to sue Harvard When Jewish students, myself
wanted to explore to be treated as an equal. included, protested el-Kurd’s invi-
that identity from an As my lawsuit lays tation to Harvard’s campus, we
academic and plural- by
out in great detail, the were met with shrugs. For a uni-
istic perspective. SHABBOS v i c i ous attacks on versity that has a record of rescind-
As the only Orthodox KESTENBAUM Jewish students since ing speaker invitations, Harvard’s
silence was deafening.
I was also shocked to learn that
Harvard permits the Palestine Soli-
darity Committee and other groups
to hold an annual “Israeli Apartheid
Week,” funded with Harvard money
designed to fund student initiatives,
as my lawsuit lays out.
During these events, student activ-
ists have built what they call “apart-
heid walls” meant to criticize Israel’s
efforts to prevent terrorist attacks;
plastered Harvard Yard with imag-
ery designed to compare Israel to the

FILING SUIT Kestenbaum says Jewish

students have suffered “vicious attacks”
since October 7 and antisemitism has
multiplied exponentially on campus.

14 NE WSWEEK .COM April 05, 2024

 ISOLATED People cross Harvard Yard
following a Hanukkah ceremony in
December 2023. Posters in the Yard of
Jewish hostages have been vandalized.

invites speakers with antisemitic

views, such as when it hosted a
former Palestine Liberation Orga-
nization spokeswoman to pres-
ent the antisemitic film Israelism,
which argues American Jews
indoctrinate their children with
pro-Israel sentiment.
A host of senior Harvard Divin-
ity faculty attended and applauded
the event, and none pushed back on
the outrageous accusations being
spewed against Jews. As the only
Orthodox Jew in the room, I felt iso-
lated and threatened.
More of the same harassment
happens in classrooms across Har-
vard, where discussion of Israel
is near-universally approached
through the antisemitic lens of
settler-colonialism, of apartheid.
Nazis; and invited more antisemitic and discrimination. The school’s The student body parrots these
speakers to infect Harvard’s commu- Religion and Public Life Depart- professors’ views: At Har vard
nity. After the April 2022 Apartheid ment faculty have released state- Divinity School, I’m surrounded
Week, a swastika was found in the ments blaming Israel for a variety by classmates who proudly iden-
undergraduate Currier House. of alleged crimes and defending tify with Hamas, Hezbollah
Since October 7, antisemitism on students who call for the genocide and the Houthis.
campus has multiplied exponen- of Jews. Harvard Divinity hosts As but one example I cite in my
tially. On my way to class, people no events, speakers, or programs lawsuit, a student posted an event
FROM LE F T: EITA N VAN N; AN DRE W LICHTE N STEIN/CORBI S /GE T T Y

direct chants at me to “globalize that feature any Zionist or pro-Is- in a forum for Harvard Divinity
the intifada”—to kill all Jews in the rael perspectives. School students, for which a key-
world—or to “free Palestine from Instead, the school regularly note speaker had said October 7 was
the river to the sea”—to annihilate “about time” and, as it was happening,
the only Jewish state and its Jewish live-tweeted their glee.
inhabitants, including my family. When I asked the student how
One might expect that Harvard she could promote an event where
Divinity School—with its mission “On my way to class, one of the speakers advocates for
emphasizing “Diversity, Inclusion, people direct chants the murder of Jews, the student
and Belonging,” and with religious
tolerance one of its core tenets—
at me to ‘globalize the responded: “I’m comfortable pro-
moting this event.”
would be a safe place for Jews.
intifada’—to kill all I was horrified at how normal-
Harvard Divinity, however, has, Jews in the world—or ized and accepted antisemitism is
as my lawsuit alleges, proven to be to ‘free Palestine from among my colleagues.
a fount of anti-Jewish sentiment the river to the sea.’” There is also no safe space for

NE WSWEEK .COM 15
Periscope OPINION

Jews to grieve at Harvard. When I feature of Harvard, not a bug. In a placed in Harvard Yard had been
put posters up of Jewish children profoundly telling move, in January, vandalized with antisemitic slo-
who have been taken hostage by Harvard selected a professor who gans. In but one shocking example,
Hamas on a Harvard Divinity bul- has been widely criticized for his someone scrawled “head still on” on
letin board—where students are anti-Israel views as the head of its the poster of Kfir Bibas, the baby
encouraged to post about victims of latest antisemitism task force. abducted by Hamas death squads on
violence—every single time, without The new semester has brought October 7. Other vandalism claimed
exception, they were ripped down. no change. After our lawsuit was that Jews were responsible for the
I tried working with Harvard on file d during Harvard’s winter September 11, 2001, terrorist attacks.
the problem. I repeatedly expressed break, I returned to campus to One Harvard employee chal-
my concerns to administrators see that Jewish hostage posters lenged me in an email to “debate”
about what I have experienced. But him on a secluded bridge while
time and time again, as I allege in my telling me he “hate s Zionism
lawsuit, evidence of uncontrolled with a passion.”
discrimination and harassment In a video later that same day,
fell on deaf ears. he made his intentions clear when,
Harvard has made it clear that it
“In a profoundly telling while holding a machete, he spoke
is either unable or unwilling to com- move, in January, about his “plan” while featuring
bat antisemitism: Antisemitism is a Harvard selected a an image of my social media post
professor who has been regarding the vandalized Israeli
widely criticized for hostage posters.
COMMUNITY Harvard Hillel’s building
provides a central gathering place for
his anti-Israel views It is incredible to think Har-
vard was not aware of their own
Jewish students on campus. Kestenbaum
as the head of its latest employee’s public rantings which,
wants to protect Jewish students. antisemitism task force.” long before my lawsuit, included
one claiming that “Israel should be
wiped off the map.”
Standing in Auschwitz when I was
accepted at Harvard, I thought about
all the positive change I could create
for myself and others. I was excited
to seize the promise of Harvard and
its incredible opportunities.
But for myself and many
other Jewish students, this has not
been our reality. I have been unable
to be the cultural ambassador I
had hoped to be.
Maybe, however, my fulfillment
of l’dor v’dor at Harvard is less
about passing on my traditions
to others, and more about finally
doing something to protect the
generations of Jewish students that
come after me.

▸ Shabbos Kestenbaum is a stu-

dent at Harvard Divinity School. All
views expressed are the author’s own.

16 NE WSWEEK .COM April 05, 2024

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 the

i n c o n c e i va b l e
search for

Making motherhood a reality in the face of virtually every cultural taboo

by

VALERIE BAUMAN
GE T T Y

18 NE WSWEEK .COM April 05, 2024

 ingle women and lgBTQ+ couples Either way, more Americans are turning to this
are increasingly pursuing pregnancy world to build their own unconventional families,
via known donors—people they find on the internet, whether driven by cost, fear of assisted-fertility insti-
in Facebook groups and through dating-like apps. tutions or a desire to know the biological other half
In her own quest to become a solo mother by choice, of their child. Nearly 171,000 American women used
investigative journalist Valerie Bauman has spent sperm from a bank to get pregnant in 1995. By 2016
the past four years embedded in the world of free- that number had risen to more than 440,000. As more
FAMILY PLANNING
lance sperm donation, attempting to get pregnant. U.S. women wait longer to marry and have a child, the Many LGBTQ+ couples
Along the way, she interviewed dozens of donors, demand for donor sperm has grown. Rosanna Hertz, and single mothers
recipients, donor-conceived people and relevant author of single by chance, mothers by choice, by choice find fewer
experts. She learned that freelance sperm donation estimated that approximately 2.7 million American barriers to making
a family by utilizing
thrives in a corner of the online world where wom- women are single mothers by choice. This excerpt
the unregulated
en’s dreams come true: Many find decent men who from newsweek reporter Bauman’s new book, sperm market and DIY
will get them pregnant for little-to-no-cost. It’s also inconceivable, provides a window into how exactly insemination than
a place where men go for easy sex. the world of unregulated sperm donations work. by using IVF (right).

20 NE WSWEEK .COM April 05, 2024

 FERTILITY

and yellow for things that gave me pause). But like

many women, I soon realized that sperm banks
weren’t the answer, not for me. I wanted to know
the person who would help me create my child, to
be able to give my kid answers and insights into
where they came from.
This is a story of spitting in the face of virtu-
ally every cultural taboo around family, fertility
and procreation for the sake of making moth-
erhood a reality.
In July 2020, shortly after my revelation that I
could become a mother on my own terms, I sat on
the couch, computer in my lap, compulsively scroll-
ing through various sperm bank websites. Over sev-
eral days I built the spreadsheet entitled “Babies.” I
added 19 columns that listed the characteristics I
could find on each donor using whatever details the
banks provided for free—and what I could glean
from photos. Some of the characteristics were phys-
ical: height, weight, build. Eye color and hair color
are always listed, but some banks even provide
details on the donor’s hair texture and thickness.
They inseminaTe Themselves in cars, public Race and ethnicity were also included.
restrooms and cheap motel rooms. They pray over Other categories were more practical, including
urine-drenched sticks, guzzle supplements by the sperm motility and price and whether the donor
dozen and sometimes have unprotected sex with had any reported pregnancies or children of his
men they’ve only just met on the internet, Facebook own. Sometimes the gender of the donor’s children
groups or dating-like apps—whatever it takes to was listed, which was helpful, I suppose, for those
make their baby dreams come true. who had a gender preference. These weren’t neces-
What could possibly drive a woman out of the sarily the things I cared about most.
cool, clinical embrace of the health care industry I had money in the bank, ready to spend on
for one of the biggest medical decisions of her life? sperm. But something felt off to me about this
For some it’s the insurmountable costs imposed transaction. It was maddening. The decision was
by the reproductive industry, or discrimination, too important to make based on the limited infor-
or a lack of insurance coverage. Others just want mation available.
to know the person who will help create their child. On the sperm bank websites, when you’re search-
I am one of those women. Like most, I started ing for free, you typically get a short bio about the
FROM LE F T: JACOB LU ND/GE T T Y; WILD PIXE L /GE T T Y

out scrolling through the sperm bank websites, donor’s education, hobbies and basic medical his-
analyzing donor profiles and squinting at their tory. Some companies, at no extra cost, offer short
baby pictures. I even made a color-coded spread- recordings of the donors’ voices, usually with the
sheet (green for positive attributes, red for negative men explaining why they want to donate or describ-
ing a relationship that has been meaningful in their
lives. For me, it just felt so sterile. There was no way
to get a real read on these guys. Plus, they were
“Shopping for a sperm donor getting paid—was it just about the money? Could
they really be prepared to face my kid in 18 years,
at a bank felt a lot like SHOPPING ON AMAZON if he or she showed up seeking a relationship? And
damn, 18 years seemed like a long time for that kid
minus the real-world reviews.” to wait for answers.

NE WSWEEK .COM 21
 FERTILITY

suppress a gleeful giggle, because...I was definitely

“I soon realized the world of going to find a sperm donor on the internet. And
that was crazy, but I was going to do it anyway. This
unregulated sperm donation is as revelation meant that I could stop ignoring the

FASCINATING as it is seedy.”
nagging fears and uncertainties that were prevent-
ing me from pulling the trigger on a bank donor.
When my kid asked me who their biological father
was, or why he helped me make a baby, I wanted to
Shopping for a sperm donor at a bank felt a lot have good answers.
like shopping on Amazon minus the real-world This was a path that would allow me to get to
reviews. You often can select several donors and know the donor and potentially allow the child to
then compare them directly on the bank websites meet him before age 18. I could make sure that the
DREAMING
with their key stats listed side by side. It was exactly biological father of my child was someone I would
Bauman (right, with her
like the product comparisons Amazon offers to baby brother Jack) had
feel confident introducing to my future kiddo. Even
allow customers to weigh which humidifier or dreamed of becoming better, I discovered some donors had private Face-
vacuum they want to purchase. But this was so a parent herself. She book groups for the parents of the donor children
much more important than the average consumer used longer-lasting to connect so half-siblings could meet each other
fresh sperm to get
decision. It was making me scrutinize the men and have a sense of family.
pregnant rather than
based on physical attributes as if I were shopping frozen (below).
This was extremely enticing to me as someone
for a designer baby. I care a lot less about hair and who was going to be raising a child without a father.
eye color than I do about the kind of person these The more family, the more love, the better.
donors are. And damn my journalistic instincts, but
I was having a hard time trusting someone else to
do the screening for me. I wanted to know this per-
son. I wanted a baby, yes. But it was important to
me that the baby grow up to be a kind and happy
person. None of this information was going to help
me make that happen. I wasn’t totally sure what I
wanted, but this wasn’t it.
Restless, I did what I always did when I needed
to think: took to the streets of Washington, D.C.
I walked mile after mile for nearly two hours
when something occurred to me. I stopped
short, pulled out my phone and Googled: “sperm
donor that you know.”
I scanned for a few minutes—enough time to
realize that finding a sperm donor who I could
actually meet was a thing that could happen. I put
my phone away and rushed home.

Online Matching
So many intereSting thingS appeared before my
eyes...something called the Known Donor Registry,
which allows people to search for sperm donors.
Facebook groups where sperm donors listed their ser-
vices—for free? And an app called Just a Baby, where I
could swipe left or right on potential donors?!
As I scanned through the various links, a warm
sense of certainty came over me. Then I had to

22 NE WSWEEK .COM April 05, 2024

 The dream started to feel more tangible. The Fire-
fighter shared photos from his childhood and of his
entire family tree. It gave me a sense of connection
that I wanted my child to feel. He was willing to meet
the child and have a relationship, of sorts. But he
wanted no legal or financial rights or obligations.
It was a perfect arrangement.
The Firefighter said that he appreciated the
FROM LEF T: E VAN HURD/CORBI S /GE T T Y; VALERI E BAUMAN

thought I had put into my profile.

I had posted the following on Just a Baby and, later,
on sperm donor groups on Facebook:
Seeking a donor in or near the Washington, D.C.–
metro area. Artificial insemination only. Will consider
working with folks willing to travel. Here’s the rub: I’m
looking for someone who’s willing to be in the kid’s life
from birth, not every day or even every week or month.
Not a coparent, but someone who can answer questions
for the kid and provide a healthy explanation about why
you chose to help their mom bring them into the world.
I’d love to make a new lifelong friend who shares my
values and wants to stay in touch, get updates on the
kiddo, and attend the occasional birthday party. I’m
hoping to find someone reliable and kind.
A little about me: I’m an aspiring single mother by
choice. I grew up the oldest of four, and the only girl. I
Dipping My Toe In loved caring for my little brothers and always wanted
Catfish! Catfisshhhhhh, i thought to myself. i to be a mom. I’ve just found success in my career as a
had been on the Just a Baby app for less than 48 journalist that has never been matched in my personal
hours before I stumbled across a man with a Clark life. It is my dream to become a parent, please help me
Kent jaw, paper-cut-sharp cheekbones and wavy make that happen.
brown hair. He was altogether too beautiful to be Ultimately, plans with The Firefighter fell through.
real. He also had the sexy cache—and hero status— I was hesitant to travel during the pandemic and
of being a New York City firefighter. More impor- wanted to find someone who lived closer.
tantly, he was smart (a degree in business) and had We parted ways, and I went back to Just a Baby to
interesting, artistic hobbies, including sculpture. start swiping again.
Most importantly, his motivation seemed altruistic.
He was only helping people via artificial insemina- How It Started
tion—and he knew he didn’t want to produce kids i soon realized the world of unregulated sperm
into the double digits. Both were important to me. donation is as fascinating as it is seedy. In the months
I mustered the courage to swipe right, and we that followed, I learned that the whole movement first
matched and exchanged contact information. He emerged on Craigslist and on Yahoo message boards
was getting off work and was still in uniform when in the early 2000s before migrating to the newer web-
he answered my video call. sites and apps of today.
He took off his red firefighter helmet, flipped his Back then, donors would list their availability to
hair and grinned a toothpaste-commercial smile. I donate sperm and occasionally they would have a
was dazzled. Damn. Those are some good genes, I taker. Even more occasionally, a woman or lesbian
nearly said out loud. couple would find these online discussions and post
“Oh! You’re real!” I actually did say this out loud, that they were seeking a donor. Often these arrange-
instantly blushing. ments were anonymous meetups with no way for

NE WSWEEK .COM 23
either party to stay in touch. Sometimes the exchanges
involved sex, other times it was just a hand off of a
sterile cup full of sperm in a brown paper bag.
Now, two decades later, unregulated, gray-market
sperm donation was exploding online, just as I started
dipping my toe in. My reporter senses were set ablaze.
This was going to be a huge story. And I was living
it. I started taking screenshots of interesting posts on
the pages and noting different donors and recipients
who seemed to be particularly active in the Face-
book groups. I spoke to the people who dominated
the world and asked questions as I tried to grasp the
nuances of this bizarre social interaction.
But this story is bigger than any one player. It’s
about the confluence of demand and supply—espe-
cially at a moment when millions of Americans were
sitting at home, quarantined during a pandemic with
nothing to think about but their mortality. These
factors spurred an online baby boom.
In 2021, nearly 3.7 million births were recorded in
the U.S.—a 1 percent increase compared with 2020,
according to CDC data. That may seem small, but keep
in mind that the prior five years before this uptick, their backseat DIY insemination.
birthrates were steadily declining by roughly 1 per- “I kept my legs up for 15 minutes, then we drove off
cent a year. Despite the turnaround, the number of and went about our day,” she said.
births in 2021 failed to catch up with the 2019 total The couple hadn’t anticipated getting the golden
due to a drop in births between 2019 and 2020. ticket: a first-time success. But a few weeks later
Latrice had a vivid dream that she was pregnant.
One Couple’s Story “It felt so real,” she said.
Latrice, a stunning african american woman with The next morning, she took a test, and it was posi-
long black hair and a penchant for bright red lipstick, tive. Now the couple has an 18-month-old son.
had her head on a pillow, her legs in the air and
her toes squished against the ceiling of her bright A Different Kind of Baby Boom
blue Chevy Equinox. one factor that resuLted in this boom in the
Her wife had just inseminated her using a “lube- unregulated market is that many fertility clinics
launcher”—a syringe-like device designed to shoot closed their doors as “nonessential” medical proce-
lubricant into a vagina. The couple had traveled an dures were put on the back burner during the pan-
hour from their Michigan home to pick up a cup of demic, and as sperm banks had to pause accepting
sperm from Ron, a super donor who estimates he’s new donations—leading to a shortage. Even after
produced 65 children and has more on the way. clinics reopened, people who couldn’t afford to spend
For three days in a row, they had a conception rou- thousands of dollars on sperm from a bank, or costly
tine with Ron’s help. After picking up the sperm in a fertility procedures, increasingly went online to find
cup inside a paper bag from Ron, they would drive free or cheap sperm. PRODUCTIVE
a short distance before pulling into a quiet hospital Another upside to a freelance sperm donor is that Bauman found a
parking lot. Then Latrice laid down and scooted her you’re getting fresh sperm (which lives up to five days sperm donor online,
resulting in a successful
5-foot-1-inch frame as far into the backseat as she in a woman’s body), and sometimes receiving multi-
pregnancy. The
could. Her wife crouched on the edge of the opposite ple donations per cycle. By comparison, frozen sperm mom-to-be and an
seat, her legs dangling out the partially open rear door. is almost exclusively administered once per cycle, and ultrasound picture
It only took a few seconds for the couple to complete it only lives in a woman’s body for up to 24 hours— of her unborn child.

24 NE WSWEEK .COM April 05, 2024

 FERTILITY

posts range from insemination advice to pregnancy

“I wanted to know the person announcements. Recipients looking for sperm will
frequently post a picture along with their location
who would help me create my child, and a few details about what they want in a donor.

to be able to GIVE MY KID ANSWERS Similarly, donors will post photos of themselves
and/or their successes. Think: cute baby pictures

and insights into where they came from.” and positive pregnancy tests. All of this is a bid to
attract new recipients.
The groups are also a place where everyone is
encouraged to video chat first before meeting in
making timing around ovulation incredibly critical. a preferably public place for the first time. The
Many of these women, like me, seemed to be in moderators are mostly donors, but there are a few
their later 30s and realizing that they were in a now- recipients, too.
or-never moment. There’s data to back up this existen- Moderators do their best to screen out the
tial crisis: In 2021, new births among women ages 20 creeps and trolls. But like any other internet com-
to 24 declined by 3 percent, but they rose as much as munity, I quickly learned that it’s tough to keep
5 percent for women ages 25 to 44. up with sometimes.
Many people gain access to unregulated sperm All of this was wildly new territory for me. But
donation through the Known Donor Registry, a there was a palpable sense of empowerment among
website where donors and recipients can draft pro- successful recipients: They had gamed the system,
files and seek each other out. The KDR describes found a shortcut around the reproductive industry
itself as a free community resource and platform for and still wound up with a baby—and a complete
connecting donors and recipients. As such, it has a family. It intrigued me, particularly in the larger
lengthy “terms of use,” in which it makes clear that social context of humanity and how we define fam-
members are responsible for vetting the accuracy of ilies. Increasingly, women are becoming parents
donor profiles and for any interaction that may take without a father present, and LGBTQ+ couples are
place. It’s not clear how legally binding the terms finding ways to build families on their own terms.
of use are; however, people have been kicked off These online spaces make it possible for many people
and blocked from KDR for not complying with the in marginalized groups to have biological children
rules. The site’s code of conduct requires users to be since the conventional health care system largely
respectful and abstain from using illegal drugs and favors coupled heterosexual people with plenty of
transmitting STIs. It also recommends legal contracts financial resources.
and bars any requests for payment in exchange for This is a moment when people are talking more
gametes. Members may not “state or imply” that sex openly about what it means to build different kinds
is a more effective way to get pregnant than artificial of families and reproductive rights are at the fore-
insemination methods. front of politics and culture. Along my personal jour-
One of the most popular sperm donation Face- ney, I’ve explored the psychological, legal and ethical
book pages saw its membership grow by thousands ramifications of finding free or cheap procreation
per month at times, tripling between June 2020 and assistance online and going through with the pro-
FROM LE F T: HANN AH LEE ; VALER IE BAUMA N

June 2022, and eventually reaching about 24,000 cess of starting a family with the help of a stranger.
members. By August 2023, membership had grown Could this be a critical moment of empowerment
175 percent. As more recipients flocked to the page, for new kinds of families? Or a risky prospect with
the donor population has grown, too. myriad complications to consider?
I found Facebook groups to be the real lifeblood of What does it mean if the answer is both?
this world. Unlike Just a Baby, which is essentially Tin-
der for getting knocked up and an extremely unreg- ▸ Adapted with permission from inconceivable:
ulated setup, the Facebook groups allowed recipients super sperm donors, off-the-grid insemination,
and donors to exchange information on a semi-public and unconventional family planning by Valerie
forum, so there’s a little bit more accountability. The Bauman. © 2024. Published by Union Square & Co.

NE WSWEEK .COM 25
 BOOKS

real names. That’s not a healthy Ultimately, it’s the responsibility of

decision for the recipient or the the prospective parent—the recip-

Q A &
donor-conceived child. That’s how
you wind up with a donor who has
severe psychological issues that
ient—to choose a donor carefully.
Finding someone who has self-im-
posed limits, good motivations and

FROM LEF T: UNION SQUARE & CO. ; CO URTE SY VALERI E BAUMAN

could be passed on to your child. a willingness to meet the child and
in other cases, those recipi- stay in touch regarding potential
ents will find their donor trying to family health issues should be the

Valerie
coerce them into performing sex goals of any prospective recipients.
acts. Unfortunately, some women

Bauman will submit to those pressures out

of desperation to get pregnant.
You discuss contracts between
people trying to conceive and
BY MEREDITH WOLF SCHIZER
Consider—what if your child tracks sperm donors. How
down this donor one day through can both partners
Q _ Were you ultimately success- a consumer DNA site. Would you balance the legal
ful in your quest to conceive? really want your kid to develop a protections con-
A _ I am currently preg- relationship with someone that tracts can provide
nant, due in mid-May. i can’t disgusting? The world of freelance against the possi-
wait to meet my son! sperm contains many creeps who bility of garnished
are just trying to get laid. It also
Is there anything you would have contains men with a breeding fetish
done differently along the way? who want to see their DNA spread
There is a donor I mention in the far and wide—without regard for
book who I worked with that I call the children who then must contend
“The Conquistador.” We attempted with dozens of siblings. It takes time
to have a romantic relationship to find the good donors who are
while also trying to get me preg- genuinely seeking to help would-
nant. I regret that situation. be parents build their families.

You lay out many pitfalls in trying Do super donors create a problem
to conceive in the unregulat- for donor-conceived people? How
ed market. How can would-be can their rights be protected?
parents avoid getting burned? Most donor-conceived people I’ve
The key is taking your time to vet spoken with are extremely troubled
potential donors properly and by super donors who create chil-
establishing some trust. Unlike a dren by the dozens without limits or
sperm bank, you have the op- any intention to connect half-sib-
portunity to truly get to know lings or maintain relationships
the person who is donating half with the offspring. protecting their
the DNA that will create your rights is tricky, because the U.S.
child. Take advantage of that legal and legislative systems are
and don’t rush that process. loathe to place any formal limits on
Additionally, i often see people how many children any one person
focusing only on a donor’s phys- can have—or how they go about it.
ical attributes and seeking donor
anonymity. They may just want to
EXPECTANT Bauman’s book includes
have sperm shipped to them, or her own experiences and those of
even meet a donor at a roadside others looking to become moms. She
motel without ever exchanging is looking forward to welcoming a son.

26 NE WSWEEK .COM April 05, 2024

wages or claims of child support I don’t condemn or recommend the
levied against the donor? freelance sperm market. It’s not
This goes back to vetting—for the right for everyone. The fact is, it’s
donor and the recipient. The two happening, it’s considered a viable
parties should know each other well option by many and it’s helping
and have established some trust. create families around the world
That said, unless you’re in California that otherwise wouldn’t exist. I do
(which has laws governing known think it’s a sign that the traditional
sperm donation and home insem- health care system is failing and
ination), there are no guarantees. bankrupting prospective parents.
The best thing you can do is hire a
family attorney specializing in ART Do would-be adoptive parents
(Assisted Reproductive Technolo- face similar obstacles as those
gy) to guide you and draft the con- INSPIRED Bauman’s personal journey was only using the unregulated sperm
tract. Even this has no guarantees. the starting point for the deep dive into the market to conceive? Are there
Another layer of protection unregulated sperm market that became her book. synergies that could be utilized
would be to go through a clinic to improve the process and
for the actual insemination using outcomes for both groups?
known-donor sperm. Unfortunate- ly, most clinics add thousands of People seeking to adopt are
dollars of unnecessary costs to dealing with a massive amount of
the process by requiring freezing bureaucracy, which is completely
and quarantining of sperm. My different from what prospective
hope is that the freelance sperm parents face in the freelance sperm
phenomenon will push more clinics marketplace. Even in the fertility
to embrace more liberal interpre- clinics, single mothers by choice
tations of FDA guidelines, which and LGBTQ+ people are not going
allow for in-clinic procedures to encounter as many obstacles,
when a known donor is already a red tape and costs as those found
“sexually intimate partner.” While in the world of adoption. I don’t see
some clinics erroneously conflate any obvious solutions that would
sexually intimate partners with change things in both realms, un-
romantic partners who would less society has a major shift in how
actively parent any resulting child, we think about and define families.
the more progressive clinics con-
sider someone a sexually intimate What effect, if any, do you think
partner when someone’s sperm the recent Alabama Supreme
has previously been inside of the Court ruling will have on the
recipient—even if via artificial unregulated sperm market?
insemination. So, one home insem- The Alabama Supreme Court ruling
ination would get you past the FDA is already resulting in canceled
regulations and allow for the use of embryo transfers and egg re-
fresh sperm (which is much better trievals, and people who have
than frozen) in a clinic setting. already made embryos are not
able to find companies willing to
Do you think the unregulated transport them to a state where
sperm market is a good option for transfers are possible. All of this
some people who, for whatever is going to drive more people
reason, aren’t well-served by the to the freelance sperm world,
traditional health care system? where regulations don’t exist.

NE WSWEEK .COM 27
 A M E R I C A’ S

GE T T Y

28 NE WSWEEK .COM
 etting a career started is never easy. to get a real sense of which companies will help
First-day stumbling blocks can give them flourish as they begin their careers. ¶ To
way to larger questions about choosing the right help improve the job-finding process, Newsweek
career path. Imposter syndrome, information has partnered with Plant-A, a data intelligence
overload, the challenge of new colleagues: it’s firm, for the second annual ranking of companies
almost enough to make you miss the routine of that excel at hiring people getting their careers off
sending out endless résumés to online job de- the ground.. The data, divided into small, medium
scriptions. ¶ The U.S. Bureau of Labor Statistics and large segments based on each company’s size,
reported in December 2023 that there were more is compiled from responses from workers with
job openings than applicants (with 0.7 applicants less than five total years of employment experi-

for
per opening), a trend that has held since May ence who are currently at companies with more
2021. That means the landscape favors people than 500 employees. ¶ This survey aims to benefit
on the lookout for work. But even with an abun- people early in their career by surfacing compa-
dance of open positions, people just entering the nies that could be a good fit for them. It presents
workforce should consider their options carefully a portrait across industries—including advertis-
ing and marketing, engineering, health care and
software firms, among others—to highlight com-
panies that are making the best moves to attract
fresh talent. ¶ We hope the ranking serves as a
resource for helping to find matches between job
starters and the companies looking to hire them.
Nancy Cooper, Global Editor in Chief

2024

NE WSWEEK .COM 29
 Methodology ADVERTISING & MARKETING

Avis Budget Group

NEWSWEEK AND PLANT-A The desk research was kindly
Brookfield Infrastructure
insights Group are partnering supported by Onclusive, the leading
Partners
for the second year to determine media monitoring partner with its
America’s Greatest Workplaces for world-class sentiment technology. Circana
Job Starters 2024 recognizing the For company-related information, DEPT
greatest workplaces in the United we worked with privCo, a service that
States by their performance on a tracks private company financial in- EssenceMediacom
range of relevant metrics from the formation in a proprietary database. Federal Heath
perspective of job starters. Additional resources for company
Halo Branded Solutions
The methodology for this data were ZoomInfo and Seamless AI.
ranking is based on a five-stage Healthcare Services Group
evaluation. This work is based on primary and
ISG
secondary market research and
The first phase was a pre-study analysis of publicly available data ITA Group
survey that interviewed HR pro- or provided to plant-A insights Market America
fessionals to identify current and Group llC. placement in the ranking
future employee satisfaction drivers. is a positive recognition based on R/GA
research of publicly available data TechTarget
The second phase was the main sources at the time, the informa-
WE Communications
employee survey among employees tion provided in the validation
with up to 5 years working experi- survey and an extensive survey of
ence who reviewed employers they employees in the U.S. in 2022 and AEROSPACE & DEFENSE
were familiar with. The independent 2023. The ranking is the result of
study is based on more than 75,000 a detailed research process which, AAR
PharmaCann
Job Starters who provided more due to the interval of data collection
Aerotech Inc.
than 540,000 company reviews and analysis, is a reflection of data Tagawa Gardens
collected in 2022 and 2023. from the last 24 months. Further- Amentum
more, events following December Ball Aerospace APPAREL RETAIL
The third phase was an elabo- 10, 2023, were not a subject of this & Technologies
rate desk research project in which ranking. Newsweek and Plant-A
Boeing America’s Thrift Stores
we collected overall 8 KPIs relevant make no claim to the completeness
for job starters in the workplace of the companies examined. The Fidelity Technologies Backcountry
(e.g., reviews and information from results of this ranking should not GA Telesis Aviation Boot Barn Holdings
social media platforms overall and be used as the sole source of infor- Investments
with respect to career opportunities mation for future deliberations. The David’s Bridal
Goulds Pumps
and a culture and management that information provided in this ranking Designer Brands
fosters their career development). should be considered in conjunction HII
Express
with other available information.
Honda Aircraft Co.
In the fourth phase, we applied Plant-A nor any of its subsidiaries or Fashion Nova
media monitoring, reviewing all their respective officers, direc- Honeywell Aerospace
Sportsman’s Warehouse
published press of the past 24 tors, shareholders, employees or Joby Aviation LLC
months (December 9, 2021 – De- agents accept any responsibility or Warehouse Shoe Sale
Qarbon Aerospace
cember 10, 2023) of all recognized liability with respect to the use of
companies to identify potential le- or reliance on any information or Radiance Technologies APPAREL, FOOTWEAR
gal disputes around the workplace. analysis contained in this ranking. & ACCESSORIES
Raytheon Intelligence
The quality of companies that are & Space
The fifth step was the validation not included in the ranking is not 5.11
step. We calculated an individual disputed. This work may not be Raytheon Technologies
American Apparel
company score based on our published, transmitted, broadcast, Textron
scoring model. The best companies copied, reproduced or reprinted American Eagle
in the tiers of 5,000+ employees, in whole or in part without the ex- Outfitters, Inc.
1,000 to 4,999 employees and
AGRICULTURAL PRODUCTS
plicit written permission of Plant-A Ascena Retail Group Inc.
500 to 999 employees have been insights Group llC. Copyright ©
Bailey Nurseries Balfour & Co.
recognized as “America’s Greatest 2023 plant-A insights Group llC. All
Workplaces for Job Starters 2024.” rights reserved. Co-Alliance Carter’s

30 NE WSWEEK .COM April 05, 2024

 C&F Financial Access DMC

Citi Ace Parking Management

Citizens Alorica

City National Bank Best Beverage Catering LLC

Enterprise Financial C&W Services

Services Corporation
Compass Group
First Financial Bank
Delaware North
KeyBank
DMS Facility Services

EverRise
BIOTECHNOLOGY
Facilities Management
Services
AM
GTT Global
CPSI
Healthcare Linen
CSLBehring Services Group
Genentech ITG Communications
HBCS Incorporated
Lilly Kaman’s Art Shoppes
Natera Maximus

Qualfon
BUILDING PRODUCTS
RMS Merchandising

Chico’s FAS Neapco Holdings Cabinetworks Group Taher

Cintas TEAM Industries, Inc. Central Concrete Target Hospitality

Delta Apparel U.S. Manufacturing Chase Industries Tech-24

Eddie Bauer Engineered Floors TTEC

Footlocker
AUTOMOTIVE & CONSUMER Valley Services
Hampton Affiliates
VEHICLE RETAIL
Haggar Idaho Forest Group
Apple Automotive
CHEMICALS & PLASTICS
Madewell Kohler
Samuels Jewelers Automotive Parts MarinoWare BASF
Headquarter
Sun & Ski Sports MI Windows and Doors Cabot
AutoNation
Tom James Pella Dow
Bob Moore Auto Group
Windsor Techo-Bloc Ecolab
CarMax
Zumiez Wells Concrete L&L Products
Lithia Motors
PPG
AUTO PARTS Mercedes-Benz
BUILDING PRODUCTS DISTRIBUTORS State Industrial Products
Tiara Yachts
Ada Technologies Techniplas
Toyota Carlsbad Builders FirstSource
ATC Drivetrain
Walser Ferguson
Cummins
COAL & MINING
White Cap
Dakkota Integrated Systems BANKS Halco
Dana BUSINESS SUPPORT SERVICES
Banc of California
Lacks Enterprises COMMERCIAL & INDUSTRIAL
Bank of America 2020 Companies ENGINEERING
Manufacturers
Industrial Group Bank OZK AAA Landscape
GE T T Y

A.J. Kirkwood
Michelin Banner Bank Access & Associates (AJK)

▸ V I E W T H E L I S T O N L I N E AT Newsweek.com/agwjs-2024 NE WSWEEK .COM 31

 TDIndustries Bain & Company

TEC Industrial Georgia Tech

Wagmans GovCIO

Walbridge Aldinger Public Consulting Group

Walsh Construction Retail Merchandising

Solutions
Walters & Wolf

CONSUMER FINANCE
COMMERCIAL EQUIPMENT
& SUPPLIES DISTRIBUTORS 1st Franklin Financial

Academy Mortgage
ABC Bus Companies
ACE Cash Express
Hahn Automotive
Warehouse, Inc. AmCap Mortgage Ltd.
Imperial Dade American Advisors Group
Mac Papers and Packaging American Express
Ross Video DAI
AATA International GE Johnson
Construction Company GoodLeap
AECOM COMMERCIAL PRINTING
General Production Homeside Financial
Ahern Service
Marketing Alliance Group New American Funding
Allstate Sales Group Goodfellow Bros.
Taylor USA Mortgage
Ambassador Services H&M
Veterans United
Atlas Halff Associates Home Loans
COMMERCIAL PRODUCTS
Baker Group HR Green & OFFICE SUPPLIES
Blue Wolf Capital CONSUMER PRODUCTS
Icon Mechanical
Construction & Engineering A10 Networks
BrandSafway
21st Century HealthCare
J.F. Shea American Banknote
C.S. McCrossan Corporation Ambarella
C&S Companies J.J. White
Bad Boy Mowers AMCON Distributing
CHA Consulting Jacobs Solutions Company
C&K Trucking
Champion JH Findorff & Son Apple
Digital Diagnostics
Classic Floors Ferrazzano John E. Green Fender Musical
Duke Manufacturing Instruments Corporation
Cleveland Group Johnson Controls
HIS ITG Brands
Concrete Strategies KCI Technologies
HP Mars
Construction Kiewit
Wall Family Enterprise Scentsy
Labor Contractors
LINAK U.S.
Construction Partners Verifone Systems
M3 Engineering CONGLOMERATES
CVC & Technology Voyant Beauty

D.P. Electric MCC Electric Berkshire Hathaway Wacom

E.R. Snell Contractor Michael & Son Bloomberg L.P.

CONSUMER PRODUCTS DISTRIBUTORS
Engineered Structures Michael Baker EY

Fagen Phalcon NOCO Animal Supply

Company LLC
Faith Technologies R.C. Hunt Electric Technic
Ichor Systems
Ferrovial Raba Kistner
CONSULTING National Auto
GAI Consultants S&B Parts Warehouse

Gannett Fleming Siemens Allied Solutions Oil-Dri of America

32 NE WSWEEK .COM April 05, 2024

 Retailers and Manufacturers Teaching Strategies Sysco
FOOD & BEVERAGE RETAIL
Rush Enterprises Texas A&M

The Estée Lauder UCF

FOOD & BEVERAGE PRODUCERS C&K Market
Companies
University of Dayton Dillons
Abbyland Foods
University of Hawaii Foodland Super Market
CONVENIENCE STORES Bimbo Bakeries USA, Inc.
& GAS STATIONS University of Maryland
California Natural Products
Garafalo Markets
University of South Florida Hannaford
AC&T Co. Campbell
USC Krispy Kreme Doughnuts
Kum & Go Case Farms LLC
Vanderbilt University Market Basket
Kwik Trip Daisy Brand

Dakota Provisions Publix

Love’s Travel Stops ENTERTAINMENT
& Country Stores Save Mart Supermarkets
Darigold
Pilot Flying J Chicken Soup for the Schnuck Markets
Soul Entertainment, Inc. Del Monte Foods
QuikTrip Stater Bros.
Kansas City Chiefs Dole
ShopRite Los Angeles Sullivan’s Foods
Live Nation Ferrara Candy Co.
SpartanNash Wakefern Food
Los Angeles Angels Idahoan Foods
Wallis Cos. Walt’s Food Center
Saga Communications J&B Group

Salem Media Group John B. Sanfilippo & Son Wayfield Foods

DRUG & MEDICAL RETAIL
San Francisco 49ers McCain Foods USA Wegmans
Good Neighbor Pharmacy Weis Markets
TAIT McCormick

Peco Foods
EDUCATION SERVICES FOOD & BEVERAGE DISTRIBUTORS FREIGHT TRANSPORTATION
Rich Products
Adams and Associates Smithfield Foods, Inc. Adams Resources & Energy
Pepsi Midamerica
Arizona State University Welch’s Alaska Air
Pet Food Experts
Boston University
Restaurant Depot Wells Enterprises BNSF Railway
C2

Child Development Schools

Duke University

Emory

Festivals of Music

Harvard University

Johns Hopkins University

KinderCare

LeafSpring School

Learning Care Group

MTC

National American
University

Oregon Health
& Science University

Saint Louis University

GE T T Y [2]

School Specialty

Teachers on Reserve

▸ V I E W T H E L I S T O N L I N E AT Newsweek.com/agwjs-2024 NE WSWEEK .COM 33

C.R. England Team Technologies

ConGlobal WellSpan Health

Foodliner Zimmer Biomet

General Dynamics
HEALTH CARE PRODUCTS
Hallmark Aviation Services

JetBlue Good Samaritan

Medical Center
Koch
STAAR Surgical Company
Postal Fleet Services

Transport America
HEALTH CARE PROVIDERS
Union Pacific

United Airlines A & E Health Services

A Caring Heart
UPS
Case Management
Wadhams Enterprises
Abrazo Community
XPO Health Network

AccentCare
GENERAL RETAIL AdventHealth
Altamonte Springs
Amazon
Adventist Health Partners
Bealls
Ascension Texas
HealthEquity Presbyterian
Boscov’s
Athletico Physical Therapy
Help at Home Privia Health
Savers
ATI Physical Therapy
Henry Ford Health Providence Health
Aveanna & Services
HEALTH CARE DISTRIBUTORS Hometeam
Barnes Healthcare Services Riverside Community
HonorHealth Hospital
Adapt Health BayCare
HSM
Saint Francis
Joerns Healthcare Behavioral Health Works
Human Care Hospital - Memphis
Carelon Behavioral Health T & N Reliable Nursing Care
Incare Home
HEALTH CARE EQUIPMENT Health Care Group
Centene Take Care of Sarasota
Bio-Techne Children’s Specialty Group James A. Haley
VA Medical Center Telecare
Boston Scientific Community Care Health Trinity Health
Kindred Healthcare
Brookdale Concentra U.S. Renal Care
Legacy Health Services
Cardinal Health Dana-Farber
McLaren Health Care UC Davis Health
Haemonetics Dignity Health
Medical Facilities UPMC CCP
Hanger Erickson Senior Living of America, Inc.
Upstream Rehabilitation
ICU Medical Essentia Health Memorial Hermann
Virginia Health Services
Healthcare System
Mass General Brigham Family Care Network
Mercy Medical Center
McKesson Family Healthcare HEALTH CARE SERVICES
Associates Michigan Healthcare
Medtronic Professionals
Good Samaritan A Place For Mom
Mercy Health Hospital San Jose Montefiore
A&T Health Care
MICRO Halcyon Home Novant Health
Acadian Companies
Philips HCA Healthcare Oak Street Health
Accountable
Stryker Health Connect America Orlando Health Healthcare Staffing

Tactile Medical Healthcare Stat Homecare Piedmont Addus HomeCare

34 NE WSWEEK .COM April 05, 2024

 Advocate Aurora Health Hospital Espanol Texas Health Resources Fabuwood Cabinetry
Auxilio Mutuo de PR
Albany Medical Center UNC REX Healthcare Shaw Industries Group
IBJI
Alliance Union Health The Home Depot
HealthCare Services J. Knipper & Company
Universal Health Services
Ambercare Jackson Healthcare
UT Medical Center
HOTELS, RESORTS, CASINOS
Atlantic Health Johns Hopkins Medicine & CRUISE LINES
WakeMed
Atrium Health Lake Regional
WellStar 155 East Tropicana
Health System
Aurora Health Care
Accel Entertainment
Magellan Health
Avalon Health Care HEAVY DUTY VEHICLES Apple Leisure Group
Aya Healthcare Mayo Clinic
Kentucky Trailer Cache Creek Casino Resort
Baptist Health Medical Data Systems
MAC Trailer Hagadone Hospitality
Baptist Health Care MedPro Healthcare Staffing
Hilton Worldwide
Baptist Health MedStar Health
South Florida
HOME & ELECTRONICS RETAIL HVMG
Memorial Health
BAYADA Marriott
Memorial Health Systems Baker Furniture
Baylor Scott & White Health Marriott Vacations
Mercy Fastenal Company Worldwide
BJC HealthCare Gardens Alive
Methodist Health System The Post Oak Hotel
Boston Medical Center H.J. Martin & Son
MicroBac Laboratories Valencia Hotel Group
Care Hospice HOM Furniture
National Healthcare Wynn
Children’s Hospital Rent-A-Center
and Health System Nationwide
Children’s Hospital HUMAN RESOURCES &
Safe Streets USA
Children’s Mercy
NBN Group EMPLOYMENT SERVICES
Talk 4 Less Wireless
Children’s National Hospital
Northside Hospital Communications
CHOA A.S.G. Staffing
Northwest Talk Mobile
Cincinnati Children’s Community Hospital AAA Staffing
Whirlpool
Hospital Abacus Service
NYU Langone Williams-Sonoma
Compass Health
ABBA Staffing
Ochsner
Covenant Health and Consulting
OhioHealth HOME FURNISHINGS
DaVita Accu Staffing
PeaceHealth
Dental Care Alliance Century Furniture Addison Group
Planned Parenthood
Doctors Hospital
RadNet
Education Affiliates
Sage Dental
Epic International Staffing
St. Luke’s
Fidelity Health Care
ScribeAmerica
Froedtert
Senior Care Centers
Genesis HealthCare
Health & Rehabilitation
HCSC
Sharp HealthCare
Health Catalyst
Spectrum
Healthesystems Community Health

HealthPartners SSM Health

HealthPro Heritage St. Jude Children’s

Research Hospital
GE T T Y [2]

HealthStream
Sutter Health
Home Medical
Equipment Specialists Taconic Biosciences

▸ V I E W T H E L I S T O N L I N E AT Newsweek.com/agwjs-2024 NE WSWEEK .COM 35

Aerotek STAFF FORCE, Inc. Swift Transportation EA Engineering Science
Corporation and Technology
C4 Technical Services TalentBridge
TEC Equipment Engineered Plastic
CGS Global Team Staffing Solutions Components
W.W. Williams
CoAdvantage Tech USA Facilities Performance
Wagner Equipment Group
Educare Medical Staffing Technica
Walters Wholesale Electric Farmer’s Business Network
Educational Data Systems Technical Engineering
Consultants Federal International
ESS INDUSTRIAL MACHINERY
US Tech Solutions Food Safety Net Services
Express Employment
Professionals Wagner Technical Services Baldwin Technology Ice Industries
Company
HSS M1 Support Services
INDUSTRIAL DISTRIBUTORS Caterpillar Inc.
I-TECH Resources PTS Advance
Emerson
ICON Consultants A2 Global Electronics Sonic Systems
+ Solutions Fortis Insdustries
IT BY DESIGN Tessco
C & B Operations Illinois Tool Works
IT Trail Blazers
Dakota Supply Group ITT INSURANCE SERVICES
Kelly Services
IBT Micro Solutions Enterprises
Life Style Staffing Auto-Owners Insurance
Kaman Automation
ManpowerGroup (Kaman Distribution) INDUSTRIAL PRODUCTS Bankers Financial
Randstad M. H. Logistics Elevance Health
ABB Electrification
Robert Half MacAllister Machinery Humana
Barnes Group
SafeGuard Global Michigan CAT Insurance Office
Chase of America
Sparks Personnel Services Ohio CAT
E&E Manufacturing Sedgwick
SPI OTC
Engineered Controls State Farm Mutual
International Automobile Insurance Co.

Fairbanks Scales United HealthCare Services

G & W Electric UnitedHealth Group

Goodman

Hamilton Company
INSURANCE UNDERWRITING
ITR INDUSTRIES Aflac
Itron Amalgamated Life
Safe Fleet Holdings Bankers Insurance Group
Tech International Capital Blue Cross
Tech-Etch CNA Financial
Technimark Country Financial
Wall Colmonoy Fidelity National Financial
Waters Hagerty Insurance Agency
Zebra Technologies Health Plans (HPI)

Highmark Health
INDUSTRIAL SERVICES
HSAG

AMA Plastics John Hancock

Automotive Quality Loews

& Logistics
MetLife Services
Banner Engineering and Solutions

36 NE WSWEEK .COM April 05, 2024

 Primerica
Corporation Service
Safety Insurance Group Company

Safeway Insurance Daifuku

St. Bernards Healthcare Daimler Trucks

North America
The Hartford
Deloitte
Driveline Retail
INTEGRATED OIL & GAS Merchandising

Murphy USA Education Management

Corporation Limited

Engineering Research
INVESTMENT BANKING, & Consulting
TRADING & BROKERAGE
Faegre Drinker
Jefferies Group Fair Isaac Corporation
JPMorgan Chase Ford Audio-Video Systems
R.J. O’Brien & Associates GEA
Saddle Creek Logistics Taghleef Industries
HPE
INVESTMENT MANAGEMENT Schneider
Intermountain Health
& FINANCIAL ADVISORY U.S. Xpress Enterprises
PAPER PRODUCTS
J.J. Keller & Associates
Edward Jones Warehouse Services Georgia-Pacific
Jefferson Hospital
Fidelity Warehouse Specialists Kimberly-Clark Association

IMA Financial Group Lahey Clinic

MEAT, POULTRY & FISH PASSENGER TRANSPORTATION Management Concepts
Northwestern Mutual
Perdue Farms Markel
Academy Bus
LEISURE FACILITIES Pilgrim’s Pride McAngus Goudelock
Huntington Coach & Courie
ACAC Fitness and Veterans Transportation Morgan & Morgan
Wellness Centers OIL & GAS DRILLING,
EXPLORATION & PRODUCTION Production Resource
California Athletic PHARMACEUTICALS Group
Club Management
Halliburton Saalex Corp
Cedar Fair A&Z Pharmaceutical
Marathon Oil SADA
Healthtrax International AstraZeneca
SAFEbuilt
Hershey Entertainment OIL & GAS EQUIPMENT & SERVICES Bayer
& Resorts SalesMakers
Boehringer Ingelheim
In-Shape Family Fitness TechnipFMC plc Pharmaceuticals St. Joseph’s Health
Onelife Fitness Bristol-Myers Squibb Tailored Brands
Six Flags
OIL & GAS REFINING, Merck Takeda Pharmaceutical
STORAGE & TRANSPORTATION
TopGolf USANA UMass Memorial Health
UFC Gym Chevron Phillips Chemical Unity Health
PROFESSIONAL SERVICES
M.G. Oil URC
LOGISTICS SERVICES Phillips 66 USPS
Abt Associates

Hospital Couriers Acadia Healthcare Vera Bradley Designs, Inc.

PACKAGING & CONTAINERS Veterinary Practice
Infor Acosta
Partners
ITS Logistics Aaron Thomas Company Baker & Hostetler LLP
GE T T Y [2]

VOANS
RGIS G3 Enterprises Castle Metals
Wildlife Conservation
Ryder System, Inc. Pratt Industries Chicago Transit Authority Society

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 PUBLISHING

Gannett

Hal Leonard

REAL ESTATE

D’Aprile Properties

Dallas Market Center

Daniel Corp.

Fairfield Residential

Garden Commercial

Goldrich Krest

Greystar Real
Estate Partners

HRI Properties

Jack Conway

Keller Williams Realty

MACO Management

MRD Apartments Good Food Restaurants GardaWorld Appian

MSC Good Times Restaurants Law Enforcement Attentive

Specialists
Real Estate One Hooters Businessolver
Safe Haven Security
S.L. Nusbaum Realty Hospitality Certinia
Restaurant Group Securitas Electronic
Yes Communities Security Change Healthcare
Incredible Pizza Company
Securitas Security Cisco
RESIDENTIAL CONSTRUCTION Inspire Brands Services USA Comtech
Jack’s Family Restaurants Security USA Credit Karma
Dabella
KRAF Inc. Vector Security DoorDash
M.D.C. Holdings, Inc.
Landry’s Vivint Entertainment Partners
MAC’D
RESTAURANTS Epic Games
Penn Station SEMICONDUCTORS
Faire
Abby’s & SEMICONDUCTOR EQUIPMENT
Raising Cane’s
Fooda
Amac Association Red Robin Applied Materials
Gourmet Burgers GoodRx Holdings
Applebee
Intel Google
BJ’s Restaurants Restaurant
Management Group Jabil Gopuff
Bloomin’ Brands
Restaurants Unlimited Micron Technology GrubHub
Burger Lounge of America
Texas de Brazil NVIDIA H1 Insights
C&R Management
The Cheesecake Factory Texas Instruments HealthPlan Services
Carrols Restaurant Group
Wahoo’s Fish Taco Icertis
Darden Restaurants SOFTWARE & INTERNET SERVICES
iCIMS
Dutch Bros. Coffee SECURITY & ALARM SERVICES
Adobe ID.me
GE T T Y [2]

Freddy’s Frozen
Custard & Steakburgers ADT AMC Bridge Indeed

GameWorks Allied Universal AppDirect Information Builders, Inc.

38 NE WSWEEK .COM April 05, 2024

Intuit Enterprise Holdings Apexon

Itransition Hertz Applied Insight

LinkedIn Jack Williams Tire Co. Booz Allen

Lumen Technologies Jiffy Lube CAI Thales

M-Files PetVet Care Centers Coalfire Systems Vention
Microsoft Corporation Safe Harbor Cognizant Wachter
MicroStrategy Safeguard Properties Computer Design
& Integration
Namecheap Sam’s Xpress Car Wash TELECOMMUNICATION SERVICES
Computer Enterprises
Noble Systems YMCA of Montclair
Computing Technologies Bandwidth
Paycom
Conduent Concentrix
Postmates
SPECIALTY FINANCE
Customer Motorola Solutions
Restaurant.com Ally Engineering Services
Qualcomm Technologies
RetailData Applied Data Finance Fiserv
Spectrum
Sabre Systems Bankers Healthcare Foundever
Group, Inc. Tak Communications
SAP G2.com
Financial Recovery Technology Solutions
SAS g2o
Services
Telephone and
Shipt i3 Corps
Florida Blue Data Systems
Softpath System ICF

Softvision SPECIALTY RETAIL Information Systems TEXTILES

and Networks
Stripe
AutoZone IT Coalition American & Efird
Take-Two
Interactive Software Baker & Taylor IT Convergence IES Communications
Tala Bass Pro Shops iTech

Technisys SA Beauty Brands Jack Henry & Associates UTILITIES

TelaDoc Health Chewy Management
Science Associates Ameren
TELUS Goodwill Industries
Micro Focus Dominion Energy
of Greater Grand Rapids
Uber
Oracle Edison International
James Avery Craftsman
Workday
Pet Supermarket Oracle Cerner Entergy

SPECIALIZED CONSUMER SERVICES Scheels Perficient NorthWestern Energy

Smart & Final Publicis Sapient Public Service

ABC Home Holdings Enterprise Group
SA Technologies
Commercial Services
Warby Parker Sage IT
Amazing GRACE VEHICLE MANUFACTURERS
Personal Care Services SoftwareONE
TECHNOLOGY SERVICES
Apple Vacations Starburst Data Harley-Davidson
Bags Amdocs Tech Data Rivian Automotive
Beauty Express

Beauty Management

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Japan’s SMEs Uphold Tradition Amid Global Challenges
Japan’s bustling manufacturing sector nomic climate as an unprecedented opportuni- “The advantage that Japanese companies
continues today to be characterized by a ty. With the yen’s weakness attracting foreign have is that they are always thinking about
blend of ancient craftsmanship and modern tourists, Mr. Tsuji believes that “introducing what the customers want and then they tai-
innovation. This unique fusion, known as those tourists to Japanese cultural heritage lor their products to meet those needs.” This
monozukuri , encapsulates the essence of and craftsmanship” could not only boost sales customer-centric approach, as Mr. Sedei notes,
the Japanese manufacturing philosophy — but also elevate the global appreciation for is central to creating “true fans of our brands,”
a commitment to excellence, precision, and Japanese jewelry. He also highlights the con- distinguishing Japanese firms from their global
continuous improvement. cept of “Urban Mining,” leveraging Japan’s counterparts who might chase transient trends.
Amidst the challenges of globalization, tech- accumulated wealth of gemstones and metals Yoshio Kawami, CEO of Holbein Art Materi-
nological shifts, and economic fluctuations, as a sustainable resource that underscores the als, lends further insight into the evolution of
Japanese small and medium-sized enterprises nation’s innovative approach to craftsmanship. Japanese manufacturing in the face of global
(SMEs) stand as the guardians of this revered Norimasa Kitazawa, President of Pigeon market dynamics. He reflects: “It is true that
tradition. Amongst these small yet pivotal Corporation – a leading global baby care in the past, products labeled as ‘made in
Japanese manufacturing firms, companies are company – addresses the challenge of the Japan’ sold exceptionally well solely because
resiliently navigating contemporary hurdles “Galápagos effect,” where uniquely Japanese of their origin. However, in recent times, be-
while championing the monozukuri spirit. products fail to resonate overseas. By focusing ing made in Japan alone is not sufficient to
Osamu Yamaji, President of Toray Opelon- on market-specific demands and incorporating guarantee strong sales.” This acknowledg-
tex – a specialist in industrial products cen- emotional storytelling into its products, Pigeon ment by Mr. Kawami underscores a pivotal
tered on technologies in organic synthetic has managed to capture hearts across diverse shift; to maintain relevance and appeal on the
chemistry, polymer chemistry, and biochemis- markets. “Our company has successfully built a international stage, Japanese products must
try – highlights the strategic pivot Japanese reputation for promoting products that meet transcend their geographic origins through
firms have made towards niche markets, customer expectations on a global scale,” Mr. unparalleled quality or unique added value.
particularly in highly functional materials. Kitazawa proudly states, showcasing how These leaders’ insights highlight a critical
“The ability to actively develop new op- empathy and understanding are as much a message: the essence of monozukuri, with
portunities by closely analyzing the mar- part of monozukuri as technical excellence. its deep roots in craftsmanship, quality, and
ket has been generating good results,” Mr. Hidekazu Sakamoto, Chairman of health innovation, remains a powerful engine for
Yamaji notes, emphasizing the resilience and supplements business Umeken, reflects on Japanese manufacturing. Amidst the seismic
adaptability of Japanese firms in the face of Japan’s aging demographic, turning what could shifts of the 21st century, Japan’s SMEs are
international competition and the aftermath be seen as a challenge into a strength. With not just surviving; they’re thriving, innovat-
of the COVID-19 pandemic. the global fascination with Japan’s longevity, ing, and expanding the global reach of their
Masaaki Nishikawa, President of cosmet- it has spiked interest in Japanese health and storied manufacturing culture.
ics firm Saishunkan Pharmaceutical, points wellness. “Food and supplements are contrib- In a world where the pace of change ac-
to the stringent quality demands of the do- uting to this, and with this attention, I think celerates by the day, Japan’s commitment
mestic market as a crucible for excellence. that more people are paying attention to our to monozukuri — a blend of tradition and
“This has empowered Japanese companies to healthy products,” Mr. Sakamoto observes, in- forward-thinking — offers a blueprint for
strengthen their skill set and deliver high levels dicating how demographic trends can actually sustainable, quality-driven growth. As these
of quality,” Mr. Nishikawa asserts, suggesting open new avenues for growth and influence. companies continue to navigate the com-
that the domestic market rigors have equipped In this landscape of innovation and tradition, plexities of global markets, their dedication
Japanese firms to excel on the global stage. Akira Sedei, President of Co-medical, captures to the art and science of making things well
In the realm of luxury goods, Shun Tsuji, the essence of how Japanese firms differenti- ensures that the flame of Japanese crafts-
President of KISHUN, sees the current eco- ate themselves in the global market. He states: manship burns brighter than ever.

Umeken: From Centuries of Traditional Kampo Medicine to Skincare Innovation

maintained a presence in overseas further and achieve an overseas
markets for over 30 years in re- sales ratio of 50%.
“Our products push the gions such as the United States,
limits by contributing to South Korea, and Southeast Asia.
health both inside and In 2020, Umeken launched
outside the body.” the cosmetics brand Optimo,
which delivers skincare products
Hidekazu Sakamoto, using ingredients grown on its
Chairman, Umeken Co., Ltd. own farm. Mr. Sakamoto adds:
“Supplements contribute to health
from the inside of the body, but
Founded in 1978, Umeken began as The company’s chairman, cosmetics contribute to health As Japan’s population ages, the
a company researching Japanese Hidekazu Sakamoto, explains: from the outside,” which is the company hopes to pass on its unique
Kampo medicine from the oldest “This technology allows us to reason behind Umeken’s expansion Japanese materials and formulation
health food used in Japan, pickled combine as many as 45 differ- into the skincare industry. technology to young people in the
plums. The traditional techniques ent oriental herbs into a single The company has already been country and worldwide.
for making Japanese Kampo into a ball, allowing us to offer products exporting its products to South-
ball shape have been handed down tailored to our customers’ needs.” east and Northeast Asia, Oceania,
from generation to generation for Since its inception, the compa- and North America, and Ume-
more than 200 years. ny has grown internationally and ken aims to expand its business https://umeken.co.jp/en
Radiant Reinvention: Saishunkan Pharmaceutical’s Pursuit
of Cosmetics Excellence
Saishunkan Pharmaceuti-
cal leads with high-quality, “We’re not just creating
medically-driven products cosmetics; we’re
like Domohorn Wrinkle, em- crafting a legacy of
phasizing innovation and ex- radiance, where quality
cellence for global expansion. meets innovation.”
Masaaki Nishikawa, Lashiku brand
President, Saishunkan ‘Freeze-dried Rice Porridge’ set
Pharmaceutical Co., Ltd.
needs, integrating traditional
Chinese medicine concepts with
the latest scientific research,”
the president states.
Headquarters and factory in And Saishunkan has ambitious
Kumamoto prefecture goals for the future, as it aims to
Saishunkan Pharmaceutical has become a JPY 10 billion company
built its strategic success on qual- in overseas business, one that cli-
ity, innovation, and global expansion. ents believe is indispensable, and
“Japanese firms were slow to one that has a vibrant work envi-
Domohorn Wrinkle products, which mark their 50th anniversary
enter foreign markets,” company ronment for employees.
president Masaaki Nishikawa ex- to focus on supporting customers familiar with local markets, we can
plains. “However, we’ve embraced through the various life stages. move more quickly and effectively.”
our unique value proposition and “We are a company that provides Innovation is highlighted by
expanded overseas while maintain- products and services for the skin, the success of the Domohorn
ing our commitment to quality.” body and mind, both domestically Wrinkle brand.
Despite Japan’s demographic and overseas,” Mr. Nishikawa says. “We continually evolve this
shift, Saishunkan has continued “By collaborating with companies range to address customer www.saishunkan.co.jp

Crafting the Threads of Innovation:

Toray Opelontex’s Vision in Textile Evolution
Toray Opelontex pioneers
in the textile industry with “Our ‘invisible’
its groundbreaking LYCRA® products create
fiber, revolutionizing apparel ‘visible’ value,
with invisible yet impactful fulfilling our mission
elasticity, while leveraging and embodying our
partnerships and sustainable slogan: ‘Small but
practices for a brighter, more Diamond’.”
Fabric with excellent elasticity
resilient future. Osamu Yamaji, President, using LYCRA® fiber
Toray Opelontex having already established the
fundamental technology.”
The company has two core While it has less elasticity than Mr. Yamaji emphasizes: “Our
products. The first is Polyurethane LYCRA® fiber, it provides the right greatest mission is continuing to
LYCRA® fiber, a thin and transpar- balance between style and comfort. provide social value to custom-
ent synthetic fiber that can stretch In recent years, there has been a ers in Japan in order to embody
up to seven times. The material strong need to establish a recycling our slogan, ‘Small but Diamond’.
Cross section of LYCRA® was initially used for apparel in- system for textile products. Osamu LYCRA® fiber is ‘invisible’ but creates
T400® fiber dustries before expanding to many Yamaji, President of Toray Opelon- ‘visible’ value, to the fabric, and then
Established as a joint venture be- different fields. tex, points out: “We to people, and finally to society.”
tween the Japanese chemical busi- The second product, are currently devel-
ness, Toray, and the U.S. fiber and LYCRA® T400® fiber, oping methods to
technology solutions business, The is a bicomponent fi- recover and reuse
LYCRA Company, Japanese fiber ber in which PET the components of
manufacturer Toray Opelontex is and PTT polymers final fabrics that are
revolutionizing the textile industry are joined together collected from cus-
with its elastic products. within each filament. LYCRA® fiber tomers or shops, www.toray-opt.co.jp
Co-medical: Japan’s Comprehensive
Beauty Care Company
Founded in 2014, Co-medical offers a complete spectrum of products, from skin care
to health supplements, designed to enhance and empower both outer and inner beauty.

A total beauty brand, Co-medical ter just one bottle, users will notice
boasts a comprehensive variety improved skin hydration and re-
of products designed to leave cus- duced fatigue,” Mr. Sedei explains.
tomers feeling happy and healthy. Co-medical’s products have
“We aim to inspire pride and received awards recognition. No-
smiles – so when someone looks tably, the hugely popular Shonan
in the mirror, they feel a sense of Beauty Eyelash Serum has been
achievement,” says the company’s given ‘best buy’ status by
president, Akira Sedei. the prestigious cosmetics ANDO
Be it skin, hair, eye or oral magazine LDK the Beauty.
care, Co-medical’s world- “Our serum is formu- ANDO men’s line is meticulously
“We want to help make class products cover ev- lated without ingredients refined to protect the skin from
people happy, make ery cosmetic need. What’s that could stain the skin, everyday stress,” Mr. Sedei reveals.
them enjoy the beauty more, the Japanese firm highlighting our commit- The result of extensive re-
also promotes inner health, ment to products that are search into men’s skin, ANDO is
of themselves.” thanks to its leading-edge both high-performing and typical of Japanese companies’
dietary supplements. safe,” Mr. Sedei says. dedication to remaining in step
Akira Sedei, President,
For example, the CO Meanwhile, Co-medi- with clients’ needs.
Co-medical Co., Ltd.
Moist Goddess Placenta cal’s product range also “We’re always thinking about
Drink not only offers reflects a growing inter- what customers want,” Mr. Sedei
outer benefits, but also Shonan Beauty est in skin care among declares. “We tailor our products
www.co-medical.jp invigorates the body. “Af- Eyelash Serum male customers. “Our to meet those requirements.”

Bringing Color to Life

With over 100 years of history, Holbein has the ability to meet specific artistic needs.
“Being made in Japan alone is responsible for developing this,”
is no longer sufficient to guar- Mr. Kawami explains, highlight-
antee strong sales,” notes the ing the meticulous craftsman- Standard pigments
company’s CEO, Yoshio Kawami. ship involved in creating Holbein’s Holbein’s plans extend beyond
Vernét oil colors, a fusion of tra- Japan, with the company actively
ditional and modern materials. seeking overseas collaborations
and driving forward with the
younger generations leading on
the improvements.
“We believe art is an integral
part of a well-rounded education
“We support the fusion and our mission is to empower
of people and people, artists to convey their unique
Lightfastness testing
cultures and cultures, Three roll mill (Vernét oil color)
visions effectively,” Mr. Kawami
and contribute to the Holbein’s success, he emphasizes, lies says, pointing to relationships in
in offering high-quality products that The SQ-T Cat’s Tongue water- the U.S., China and South Korea.
prosperity of future go beyond the allure of the “Made-in- color brush stands as a testament “Looking ahead, we view the
society.” Japan” label. With a history rooted to Holbein’s dedication to meeting next seven years as a significant
in scarcity, the company’s founders artists’ needs. Developed in collabo- milestone in our ongoing journey
Yoshio Kawami, CEO, sought exceptional materials and ration with a partner company, it of development,” Mr. Kawami
Holbein Art Materials Inc. ways to stand out from the crowd. addresses challenges related to tra- concludes. “One that paves the
In a world where the arts and The company’s dispersion tech- ditional brushes. “Our industry, the way for our endeavors far into
crafts sector faces challenges from nology, a groundbreaking innova- paintbrush market, is small but with the future.”
digital creations, Holbein remains tion, allows it to work with more the right investment, replicating
an emblem of tradition and innova- than 400 different pigments. the properties of animal hair with
tion, maintaining an unwavering “Our technology team, typical- synthetic fibers would be relatively
commitment to quality products. ly from a chemistry background, straightforward,” the CEO adds. www.holbein.co.jp
KISHUN Inc.: Pioneering Sustainability
in Japan’s Jewelry Landscape
With its eco-conscious ethos and global outreach, trailblazing KISHUN Inc. is revolutionizing Japan’s jewelry
industry, crafting a new narrative in the glittering world of adornment.
by Shun Tsuji, the company has such as the JCK Jewelry Exhibi-
carved a niche for itself by of- tion in Las Vegas underscores
fering a holistic approach to the its commitment to global ex-
sourcing, manufacturing, and pansion. Mr. Tsuji explains: “We
selling of colored stones and would like to continue partici-
diamonds. With a deep-rooted pating in such events [around
connection to Japan’s cultural the world], especially those
heritage and a forward-thinking related to jewelry.”
mindset, KISHUN is poised to In addition to its commer-
lead the charge in transforming The company’s ethos is cen- cial endeavors, KISHUN is also
the jewelry landscape. tered around the concept of dedicated to promoting ethical
Mr. Tsuji’s journey into the “Urban Mining,” a sustainable practices and social responsibil-
“Our approach in world of jewelry was not merely approach to sourcing precious ity within the industry. Mr. Tsuji
business is B2B2C, so a business venture but a passion gemstones and diamonds from emphasizes the importance of
in that sense a reliable project rooted in his family’s secondhand sources. This not upholding ethical standards
local partner outside legacy in the kimono industry. only reduces environmental in sourcing raw materials and
of Japan is vital to our Recognizing the intrinsic link impact but also highlights the manufacturing processes, par-
between traditional attire and craftsmanship and artistry ticularly in light of issues such
business operations.” ornamental adornments, Tsuji inherent in Japanese jewelry. as child labor and environmen-
saw an opportunity to bridge By breathing new life into dis- tal degradation associated with
Shun Tsuji, the gap between the two worlds. carded pieces, KISHUN aims traditional mining practices.
President, KISHUN Inc. He notes: “People often choose to challenge perceptions and
In the glistening landscape that a kimono to complement their promote a culture of conscious
is Japan’s jewelry industry, KI- jewelry and vice versa, so as a consumption.
SHUN Inc. stands as a shining kimono seller, the idea of becom- In recent years, Japan’s jew-
example of innovation and sus- ing a jeweler myself has always elry industry has faced signifi-
tainability. Established in 2014 been in the back of my mind.” cant challenges, including de-
mographic shifts and changing
consumer preferences. With an
aging population and a shrinking
workforce, there is a pressing Looking ahead, Mr. Tsuji
need for innovation and adap- envisions a future where KI-
tation. Mr. Tsuji acknowledges SHUN continues to push the
these challenges, stating: “There boundaries of innovation and
are a lot of problems because of sustainability in the jewelry in-
this population decline and the dustry. With a focus on quality
increase in elderly people... We craftsmanship, environmental
cannot employ enough people stewardship, and community
on a year-to-year basis.” engagement, the company is
To address these challenges, poised to shape the future of
KISHUN has embraced techno- Japanese jewelry for genera-
logical advancements and stra- tions to come.
tegic partnerships to expand As Mr. Tsuji reflects on his
its reach both domestically and aspirations for the company’s
internationally. The company’s legacy, one thing is certain:
foray into e-commerce with KISHUN Inc. is not just a busi-
the launch of Pocket-By-Kishun ness; it’s a beacon of hope and
has opened up new avenues inspiration for a brighter, more
for growth, particularly among sustainable future.
younger demographics. By le-
veraging online platforms and
digital marketing strategies,
KISHUN has been able to tap
into the burgeoning demand
for affordable, yet stylish jew-
elry options.
Moreover, KISHUN’s partici-
pation in international events https://kishun.co.jp
 Culture HIGH, LOW + EVERYTHING IN BETWEEN

44 NE WSWEEK .COM APRIL 05, 2024

 A LL T H E F E E L S
Ramy Youssef’s favorite thing about stand-up is sharing his innermost feelings. ▸ P.54

Katt Williams’ Wild ride of an appear-

ance on Shannon Sharpe’s Club Shay
Shay podcast started the year with one clear mes-
sage: the comedian has far more than nine lives.
In a conversation spanning almost three hours,
Williams, 52, discussed his family, career, legal
issues, grievances with other comedians and this
year’s presidential election, among many other sub-
jects. He also shared claims so wild that it was for-
givable to expect a punchline (the assertion that his
and Ludacris’ fates in Hollywood were decided at a
meeting with “the Illuminati” is a highlight; Luda-
cris dismissed the allegations via a freestyle rap).
On a personal front, the statements were no less
sensational. He was reading fluently at 3 years old.
He got accepted into college at 7. He read 3,000
nonfiction books a year in “multiple languages”
between ages 8 and 12. He moved from Ohio to Flor-
ida by himself at 13, and later lived with sex workers.
The interview was social media gold. In the two
E N T E RTA I N M E N T months following its January 3

The Fall
release on YouTube, it garnered
by over 60 million views. Countless
R YA N snippets of Williams’ cognac-fu-
SMITH eled chat with NFL legend

and Rise
Sharpe have become viral hits
on social media. And, according to research by
Booking Agent Info, Google searches for the come-

of Katt
dian exploded by 1,328 percent, rising from 85,900
to 1.2 million searches just 24 hours after the inter-
view. Per the celebrity database, Williams’ pre-Club

Williams
Shay Shay Instagram following stood at 798,052. As
FILM MAGIC /G E T T Y; TOP RIGHT: FR A ZER HA RRI SON /GE T T Y

of press time, it exceeds 1.3 million.

“The study’s track of growth following the inter-
view showcases how a single media appearance can
lead to a substantial increase in public interest and
He’s had a string of run-ins with the law, online following,” Sophie Miller, a celebrity contact
yet the comedian’s popularity continues agent at Booking Agent Info, told Newsweek. “Katt
Williams’ digital footprint [has] expanded dramat-
to grow—with a recent podcast ically, reflecting the power of viral content.”
appearance blowing up the internet It also reflects the power and resilience of
Williams himself, whose past scandals would be
enough to topple Hollywood mega stars.
“Every time they try to put you down, they try to
put you to the back, you bounce up [higher],” for-
mer Denver Broncos tight end Sharpe told him.

Photograph by JA SON MERRIT T NE WSWEEK .COM 45

Culture E N T E R TA I N M E N T

“You move right back to the front.”

Williams responded: “Trampoline
“His trials and suspicion of assault with a deadly
weapon, after an 18-year-old man
skin is something that you ask God tribulations never alleged that the star hit him in the
for,” before diving into football analo- overshadowed his head with a bottle. A week earlier, a
gies to explain that he works tirelessly
at being the best that he can be, what-
comedic brilliance, former assistant filed a lawsuit accus-
ing him of inflicting “permanent
ever the intentions of his detractors. which is why he injuries” via a closed-fist punch.
is a force to be The following month saw Wil-
Katt Williams’ Scandals
Williams’ movie debut as Money
reckoned with.” liams arrested three times. One arrest
stemmed from police finding fire-
Mike in the 2002 classic comedy Fri- arms and marijuana in his Los Ange-
day After Next secured his status as les-area home, leading to felony child
one of Hollywood’s bright new stars, endangerment charges (he has three
but it wasn’t long before he was draw- trespassing after his arrest on suspicion biological and seven adopted chil-
ing the wrong kind of headlines. of breaking into a home near Atlanta. dren). The case fell apart weeks later.
In December 2006, the comic The year 2011 saw Williams January 2013 got off to a bad start
pleaded no contest to the misde- arrested in Palmdale, California, after when Williams was arrested for
meanor charge of carrying a con- a heated confrontation with a trac- failing to appear in a Sacramento
cealed firearm, after he was found tor driver. The driver, who was work- County courtroom over reckless
with a gun at Los Angeles Interna- ing on a home where Williams was driving charges.
tional Airport the month prior. It led staying, alleged that three women In 2014, the star was arrested and
to three years of probation and a fine. attacked him with rocks and clods charged, along with notorious rap
In November 2008, he was pulled of dirt. When the complainant’s wife mogul Marion “Suge” Knight, for
over in New York for driving a car arrived to collect him, Williams, he stealing a paparazzo’s camera in Bev-
without license plates. On search- alleged, blocked their exit. The come- erly Hills, California. After pleading
ing the vehicle, a gun was found. dian was subsequently charged with no contest to robbery in April 2017,
Charges were eventually dropped in felony intimidation of a witness. Williams received three years’ proba-
July 2009. Four months later, Wil- In November 2012, Williams was tion and was ordered to undertake a
liams was charged with burglary and arrested in Oakland, California, on year of anger management classes.
The comedian was arrested at least
four times in six months in 2016, the
bulk of charges stemming from alter-
cations in Georgia and California.
And footage went viral of Williams
losing an altercation with a 17-year-
old boy on a soccer field in Florida.
His chapter of legal woes appears
to have ended with an October
2018 arrest in Portland, Oregon,
on a charge of assault in the fourth
degree. Williams allegedly got into
a fight with a town car driver over
a dog that he had brought with him.
Williams told Sharpe that he had

PAST TROUBLES Williams with his

attorney in Los Angeles Superior
Court for his 2015 arraignment over a
robbery charge, related to a camera.

ApRIL 05, 2024

 been in jail “30 times,” adding: “If it’s comedic brilliance, which is why he
dangerous to be in the hood, and you is a force to be reckoned with.”
have to have a gun on you for protec- Evan Nierman, CEO of global PR
tion, and it’s either be judged by 12 firm Red Banyan, told Newsweek that
or carried by six, I’m always going to Williams’ interview allowed him to
have my heater on me...Unfortunately, rewrite a narrative that had largely
I smoke cigarettes and weed. If you been accepted as fact over the years.
catch me 15 times, 15 times I’m going Nierman said it “received huge
to have it on me.” attention and catalyzed a career
Yet Williams’ run-ins with the revival because he did something
law merely punctuated his success. vital that I often recommend to cli-
PODCAST PAL Former Denver Broncos tight
To date, he has 12 stand-up specials end Shannon Sharpe said Williams “bounces
ents: he pressed the truth.
under his belt—a feat for even the up’”when people try to put the comedian down. “Katt has been a source of contro-
most accomplished of comedians. versy for years and was painted as a
bitter comedian who let opportu-
Ongoing Success nities pass him by until he became
Often referred to as the “under- We talk about him all the time. If he’s a ‘has-been.’ Until that interview,
ground king of come dy,” Wil- down, I’ll make it happen.” That one that negative narrative went largely
liams—given name Micah Sierra of the most listened-to podcasters is a unchallenged and was propagated
Williams—cut his teeth on the fan shows that the attention garnered by his critics. Negative attention Katt
stand-up circuit, years after leaving from the interview is merely a repre- received, for everything from legal
his deeply religious parents’ home at sentation of Williams’ popularity. issues and accusations of drug use to
the age of just 13. He lived in Miami, disparaging comments made about
Oklahoma City, and then Sacramento, Addressing Controversy other comedians to the infamous
before heading south to Los Angeles. Social justice journalist and national ‘fight’ video, bolstered that narrative.”
He continues to hone his craft. media contributor Lisa Durden Unlike most other celebrities,
Williams is in the midst of his told Newsweek that Williams holds Williams took a name-and-shame
U.S. Dark Matter Tour and told Sharpe a “magnetic” presence. “His sharp approach to his interview; he called
that it is his 19th 100-nighter. Busi- wit and unique perspective captivate out a host of fellow comedians, some
ness, all evidence shows, is booming. audiences far beyond the stage,” she of whom he accused of stealing jokes.
At one point on Club Shay Shay, said. “Katt is fire in films, TV and, of “Americans love two things that
Williams said that his penchant for course, on that comedy stage. He’s a Katt has now given them: personal
FROMH LEF T: FRE DERICK M . BROWN/GE T T Y; K E VORK DJAN SE ZIA N/GE T T Y

cursing in his stage acts has seen him comic genius, only one of a few who perspective and a comeback story,”
shut out of “mainstream” comedy. He consistently pack arenas. Nierman said. “Katt...told his side of
also said Joe Rogan would not want “His appeal with audiences is not the story, and didn’t shy away from
him on his powerhouse podcast, The simply because he makes them laugh, tough questions. He spoke unapolo-
Joe Rogan Experience, because of this. but because he also makes them getically and in a way that resonated
“If you were a comedian that think. Katt’s authenticity and fearless- with the audience. Fans are ready to
cussed, you were ridiculed by the ness in addressing controversial top- love him again and see him succeed.
mainstream comedy-geist,” Williams ics has created a loyal fan base that “The public now realizes that not
explained. “That would be like me appreciates his unapologetic style.” everything they read or hear has
being on Joe Rogan. Joe don’t want “ When people ask, ‘ Where has truth behind it. This time when Katt
me on there. I need to be on Shannon. Katt Williams gone wrong?’ I say he spoke, they were ready to listen, and
Joe’s got six comedians that’s never hasn’t,” Durden added. “He’s simply it has been doing wonders for his
been funny [that] he wants to push faced his fair share of challenges like career ever since.”
out. That’s really how it is.” all of us. Every struggle Katt faced was
“I love Katt,” Rogan responded on X a triumph. Every mistake he’s made ▸ Ryan Smith is a newsweek enter-
last month. “He’s one of my favorite was a lesson learned. His trials and tainment reporter. You can contact
comics, and I’d love to have him on. tribulations never overshadowed his him at r.smith@newsweek.com

NE WSWEEK .COM 47
Japan’s SMEs Innovate Amid Global Manufacturing Shifts
In the tapestry of global manufacturing, Japa- “Japan is at a very interesting time right now, companies can be digitized, there remains a
nese small and medium-sized enterprises (SMEs) due to the supply chain disruptions caused by substantial part of the process that relies solely
have emerged as pivotal players, contributing COVID-19 and the tensions between China and on the expertise of human craftsmen. Transfer-
significantly to Japan’s thriving semiconductor, the U.S.,” he says. “Japanese products on the ring knowledge and skills from one generation to
electronics, and advanced machinery sectors. global scene are very attractive once again.” another can prove to be a challenging endeavor. “
These industries have long been synonymous Michihiro Tamenori, President of Seishin Trad- Confronting such challenges, Fumiyuki Kanai,
with Japan’s technological prowess and commit- ing – a manufacturer of switchgear and switch- President of KOKUSAI Electric Group – a global
ment to innovation, and SMEs play a crucial role board apparatus – further elaborates on Japan’s leader in batch deposition equipment and single-
in upholding this reputation on the global stage. strengths, especially amidst challenges like the wafer treatment technology – emphasizes the
Japan’s journey in manufacturing excellence COVID-19 pandemic and geopolitical tensions. importance of dialogue (Tai-wa) and technological
dates back decades, with the post-World War “The yen’s depreciation is indeed driving in- innovation in meeting customer needs, noting:
II era witnessing a remarkable resurgence fu- creased business demand,” says Mr. Tamenori. “We always value Tai-wa as our company phi-
eled by a relentless focus on quality, precision, “Despite the growing dominance of China losophy, whilst our strategy is to compete in a field
and continuous improvement. This era birthed and Southeast Asia in the market, Japanese where we can leverage our unique technological
iconic names like Toyota, Sony, and Panasonic, products maintain a reputation for superior capabilities. We think that this is critical; not only
setting the stage for Japan’s dominance in quality. And although Japanese companies understanding their needs but also communicat-
various technological domains. might not be as quick to act, their longstand- ing how we can best meet those needs.”
However, the landscape has evolved, with ing and consistent business practices over the Meanwhile, Yasuhiro Hara, President of UL-
regional competitors emerging and global dy- years serve as an advantage for us.” VAC-PHI, Inc. – a company born from a stra-
namics shifting. Masayoshi Imoto, President of tegic alliance between U.S. company Physical
IIX INC. – a display technology manufacturer – Challenges and Opportunities Electronics and ULVAC – sheds light on strategic
notes this evolution, stating: “There is often an Tadashi Naruse, President of Shinhokoku Material, initiatives aimed at global expansion and supply
assumption that Japanese high-quality and high- agrees with this sentiment, whilst also highlight- chain diversification. He says: “We actively utilize
pricing can be considered over-specification, and ing the challenges and opportunities faced by the ULVAC Group’s supply network. From that
to some extent, I do agree with this assumption. Japanese SMEs in the global market. He notes: perspective, our major business was dealing
However, multiple Japanese companies are able “The way the world has unfolded over the past few with the United States, and from that core, we
to compete in the global market as niche players.” years has meant that there are plentiful disrup- are now steadily starting to expand to other
Mr. Imoto emphasizes the unique strengths tions within supply chains. Additionally, with the countries. This strategic approach aims to have a
of Japanese SMEs, particularly their ability to depreciation of the yen, Japanese companies have significant impact on the business as a whole, and
provide bespoke, high-quality solutions. “Japa- been put in an advantageous position for export.” we are expecting to generate a notable impact.”
nese companies can provide special unique Masato Tozawa, President of Restar Embed-
services that cater to specific needs and things ded Solutions – a supplier of electronics, business Leading with Innovation and Quality
that no one can copy,” he says. and office services – stresses the demographic Japanese SME manufacturers continue to up-
challenges faced by Japan’s manufacturing sec- hold Japan’s legacy of innovation, quality, and
Niche Excellence and Global Competition tor, particularly the aging workforce. He states: reliability in the semiconductor, electronics,
Ken Kitano, Chairman of Logic & Design Co. – a “There is certainly a decline in the labor force... and advanced machinery industries. As they
specialist in enhancing and restoration tech- The aging of the labor force, including the expe- navigate challenges and seize opportunities
nology – echoes this sentiment, highlighting rienced craftsmen who have been the backbone in a rapidly evolving global landscape, these
Japan’s attractiveness in the global market due of Japan’s manufacturing history, presents a SMEs remain at the forefront of technological
to supply chain disruptions, favorable exchange formidable challenge for the sector. While cer- advancement and economic growth, showcas-
rates, and the reliability of Japanese products. tain aspects of business within manufacturing ing Japan’s enduring commitment to excellence.

True Image Clarity Through Innovative Technology

Logic & Design’s patented technology provides enhanced images for a range of industries.
the company caters used by AI to make images
its products and soft- clearer, instead it improves the
ware to various indus- data that already exists.
tries; from disaster As company representative
and crime prevention director Kimiaki Sato says: “We
to the security and take the real image and make it ASIC (LISr-ISP)
medical fields. more visible.” LISr® can be used
The company’s pat- in a wide range of settings, from The company is working to
ented LISr® technol- poor weather conditions to night mass produce its technology
ogy processes images vision monitoring images. It also in chip form so it can be em-
Ken Kitano, Chairman of the Board, (right); down to the very instantly enhances the clarity bedded in cameras working in
Kimiaki Sato, Representative Director, (left) minute pixels before of images, enabling them to be fields from security to disas-
Logic & Design Co., Ltd. optimizing the more easily processed by AI, ter prevention.
Japanese firm Logic & Design contrast through and is currently
is at the forefront of providing a h i s to g ra m . being used to
clear, untampered images with Th i s p ro c e s s great success in
its enhancing and restoration does not involve the field of oph-
technology. Founded in 2018, the presumption LISr-101 thalmology. www.lad.co.jp
 KOKUSAI Electric Group: Pioneering
Semiconductors with Cutting-Edge Technologies
KOKUSAI Electric Group’s batch deposition and single-wafer treatment equipment is highly regarded by
semiconductor device manufacturers around the globe and enjoys a world-leading market share.
KOKUSAI Electric Group, a global temperatures. With the increas-
leader in batch deposition equip- ing demand for plasma-based film
ment and single-wafer treatment property improvement, KOKUSAI
technology, continues to revolu- Electric Group’s equipment finds
tionize the semiconductor indus- applications in NAND, DRAM, and
try. Renowned for its sophisticated is poised for adoption in Logic.
batch ALD (Atomic Layer Deposi- Looking ahead, KOKUSAI Elec-
tion) technology, KOKUSAI Elec- www.kokusai-electric.com/en tric Group is poised to capitalize on
tric Group is addressing the critical the burgeoning SiC (Silicon Carbide)
challenges faced by semiconductor power device market with its ultra-
manufacturers worldwide. high temperature activation anneal-
Semiconductors, integral to nu- ing equipment. This technology is
merous industries and everyday life, expected to drive further growth in
have undergone a significant evolu- SiC power device systems, aligning
tion over the past seven decades. with industry trends.
At the forefront of this evolution “The batch ALD* technology is a very sophisticated As the semiconductor market
stands KOKUSAI Electric Group, technology and can be realized only through the continues to expand, driven by data
leveraging its extensive semicon- accumulation of many leading-edge technologies. center growth and environmental
ductor expertise since becoming an sustainability initiatives, KOKUSAI
independent specialty manufactur-
Through the technologies and expertise accumulated Electric Group remains committed
er of semiconductor manufacturing over our long history, we solve customers’ problems to innovation. With its corporate
equipment in 2018. and thereby contribute to society.” slogan “Technology & Tai-wa** for
Focusing primarily on the deposi- Tomorrow,” the company prioritizes
tion process, crucial for semiconduc- Fumiyuki Kanai, President, KOKUSAI Electric Group understanding customer needs and
tor performance, KOKUSAI Electric delivering innovative solutions while
Group’s recent listing on the Tokyo upholding the principles of sustain-
Stock Exchange Prime Market in able development. Embracing the
October 2023 reflects its anticipa- KOKUSAI Electric Group Way, a new
tion of future growth. With semicon- management concept, the company
ductor structures becoming more aims to create value while contribut-
complex and three-dimensional, pro- ing to the realization of a sustainable
ductivity challenges in the deposition society and the fulfillment of SDGs
process have intensified. (Sustainable Development Goals).
Indeed, today decreasing pro- Through continuous innovation
ductivity and increasing difficulty in and commitment to ESG (Environ-
the deposition process are the most mental, Social, and Governance) ef-
important issues for semiconductor forts, KOKUSAI Electric Group is
device manufacturers. The wafer sur- poised to shape the future of the
face has become more complicated in semiconductor industry while foster-
shape, where an enormous number of ing sustainability and growth. With
narrow and deep holes and grooves its cutting-edge technologies and un-
are formed. This expands the surface wavering commitment to excellence,
area requiring deposition. In addition, KOKUSAI Electric Group continues
the travel distance of gas required to lead the charge in semiconduc-
for deposition has become longer, tor innovation, paving the way for
Produced in Toyama prefecture, Japan, and South Korea
increasing the time required for depo- a brighter and more sustainable
(Photo: Products and Toyama Technology & Manufacturing Center)
sition. This reduces productivity and future. In an ever-evolving techno-
increases the necessity of deposition ogy enables high-quality thin-film technology is highly sought after in logical landscape, KOKUSAI Electric
with a high degree of difficulty. deposition with excellent step cov- fields like 3D NAND manufacturing. Group’s dedication to research and
KOKUSAI Electric Group address- erage and productivity, making it a Moreover, the company’s treat- development ensures that it remains
es these challenges with its strengths logical solution for semiconductor ment technology offers superior at the forefront of semiconductor
in batch ALD technology and treat- evolution. Recognized for its prowess, isotropy and step coverage, enhanc- advancements, driving progress and
ment technology. Batch ALD technol- KOKUSAI Electric Group’s batch ALD ing film properties across various shaping the industry’s trajectory.

* The KOKUSAI Electric Group refers to a technique for thin-film deposition at an atomic layer level involving a process of cyclical supply
of multiple gases as "ALD.”
** Tai-wa is a Japanese word meaning dialogue or conversation between people face-to-face who are willing to understand each other with a
sense of empathy. At times, the subject of Tai-wa can be things besides people. For us, Tai-wa implies respecting everyone, being sincere, and
acting wholeheartedly – that is our attitude towards work. This is our group’s DNA that we value to last forever.
IIX INC.: Pioneering Sustainable Display Solutions Globally
IIX INC. leads the world in
innovative display technology, “Dedicated to sustainability,
emphasizing sustainability, our unique DeMura process
global expansion, and exemplifies our global com-
strategic partnerships for mitment to environmental
industry excellence. responsibility and techno-
Eco-friendly biodegradable resins
logical innovation.”
able resins, underscoring its
Masayoshi Imoto, commitment to sustainability.
President, IIX INC. In pursuit of global expansion,
IIX has strategically focused on
of IIX’s success is its pioneering emplified by its holistic approach China, establishing partnerships
DeMura process, a sophisticated to problem-solving and innova- that leverage synergistic effects and
Suriawase-DeMura engineering method for correcting unevenness tion. By embracing the Japa- drive innovation, adopting a pay-as-
Founded in 1999, under the vision- in OLED displays, which is also nese concept of Suriawase, the you-go service billing model which
ary leadership of President Masay- compatible with next-generation company has mastered the art eliminates the need for customers’
oshi Imoto, IIX INC. has emerged displays such as MiniLED and μLED. of collaborative solutions, secur- initial investment in equipment with
as a beacon of innovation in the This proprietary technology not ing its position as a global niche on-site field engineer services.
electronics manufacturing industry, only ensures the highest quality of leader. This strategy extends As IIX marches towards an
with a focus on advanced display display products but also signifi- beyond its primary focus on dis- IPO and further diversification
technologies. As it celebrates its cantly reduces play solutions, of its business portfolio, its ethos
25th anniversary, the company is waste, thereby incorporating of sustainability, innovation, and
driven by a commitment to “Infi- contributing to environmen- global collaboration continues to
nite Harmony and Unity,” aiming to environmental tal building guide it toward industry leader-
make a positive impact on society sustainability. control sys- ship and a lasting global impact.
through delivery of high-quality IIX’s dedi- tems and de-
products and services, while also cation to ex- velopment of
prioritizing employee well-being cellence is eco-friendly
and development. At the core further ex- DeMura process offers the highest quality biodegrad- www.iix.co.jp

Alloy Evolution Crafted by Shinhokoku Material

Shinhokoku Material provides only-one invar type low thermal expansion alloys.
within a narrower range than
standard, and manage it in abso-
lute values using chemical titra-
tion. Its low thermal expansion
alloys boast unrivaled precision
at 0.01ppm/K, surpassing con-
ventional methods.
“Our approach is to
monitor the semiconduc- Thermal expansion
tor industry, offer measurement equipment
An example of llow-thermal-
solutions to specific “Our mission is not just to
expansion cast alloy
issues, and become an provide standardized prod-
ucts,” says company president, vesting in new developments
R&D-driven company.” Tadashi Naruse. “Our target and facility expansions.
at this point is to become an “We would like to be recog-
Tadashi Naruse, President, R&D-driven company that can nized as a distinguished manu-
Shinhokoku Material Corp. 30kg vacuum induction furnace
contribute to the development facturer of additive manufac-
for R&D melting
Shinhokoku Material, a creative of customers.” tured alloys that can provide
leader in low-thermal-expansion The importance of overseas Shinhokoku Material’s relent- tailored solutions for the cus-
alloys, focuses on semiconductor expansion is clear for Shinho- less commitment to innovation tomers,” he expresses, highlight-
industries, with eyes on over- koku Material and the president aims to develop new alloys that ing 3D printing as a pivotal pillar
coming the challenges in enter- reveals: “We plan to leverage can withstand use in strong in their strategic evolution.
ing established overseas sup- the network we have built up magnetic fields, ultra-high vac-
ply chains. The Japanese firm’s so far and visit several overseas uum environments and under
strategy lies in collaboration manufacturers and institutes high stress and hydrogen en-
with manufacturing equipment this year.” vironments to become a global
companies, offering tailored so- The company’s competitive niche leader in this field.
lutions for specific tasks that edge lies in its ability to control Looking ahead, Mr. Naruse
other companies do not attempt. the composition of its alloys envisions sustained growth, in- www.shst.co.jp
 “Our multifaceted re-
search and development
incorporates cross-
country synergies to
strengthen the solutions
we provide and fortify
the impact we have.”
Yasuhiro Hara, President,
PHI GENESIS: Fully automated multi-tech XPS
ULVAC-PHI

The Power of Surface Analysis Unleashed

At the forefront of surface analysis, ULVAC-PHI sets the stage for global expansion and technological breakthroughs.
Global commerce is a dynamic Partnerships have emerged as surface analysis technology,” the PHI GENESIS is a culmination of
place, where the strategic posi- a cornerstone of ULVAC-PHI’s president continues, “and it has customer-centric design, tailored
tioning of companies is crucial, strategy, with a focus on joint re- since become a technology that is to meet evolving market demands,
particularly in the face of evolv- search and development. “R&D is applied to a wide range of fields while the PHI nanoTOF 3+ offers
ing economic policies and market a driving force for the market,” the around the world. Honestly, I think cutting-edge capabilities in ion
demands. ULVAC-PHI, born from president explains, citing trends this is the greatest benefit that identification and high-resolution
a strategic alliance between U.S. in the U.S., Europe and even Asia. came from our collaboration.” imaging, poised to revolutionize
company Physical Electronics and “We’re keen to find companies ULVAC-PHI’s surface analysis the aforementioned industries of
ULVAC, epitomizes the conver- that can collaborate with us, those products find diverse applications batteries and semiconductors. The
gence of expertise and innova- that will allow us both to draw across a variety of industries, with key benefit is not only the 2D
tion, and aims to maximize the forth the best technologies in a batteries and semiconductors imaging, but the fact that the
competitive advantage afforded mutually beneficial relationship.” emerging as key growth areas, not device can produce 3D images,
to Japanese companies. The company’s legacy of surface only on the R&D and quality con- importantly allowing users to see
“Our major business initially fo-analysis innovation, stemming from trol front but also in ways where the depth of a material. Users can
cused on dealing with the United the symbiotic relationship between the product outputs can become analyze when something is broken
States, expanded further in Ja- PHI and ULVAC technologies, con- key indicators in business manage- or faulty and then troubleshoot it.
pan, and from that core, we are tinues to drive its success. This ment. This foresight underscores Looking ahead, ULVAC-PHI sets
now steadily starting to expand has been credited to the collabo- the company’s commitment to its sights on expanding its global
to other countries,” says Yasuhiro ration for propelling ULVAC-PHI anticipating industry trends and footprint over the next few years,
Hara, the company president. This to become a global leader in the meeting evolving customer needs. particularly in emerging markets
expansion, fueled by a commit- underlying technology. “Due to further deepening our like Southeast Asia and India.
ment to diversifying supply chains, “At that time this surface analy- research and understanding from “We already have a leading
underscores Japan’s growing sig- sis technology was something that the customer’s perspective, we share when it comes to the surface
nificance in the global market. was unknown in Japan,” reflects understood that their objective at analysis instrument market, but
Mr. Hara. “It was the time of purchase changes as we want to get even bigger than
through ULVAC-PHI’s they continue to utilize the device,” that,” states the president. “We
promotion of this tech says Mr. Hara. “Slowly, as they use want to be the unquestionable
that it spread widely the device, new needs may emerge. giant, the unquestionable leader
throughout Japan, We have a strong corporate pur- of the global market, blazing open
not only to industry pose to become a company that new possibilities for applications
players, but also to is always thinking about what will of our technology. Towards this
governmental depart- best serve the customers, not what end, we are putting huge invest-
ments, universities, will sell the most.” ments into R&D and therefore are
and R&D laboratories. Then there is the introduc- actively seeking R&D partners
“This push has tion of groundbreaking products around the world to grow with us.”
really been the key like the PHI GENESIS and PHI
driving force behind nanoTOF 3+ that reflects ULVAC-
PHI nanoTOF3+: Latest generation of TOF-SIMS the development of PHI’s dedication to innovation. The www.ulvac-phi.com/ja
 “Regardless of the
changing times, the value
of transforming our
clients’ inconveniences
into conveniences
remains unchanged.”

Laser adjustment Michihiro Tamenori, President,

Seishin Trading Co., Ltd.

Seishin Trading: Pioneering Innovation

and Global Partnerships in Manufacturing
A journey from trading to cutting-edge technologies, collaborative excellence, and the strategic response to
market dynamics in the ever-evolving global landscape.
As global logistics have faced disrup- the well established Stealth Dicing
tions in recent years, due to the CO- series, are used by world-leading
VID-19 pandemic and the U.S.-China electronics companies.
decoupling, for example, Seishin Seishin Trading’s belief that
Trading has kept a focus on Japan’s staying ahead of the curve on
unique position in the market. the latest technological advance-
ments is essential, has contrib-
uted to the development of the
world’s first vertical ALGaN-
based ultraviolet-B laser diodes.
This technology, born out of col-
laboration with Japanese uni-
versities, is aimed at advancing
A sample subdivided by the laser processing machine
power output in the future, with
Seishin headquarters anticipated applications in the ing has established its current lofty tied to chip registering, especially
“Despite the growing domi- fields of healthcare and industry. status, contributing to the chip in applications such as electric
nance of China and Southeast “We are currently working on resistor market through its crafts- vehicles. With an eye on tech-
Asia, Japanese products maintain establishing the manufacturing manship and efficient proposals. nological shifts and potentially
a reputation for superior quality,” technology for perovskite solar With the continued challenges transformative ideas, with past
says Michihiro Tamenori, the com- cells as one of our new products,” in Japan, however, there is an experiences of mp3 players, there
pany president. Mr. Tamenori explains. “The goal of acknowledgment in the compa- is an ongoing need for innovation.
By embracing flexibility and these solar cells is to replace tra- ny’s business model that a shift And looking ahead, the presi-
agility, though, Seishin Trading ditional batteries, particularly base towards seeking collaborative dent envisions Seishin Trading’s
aims to differentiate itself from cells. Notably, several prominent partners overseas is required. future revolving around develop-
competitors through strategic in- printing companies in Japan are “When a partnership or con- ment and a continued customer-
vestments across various indus- also intrigued by this product, and tract is formed, it is based on centric approach.
tries and regions. Its wide port- we’re striving to make this avail- trust and can ultimately lead to “My goal is to reinforce our ex-
folio spans precision equipment, able in a minimum of three years.” substantial economic benefits,” isting sales team,” Mr. Tamenori
diverse analysis, safety and envi- One of the obvious success fac- the president says, highlighting a says, “believing that Seishin will
ronment, and electronic materials, tors for the company has been, as flexibility to target India and fur- continue to grow and strengthen
and the company looks to take the president says, “transforming ther afield. “Our ambitions extend by remaining steadfast alongside
a proactive approach, anticipat- our clients’ inconveniences into beyond just the ASEAN region.” our clients.”
ing stricter government environ- conveniences,” which often pres- As the semiconductor industry
mental regulations, particularly in ents valuable business opportuni- undergoes predicted fluctuations,
analysis. In the field of precision ties. And through innovation and by cautious optimism remains. While
equipment, the company’s laser manufacturing devices that gener- not directly focused on semicon-
processing machines, including ate customer profits, Seishin Trad- ductors, Seishin Trading is closely www.seishin-syoji.co.jp/en
Restar Embedded Solutions’ Ambidextrous
Approach as a Business Integrator
The newest member of the Restar Group, Restar Embedded Solutions aims to support SMEs in their journey
towards digitization and digitalization, as a trusted supplier of electronics, business and office services.
Following its acquisition by the is that the digital technologies
Restar Group, Tsuzuki Embed- “We believe that the value are implemented internally at
ded Solutions became Restar Restar Embedded Solutions.
Embedded Solutions Corpora- of the know-how, network We offer and recommend ap-
tion in January this year, a and human resources that proaches that have been thor-
move aimed at supporting the we have developed over the oughly tested internally.”
company’s sustainable growth years will be maximized and One significant value the
and its mission to be a “busi- lead to further growth.” company brings to its clients
ness integrator,” creating value is the capability to integrate
together with its clients as Hirofumi Yanase, analytical tools that allow them
it looks to expand its global President & Representative to initiate the analysis and digi-
operations. Director, Restar Embedded tization of their financial data
“The Restar Group aims to Solutions Corporation and operating environment.
be an ‘Electronics Value Plat- Through digital technologies,
former,’ and the Group’s core it presents a numerical repre-
business is the sale of semicon- sentation of the client’s operat-
ductors and electronic compo- ing environment, enabling them
nents and the provision of solu- to clearly visualize areas for
tions,” says Restar Embedded cost reduction. “Once we have
Solutions President Hirofumi highlighted areas where costs
Yanase. “We believe that the can be trimmed, we recommend
value of the know-how, network reallocating those resources
and human resources that we toward digital transforma-
have developed over the years Embedded devices Platform solution tion initiatives. This shift in
will be maximized and lead to resources is aimed at improv-
further growth in the electronic ing profitability and enhancing
devices business.” productivity,” says Mr. Yanase.
A fully-integrated solutions With operations in Singapore,
provider, Restar Embedded Shanghai and Hong Kong, Re-
Solutions has three main busi- star Embedded Solutions aims
ness areas: OEM sales, ARM to expand its client portfolio in
development, and maintenance the regions where it operates,
support for embedded devices, opening itself up to potential
electronic components and partnerships with local elec-
software; business integra- Digital signage tronic trading companies.
tion services encompassing Restar Embedded Solutions
DX (digital transformation), has witnessed significant
IoT and collaboration; and growth in operating income
office services, including EC over the past two years, and
services, business support ser- the company’s acquisition by
vices and ESS (ecology, safety, Electronic devices Restar Group bodes even bet-
security) solutions. ter for the company’s aspira-
The company has built a di- tions for global expansion and
verse portfolio of clients that sustainable business growth.
extends beyond the manufac- However, its broader mission
turing industry, encompassing centers around ensuring the
areas such as office supplies well-being and prosperity of
and mid-sized companies, and its employees and their fami-
is deeply involved in collabora- Human interface Supporting DX journey lies, the president stresses:
tive efforts with its clients, en- “We firmly believe that their
gaging in various new projects of improvement, subsequently “Our mission is to support thriving is pivotal to our long-
such as test marketing and col- providing services that address these SMEs in particular on term sustainability. To achieve
laborative initiatives aimed at these challenges. their journey to digitization these objectives, we are active-
enhancing their profitability. One of the issues the com- and digitalization,” adds Mr. ly exploring opportunities for
Taking a comprehensive and pany is particularly focused on Yanase. “We aim to strengthen upskilling, potentially through
ambidextrous approach, Restar is supporting Japanese SMEs this business by helping them collaborations or alliances.”
Embedded Solutions combines to adopt new digital technolo- implement and adapt to digi-
consulting services with digital gies and innovations in order tal technologies. And what
tools to identify areas in need to reduce labor shortages. reassures our clients the most www.res.restargp.com/en
Culture

PA RT I N G S H OT

Ramy Youssef
Describing ramy youssef’s work isn’t easy, because he refuses to Your first special was Feelings and
settle on just one thing. “I feel really inspired to connect in the way that your new one is called More Feelings.
it makes sense.” That started out with stand-up, but has since morphed into So, how have your feelings changed?
acting, writing, directing and producing. The New Jersey native’s next endeavor, A lot of my life changed [since] the
on the heels of his appearance in the Oscar-winning film Poor Things, is the first special. All of a sudden, I was
new HBO stand-up special More Feelings (March 23). “I’m definitely living on a going to a show [Ramy, and] a stand-
prayer, and that’s probably the magic piece in this special, where it kind of feels up special. [Now] we’ve done a few
like everything’s just hanging by this really thin string.” A key to his material is seasons of Ramy, we’re entering
“looking for what allows it to feel like almost a weird, linear thought, but going the second season of Mo, I got to
into a lot of different things ... somehow it’s kind of all one thought.” But for do this film, I got married, so a lot of
Youssef, no matter if it’s for stand-up, his Hulu series Ramy or Netflix’s Mo, the those shifts are clear in this show.
process dictates creativity. “Some ideas are just so good for stand-up and some
you want to put on TV. I’ve started to think of what would really be best fit for What about your feelings
film. I’ve been dabbling in how to take my first swing at that.” do you like sharing?
It’s my favorite thing about stand-
up. I get into things that could be
perceived politically. I don’t like
getting into political conversations.
It’s more like, these are my feelings
about things that are happening that
do affect me directly, and the name
“feelings” is always really nice to me,
“I’m definitely because that’s all these thoughts are.
living on a
prayer, and Poor Things is your first big film.
How was working with Emma Stone?
that’s probably She has the best timing of
the magic piece anyone I’ve ever been near. She
in this special.” is just on another level.

Is your work behind the

camera as creatively satisfying
as being onstage?
Honestly, sometimes it feels nicer. I
think when you find something that
feels worth sharing, whether it is
FR A ZE R HARRI SON /G E T T Y

directly coming out of your mouth

or someone else’s, I find it to be just
as fun. Even if I’m behind the camera,
it’s still connecting. Going through
hair and makeup and picking clothes
is not fun. [laughs] —H. Alan Scott

▸ Visit Newsweek.com for the full interview

ADVERTISEMENT

CEO of Japanese Electric

Vehicle Startup Aims to Pump
Life into Sluggish Market

ITH ITS BUDGET ELECTRIC CARS ceptance of EVs across the country.
targeting rural dwellers, se- This year, Apatech Motors will
nior citizens and new driv- open its own factory in Fukushima
ers, Tokyo startup Apatech Motors prefecture, which suffered immense
wants to change perceptions not damage in the 2011 Tohoku earth-
just about electric vehicles (EV), quake and tsunami and was also the THE CEO OF APATECH MOTORS, FENG SUN,
IS DETERMINED TO CHANGE PERCEPTIONS OF HOW
but about cars in general. Since the site of a nuclear accident. Apatech ELECTRIC CARS ARE PERCEIVED.
company’s launch in May of 2022, Motors has named its current series
chief executive officer Feng Sun and of cars ‘Ohkuma’, after the town
his team have been on a mission that was completely evacuated
to spread the idea that cars used following the accident. Apatech Introducing EVs Through
mostly for short distances, or only Motors’ new factory is expected to Car Sharing and Subscriptions
occasionally, do not need to be have an annual production capacity IN ADDITION TO THE SALE OF EVS,
fancy or pricey. of 200,000 cars per year. Apatech Motors’ offerings include
The biggest hurdle – also what “It’s about how much of the car sharing and subscription services.
Sun refers to as the “blue ocean” of market share we can capture. In the Unlike some existing share models,
opportunity – is that Japan, with a Japanese market, there are about where the company owns the cars, it
penetration of just three percent, 2.5 million compact cars. We’re is car owners who will be encouraged
lags behind players in the global EV aiming for a 10% share. For example, to lend their cars to others when
market. As a former fund manager, our goal for this year is to reach they are traveling, for example. Some
Sun was jolted into entrepreneurship about 10,000 units. We’ve taken a of the benefits include offsetting high
during the pandemic that caused him good look at trends in previous fis- maintenance costs such as parking
to reexamine how he could contrib- cal years, and we are inviting more and insurance fees.
ute to solving issues such as sustain- and more investors to partner with Subscription-based services have
ability and post-disaster recovery. us,” Sun said. found success among Japanese
“In the process, I turned my consumers. Apatech Motors wants to
attention to the EV industry, which use subscriptions to introduce EVs to
I had been interested in for a while. beginners uncertain about product
Additionally, with the expected quality and give them a chance to try
restart of nuclear power plants, the “It’s about how out vehicles with the latest features.
cost of electricity is predicted to Eventually, it hopes to convert these
become even cheaper,” Sun said. much of the market users into owners. Currently, the
share we can capture. company’s compact model rents for
200,000 Cars a Year from In the Japanese market, about $350 monthly, and its bigger,
New Factory commercial model $700.
there are about
2.5 MILLION
APATECH MOTORS NOW USES ORIGINAL “We don’t see ourselves in direct
equipment manufacturing (OEM) to competition with giant players like

COMPACT CARS.
design cars made in Chinese factories Toyota and Honda. If they repre-
according to Japanese requirements sent the JAL (Japan Airlines) and
as well as user needs. Pet owners and ANA (All Nippon Airways) of the
last mile delivery services are part of We’re aiming for
APATECH MOTO RS [2]

automotive industry, we see our-

the specialist groups the company a 10% share.” selves as a LCC (low-cost carrier),
is targeting. So far, the company has approaching challenges in Japanese
put to market 50 of its 400-strong consumer mobility from a different
fleet and has undertaken a feverish perspective. We aim to rapidly pop-
drive to spread awareness and ac- ularize small EVs and as consumers

E N . A P AT E C H - M O T O R S . C O M
 Apatech Motors
is doing their part to
achieve the goal of
ZERO CARBON
EMISSIONS
by 2050 that was
set by the Japanese
government.

bring advanced Chinese technology

and knowhow to the Japanese auto-
motive industry, leading to increased
overall competitiveness. China is
among the top producers and users
of EVs. Apatech Motors is also Sun’s
way of repaying the kindness of
dozens of Japanese people who have
supported him since he first moved
to the country almost 25 years ago.

Electric Car Use Gaining Popularity

THERE IS NO DENYING THAT WHAT
lies ahead is an uphill task. Japan
has traditionally been one of the
top gasoline car producers in the
world. Electric or not, many young
THE CURRENT LINEUP OF ELECTRIC VEHICLES INCLUDES THE LV270L COMMERCIAL VAN, THE TX200 people in urban centers have given
CAR AND THE TX200L CAR, WHICH HAS ACCOMMODATIONS TO TRANSPORT YOUR PETS. up using cars altogether. Overall,
Japanese consumers have been
remarkably slow to warm up to
using electric cars. Sun likens this
become more familiar with EVs, we “For example, in Japan, there to the adoption of motor cars over
anticipate them purchasing larger are vending machines nationwide, carriages in the early 1900s– slow,
and more feature-rich EVs from and we are exploring the idea of steady and sure. His chief risk offi-
major brands,” Sun said. using them as charging stations. If, cer Tomohiro Noda agrees.
for instance, you buy a drink, you “One concern that many people
Innovation Needed to Combat can charge your vehicle for an hour. have is whether EVs are reliable in
Slow Infrastructural Development We have been discussing this with case of any trouble. We are estab-
THE JAPANESE GOVERNMENT HAS COM- Japanese beverage manufacturers, lishing maintenance and after-sales
mitted to net zero carbon emissions considering there are approximately systems to dispel these concerns. As
by 2050, alongside a goal to have five million vending machines nearly more people start driving our cars,
all new car purchases by 2035 being covering the country,” Sun said. and the network for such services
EVs or hybrids. The country has also Part of Sun’s motivation comes is established, people will feel more
provided subsidies and incentives from an interest in fixing the imbal- comfortable. People are also gradu-
for buyers and manufacturers. How- ance of Japanese companies in his ally changing how they use EVs. They
ever, Sun is concerned that the pace native China versus the number of may consider using fuel cell or hybrid
of infrastructural development, such Chinese companies in Japan. Sun vehicles for longer distances. The
as increasing charging locations, says over the past two to three idea is to change lifestyles, making
needs to be accelerated. Overcom- decades, more than 30,000 Japanese use of these convenient options. We
ing these challenges requires inge- companies have set up shop in China. have no doubts about the wide-
nuity and innovative partnerships. He wants to use Apatech Motors to spread adoption of EVs,” Noda said.

NEWSWEEK BRANDED CONTENT STUDIO

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