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INTRODUCTION

Nike, Inc. is a leading global brand in athletic apparel and footwear, founded in 1964 and headquartered in Oregon. The company offers a wide range of products, including footwear, apparel, accessories, and technology, and is known for its strategic partnerships with top athletes. With a strong commitment to innovation and performance, Nike continues to shape the sports industry.

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Wasim Badekhan
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9 views

INTRODUCTION

Nike, Inc. is a leading global brand in athletic apparel and footwear, founded in 1964 and headquartered in Oregon. The company offers a wide range of products, including footwear, apparel, accessories, and technology, and is known for its strategic partnerships with top athletes. With a strong commitment to innovation and performance, Nike continues to shape the sports industry.

Uploaded by

Wasim Badekhan
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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INTRODUCTION

Nike, Inc., a global powerhouse in athletic apparel and footwear, has established itself as a premier
brand in the sports industry. Founded in 1964 and headquartered near Beaverton, Oregon, Nike has
become synonymous with innovation, quality, and performance.

Specializing in the design, development, and manufacturing of a wide range of sports-related products,
Nike boasts an extensive array of offerings, including apparel, footwear, accessories, equipment, and
services. Under its umbrella, the company markets products not only under its eponymous brand but
also under various subsidiaries and lines such as Nike Pro, Nike+, Nike Golf, Air Jordan, and more.

At the core of Nike's success lies its strategic partnerships with top-tier athletes and sports teams
globally. These collaborations serve as a testament to the brand's commitment to excellence and its
drive to push boundaries in the world of sports. Nike's iconic trademarks, "Just Do It" and the renowned
Swoosh logo inspired by the wing of the Greek goddess Nike, have become enduring symbols of
motivation and performance.

With an unparalleled dedication to innovation and a relentless pursuit of athletic excellence, Nike
continues to influence and shape the world of sports, cementing its position as one of the foremost
leaders in the industry.

NUMBER EMPLOYEE
44,000

TYPE OF PRODUCT
Nike offers a diverse range of products catering to sports, fitness, and casual wear. Their lineup
includes:

Footwear: Running shoes, basketball sneakers, training shoes, lifestyle shoes, sandals, and
more.
Apparel: Workout clothes, jerseys, hoodies, leggings, shorts, jackets, and athletic wear for
various sports.
Accessories: Bags, socks, hats, gloves, headbands, and sports gear like balls, shin guards, and
equipment for different sports.
Technology: Nike also develops innovative sports technology such as the Nike Run Club app,
smart shoes like Nike Adapt, and various fitness trackers.
Each category encompasses a wide array of designs, styles, and technologies to suit different
activities and preferences.

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