Edci 411
Edci 411
Edci 411
4.Psychological Theory
Entrepreneurship gets boost when society has sufficient supply of individuals with
necessary psychological characteristics. These psychological characteristics include:
Need for Achievement, A vision foresight, Ability to face opposition. These
characteristics are formed during the individual’s upbringing by high standards of
excellence, self-reliance and low father dominance
5.Theory of Achievement
Associate person:David McClelland
As the basis of entrepreneurial personality, he emphasized the importance of
achievement motivation through which, entrepreneur fulfills Economic and Social
Development. The need for achievement was found highest among entrepreneurs
through an experiment.
The Kakinada Experiment conducted by McClelland in America, Mexico and India
(Kakinada). Young adults were selected and put through a 3 months training to induce
achievement motivation.In the course content:trainees asked to control their thinking
and be positive, trainees imagined themselves in need of challenges and success and to
set achievable goals & imitate their role models, positive impact on performance,
traditional beliefs do not inhibit.
McClelland identified two characteristics of entrepreneurship:
(i)Doing things in a new and better way
(ii) Decision making under uncertainty, that means people with High Achievement
Orientation (Need to Succeed) are more likely to become entrepreneurs. Merely, people
are not influenced by money or external incentives and profits are only a measure of
success and competency.
6.Status Withdrawal Theory
Associated person:E.Hagen
This theory provides that a class which lost its previous prestige or a minority group
tends to show aggressive entrepreneurial drive. If a group feels that their values and
status are not respected by society, they turn to innovation to get respect of society.
Entrepreneurship is a function of status withdrawal.
Four events which can produce status withdrawal, i.e.
(i) Displacement of a traditional elite group by physical force,
(ii) Denigration of values, symbols due to change in attitude of superior class,
(iii) Inconsistency of static symbol due to change in economic power,and
(iv)Non-acceptance of expected status on migration to a new society.
Entrepreneur as a creative problem shooter. Hagen visualized an innovative personality
i.e., Retreatist, Ritualist, Reformist, Innovator. And, innovation requires creativity and
such creative individuals cause economic growth.
Ethical value system protestant ethic and the spirit of capitalism,religion and its impact
on entrepreneurial culture.Weber opined thatspirit of rapid industrial growth depends
upon, rationalized technology acquisition of money, rational use of money for
productivity, multiplication of money. These elements depend upon specific value
orientation of individuals generated by ethical values.
9.Theory of Leadership
Associated person:Hoselitz
Entrepreneurship is a function of managerial skill and leadership means ability to lead
and manage. Social conditions should ensure the development of enterprise-oriented
personalities.Here,Hoselitz emphasized on the role of culturally marginal groups into
entrepreneurship growth.
REFERENCES
Richard Cantillon- Economic Theory
Jean Baptiste- sociological theory
David McClelland- Theory of Achievement
Max weber - Theory of social Change