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    Assignment 3

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    akash
    Facebook was launched in 2004 by Mark Zuckerberg and four roommates at Harvard University. It provided a platform for users to share comments, photos, and likes with friends and family. Facebook offered targeted advertising opportunities to advertisers based on user demographic and interest data. By 2012, Facebook was available in over 70 languages and had offices in more than 20 countries, with over 900 million users.

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    Assignment 3

    Uploaded by

    akash
    44 views4 pages
    Facebook was launched in 2004 by Mark Zuckerberg and four roommates at Harvard University. It provided a platform for users to share comments, photos, and likes with friends and family. Facebook offered targeted advertising opportunities to advertisers based on user demographic and interest data. By 2012, Facebook was available in over 70 languages and had offices in more than 20 countries, with over 900 million users.

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    report on FB

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    Facebook was launched in 2004 by Mark Zuckerberg and four roommates at Harvard University. It provided a platform for users to share comments, photos, and likes with friends and family. Facebook offered targeted advertising opportunities to advertisers based on user demographic and interest data. By 2012, Facebook was available in over 70 languages and had offices in more than 20 countries, with over 900 million users.

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    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    44 views4 pages

    Assignment 3

    Uploaded by

    akash
    Facebook was launched in 2004 by Mark Zuckerberg and four roommates at Harvard University. It provided a platform for users to share comments, photos, and likes with friends and family. Facebook offered targeted advertising opportunities to advertisers based on user demographic and interest data. By 2012, Facebook was available in over 70 languages and had offices in more than 20 countries, with over 900 million users.

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    FACEBOOK, INC

    01 Facebook was launched in February 2004 by Mark


    Zuckerberg and four roommates at Harvard
    University

    Facebook provided an Internet platform that


    02 allowed its users to share comments, upload
    photos and recommend experiences (likes) to
    friends and family
    Facebook offered advertisers the opportunity to
    03 segment and target its users based on their
    demographic information, expressed interests and
    social connections.

    04 Facebook’s site was available in more than 70


    different languages, and the company had
    offices or data centres in more than 20 countries
    Competitive Landscape
    Regional
    Competitors (Orkut,
    Tencent) MySpace
    Facebook also faced stiff From 2005 until early 2008,
    regional competition from 5 1 MySpace had been the most
    Tencent, Renren and Sina visited social networking site in
    Weibo in China. mixi in Japan; the world
    Cyworld in Korea; Orkut
    (owned by Google) in Brazil
    and India; and vKontakte in
    Russia
    Google+
    Google had an advertising-
    4 2 based business model and
    Linkedin generated almost all of its $38
    billion in 2011 revenues from
    LinkedIn had 175 million
    selling pay-per-click and site-
    registered users by 2012, with
    specific advertising.
    revenues of $522 million and net
    income of $12 million.1
    3 Twitter
    Twitter’s microblogging service
    allowed users to send8messages
    of up to 140 characters and had
    attracted over 500 million active
    users by year-end 2012
    Timeline

    900 MM users
    Launched Facebook Launched Facebook Circulated Initial
    Mobile Payments Red Herring
    Opened registration Recorded $777 Plans to sell class A
    broadly; introduced million in revenue common stock
    News Feed
    2004 2007 2011

    Facebook was 2006 Microsoft bought 2009 $1bn in net income


    launched at Harvard 1.6% stake for on $3.7 bn total
    University $240MM, valuing FB revenue
    2012
    at $15bn

    9/3/2019 3
    Microsof t
    Excel Worksheet

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