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Analysis and Assignment: Sunny Snacks Ltd.

Income Statement Preparation

Income Statement for Sunny Snacks Ltd.

Amount
Category
($)

Revenue 200,000

Cost of Sales (120,000)

Gross Profit 80,000

Expenses:

- Rent Expenses (12,000)

- Salaries and
(15,000)
Wages

- Marketing
(8,000)
Expenses

- Utilities (5,000)

- Insurance (3,000)

- Interest on
(4,000)
Loans

Total Expenses (47,000)

Profit Before Tax 33,000

Tax (20%) (6,600)

Profit After Tax 26,400

Ratio Analysis

1. Gross Profit Margin

80,000/200,000 x 100 = 40%

2. Net Profit Margin

26,400/200,000 x 100 =13,2%

3. Return on Capital Employed (ROCE)


33,000/100,000 x 100 = 33%

Discussion Questions

1. Performance Insights from Ratios:


The gross profit margin of 40% indicates effective cost management
in producing or sourcing snacks. The net profit margin of 13.2%
suggests that expenses significantly impact profitability. The ROCE
of 33% demonstrates efficient use of capital, reflecting good returns
relative to investment.

2. Greatest Impact on Profitability:


Salaries and wages ($15,000) have the highest direct expense after
cost of sales. Marketing and rent expenses also play substantial
roles, collectively contributing significantly to the total expense
burden.

3. Recommendations to Improve ROCE:

o Reduce Operating Costs: Focus on optimizing rent, salaries,


and marketing expenses without compromising essential
operations.

o Increase Revenue: Diversify snack offerings or expand into


new markets to boost sales.

o Leverage Automation: Introduce technology to reduce manual


labor costs over time.

o Refinance Loans: Seek better loan terms to reduce interest


payments.

Improving cost efficiency and revenue streams will help enhance the
company’s profitability and return on capital employed.

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