E Commerce

PRESENTATION ON E-COMMERCE
B Y: N AV E E N K R . S H A R M A ,
S A C H I N A G G A R WA L , KANIKA GAMBHIR
CONTENTS
1. FRAMEWORK OF E-COMMERCE
2. NETWORKED INFRASTRUCTURE OF E-COMMERCE
3. APPLICATION OF E-COMMERCE
E-COMMERCE E-Commerce refers to the process of buying and selling or exchanging of products, services and information via computer networks including the internet.
FRAMEWORK OF E-COMMERCE
E-Commerce framework is divided into four parts:o
Business Service Information Messaging and Information Distribution Infrastructure. Multimedia Content and Network Publishing Infrastructure. The Information Superhighway Infrastructure.
ARCHITECTURAL FRAMEWORK FOR ELECTRONIC COMMERCE
Application services Brokerage and Data services, Data or transaction management
Interface and Support Layers Secure Messaging, Security, and Electronic Document Interchange
Middleware and Structured document interchange
Network infrastructure and basic communications services
(1) APPLICATION SERVICES:

Distinct
Categories of e-Commerce
Business
to Consumer (B2C) Business to business (B2B) Consumer to Consumer (C2C) Consumer to Business (C2B) Intra-organizational e-commerce
2) INFORMATION BROKERAGE AND MANAGEMENT
It provides service integration through the notion of information brokerage, the development of which is necessitated by the increasing information resource fragmentation. Information brokerage is intermediary who provides service integration between customers and information providers, given some constraint such as a low price, fast service, or profit maximization for a client. It also addresses the issue of adding value to the information that is retrieved. Eg:- FX company provides not only the latest currency exchange rate, but also hedging and risk management etc.
3) INTERFACE AND SUPPORT SERVICES
Interfaces for e-commerce applications such as interactive catalogs, the customized interface to consumer applications such as home shopping. Support directory services, functions necessary for information search and access, which operate behind the scenes and attempt to organize the enormous amount of information and transactions generated to facilitate e-commerce. The difference - interactive catalogs deal with people, directory support services interact directly with software application.
4) SECURE MESSAGING, SECURITY, AND ELECTRONIC DOCUMENT INTERCHANGE
Messaging can be defined as: the software that sits between the network infrastructure and the clients or e-commerce applications. a framework for the total implementation of portable applications They offer solutions for communicating non formatted (unstructured) data, letters, memos, reports, as well as formatted (structured) data such as invoices, PO. With messaging tools, people can communicate and work together more effectively, no matter where they are located.
5) MIDDLEWARE SERVICES
Needed to solve all the interface, translation, transformation, and interpretation problems.
10
The ultimate mediator between diverse software programs that enables them talk to one another.
As computing is shifting from application centric to data centric, middleware services should focus on: transparency transaction security and management - authentication and authorization distributed object management and services. Objects are defined as the combination of data and instructions acting on the data.
6) NETWORK INFRASTRUCTURE
E-commerce framework is being built on the WWW architecture.

11
Wireline - coaxial, fiber optic Wireless
NETWORK INFRASTRUCTURE - (I WAY)

To transport the content- data, audio, visual, text, animation and so on, the
Network infrastructure is provided by what is known as the I-way or

information super highway. The information super highway may be defined as a high capacity, electronic pipeline to a consumer or business premises that is capable of simultaneously supporting a large number of E commerce applications and providing interactive connectivity between users and services and between users and other users
CHARACTERISTICS OF I-WAY
No Controlling Entity. Scalability of the Technology. Does not determine the profile of the user.
COMPONENTS OF I-WAY
Consumer Access Equipments. Local on Ramps. Global Information Distribution Network.
NETWORK INFRASTRUCTURE FOR LAN
It defines the way in which, computers are connected to each other. It determines the path that will be used to communicate the data between two stations in the network. The network structure of LAN can be explained with the help Network Topology.
BUS TOPLOGY
RING TOPLOGY
STAR TOPLOGY
TREE TOPLOGY
MESH TOPLOGY
NETWORK INFRASTRUCTURE FOR WAN
Network Infrastructure known as internet, consists of heterogeneous transport system.
These different transport networks interconnect using common network protocol standards using TCP/IP.
It provides reliable data transmission mechanism for application. In TCP/IP networks, it is the internet protocol layer that holds the architecture together by
delivering the IP packets from end to end in a connectionless format. TCP provides
a connection oriented reliable delivery mechanism.
APPLICATIONS OF E-COMMERCE
Inter-Organization Applications Intra-Organizational Applications Customer to Business Applications E-Commerce in Retailing E-Commerce in Service sector Electronic Auctions
Inter-Organization Applications Its Business to Business applications Supplier management Inventory management
Intra-Organizational Applications Its Business with in Business applications Communication and coordination Customer to Business Applications Social portals Transaction portals
E-Commerce in Retailing Buying and selling by electronic medium
E-Commerce in Service sector Travel and tourism Broker based services Online career services Finance Real state
Electronic auction Internet based bidding process

E Commerce

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PRESENTATION ON E-COMMERCE

ARCHITECTURAL FRAMEWORK FOR ELECTRONIC COMMERCE

Application services Brokerage and Data services, Data or transaction management

Middleware and Structured document interchange

Network infrastructure and basic communications services

(1) APPLICATION SERVICES:

2) INFORMATION BROKERAGE AND MANAGEMENT

3) INTERFACE AND SUPPORT SERVICES

4) SECURE MESSAGING, SECURITY, AND ELECTRONIC DOCUMENT INTERCHANGE

E-commerce framework is being built on the WWW architecture.

Wireline - coaxial, fiber optic Wireless

NETWORK INFRASTRUCTURE - (I WAY)

Network infrastructure is provided by what is known as the I-way or

Consumer Access Equipments. Local on Ramps. Global Information Distribution Network.

NETWORK INFRASTRUCTURE FOR LAN

NETWORK INFRASTRUCTURE FOR WAN

Network Infrastructure known as internet, consists of heterogeneous transport system.

E-Commerce in Retailing Buying and selling by electronic medium

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