Opportunities, Challenges, and Power of Media and Information

Opportunities,
Challenges, and
Power of Media
and Information
Lesson 10
• Projects enable the joint and simultaneous
creation of content by many end-users.
• Wikis-Websites which allow users to add,
remove, and change text-based content e.g.,
online encyclopedia Wikipedia currently
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languages
• The joint effort of many actors leads to a
better outcome than any actor could
achieve individually.
• From a corporate perspective, firms must
be aware that collaborative projects are
trending toward becoming the main source
of information for many consumers.

• Special types of websites that usually display
date stamped entries in reverse chronological
order.
• The social media equivalent of personal web
pages and can come in a multitude of different
variations, from personal diaries describing
the author’s life to summaries of all relevant
information in one specific content area.

• Many companies are already using blogs to update
employees, customers, and shareholders on
developments they consider to be important.
• [It is risky because] customers who turn out to be

dissatisfied with or disappointed by the company’s
offerings may decide to engage in virtual Complaints in
the form of protest
Slidesgo, websites
including icons orinfographics
by Flaticon, and blogs which results in
the availability of potentially damaging information in
online space.
• Main objective of content
communities is the sharing of media
content between users.
• Exist for a wide range of different
media types including text, photos,
videos, and PowerPoint presentations

• From a corporate viewpoint, content communities
carry the risk of being used as platforms for the
sharing of copyright-protected materials.
• While major content communities have rules in
place to ban and remove such illegal content, it is
difficult to avoid popular videos being uploaded
only hours after they have been aired on

television.
• On the positive side, the high popularity of
content communities makes them a very
attractive contact channel for many firms.
• Other firms rely on content communities
to share recruiting videos, as well as
keynote speeches and press announcement,

with their employees and investors.

• Applications that enable users to connect by
creating personal information profiles, inviting
friends and colleagues to have access to those
profiles, and sending e-mails and instant
messages between each other.
• Can include any type of information, including
photos, video, audio files, and blogs.

High popularity, specifically among
younger Internet users

Cybercrime is “a crime
committed with or through
the use of information and
communication technologies
such as radio, television,
cellular phone, computer
and network and other
communication device or
application.”
According to the 2001 Budapest Convention on
Cybercrime, criminal offenses in cyberspace
include:
1. offenses against the confidentiality, integrity and
availability of computer data and systems;
2. computer-related offenses;
3. content-related offenses; and
4. offenses related to infringements of copyright and
related rights
The New Media also allows them to see what potential
customer’s opinions are and network with them as well. It
creates a platform for discourse and lets the business owners
respond to customer grievances, questions, and concerns
almost instantly. Businesses will always be connecting with
customers, both actual and potential ones, and social media
enable for a more fast and cost-efficient mechanism.
At present, the advancement in media tools and information
dissemination has made learning and education resources more
open and free for public use. What we had to research in the
library before can already be sought through your laptop or
phone today. Thanks to the internet, a learner may also get
information from a wide variety of sources like
e-books, articles, videos, and the like.
In Ukraine, much like traditional
revolutions, protesters line the
streets to call for social change.
Nonetheless, social media still played a
role in the movement as protester used
socmed as a strategic tool for
communication, using platforms such as
Twitter and Facebook to organize
thousands of like-minded individuals.
Social marketing refers to using business and
marketing techniques to encourage people in
adopting certain behaviors that would lead to
better physical and mental health, and eventually
to wide-scale social change.
Opportunities,
Challenges, and
Power of Media
and Information
Lesson 10

Opportunities, Challenges, and Power of Media and Information

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Opportunities, Challenges, and Power of Media and Information

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Opportunities,

available in more than 230 different

of information for many consumers.

information in one specific content area.

• [It is risky because] customers who turn out to be

videos, and PowerPoint presentations

only hours after they have been aired on

keynote speeches and press announcement,

with their employees and investors.

photos, video, audio files, and blogs.

CREDITS: This presentation template was created by

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