B41 Activity4

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LOVELY PROFESSIONAL UNIVERSITY

MITTAL SCHOOL OF BUSINESS FACULTY OF BUSINESS

Name of the faculty member – Dr. Kulvinder Kaur

Course Code: MGN200M Course Title: CAREER PLANNING - II


Activity No: 1 Activity Title:
SWOT Analysis of Top Companies
Student Roll No: Student Reg. No: 12302316
RQ2302B41
Term: 2nd Section: Q2302
(Use 12 Font Size, Times New Roman and 1.5 line spacing for report)

Learning Outcomes: (Student to write briefly about learnings obtained from the activity)

Declaration:

I declare that this Assignment is my individual work. I have not copied it from any
other students’ work or from any other source except where due acknowledgement is
made explicitly in the text, nor has any part been written for me by any other person.

Student’ Signature:

Evaluator’s Comments (For Instructor’s use only)

Evaluator’s Signature and Date:


 PART-1 & 2 Identification of profile and industry (5 Marks) &
Skills identified (5 Marks)

Select Industries as Per Name of Identification of Skills identified


Your Choice company job profile

Fashion Retail Aditya Birla Fashion Buyer Trend Analysis,


Negotiation,
fashion retail
Inventory
pvt. Ltd. Management

Technology HCL Product Manager Agile


Technologies Methodologies,
Product
Development,
Market Research

Healthcare UnitedHealth Healthcare Analyst Data Analysis,


Group Healthcare Industry
Knowledge,
Communication

Finance UnitedHealth Financial Analyst Financial


Group Modelling, Data
Analysis, Report
Writing

Hospitality Hyatt Hotels Guest Relations Customer Service,


Corporation Problem-Solving,
Communication

 PART-3 Comparative analysis among companies (10 Marks)


Points of Company 1 Company 2 Company 3 Company 4 Company
Difference 5
Market Established Emerging Global Local Regional
Presence
Product Wide Range Specialized Diverse Limited Moderate
Range
Target Mass Market Niche High-End Mainstream Specific
Audience
 PART-4 SWOT analysis of self vs organization (5 marks)

SWOT Analysis Self Organisation

Strengths 1. Strong analytical 1. Established brand


skills presence
2. Excellent 2. Dedicated
communication skills workforce
Weaknesses 1. Limited industry 1. High dependency on
experience a single market
segment
2. Lack of advanced
technical skills 2. Slow to adopt new
technologies
Opportunities 1. Opportunities for 1. Expansion into new
further education and markets
skill development
2. Increasing
2. Growing demand digitalization trends
for skills in your field
Threats 1. Competition from 1.Economic downturns
more experienced
2. Regulatory changes
professionals
2. Rapid technological
advancements

 PART-5 Identification of areas of improvement (5 marks)


Areas of improvement How to improve

1. Time Management Use a planner or digital


calendar to schedule tasks and
prioritize deadlines. Set
specific goals and deadlines
for each task.
2. Communication Skills Take a communication skills
course or workshop. Practice
active listening and seek
feedback from peers.
3. Technical Skills Enroll in online courses or
workshops to learn new
technologies or software
relevant to your field. Practice
regularly to improve
proficiency.
4. Leadership Skills Volunteer for leadership roles
in projects or teams. Seek
mentorship from experienced
leaders and practice effective
leadership techniques
5. Networking Skills Attend industry events,
seminars, and conferences to
expand your network. Use
professional networking
platforms like LinkedIn to
connect with professionals in
your field.

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