Annual-Report-2019-20

Annual Report
2019-20
THE BEAT GOES ON

OUR JOURNEY.............................................................02
OUR JOURNEY............................................................ .02
FOUNDER TRUSTEES MESSAGE.................................03
DR VIJAYAKUMAR’S MESSAGE....................................05
HOW WE WORK...........................................................06
THE SITUATION THE SITUATION
CONGENITAL HEART DEFECTS IN INDIA............................... 07
...............................07
LITTLE HEARTBEATS...................................................09
IMPACT FOOTPRINT....................................................11
OUR ‘GIVE’ PILLAR OUR ‘GIVE’ PILLAR
GIVE.........................................................................14
CREATING COMMUNITIES.......................................22
CREATING COMMUNITIES.......................................22
OUTREACH..................................................................31
KIDS STORIES..............................................................34
KIDS STORIES............................................................. .34
AWARDS.......................................................................41
AWARDS.......................................................................41
KEY HIGHLIGHTS.........................................................42
KEY HIGHLIGHTS.........................................................42
MEDICAL BOARD.........................................................43
DOCTOR’S SPEAK....................................................... 44
SPEAK.......................................................44
IN THE
IN THE NEWS...............................................................48
NEWS...............................................................48
INTO THE FUTURE......................................................54
FINANCIAL OVERVIEW.................................................56
REACH OUT TO US......................................................57
OUR JOURNEY
VOLUNTEERING AT
MISSIONARIES OF CHARITY
MET TWO CHILDREN

SHEELA & RAVI
THE GENESIS OF
GENESIS FOUNDATION
Sheela Ravi
(name changed) (name changed)
Daughter of a poor farmer Son of a tea stall owner

12 years old In a drunken stupor he threw his
Contracted a disease that resulted in facial 7-year-old son into a dry well
deterioration Prema & Jyoti raised funds for the multi-
Went through several corrective surgeries ple surgeries he required and
before she could even take a breath properly physiotherapy
Prema & Jyoti stepped in and contacted a He was also adopted by a family in the
NGO in the USA USA
17 surgeries later she joined a family in the
USA and was adopted
She is now married and a smiling mother of
two children
The story of two young and vulnerable lives shaped one powerful vision - no child should die because
of a lack of funds.
A structure was then shaped in the form of Genesis Foundation, to give more children a chance at life.
Lesser privileged families of children suffering from life-threatening ailments could not fight for the
basic right of medical care alone.
We work together as a community to give them the life they deserve.
2
The Foundation began helping children from lesser
“Love is a fruit in season at all times, and privileged families with different medical ailments.
within reach of every hand.” But as we began getting more cases of Congenital
Heart Defects, we realised how underserved it is in
– Saint Mother Teresa India. It is one of the most common causes for infant
mortality and yet there is an extreme lack of
On many occasions in life, we deny ourselves our grief awareness. We narrowed the Foundation’s support
and in turn deny ourselves our healing. But for us, the exclusively to the treatment of Congenital Heart
acceptance of our grief changed the course of our Defects (CHD) because most times a single medical
lives, helping innumerable other hearts heal along intervention fixes the issue - saving or completely
with ours. transforming a child’s life and in turn the family’s
fortunes as the child can lead a near-normal life.
In 2019-20, we supported 608 children from different

parts of the country. Out of these, a significant 48% of
the children were critically ill neonates. Through a
new partnership with N H Narayana Multispeciality
Hospital, Kolkata, we were able to successfully
expand our footprint into helping children from the
north-eastern states of India.
A success rate of almost 98% in surgeries is our key

motivation. Afterall, every child deserves the best and
an equal right at life.
Over three decades ago, when we lost our second

born child, Sameer, to a congenital heart defect, we
didn’t know how to deal with such a personal loss. Our
experience led us to think about the painful ordeal
that other parents go through - particularly the
poorest of the poor who are unable to save their child
because of financial difficulties. Thus, our mission that
each child is entitled to medical care and life saving
treatment - and that is the genesis of Genesis
Foundation.
3
In 2019-20, we supported some extraordinary kids in We sincerely believe that with heartening support
their journey for a healthier future. In a first such case from like-minded individuals, voluntary organizations,
in the world, 17-year-old girl Mythili underwent a doctors, hospitals, CSR partners and donors, every
‘double switch surgery’ using a rarely conducted, child can be given a new lease of life. Through your
Ozaki technique on the right chambers of her heart. contributions we have built a community of believers
Moreover, Baby of Benacir Banu, at 5 days old, who are assisting us in our mission.
became the second youngest beneficiary supported
by us for a pacemaker implantation. An ‘India devoid of CHD related deaths’ is a dream that
we’re pursuing - one child at a time. We hope that by
If one could measure impact in any way through the financially aiding adequate paediatric cardiac care to
work that our team does it would be by counting the the most vulnerable and marginalised sections of the
smiles of the families we support. Not only that, in society, we’re a little closer in our intention to Save
2019-20, through 5 screening camps that were held in Little Hearts.
the hinterland like Cuddalore, Nalgonda, Gorakhpur
etc., we were able to counsel families for corrective Our hearts are full of gratitude with the loads of love
surgeries for their young ones. We cannot thank our poured into the lives of countless children through
doctors and hospitals enough for making these camps Genesis Foundation. And for that we thank you.
possible. Our partnership with the Rotary Club of
Meenambakkam helped over 70 children in getting Sincerely
access to healthcare.
Over the last year, our sustainable family of donors

and network of partners has grown to accommodate
newer partnerships, grants and CSR collaborations.
Our payroll giving initiative of Power of 100+ has seen Prema & Jyoti Sagar
a warm heightening. To this ever-growing family, we
Founder Trustees - Genesis Foundation
present The Beat Goes On, a detailed report that
highlights all our milestones in the year gone by and
the Foundation’s activities that are in the pipeline.
4
who screen all the medical documents and also do a
The Noble Workers: Genesis Foundation thorough socio-economic check on the families.
in caring for Children with Congenital Their support for emergency procedures, even in the
Heart Defects middle of the night is remarkable. They keep in mind
the interest of the patient and the family. At G.
Genesis Foundation was established in 2001 by Mrs. Kuppuswamy Naidu Memorial Hospital (GKNM),
Prema and Mr. Jyoti Sagar to the memory of their Coimbatore, Tamil Nadu – a dedicated pediatric and
second son who lost his life due to a congenital heart congenital heart surgery unit was established in 2014.
disease as an infant in 1983. It is a pure We have a well-established infrastructure to provide
Non-Governmental and not-for-profit organization. for all kinds of surgical care for children. The main
Since their establishment, they have supported limiting factor for us at GKNM has been tackling
thousands of critically ill children to undergo affordability for families where a child requires heart
life-saving treatment across India. surgery. As treating surgeons, we find it extremely
difficult to carry out the necessary surgery for such
The incidence of children being born with Congenital needy children, in view of financial constraints.
Heart Defects is about 1 in every 100 live births. Among This is where Genesis Foundation steps in and are
these children with congenital heart disease, 25% of always willing to extend their help. Their support
children need surgical or catheter-based intervention extends to even 100% of the cost of the required
within the first year of life (critical congenital heart cardiac surgery if the family cannot contribute
disease) otherwise they will die. In India, anything. I can honestly say that the Foundation wipes
unfortunately most of the congenital heart diseases away tears from the parent’s eyes and gives them an
are prevalent in the lower socioeconomic group. everlasting smile.
Together, we have supported close to 100 children
since establishing partnership in 2019, which has
included very complex cardiac surgeries with the help
of surgeons from America (Dr Chris Baird, a cardiac
surgeon from Boston). Most of the children
undergoing treatment with support from the
Foundation are fully cured. They are thriving as they
lead a normal, or near normal life, with no need for
taking long-term medication. All they need is regular
follow-up with a cardiologist and they can grow to be
very productive in the future, integrated well back into
society.
The estimated cost for the child to undergo cardiac We, at GKNM Hospital, feel very proud to be in
surgery is somewhere between Rs 150,000 to 500,000 partnership with the Foundation and are waiting to
Lakhs or $2000-7000 (USD), based on the underlying take care of many more children born with a heart
cardiac condition. It is very difficult and almost ailment. We appreciate and sincerely thank all the
impossible for the low- or middle-income parents to philanthropists and organizers of the Foundation, as
arrange money needed for the surgery. Unfortunately, together we aim to transform the lives of children
most of our parents don’t have any health insurance. suffering from congenital heart defects in India.
Genesis Foundation has various activities in order to

raise funds from national and international companies Dr R Vijayakumar
on an annual basis. They also motivate lots of MS, MCH
individual donors to contribute for poor children to Director Center for Pediatric Congenital Heart Disease
undergo cardiac surgery. They have a very good team, GKNM Hospital, Coimbatore
5
The life of every child is precious; no child should die due to a
lack of funds for treatment of Congenital Heart Defects (CHD). We
OUR envision an India devoid of deaths caused due to CHD because of
VISION lack of awareness, diagnosis or resources. An India, where every
child lives life to the fullest.
Children with
congenital heart
OUR To Save Little OUR defects who belong to
MISSION Hearts BENEFICIARIES families with an
income of Rs 10,000 or
less per month.
100% of donations
Integrity from individual donors
Equality OUR are used towards treat-
OUR Transformation
VALUES COMMITMENT ment of children with
Trustworthiness no allocation towards
Collaboration overheads.
Genesis Foundation facilitates medical treatment for

critically ill, under-privileged children suffering from
Congenital Heart Defects. The support required in the
said critical illness varies from specific surgeries
(including neonatal), Cath Lab interventions along with
recovery and recuperation post-surgery.
GF is registered under Sections 12-A and 80-G of the Income Tax Act, which entitles 50% tax
exemption to donors who are residents of India. GF is also registered under FCRA allowing it to
receive foreign funds. For donors who are residents of the United States of America (USA), we
have Genesis Foundation India Fund for GF Kids with Charities Aid Foundation of America
(CAF America) and donations to the fund are tax deductible under section 501 (c)(3). CAF
America will send an instant email tax receipt for your donation.
Other donors residing in India, will receive a soft copy receipt for donation amount (hard
copy is provided upon request).
6
Surgeries in neonates and small weight finances and need additional financial support from
various sources.
babies suffering from Congenital Heart
At KIMS Hospitals, we are very fortunate to be
Diseases: The challenges and need for associated with Genesis Foundation for the last three
financial support years. Genesis Foundation has been extremely helpful
to address the financial needs of low-income families
It is a well-known fact that operating on a small for doing complex cardiac surgery.
weight baby/neonate with a congenital heart disease
is a challenge. In the present-day practice, more For this reason, we were able to help and bailout
focused sub-specialties have emerged in this field that several families in need with the timely help that was
include pediatric/neonatal cardiac surgery, pediatric obtained from the Genesis Foundation.
cardiology, pediatric cardiac anesthesia, critical care
and pediatric cardiac perfusion technology. Apart
from the surgical skill and expertise required, accurate
diagnosis by the pediatric cardiologist, careful
intraoperative anaesthesia, perfusion management
and postoperative critical care are equally important
to run a successful neonatal cardiac surgical program.
The essential factor for improved results in neonatal

cardiac surgery is the collaborative effort of surgeons,
cardiologists, anesthesiologists, and postoperative
critical care specialists acting as a comprehensive
team. If the surgical outcomes in these babies have to
be good, a dedicated unit has to work out its own
ways to fight the odds and tackle the problems
associated with late presentation, malnutrition,
respiratory, blood borne infections and limitations of
financial resources to perform these complex
operations.
Even though neonatal cardiac surgery can be done

with acceptable mortality, there is significant
morbidity associated with these operations in
low-weight babies. However, in today’s practice this
morbidity can be appropriately managed. In a country
like India the majority of families with children
needing cardiac surgery come from a lower Dr Anil Kumar Dharmapuram
socio-economic background and financial constraint Senior Consultant Pediatric Cardiac Surgeon
is the most challenging problem to handle when we KIMS Hospitals
operate on small weight neonates. This is especially
important when we operate cases like complex
transposition of great arteries (TGA) with a ventricular
septal defect (VSD), total anomalous pulmonary
venous connection (TAPVC) and a ventricular septal
defect (VSD) with arch repair, coarctation of Aorta. The
critical care management in these operations adds a
lot to the total cost of the surgery. To accomplish this,
families from low income groups have to generate
7
Congenital Heart Defects & Challenges
with Pediatric Cardiac Care
Congenital Heart Defects (CHD) are the most
frequently occurring congenital disorder. With rapid
advances in diagnosis and treatment of CHD, the vast
majority of children born with CHD in high-income
countries reach adulthood. However, this is not the
same story for children born in
low-and-middle-income countries (LMIC), as such
advanced care is not available for all children.
In India, considering a birth prevalence of 9/1000, the

estimated number of children born with this disease is
more than 200,000 every year. Of these, one-fifth have
critical CHD, requiring intervention within the first
year of life.
multinational companies to assist economically
Currently, advanced cardiac care is available only to a
weaker families. Around 20% of cardiac surgeries are
minority of such children, despite the fact that a
funded by such organizations.
number of cardiac care centers (approx 63) have come
up in India over the last decade. Only ten of these can
In India, a substantial proportion of births still occur at
be considered high volume centers, where more than
home and the infant is likely to die before the critical,
500 cardiac surgeries take place per year. It is also
ductus-dependent CHD is diagnosed. How does one
seen that geographically, most of these are found in
tackle such a problem? As frontline health workers
the private sector and are not well-distributed.
and primary caregivers are not sensitized to the
magnitude of the problem, i.e. Congenital Heart
In North and Eastern parts of India, the total number
Defects. There is a belief that a child with CHD is
of births are much higher compared to the South,
doomed and will never be able to lead a fruitful life,
West, Central and North-East parts of the country.
even if intervened. A delay in referral results in poor
Consequently, the total number of babies born with
outcomes as complications and comorbidities already
CHD are likely to be much more in these high
begin to set in.
birth-rate regions. Based on information provided by
47 centers in India, there is a clear paradox as many
To make meaningful reductions in mortality and
centers are located in regions where the burden of
morbidity from CHD it is crucial to focus on
CHD is lower. The resources for treatment of this
comprehensive newborn and infant cardiac care.
disease is not only inadequate but also seriously
However, improvements in maternal and child health
maldistributed. Poverty is the greatest barrier to
services must occur together and not separately.
successful treatment, and this is more common in
states with little or no cardiac care facilities. Pediatric
There is no doubt that improving the care of children
cardiac care involves a team effort involving –
suffering from this congenital disease is an uphill task,
cardiologists, surgeons, anesthesiologists and
but undoubtedly, it needs to be addressed. Progress
intensive care specialists.
of great significance has been made in India over the
last 30 years, but it is still not enough. Interactions
Most cardiac centers, especially those set-up more
with pediatricians and other health-staff are necessary
recently, are located in the private sector and may not
to improve the outlook for these children. As well as a
be affordable for the majority. In many cases, families
deeper look into advocacy with health policy makers
are expected to pay for the treatment out of their
to ensure that resources are allocated to care of these
pocket, which they can barely afford. Approximately
children at the primary, secondary and tertiary levels.
half of the families borrow money during the follow-up
It needs to take in account the local – social, economic
period after surgery and lose wages while they are
and political systems for each region and locally
away from work due to care required of these
relevant research should be part of this endeavour.
children.
REFERENCE:
The silver lining is that many hospitals partner with
SAXENA, A. Congenital Heart Disease in India: A status report,
charitable non-government organizations and Indian Pediatrics 2018, Volume 55, p.1075-1082
8
An Overview 2019-20
608
children supported
48 %
of the children treated
were suffering from
complex Congenital
Heart Defects
9
53 % BOYS 47 % GIRLS
We continue to The stigma of a girl child
endeavour to bridge the being a burden in India
gender gap that is widely often results in lack of
prevalent when it comes appropriate medical
to medical treatment in care, but we don’t let it
India. For the FY 2019-20, deter us in actioning our
we missed the perfect vision. Our HOPE team
balance by a few works actively with
percentage points as doctors and social
cases are prioritized on workers to ensure that
the basis of urgent families are counselled
medical need. about the gift of life
regardless of gender.
Kids Supported
70
children
Strategic Partnerships
Kids Supported
608 11% of the number of children were

supported through strategic partnerships.
453
children 52
children
Donations
Corporate Social Responsibility (CSR)
Projects : Kids Supported
In 2019-20, 75% of the number of children

9% of the number of children were
supported through donations.
treated were supported by ongoing CSR
partnerships.
Our Corporate Social Responsibility (CSR)

partnerships have become a way for various
corporate organizations to strengthen their
businesses while contributing to society at the
33
children
Grants: Kids Supported
same time. Our projects are designed to make
CSR contributions targeted and simple to
execute. Depending on the CSR capital, our
projects are typically tailored to fund the com- 5% of the number of children were
plete treatment of a committed number of supported through grants from corporate
children in each project. organisations.
10
COUNTRYWIDE REACH
New impact footprint in FY 2019-20:
North East India
States from where we have supported
LADAKH children in the FY 2019-20
JAMMU &
KASHMIR States from where we have not
HIMACHAL
supported children in the FY 2019-20
PRADESH
CHANDIGARH
PUNJAB
UTTARANCHAL
HARYANA
ARUNACHAL
DELHI PRADESH
SIKKIM
RAJASTHAN UTTAR PRADESH ASSAM
NAGALAND
BIHAR MEGHALAYA
MANIPUR
JHARKHAND TRIPURA
GUJARAT MADHYA PRADESH WEST MIZORAM
BENGAL
CHHATTISGARH
DAMAN AND DIU ODISHA

DADRA AND
NAGAR HAVELI MAHARASTRA
TELANGANA
GOA
KARNATAKA
ANDHRA
PRADESH
PUDUCHERRY
TAMIL NADU
KERALA ANDAMAN AND
NICOBAR ISLANDS
LAKSHADWEEP
11
HOSPITALS
Our Partnerships 2019-20
Genesis Foundation partners with selected hospitals across India to ensure best class treatment for children
suffering from Congenital Heart Defects
The Foundation follows a strict selection criterion for new partnerships and only if these are adhered to do we
share our Standard Operating Procedure (SOP) Manual and start working together towards saving lives
The selection criteria includes the following mandatory requirements for a hospital:
Exclusive and dedicated Pediatric Cardiologist

Exclusive and dedicated Cardiac Surgeon
Exclusive and dedicated Pediatric Cardiac Intensivist
Exclusive and dedicated Pediatric Cardiac Anesthesiologist
Exclusive and dedicated Pediatric Cardiac Perfusionist
Surgeon cannot be an adult and pediatric surgeon
Exclusive and dedicated Pediatric Cardiac ICU (cannot be shared with adult patients or general
pediatric ICU patients)
Capacity for infants, neonates needs to be present on a regular basis
Surgeon must have capability of intervention on infants
Dedicated Pediatric Cardiac ICU must be present
Specialized and dedicated nursing staff
Functional Cath Lab
Specific systems and dedicated hardware, along with trained personnel in the Cath Lab
Regular audits
These hospitals serve as our primary source for case referrals and many a time contribute by subsidizing
treatment costs which allows us to support more children with our donors and partners
Social workers/Doctors reach out to us with cases which require intervention and members of our HOPE team
complete all due diligence in accordance to our SOP
The hospital provides us with information filled out in our “Genesis Foundation Application Form” along with
ID proof of parents, birth certificate of beneficiary/adhaar card (mandatory for children over the age of one),
income proof of primary wage earner, colour photograph of child, medical report on hospital letterhead and
documentation detailing any pre-existing medical condition or history
In this FY we conducted 5 CHD screening camps with Amrita Institute of Medical Sciences, Krishna
Institute of Medical Sciences, Miot Hospital and Max Hospital
12
In this FY we have collaborated with 26 hospitals in total, which includes 6 new hospitals that were
added to our partnerships
Max Super Speciality Hospital, New Delhi
Fortis Escorts Heart Institute & Research Centre, New Delhi
LADAKH
Indraprastha Apollo Hospital, New Delhi
JAMMU & Jaypee Hospital, Noida
KASHMIR
Artemis Hospital, Gurugram
HIMACHAL
PRADESH
Narayana Health, Gurugram
CHANDIGARH
NEW HOSPITAL PUNJAB Asian Institute of Medical Sciences, Faridabad

UTTARANCHAL
Narayana Multispeciality
HARYANA
Hospital, Jaipur ARUNACHAL
DELHI PRADESH
SIKKIM
RAJASTHAN UTTAR PRADESH ASSAM
NAGALAND
BIHAR MEGHALAYA
MANIPUR
JHARKHAND TRIPURA
GUJARAT MADHYA PRADESH WEST MIZORAM
BENGAL
CHHATTISGARH NEW HOSPITAL

DAMAN AND DIU Narayana Health, Kolkata
ODISHA
DADRA AND NAGAR HAVELI
MAHARASTRA
Jupiter Hospital, Thane NEW HOSPITAL
Kokilaben Dhirubhai Ambani Hospital, Mumbai TELANGANA Narayana Multispeciality Hospital, Raipur
Sir H N Reliance Hospital, Mumbai

Krishna Institute of Medical Sciences, Hyderabad
SRCC NH Children’s Hospital, Mumbai
GOA
KARNATAKA
ANDHRA Star Hospitals, Hyderabad
Jupiter Hospital, Pune PRADESH
NEW HOSPITAL Rainbow Children’s Hospital, Hyderabad
Narayana Health City, Bengaluru
NEW HOSPITAL Columbia Asia, Bengaluru

PUDUCHERRY
TAMIL NADU
Sooriya Hospital, Chennai
LAKSHADWEEP KERALA ANDAMAN AND
Miot Hospital, Chennai NICOBAR ISLANDS
Amrita Institute of Medical Sciences, Kochi Madras Medical Mission, Chennai
NEW HOSPITAL
G Kuppuswamy Naidu Memorial

Hospital, Coimbatore
13
GIVE
“Music acts like a magic key, to which the most tightly closed heart opens”
- Maria Von Trapp
OUR AWARENESS INITIATIVES

World Heart Day (29th September 2019)
On a day where the world raises awareness for heart health, the Foundation rolled out the #FeelTheHeartbeat
challenge which invited participants to share their experience after running up multiple flights of stairs. Children
suffering from a congenital heart defect usually experience breathlessness and lethargy from very little physical
stimulation, therefore this activity draws attention to what they suffer from every single day until they receive
financial support for the necessary medical intervention.
#FeelTheHeartbeat Challenge
Reach: 200k users across all platforms

Impressions: 41k users
Click Here to
watch video
14
CHD Awareness Week (7th-14th February 2020)
We raised awareness throughout the week, leading up to Valentine’s Day through emotional and informative
content to appeal to a wider audience across digital media.
The #FindYourValentine Campaign focussed on creating memorable moments with lesser privileged children
with CHD, encouraging users and influencers to spend their valentine's day differently with ones who need the
most love and time.
15
We also rolled out two awareness films across all digital platforms.
Supported by
THE CLASSROOM WHAT IS A CONGENITAL HEART DEFECT?
VIDEO CAMPAIGN RESULTS

REACH ENGAGEMENT VIEW VIEWS
2,23,314 users 12,278 users 1,45,763 users
Other Awareness Films in FY 2019-20
Vedansh Pandey Supported by WPP India CSR Foundation
Dhrishti Supported by Oracle India
Ankush Supported by K&S Partners
Riyansh Supported by Oracle India
Dara Kumari Supported by Oracle India
16
OUR FUND-RAISING INITIATIVES
The GIVE program focuses on fund-raising initiatives that are curated to bring together a community of
supporters and donors with music and a common vision to make a difference, together. We believe the
language of music bonds humankind and serves as a participatory force to bring like-minded people who
pledge with us to Save Little Hearts.
CEO Talent Events

The inception of this musical talent fund-raiser began in 2010, to attract business professionals who behind
their corporate avatars love to sing and want to do good by sharing their talent to raise funds.
In this FY, we hosted the 23rd edition of CEOs Sing for GF Kids, Bengaluru, supported by Oracle India.
Overview: 2019-20
CEOs Sing
for GF Kids
Bengaluru
23rd February, 2020
Click here to
watch videos
12
CEO singers
04
New participants
150+
attendees
7
Event partners
4
In collaboration with Little hearts saved
17
It has been a privilege to be part of Genesis Foundation’s journey over the
years as they do wonderful work to change the lives of needy children. I am
happy to contribute in a small way with their fundraiser CEOs Sing for GF Kids
and other programs. May they continue to light the lives of young ones!
P Balaji
Chief Regulatory & Corporate
Affairs Officer, Vodafone Idea
I have been privileged to have been included as part of the Genesis

Foundation family. The work they do here to alleviate the pain and suffering of
the lesser privileged, is incredible! I wish the Foundation and every human
soul associated with them all the very best in their journey together!
Hitesh Gajaria
Partner, KPMG
Supporters & Partners
Airtel Delhi Half Marathon - Diamond Care Champion, Sanjay Kapoor
Sanjay Kapoor (Entrepreneur, TMT Advisory & Board

Member) volunteered to be the Genesis Foundation care
champion in the Diamond Category for the Airtel Delhi Half
Marathon in 2019. He pledged with us to raise Rs 5,00,000
to help save the lives of children suffering from heart
disorders.
In a span of less than a month, we were able to surpass our

target and raised over Rs 8,00,000 with thanks and
gratitude to Sanjay Kapoor.
Overview: 2019-20
Airtel Delhi Half Marathon Delhi, 20th October, 2019
25+ Donors 6 Little hearts saved

18
I am blessed to be a part of the Genesis Foundation movement for more than 5
years. Just the thought of saving a life of a lesser privileged child suffering
from a congenital heart defect is overwhelming for me! It’s humbling for my
family to support the Foundation and be one amongst its many voices.
While my indulgence with GF commenced with “CEOs Sing for GF Kids”, I am

chuffed that it has grown over time and I have been able to participate in
“Walk for Little Hearts” in 2018 and “Airtel Delhi Half Marathon” in 2019.
Sanjay Kapoor
Entrepreneur, TMT Advisor & It gives my wife and me eternal delight to talk to kids and their parents during
Board Member
hospital visits and listen to their future aspirations. May God give more power
to Prema and Jyoti, for uniting more people towards this noble endeavour.
Kasauli Rhythm & Blues Festival (our flagship fundraiser)

Genesis Foundation’s flagship annual music festival ran in its 8th edition over the Easter long weekend of 19th
and 20th April, 2019. Spread over the scenic mountains of Kasauli, Himachal Pradesh, the festival is organised
every year at Baikunth Resorts.
A mecca for music enthusiasts interested in listening to a diverse pool of established and upcoming talent. The
festival over the years has delivered some of the most exceptional live performances - from Bryden-Parth,
Thaikkudam Bridge, Usha Uthup, Shilpa Rao, Parikrama, Sonam Kalra, Kutle Khan Sufi Collective, Rabbi
Shergill, to many more.
The festival was conceived by the Foundation in 2012, with a view to grow its community of donors and
well-wishers and of course spread the goodness of each healthy heart towards supporting the critical hearts in
need of care.
Overview: 2019-20
Kasauli Rhythm &

Blues Festival
Kasauli
19th-20th April, 2019
Click here to
watch videos
19
70+
Artists/performers
500+
attendees
20+
Event partners
26
In collaboration with Little hearts saved
Line-up
Shubhangi Joshi Maatibaani Parikrama Soundarya

Collective Jayachandran
Hari & Sukhmani Bryden-Parth Thaikkudam Bridge
20
Supporters & Partners
VARUN BEVERAGES
It’s always like home to play at the festival, we had a blast!

- Parikrama
Sincere pleasure to be associated with KRBF 2019 and to have met some good
souls. What you guys are doing is amazing!
- Thaikkudam Bridge
It was a privilege for Maatibaani to perform at the festival. Everything about the
festival was offered with such love and joy! There is so much to learn about the
empathy and about giving back from the Genesis Foundation team.
- Maatibaani
21
SUPPORT
Supporters
& Advocates
Corporate
ENGAGE Life Project Organisations CHAMPION
Partnerships
INVOLVE
22
TURNING SUPPORTERS INTO CHAMPIONS
The foundation of our NGO is formed by a community of supporters who are deeply committed to our cause. It
includes families, individuals, groups, clubs and corporations who have pledged to Save Little Hearts with us.
Through their kindness, innumerable children and their families have held on to hope.
To ensure sustainability, we continue to engage, connect, support and grow our community with supporters
who advocate for our cause- by spreading awareness and assisting financially with medical care for kids across
India.
SUPPORTERS & ADVOCATES
Aara Project
In 2017, we met an inspiring couple - Priyal Guliani and Anami Bhattacharya. They had lost their daughter
Aara Bhattacharya to a Congenital Heart Defect, despite the entire family putting up a brave fight.
In trying to make sense of their grief and loss, a fundraising initiative in their daughter’s name became a
calling and together we’ve given 50 children a chance at life till date.
In the FY 2019-2020, we were able to support the surgery of 2 little hearts under this project.
Reva Prashant Yeole G Jaswanth
23
CORPORATE ORGANISATIONS
Over the years, Genesis Foundation has worked as an implementation partner with corporates in their Corpo-
rate Social Responsibility (CSR) endeavours, which helps truly co-create value for their business and the society.
Under Schedule VII of the Companies Act 2013, promoting healthcare is an area eligible to receive CSR support.
Through such mutually-beneficial relationships, we’re able to treat many more children along with creating a
community of citizens who are aware about Congenital Heart Defects.
Our project proposals are distinctive and targeted suiting the needs of diverse corporations. Moreover, all our
projects are uncomplicated and easy to execute as a turnkey CSR project.
In the FY 2019-20, 75% of the children treated were supported by our CSR partnership
with the following organisations
New
20 children 4 children 68 children
New
New
New
24
HOSPITAL VISITS
Through our Volunteer Program, we ensure that our CSR partners get a chance to have active, engaging and
meaningful interactions with the little hearts they save. It helps to create a conducive environment for
participation for teams and employees of various corporations.
Ms Sarbari Ghose, Jyoti Kumari & Rachana Mr G Arunkumar & Mr R Jambunathan visited
Umberkar visited Ankush at Artemis Hospital, Mithra at Miot Hospital, Chennai.
Gurgaon.
Mr G Arunkumar & Mr R Jambunathan met Mr G Arunkumar & Mr R Jambunathan met Rehana

Olirmathi at Miot Hospital, Chennai. at Miot Hospital, Chennai.
25
Ms Chhavi Gupta visited Golu Kumar at Max Mr Pawan Tiwari visited Devraj at Apollo
Hospital, Saket. Hospital,Delhi.
Mr Shubhankar Sharma visited Anshu Pal at Ms Manpreet Kaur visited Priya Kumari at
Artemis Hospital, Gurgaon. Max Hospital, Saket.
Ms Manpreet Kaur visited Aayush Kushwaha at Mr Anuj Sharma visited Abhay Nishad at MAX
MAX Hospital, Saket. Hospital, Saket.
26
Mr Nidesh, Ms Kajal, Ms Krishna & Ms Ms Sravanthi Tadepalli & Mr Sriram Sumaithangi
Samwardhini visited Neelappa at Columbia Asia visited Maryam and her family at KIMS hospital,
Hospital, Bangalore. Hyderabad.
“Goodness is the only investment that never fails”

- Henry David Thoreau
We’ve been partnering with Genesis Foundation since 2018 and together we’ve achieved innumer-
able heart surgeries for young kids with Congenital Heart Defects. It is a transformative and life-chang-
ing endeavor that we’re so proud to be a part of. In fact, it is a privilege for Oracle to enable this
through the funding we’re able to provide and the deep engagement that Oracle employees bring to
the table in this initiative.
There is no way that we can credit ourselves for changing lives because at the end of the day, all the
important work is being done by Genesis Foundation, but we can all get involved in individual capaci-
ties for a better tomorrow.”
Colleen Cassity
Executive Director, Corporate Citizenship
We are very proud to partner with Genesis Foundation in bringing back smiles to the little faces.
We believe that there is nothing more noble than serving society and bringing happiness in others' lives.
We highly appreciate and acknowledge the amount of dedication and effort put in by the entire team of
Genesis Foundation and Doctors associated with them in taking care of the small children suffering
from Congenital Heart Defect. We at ACRE commit our full support to Genesis Foundation in the said
noble cause of ensuring that the little hearts keep beating. Cheers to the entire team for their noble
work.”
Mohd Shariq Malik
Company Secretary & Vice President, ACRE
27
One of the values of our firm, K&S Partners, is to be socially responsible. So, when we completed
25 years in 2019, we could not think of something more noble than contributing to a deserving social
cause. Having heard the inspiring story behind how Genesis Foundation (GF) was founded by our
Managing Partner Jyoti Sagar and his wife Prema, and their success stories in supporting surgeries of
children with congenital heart disease from financially weak backgrounds, we zeroed in on GF as one of
our beneficiaries. To commemorate our 25th anniversary, we, therefore, decided to fund 25 of such
surgeries. And we did help GF complete 25 surgeries in 2019-20!
In a world that needs more and more kindness, it is a heart-warming experience to help these tiny
babies and their families to hope for a better future. When we are told that a child that we supported
has received a successful surgery and is on the path to leading a normal life, it is an indescribable
feeling, which no material thing in the world can give you. We, at K&S Partners, believe that it has been
a profound privilege to be associated with GF and contributing to its noble causes. We wish GF contin-
ued success in its benevolent pursuits and hope to be always associated with its causes.”
Latha Nair
Partner, K&S Partners
Timely medical intervention for children who suffer from Congenital Heart defects, will help
reduce mortality amongst such children . ‘Save little hearts’ project by Genesis Foundation is a hope for
the survival for such terminally ill under privileged children. At HDFC ERGO, we are fortunate to have
made a difference to the lives of 23 children and their families through this project. It has been our
privilege to be part of this life changing project and we look forward to cherishing a long term relation-
ship with Genesis Foundation.”
Samir H. Shah
Executive Director & CFO, HDFC Ergo
CORPORATE DONORS & GRANTS

Philanthropic contributions received from organizations
Partnerships in the form of corporate donors and grants are an excellent way of giving back to the society. In the
FY 2019-20, we had an alliance with four organizations who supported our Foundation and made such a huge
difference in the lives of children with Congenital Heart Defects and their loved ones.
SSG ADVISORS LLP
New 11 children New 7 children 7 children 8 children
33 HEARTS | GOT A CHANCE AT LIFE

THROUGH CORPORATE DONORS & GRANTS
28
POWER OF 100+
Our payroll giving initiative with corporate organisations
“In every community, there is work to be done. In every nation there are
wounds to heal. In every heart, there is the power to do it.”
- M. Williamson
The payroll giving initiative of Power of 100+ brings together like minded individuals who are contributing
towards making a visible change in the state of Congenital Heart Defect treatment in India. And change is
possible with the smallest of contributions. We firmly believe that there is no such thing as a small donation,
afterall every rupee counts towards the health and well-being of a child battling a Congenital Heart Defect.
With Power of 100+, employees can voluntarily sign up to contribute INR 100 (or more) from their monthly
salaries towards the kids being financially aided by us. This helps us to build a sustained flow of funds and when
these are pooled together, it helps us save little hearts. We successfully supported 5 children and their medical
care in FY 2019-20 through funds received with Power of 100+.
“Philanthropy has always been close to my heart and I’ve always felt the need for us to do our bit towards
making this world a better place for everyone. I’ve been associated with Genesis Foundation (GF) for over 8
years now and what really appeals to me about the organization is that it truly is, “philanthropy with a
difference”. The GF Fundraisers are one of a kind which allow the entire family to come together and work
towards making a contribution to a larger cause. The GF experience for me has been an enthralling and a
fulfilling one and I look forward to many more years of working with the foundation.”
Dolly Tayal
Senior Director, Genesis BCW
“I have been supporting Genesis Foundation for some “Humanity stands for giving more than receiving.
years now and I am extremely happy with how the Genesis Foundation stands for doing and giving.
foundation is helping treat so many children, from They proved that though my contribution is nothing
the economically weaker section of the society. The more than a drop in the ocean but that tiny drop
number of kids treated by the foundation is growing matters. It gives hope to those who need it the most
every year. It gives me a lot of satisfaction and pride and blessings to us who contribute towards the
to be associated with this lovely organisation.” beautiful cause. Thank you, Genesis Foundation for
showing me that if one wants one can.”
Aseem Sood
CEO, Impact Research & Measurement Pvt Ltd Anjum Shakeel
Associate General Manager, J Sagar Associates
29
LIFE PROJECT
Charities Aid Foundation America
The Life Project at Genesis Foundation was initiated when one of our connections with a community of doctors
in the United States opened doors to Charities Aid Foundation America (CAFA). It allows donors who believe in
our cause to donate from the US and contribute towards the treatment of children we support. In the FY
2019-20, 1 child was supported through the funds received from CAFA.
STRATEGIC PARTNERSHIPS OTHER CORPORATE

VOLUNTEER SUPPORT
Forging successful alliances
Keeping in mind the diversity of organizations that
“No act of kindness, however small, is are associated with us, we provide meaningful
ever wasted.” -Aesop opportunities to teams for engaging with our
Foundation and it’s children. It encourages
employee involvement in the community.
The strength of our Foundation lies in our
willingness to nurture and develop long-lasting
In FY 2019-20, Salesforce employees created
partnerships with various humanitarian
various art projects which were donated to our
organizations that believe in our mission to Save
partner hospitals. Each tile of the painting was
Little Hearts. Afterall, individually we’re just one
completed by different individuals and then
drop and together we become an entire ocean
together it became a beautiful artwork adorning
that’s working towards a common cause of
hospital walls.
helping critically ill underprivileged children with
Congenital Heart Defects, giving them a chance at
life.
Rotary Club of Meenambakkam

Our partnership with Rotary Club of
Meenambakkam commenced in 2017 with the aim
to serve the community in a specified area of
healthcare i.e. children suffering from congenital
heart defects. In the FY 2019-20 we were able to
support the lives of 70 children suffering from this
life-threatening disease in Tamil Nadu who were
operated in our partner hospitals located in Salesforce Painting for Asian Hospital, Faridabad
Chennai.
Salesforce Painting for MAX Hospital, Saket
30
Congenital Heart Defect Screening Camps
Our screening camps are organized to screen all children, aged 0-18 years for early detection and management
of heart defects. These screening camps help us penetrate into remote areas of our country and expand our
impact footprint. In FY 2019-20 we successfully conducted 5 screening camps in partnership with our network of
hospitals, their pediatric cardiology department and some of our corporate social responsibility partners.
These camps have a two-fold benefit: of raising awareness of congenital heart defects and a direct outcome for
children who are provided care at their doorstep for diagnosis and treatment. The children are identified and
families are counselled for medical intervention. Through our screening camps, we aim to reduce the child
mortality rate due to congenital heart defects and reach out to families with affordable and quality care which
otherwise would not be available or accessible to them.
402 children
were screened
11 children
were supported from 5
screening camps in
FY 2019-20.
Cuddalore Screening Camp Gorakhpur Screening Camp

In collaboration with Miot Hospital, Chennai In collaboration with Max Hospital, New Delhi
6th July 2019 28th August 2019
Screened – 46 children Screened – 70 children
31
Nizamabad Screening Camp
In collaboration with Krishna Institute of Medical
Sciences, Hyderabad
CSR Partner
30th November 2019
Dr Sudeep Verma, Pooja Kamath and support staff

from the district hospital where the camp was held
The Film
Screened – 125 children
Volunteers from HT Parekh Foundation at

Nizamabad Camp
Tirunelveli Screening Camp

In collaboration with Amrita Institute of Medical
Sciences, Kochi
2nd February 2020
Pooja Kamath was welcomed by Mayuri, Staff Nurse

at District Hospital, Nizamabad
Screened – 60 children
Pooja Kamath interacting with staff nurses at
District Hospital, Nizamabad
32
Nalgonda Screening Camp
In collaboration with Krishna Institute of Medical
Sciences, Hyderabad
CSR Partner The Film
29th February 2020
Screened – 101 children “Genesis Foundation is probably one of the

few NGO’s I have come across who not only
Volunteers from Oracle at Nalgonda Camp provide financial support to needy children
suffering from CHD, but also conduct
screening camps with partner hospitals in
smaller towns and cities. This is a fine
example of taking advanced pediatric care
to the doorsteps of the needy families who
otherwise would have to travel hundreds of
kilometers to the cities for getting proper
diagnosis for their children. Thus a lot of
time and money is saved for the families.
These camps also increase awareness about
Congenital Heart Defects in smaller cities
and towns. We at Krishna Institute of
Mr Srikanth Bollaveni helping children with Medical Sciences had conducted 2 camps
artwork to keep them engaged during the camp with Genesis Foundation at Nizamabad and
Nalgonda.”
Dr Sudeep Verma
Pediatric Cardiologist,
Krishna Institute of Medical
Sciences
Mr Narasimha Rajasekharuni engages in storytelling

to keep children engaged during camp screening
33
Mayuri Lala Garde is a seven-year old radiant girl with
“History will judge us by the difference a contagious smile. She is the youngest in the family of
we make in the everyday lives of Lala and Madhuri – with an elder sister and brother.
She always felt a little left out as she watched her
children” - Nelson Mandela brother and sister breeze through life with little to no
complaints, why was she struggling to even play with
The heart of our cause lies with the children we them?
support every day as we bring the community togeth-
er to help shape their future and give each one of their The family spent a lot of time running between hospi-
families a sense of assurance and the basic right to tals and local clinics, but a clear diagnosis was never
access medical care. made. One day a routine health check-up was
conducted at Mayuri’s school and the examining
Each child we support holds a special place in our doctor detected a murmur in her heart.
hearts and has a special story. However, there are a
few unforgettable cases through the year whom we Lala and Madhuri were asked to take their daughter to
said an extra prayer, as they were immensely complex Jupiter Hospital in Pune, one of our partner hospitals.
cases. The case was brought to us after the Echo test results
were revealed. Mayuri had two major ventricular
Mayuri Lala Garde septal defects. One measured 1.8cm in the posterior
muscular septum and the second was 2cm. She also
had Grade 1 straddling of the tricuspid valve. This
meant that the valve which is usually on the right side
of the heart with attachments only on this side was
located on the left side. A unique case due to the two
large holes in her heart.
The findings showed that her life-saving

surgery would be extremely challenging,
especially as the lung pressure observed
was very high. Her parents struggled to
take in all this information and were at a
complete loss. How were they going to
afford their daughter’s survival?
The doctors counselled the family and explained to
them the imperative of surgery to save Mayuri’s life.
Lala Mahadev could not hold back his tears as he felt
overwhelmed and defeated by life. Lala is a driver who
earns barely Rs.3000 per month with which he has five
mouths to feed and look after. One can only imagine
what it feels like for a parent to watch their child’s
health slip away and to not have any means of saving
her. All his friends pooled in and lent him Rs 10,000
towards Mayuri’s surgery.
We committed to supporting this case through CSR

support from our GIVE program. Mayuri’s family were
34
relieved of all financial burdens for the surgery, which
Supported by was successful. She recovered slowly but surely at
home and counted days before joining school with
better health!
It brings me joy to see that Mayuri is leading a normal life again. She has
started school and now also plays with her friends. We are thankful to Dr Abhi-
jeet Naik and Genesis Foundation for giving new life to our daughter. It was
beyond our means to get Mayuri treated at a private hospital
– Lala Mahadev, father of Mayuri
Ayisha Noor They struggled with conceiving, but

finally in March 2019 they were elated
when they found out Benacir was
pregnant. Her initial antenatal
check-ups were uneventful. However,
the joy of the family was short-lived as
during the next check-up, Benacir was
informed that the baby’s heart rate was
low and there was a chance the baby
might not survive.
Leaving the doctor’s office with such news, had both
of them feeling choked by life’s unpredictable truths.
They had promised to fight on, but this revelation truly
tested the couple. They sank into a fearful state as
they worried day and night about losing their baby.
Mohammed Pahyas woke up one morning and gath-

Mohammed Pahyas and Benacir Banu were married ered the strength to fight on for him and his wife – he
for five years and made vows to each other at the start wanted to seek another opinion. The couple met with
that no matter what life throws at them, they will Dr Sureka, a Consultant Obstetrician in Thanjavur who
continue to fight on, as a team. It wasn’t easy living a further referred them to Dr Usha Nandhini, a Fetal
hand-to-mouth life, but the magic in their love story Medicine Specialist at R K Hospital. Benacir was asked
never weakened their spirits as a couple. to undergo a foetal echo at 29-weeks’ gestation. It was
then that more alarming news was broken to them.
Benacir kept busy as a housewife, she had to look after Their baby had a congenital complete heart block
her elderly father and mother-in-law who lived with (CHB). The normal heart rate at the given gestation is
the couple in their Rajagiri home, located in a district around 120-140 beats per minute, but their baby was
in Thanjavur. Mohammed Pahyas works long hours as only 40 bpm. There was also fluid seen around the
a farmer. heart, a condition called pericardial effusion.
35
Through further testing, the cause for the baby’s low She needed a permanent pacemaker, a device which
heart rate was identified but unfortunately this meant stimulates the heart to beat whenever there is a drop.
that Benacir’s subsequent pregnancies would also It would have to be placed on the baby’s heart
carry a risk of foetuses’ with CHB. through a surgery so early into the baby’s arrival. The
cost was exorbitant for the family, estimated at Rs
It was imperative for the family to 200,000. On a salary of Rs 6000 per month, it was
impossible for Mohammed Pahyas to put together the
provide the best possible care for
entire amount. He contributed Rs 50,000 and
their yet to be born baby, there was confessed to Dr Mani Ram that anything more was just
not possible.
simply no other way.
By God’s grace, Dr Mani Ram Krishna (a Pediatric The doctor reached out to us at the Foundation and
Cardiologist from Amrita Institute of Medical Sciences, we stepped forward to provide the additional funds
Kochi) was conducting an outreach clinic at RK Hospi- required for the procedure of the pacemaker with CSR
tal and he examined Benacir. She was prescribed was support from our Foundation. The baby was trans-
oral salbutamol. This had its own side-effects that had ported immediately by an ambulance to Amrita
left her experiencing tremors, but she was willing to go Institute of Medical Sciences in Kochi. A twelve hour
through whatever it took just to make sure her baby harrowing journey through roads that had been
was okay. Dr Usha continued to monitor the baby’s ravaged by the recent monsoons was a complete
progress and the beats per minute slowly improved. nightmare. Thankfully the little warrior princess
remained stable through the journey. One can never
Time went on and with bated breath, Benacir crossed question the strength, despite the dependencies such
nine months of pregnancy. She gained confidence that a little baby can have.
her little baby was destined to be with them. Delivery
was advised in a tertiary Pediatric Cardiac Care She was prepared for the surgery which started almost
Centre, but the couple had no means to afford such immediately upon her reaching Amrita Institute of
care during birth. So, Dr Sureka hence planned for an Medical Sciences in Kochi. And it was a successful one.
elective delivery by Lower Segment Caesarean Section
in Thanjavur itself. The pacemaker was implanted and Benacir and Md
Pahyas’s first born Ayisha is doing really well. She was
The family rejoiced despite knowing discharged in the last week of October and we are
proud that we have had the opportunity to play a
that there was a long and difficult pivotal role along with the doctors and hospitals to
road ahead as Benacir delivered a give this couple the one thing that they have always
wished for – a healthy baby.
baby girl, weighing 2.4kg. She was
Ayisha Noor is one of the youngest children supported
named Ayisha Noor. by us for a pacemaker implantation.
Her heart rate was low, 52 per minute and soon after
reduced again to 40. Dr Mani Ram hence placed a Supported by
catheter in the baby’s umbilical vessel and started the
baby on a special medication which helps to increase
the heart rate. At this stage, Ayisha was completely
dependent on the medicine as everytime the dose was
reduced her heart rate would plummet again.
Both my wife and I are so happy that our only child is healthy and normal now. All this
was possible because of all the doctors who helped us, especially Dr Mani Ram Krishna. We
have not seen God, but we have seen him in the form of our doctor. We thank Genesis
Foundation for helping us with the treatment of our child. Without them, we could not have
paid for it.
– Benacir Banu, mother of Ayisha
36
She resumed classes at school, until her bouts of
P Mythili breathlessness increased. Her parents knew they had
to try and find a way, they just didn’t know how. One
day, Mythili fainted at school during morning prayers.
The principal recommended that the family show her
to a private facility. They got tests done again which
showed that Mythili had a complex heart defect -
corrected transposition of great arteries with a
ventricular septal defect and pulmonary stenosis. The
family was asked to take her to a private centre, GKNM
Hospital, in Coimbatore for surgery.
Perumal earns Rs 6000 every month, so he asked the

doctors to give him time to arrange some funds. He
managed to borrow from near and dear ones and put
together Rs 100,000, but it still wasn’t enough. The
hospital reached out to us for support and through
Seventeen-years-old, P Mythili is the second child born
CSR support we were able to commit to saving Mythi-
to Rathinam and Perumal who live in Coimbatore,
li’s life and helping the family make it past the last
Tamil Nadu. Mythili has an elder nineteen-year-old
stretch of survival for their daughter.
brother whose health has been normal. She was born
in a Government hospital without any complications,
The day the surgery was to be
everything seemed normal. When she was five months
old, she got a high-grade fever accompanied with conducted, Dr Christopher W Baird, a
breathlessness that worried Rathinam and Perumal
sick. They rushed her to a local hospital where the Pediatric Cardiac Surgeon from Boston
doctor detected a murmur and suspected a congenital Children’s Hospital was visiting GKNM
heart defect. Her parents were asked to go to Chennai
for a more detailed evaluation. hospital for a conference. He, along
A trip to Chennai, a bigger city, made the family
with Dr Vijayakumar performed a
nervous and was a tough decision. Perumal is a 10-hour surgery on Mythili. The double
labourer who earns his living cutting trees in a forest.
Getting to Chennai meant that he had to borrow switch surgery was performed using
money from friends - and so he did, like any parent Ozaki’s technique.
would for their child.
Once they arrived at the Government hospital, an

Echo was done which showed that Mythili had multi- The pulmonary valve was recreated
ple holes in her heart and needed to be admitted into and a conduit was made using
hospital immediately. Her parents followed everything
they were told and their daughter spent a month at Mythili’s pericardium. Ozaki’s
the hospital. At the time of discharge, the parents
technique had been used for the first
were told that the end of this ordeal is possible, but
they had to remain patient as Mythili required another time in the world for a double switch
surgery at ten years of age.
surgery on the right chambers of the
When Mythili turned eleven, her parents took her back heart.
to the hospital with heaviness, but hope in their
hearts, that this was the final stretch. Unfortunately, On the fifth day, she developed internal bleeding so
the doctors told them that the hospital did not have she underwent a cardiac cath to ascertain why it was
the technology to carry out such a complex heart happening. It was found that she had abnormal
surgery. pathways to the lungs, which were then closed in the
Cath lab through another procedure. It was only after
Rathinam, Perumal and Mythili returned home, nine days that she was extubated. Slow and steady
shattered. Where were they going to go now? though, she won the race. Mythili was discharged after
37
a three-week hospital stay and her entire family were
elated. Supported by
She is doing well and even attended our CEOs Sing for
GF Kids event with her family, where she met the
representing donors for her interventions.
We never imagined that our daughter would lead a normal life again. We are
very happy and thank Dr Vijayakumar and Genesis Foundation. Without their
help it would not have been possible to get our daughter treated.
– Perumal & Rathinam, Mythili’s parents
They made an appointment with a local pediatrician,

Ithika Bose who upon examination detected a murmur and felt
the child might be suffering from a heart defect. He
referred the family to Dr Mani Ram Krishna (a Pediatric
Cardiologist) from Amrita Institute of Medical
Sciences, Kochi. The doctor conducted outreach
clinics in Thanjavur itself, so it eliminated travel and
extra expenses for the family.
In the second week of March, Ithika was seen by Dr

Mani Ram Krishna who conducted an Echo. It revealed
that little Ithika was suffering from ALCAPA
(anomalous origin of left main coronary artery from
pulmonary artery) with a severe left ventricular
dysfunction. ALCAPA is the most common cause of
myocardial ischemia and infarction in children. If
untreated, children suffering from this do not survive.
The condition warrants early intervention at all costs.
Both parents were counseled and made

aware of the risks involved with the
Two-month-old Ithika Bose was born to couple surgery. Naturally, they were completely
Mathunika and Subhas from Thanjavur, a district in
broken. What made it worse was they
Tamil Nadu. Ithika has an elder brother who is
four-years-old and in good health. Subhas, her father had no means of even paying for their
has not been working as he is pursuing his master’s
degree. The family live with Subhas’s family and daughter’s surgery and the state borders
manage their day-to-day expenses on his father’s had been closed because of the onset of
salary as a farmer.
the COVID-19 pandemic. How were they
In March 2020, Madhunika noticed that her daughter
was unable to feed continuously for a long time (the
going to get to Kochi?
suck-rest-suck cycle) and showed signs of breathing
difficulty. Her voice also seemed very faint, so the Dr Mani Ram got in touch with Dr Vijayakuar at GKNM
couple naturally got worried as they did not face such Hospital, in Coimbatore to seek support as Kochi was
issues with their first-born child. too far off and the baby had to be transported in an
38
ambulance, due to criticality. First, he reached out to The doctors reached out to us and we pledged to save
some members of the Red Cross Society who agreed Ithika’s tiny heart with support from our CSR program.
to provide the transportation for Ithika to be shifted to
GKNM Hospital. Subhas and his mother accompanied Ithika was operated on 25th March 2020 and it went
the baby in the ambulance as Mathunika had to stay off well, she did not even need any mechanical
back with their other child. circulatory support after the surgery. She put up a
brave fight! On 31st March, she was discharged and
As soon as she arrived, she was admitted into the ICU. has been put on long-term follow-up.
Subhas confided in the doctors about his financial
predicament as they were all living off his father's Supported by
salary of Rs 3500 per month. They had no means of
arranging the full amount of Rs 3,00,000 for the
surgery. He had however pledged a small piece of land
the family owned and put together Rs 1,00,000 which
he was putting towards his daughters surgery.
I want to thank Dr Mani Ram, Dr Vijayakumar and Genesis Foundation with

all of my heart for supporting the surgery of my daughter. Both my wife and I
were clueless about arranging money for her surgery. I can never forget how fast
they helped us during a difficult time.
– Subhas, Ithika’s father
hospital. On examination, the doctors detected a

Tanveer murmur and asked the family to show their son to a
Pediatric Cardiologist for an informed opinion.
Dharmendar and Sunita decided to wait as they

couldn’t understand how and where to arrange such a
visit, so they went back home. Dharmendar started
talking to some friends and found out about a
Government hospital in Aligarh. He decided to take his
son there.
On arrival, an Echo was conducted and

their worst nightmares came true -
Tanveer had a life-threatening ailment -
a congenital heart defect known as total
anomalous pulmonary venous return.
This is a condition in which the blood
Tanveer was only five months old when he started vessels from the lungs terminate at the
suffering from pneumonia. He is the youngest child right atrium instead of the left, which
born to Dharmendar and Sunita who live in Agra, Uttar
Pradesh. His elder sister loves to play with him and leads to an increase in lung pressure. He
play “mom”. She was admitted to a hospital in Jaipur
needed an open-heart surgery.
for a stomach ailment when Tanveer got very sick.
Dharmendar decided to show his son at the same
39
The Rashtriya Bal Swasthya Karyakram team from
Agra reached out to our team at the Foundation who Supported by
asked the family to bring Tanveery to Artemis Hospital
in Gurugram. The Echo was repeated to ensure a clear
and final diagnosis. Dharmendar came forth about his
financial difficulties - he could not afford surgery on a
monthly income of Rs 3000 which he earned through
his humble work as a labourer.
Through our CSR program we were able to commit to

supporting this case and the surgery was carried out
successfully. Another critical heart saved and healed.
Thank you Genesis Foundation for extending your support for our son’s
surgery. I could never have dreamt of getting him operated at a private hospital.
I am a labourer by profession. Tanveer is alive today, because of this Foundation.
– Dharmendar, Tanveer’s father
40
CSR Health Impact Awards 2019
Won CSR Implementation Partner for
“Project Save Little Hearts” with
WPP India CSR Foundation
Seva Dharmik Awards 2018
Sabera Award, Health & Well Being

category 2019
Prema Sagar (Founder Trustee), Individual

Achievement SABRE Award 2017
APAC Excellence Awards

winner in NGO Category 2016
Genesis Foundation was felicitated by Sion
Hospital on their 69th Foundation Day
SABRE Awards
Exchange4Media’s IPRCCA, Silver - CSR & Certificate of Excellence in CSR Category 2015
Not-For-Profit Category 2015
Honorable (Former) CM of Chhattisgarh Dr

Raman Singh awards Genesis Foundation,
Genesis Foundation was felicitated by
Kokilaben Dhirubhai Ambani Hospital, Grassroot level work in Pediatric Cardiology
Supporting Pediatric Heart Surgeries
41
In this FY 2019-20, we supported 608 children We conducted 5 CHD screening camps in Tirunelveli,
suffering from Congenital Heart Defects (CHD) Nizamabad, Nalgonda, Cuddalore and Gorakhpur,
allowing us to work at the grass-root level in areas
48% of the children supported were suffering from where speciality centres are not available and
complex CHD, which is 47% more than the previous awareness on the disease is very low
year
Through these camps, we were able to screen 402
Without emergency intervention at specialised children and provide treatment for 11 hearts who
centers in the country, these children’s survival required immediate intervention
would have been at grave risk
The Foundation won CSR implementation partner
The number of kids we have supported has grown for “Project Save Little Hearts” with WPP India CSR
by 1% Foundation at the CSR Health Impact Awards 2019
The gender ratio comprised of 53% male children Each little heart we support is special, but four
and 47% female female warriors will remain unforgettable - Mayuri
(suffered from a complex heart disorder as the
We established 4 new Corporate Social attachments of her tricuspid valve were on the left
Responsibility (CSR) partnerships with HDFC Ergo, side, instead of the right, thereby separating the
K&S Partners, EESL and Wipro GE ventricles and making the surgery extremely
complex), Ayisha (five-days-old, weighing 2.4kg, the
youngest child supported by the Foundation for a
permanent pacemaker implantation), P Mythili
Through our CSR partnerships we supported 453 (world’s first Ozaki procedure to be performed on
children, the maximum number of surgeries the right side of the heart for recreating the
were done through this stream of support pulmonary valve) and Ithika (whose left ventricle
was only pumping blood at 10 percent of its original
capacity)
As corporate donations and grants we partnered
with 2 new organisations - Client Associates and
SSG Advisors LLP with whom we were able to
treat 33 children suffering from heart disorders
Our strategic partnership with Rotary Club

Meenambakkam ensured the gift of life for 70
children in Tamil Nadu
Hospital partnerships serve as the main point of

reference for cases and we have extended this
footprint into North East India with a newly
established partnership with Narayana Health,
Kolkata
Other new hospital partnerships were

established in Jaipur, Hyderabad, Raipur,
Coimbatore and Bengaluru as we partnered
with 6 new hospitals
42
Our board comprises of renowned doctors who advise us in new areas of treatments for Congenital Heart
Defects and share data available on Pediatric Cardiology.
Dr V Mohan Reddy
MD
Professor of Surgery
Chief, Division of Pediatric Cardiothoracic Surgery
Co-director, UCSF Pediatric Heart Center
UCSF Benioff Children’s Hospital - San Francisco
Dr R Krishna Kumar
MD, DM, FACC, FAHA
Clinical Professor & Head
Amrita Institute of Medical Sciences and Research Centre, Kochi
Dr Kulbushan Singh Dagar

MBBS, MS, M.CH (CTVS)
Senior Consultant & Head of Department
Max Super Speciality Hospital, New Delhi
Dr Sreeram Narayanswami
Professor of Pediatric Cardiology and Pediatric Electrophysiology
University Hospital of Cologne, Germany
Dr K Shivaprakash
HOD
Pediatric Cardiac Sciences & Chief Pediatric and Congenital Heart Surgeon
Sir H N Reliance Foundation Hospital, Mumbai
43
Dr Balu Vaidyanathan
Clinical Professor, Pediatric Cardiology
Head, Fetal Cardiology Division
Amrita Institute of Medical Sciences
Kochi, Kerala, India
“Genesis Foundation has been closely associated with the Department

of Pediatric Cardiology, Amrita institute of Medical Sciences, Kochi,
Kerala, India for the past several years. The Foundation has been very
active in providing financial support for needy families in the care of
children with congenital heart disease needing surgical or catheter
based procedures. The support of Genesis Foundation (GF) has
enabled our team to undertake a large number of surgical procedures
for congenital heart defects by overcoming the crucial economic
barrier in the delivery of pediatric cardiac care.
My focus area of prenatal diagnosis of critical congenital heart defects enables a planned
delivery and expedited care of neonates with critical heart defects in a tertiary paediatric cardiac
facility. In this context, GF has initiated the financial support process in the antenatal period
itself in several cases, permitting conduct of the surgical procedures very early after the
birth of the baby. This kind of fast-tracked neonatal cardiac care has been associated with
improved outcomes after surgical outcomes with an added advantage of costs saving due to
shorter hospital stay. This novel concept of planned delivery and expedited cardiac care has
been offered to more than 500 cases at AIMS over the past 10 years; GF has supported a number
of such cases in recent years, including patients from the neighbouring state of Tamil Nadu.
I would like to thank Genesis Foundation for their support in the care of our patients and I wish
them the very best in their future endeavours in supporting families with children with heart
defects.”
44
Dr M Kalyanasundaram
Pediatric Cardiologist
GKNM Hospital
Coimbatore
“I am Dr. Kalyanasundaram working as a pediatric cardiologist at GKNM

Hospital. Pediatric cardiology was not an attractive profession in terms
of complexity in the disease and its management, high risk patient
subset and low paying capacity. In pediatric cardiology most of the
diseases are congenital heart diseases and they are curable if they are
treated in time. But many patients with congenital heart diseases do
not get treatment in time or not at all due to financial issues. We used to
approach other philanthropists for financial support for their treatment.
But it was not always sustained support.
Ever since Genesis Foundation started supporting needy children with heart defects at GKNM
Hospital, our program has increased in volume by leaps and bounds. We are able to treat
many deserving children who are cured completely and are able to lead a normal life. These
children otherwise would not have survived. Their procedure of selecting applications for the
financial aid to really needy people is simple, hassle free and fast. Their 24 hour support to
children who need emergency surgery is exemplary. They are transparent and are easily
approachable. Genesis Foundation has been supporting open heart surgeries and device
closures at GKNM Hospital for more than a year now. I wish them all success in their noble
endeavours.”
45
Dr. Neeraj Awasthy
Principal Consultant and In charge
Department of Pediatric and Congenital Heart Disease
Max Hospital - Saket, New Delhi
“Pediatric cardiology services in this country have seen revolutionary

change over the years with the advancement of scientific care and
better availability of trained centres like ours at Max Hospital, Saket,
Delhi. Most of the Indian families of the kids with heart disease are
young parents in the beginning of their careers with a lot of social
obligations. In spite of all the advancement for pediatric cardiac care,
such families face financial difficulty. Genesis Foundation has been a
blessing for many such families with kids with heart disease.
The organization has been engaged in helping many needy kids with congenital heart
disease, enabling the delivery of pediatric cardiac care up to the grass root levels. The same
is evident by many camps which are supported by the Foundation and spectrum of kids which is
supported by them.
I am highly impressed by the dedication of the enthusiastic staff, each one of whom is himself a
brand ambassador of the values of empathy and care much needed for the kids and their
families with congenital heart disease. The Foundation has got a transparent but focused
selecting process and is easily approachable.
The communication of the Genesis team with the doctors, families of the kids and the kids
themselves goes beyond words to assist in the delivery of congenital cardiac care. The
association of the Genesis foundation with any kid is not only a big financial support, in fact it is
great moral support in itself for the whole family.
Thus Genesis Foundation has been a blessing for the delivery of congenital cardiac care for the
Indian population. The association has brought the smiles back to many kids with heart diseases
in the country. We are highly grateful for our association, as we strive towards a common goal to
optimize the delivery of pediatric cardiac care.”
46
Dr Rahul Saraf
Consultant Pediatric Cardiologist
Jupiter Hospital - Baner, Pune
“I am writing this on behalf of the Pediatric Cardiology department at

Jupiter hospital, Baner, Pune. We have started Pune’s first dedicated,
comprehensive pediatric cardiology unit in May 2018. As the situation is
prevalent across India many of the families with children suffering from
congenital heart diseases (CHDs) need financial support for
management of cardiac lesions. Hence we appealed to many non-profit
organizations (NGOs) and charitable organizations for financial support
for these children. In this process and journey we are extremely grateful
for the Genesis Foundation who entrusted us and supported many
children suffering from CHD.
Genesis Foundation is easily approachable and is keen on helping genuinely needy families for
treatment of their children with CHDs. It is very transparent in the selecting and processing
financial support. It has a dedicated and enthusiastic staff which has empathy towards these
children with CHDs. They communicate with families, doctors and coordinate the support
system.
Thus Genesis Foundation is helping whole heartedly to this cause of treating children with
CHDs and bringing happiness to many families across India. We are truly grateful to Team
Genesis Foundation and hope this collaboration will increase over the coming years. We are
looking forward to continuing this partnership and creating a strong support system for such
families.”
47
IN THE NEWS
STORY OF P MYTHILI
A ground-breaking heart surgery
01 P. Mythili is the second child to Rathinam and

Perumal from Coimbatore in Tamil Nadu.
Perumal has a monthly income of Rs 6000 to
support his family.
02 She was born without any complications. But at

5 years of age, developed high-grade fever
which eventually led to the detection of a
Congenital Heart Defect.
03 Mythili had multiple holes in her heart.

Unfortunately, the doctors at the Government
hospital refused to operate as they did not have
the technology to do such a complex surgery.
04 Time passed and Mythili grew up. After
17-year-old Mythili fainted in a school
assembly, the principal asked the family to take 07 The double switch surgery was performed using
Mythili to a private hospital. From there, they Ozaki’s Technique, which was used for the first
were referred to G. Kuppuswamy Naidu time in the world on the right chambers of the
Memorial Hospital in Coimbatore. heart. The Pulmonary Valve and a conduit was
05 Mythili was diagnosed with a complex recreated using Mythili’s pericardium.
Congenital Heart Defect – Corrected 08 Post-surgery she developed internal bleeding due
Transposition of Great Arteries (CTGA) with VSD to abnormal pathways in the lungs. But these were
and Pulmonary Stenosis. closed in the Cath Lab.
06 In January 2020, Dr Christopher W. Baird, a 09 She made a slow and steady recovery and was
Pediatric Cardiac Surgeon from Boston discharged three weeks after the surgery.
Children’s Hospital, who was visiting GKNM
Hospital for a conference performed a 10-hour 10 P. Mythili leads a healthy life now, studying and
long surgery with Dr Vijay Kumar. following her dreams.
48
TOP 10 HEADLINES
Genesis Foundation Awarded as CSR

Implementation Partner in Leader-
1 ship Category at CSR Health Impact
Awards
After losing their child to congenital -Press Trust of India, PTI
heart disease, this couple is saving 2
the lives of other children
-YourStory
Thaikkudam Bridge, Maati Baani and
3 more Set for Kasauli Rhythm and Blues
Festival
-Rolling Stone India
These 5 Amazing Artists Are Performing
4
At KRBF. Your Easter Weekend Just Got
Sorted!
-DforDelhi
Rhythm and Blues festival to raise
5
funds for children with congenital
heart defects
-Outlook India
Blues No More 6
-The Tribune
Health camp for congenital heart

7 diseases held in Nizamabad
-Telangana Today
Heart Surgery Gives Life to Teen 8

-Deccan Chronicle
Out of boardroom and into arc lights

9
-The New Indian Express
Genesis Foundation to the aid of kids

10
with Heart Ailments
-Telengana Today
49
FUNDRAISERS
D for Delhi
Little Black Book, LBB
Deccan Herald Platform Magazine
50
FUNDRAISERS
The New Indian Express Corporate News For You
Business Today Rolling Stone India
51
CORPORATE VOICE
Press Trust of India (PTI)
Your Story
Indo Asian News Service (IANS)
52
SCREENING CAMPS
Citizen’s Evening
Telangana Today
Praja Shakti
The New Indian Express
Andhra Prabha
Prajapaksham Telangana
Today
Siasat 53
Our Plan for 2020-21
Genesis Foundation is motivated and focused to create impact in healthcare for children who suffer from
Congenital Heart Defects (CHD) in India. Over the last two decades, major strides have been made in the
management of this disease, but there is still a long way to go. We are willing to fight for an India that is devoid
of CHD related deaths and our approach to this is through creating awareness, ensuring early detection,
intervention and funds for treatment for families who cannot afford it.
In the previous Financial Year (2018-19), we had committed to expanding our footprint by partnering with more
hospitals in untapped parts of our country, especially the North Eastern region of India, conducting more CHD
screening camps through such partnerships, sustaining existing CSR partnerships and building new ones,
spreading awareness especially through digital and electronic media, leveraging topical days such as World
Heart Day and CHD Awareness Week and enhancing our volunteering program by creating more opportunities,
all of which we succeeded in executing.
As we move forward into a new financial year and the onset of a global COVID-19
pandemic, the country has gone under lockdown as of 24th March 2020.
The future and longevity of such a crisis cannot be predicted but our mission to Save Little Hearts remains the
same and we are prepared for any hurdles that may come our way. A lockdown brings forth closed offices,
difficulties for travel and a burdened healthcare system but we are still driven by a simple thought, that life
precedes everything. If children are kept safe and given equal rights to medical care regardless of socio-eco-
nomic background, the future of our country can holistically be a promising one.
One surgery is all it takes for each child to live a close-to-normal life and pave a way for their dreams to grow
wings.
Keeping the COVID-19 pandemic in mind, our future plans include:
HOPE & CARE
Expanding our footprint

We will continue to partner with new hospitals
pan-India who meet our criteria to ensure the
best possible care for lesser privileged children
suffering from CHD in India. This will allow us to
support neonates and critical heart defect cases
that need urgent life-saving intervention. Despite
the pandemic, we will work together with the
hospitals to ensure that at least emergency cases
receive prompt care.
54
GIVE
CSR Partnerships & Grants
To nurture ongoing CSR partnerships, grants and seek new avenues with corporate organisations to build
a like-minded community, drive awareness and ensure a sustained flow of funds for treating more
children.
We will look at exploring innovative ways to execute activities around congenital heart defects with
partner organisations on web-platforms since events cannot be organised.
Building Awareness
To leverage topical days/weeks such as World Heart Day (29th September 2020) and CHD Awareness Week
(7th-14th February 2021) on our digital platforms to spread awareness on the work we do and the situation
at hand as India sees over 200,000 children born every year with a heart defect. During the lockdown such
platforms will be the focus for spreading the message and encouraging participation.
Congenital Heart Defect Screening Camps

Will be suspended due to the pandemic and will only be continued in the next financial year when the
situation is curbed.
Volunteer Program
Instead of on-ground volunteering opportunities such as hospital visits and event support, we will give
people the opportunity to share their story, write blogs to enhance the visibility of our work and create
awareness.
THE BEAT
GOES ON
55
RECEIPTS AND EXPENSE TRENDS
7,00,00,000
6,00,00,000
5,00,00,000
4,00,00,000
3,00,00,000
2,00,00,000
1,00,00,000
2016-17 2017-18 2018-19 2019-20
Medical Expenses Growth 27% 34% 54% 6%

Income Growth 19% 33% 31% 34%
Expense Growth 21% 31% 52% 7%
UTILISATION OF FUNDS 2018-19
Medical Surgeries Consultancy and Salaries General Management

& Other Expenses
SOURCES OF INCOME 2018-19
CSR Donations Founder Trustees & Fundraisers

Investment Funds
56
For Programme Support
Our HOPE team identifies children who need urgent
medical attention. They also work directly with
families/guardians and doctors to ensure timely and the
best available treatment for the little hearts under our
care to ensure their beats go on.
For CSR and Power of 100+

Our GIVE programme incorporates robust systems and
processes, due diligence and report mechanisms which
ensure that we continue to be a reliable implementation
partner to help corporate organisations meet their CSR
goals.
Power of 100+ is our payroll giving initiative for

employees to opt in for as we believe that there is no
such thing as a small donation.
Contact: Genesis Foundation | csr@genesis-foundation.net
For Events
Our GIVE programme also focuses on fund-raising
initiatives, where we are committed to raising awareness
and funds to Save Little Hearts. Do you want to support
one of our events? GENESIS FOUNDATION
c/o K & S Partners, 109, Sector 44,
If you would like to participate and start a fund-raiser Gurgaon 122 003, Haryana, India
with us.
Tel | +91 124 408 1528
Dolly Malvai | dolly.malvai@genesis-foundation.net
If you would like to sponsor an event. EMAIL US
Genesis Foundation | sponsorship@genesis-founda- contactus@genesis-foundation.net
tion.net
VISIT US
www.genesis-foundation.net
For Media
Contact: Monisa Nadeem | monisa.nadeem@gene- FOLLOW US
sis-foundation.net https://www.facebook.com/Genesisfndn/
https://www.instagram.com/genesisfndn/
For Donations
https://twitter.com/genesisfndn
Ensure that the beat goes on, donate through any one of
our online & offline platforms. Indian resident donors are https://www.linkedin.com/company/
entitled to tax benefit under Section 80G of the Income 7970581/admin/
Tax Act, 1961 (50% of the donation is tax deductible). https://www.youtube.com/user/
Donors will receive a soft copy receipt. Hard copy receipt Foundationgenesis
is provided upon request.
57
“When we give cheerfully and accept gratefully, everyone is blessed.”
- Maya Angelou
Give Online PayTm

Just one scan away.
Charities Aid Foundation America (CAFA)
In association with CAF America, we have established the
Genesis Foundation India Fund for GF Kids. Donations
by US donors to this fund with CAF America are tax
deductible under US 501 (c) (3)
CAF America, will send an instant email tax receipt for

your donation.
Offline
Cheque
To be issued in favour of “Genesis Foundation”
Mailed to: Genesis Foundation, C/O K&S Partners, 2nd Floor, Chimes 61, Sector 44,
Gurugram - India
Bank-to-bank Transfer
Bank Name: YES Bank Ltd
Account Name: GENESIS FOUNDATION
Account Type: Savings Account - Trust
Account No: 016194600000720
IFSC Code: YESB0000161
Bank Address: Ground Floor, Unit No. 4, Unitech Trade Centre, Sushant Lok - 1, Gurugram - 122001
58
Every child deserves
a chance at life

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Annual Report

THE BEAT GOES ON

MET TWO CHILDREN

Daughter of a poor farmer Son of a tea stall owner

In 2019-20, we supported 608 children from different

A success rate of almost 98% in surgeries is our key

Over three decades ago, when we lost our second

Over the last year, our sustainable family of donors

Genesis Foundation has various activities in order to

Genesis Foundation facilitates medical treatment for

The essential factor for improved results in neonatal

Even though neonatal cardiac surgery can be done

In India, considering a birth prevalence of 9/1000, the

608 11% of the number of children were

In 2019-20, 75% of the number of children

Our Corporate Social Responsibility (CSR)

DAMAN AND DIU ODISHA

Exclusive and dedicated Pediatric Cardiologist

Max Super Speciality Hospital, New Delhi

Fortis Escorts Heart Institute & Research Centre, New Delhi

NEW HOSPITAL PUNJAB Asian Institute of Medical Sciences, Faridabad

CHHATTISGARH NEW HOSPITAL

Sir H N Reliance Hospital, Mumbai

NEW HOSPITAL Columbia Asia, Bengaluru

Amrita Institute of Medical Sciences, Kochi Madras Medical Mission, Chennai

G Kuppuswamy Naidu Memorial

OUR AWARENESS INITIATIVES

Reach: 200k users across all platforms

THE CLASSROOM WHAT IS A CONGENITAL HEART DEFECT?

VIDEO CAMPAIGN RESULTS

Other Awareness Films in FY 2019-20

Vedansh Pandey Supported by WPP India CSR Foundation

Dhrishti Supported by Oracle India

Ankush Supported by K&S Partners

Riyansh Supported by Oracle India

Dara Kumari Supported by Oracle India

CEO Talent Events

I have been privileged to have been included as part of the Genesis

Supporters & Partners

Airtel Delhi Half Marathon - Diamond Care Champion, Sanjay Kapoor

Sanjay Kapoor (Entrepreneur, TMT Advisory & Board

In a span of less than a month, we were able to surpass our

Airtel Delhi Half Marathon Delhi, 20th October, 2019

25+ Donors 6 Little hearts saved

While my indulgence with GF commenced with “CEOs Sing for GF Kids”, I am

Kasauli Rhythm & Blues Festival (our flagship fundraiser)

Kasauli Rhythm &

Shubhangi Joshi Maatibaani Parikrama Soundarya

Hari & Sukhmani Bryden-Parth Thaikkudam Bridge

It’s always like home to play at the festival, we had a blast!

SUPPORTERS & ADVOCATES

Reva Prashant Yeole G Jaswanth

20 children 4 children 68 children

1 children 23 children 45 children

8 children 30 children 4 children

73 children 33 children 144 children

Mr G Arunkumar & Mr R Jambunathan met Mr G Arunkumar & Mr R Jambunathan met Rehana

“Goodness is the only investment that never fails”

CORPORATE DONORS & GRANTS

SSG ADVISORS LLP