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    Envionment Affecting Organisations: Presented By: Deepika Kumawat

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    Shawna Tucker
    The document discusses various ways that technology can impact organizations. Technological changes can affect demand for products and services by changing consumer lifestyles and buying patterns. New technologies can also require new production techniques or processes and impact whether certain products remain on the market. When evaluating new technologies, it can be difficult for firms to assess the market potential of complex new technologies that are still being refined. Firms must monitor technological developments in other industries as well, as technologies developed in one area may impact companies in other fields.

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    Envionment Affecting Organisations: Presented By: Deepika Kumawat

    Uploaded by

    Shawna Tucker
    20 views9 pages
    The document discusses various ways that technology can impact organizations. Technological changes can affect demand for products and services by changing consumer lifestyles and buying patterns. New technologies can also require new production techniques or processes and impact whether certain products remain on the market. When evaluating new technologies, it can be difficult for firms to assess the market potential of complex new technologies that are still being refined. Firms must monitor technological developments in other industries as well, as technologies developed in one area may impact companies in other fields.

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    Envionment Affecting ion

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    The document discusses various ways that technology can impact organizations. Technological changes can affect demand for products and services by changing consumer lifestyles and buying patterns. New technologies can also require new production techniques or processes and impact whether certain products remain on the market. When evaluating new technologies, it can be difficult for firms to assess the market potential of complex new technologies that are still being refined. Firms must monitor technological developments in other industries as well, as technologies developed in one area may impact companies in other fields.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    20 views9 pages

    Envionment Affecting Organisations: Presented By: Deepika Kumawat

    Uploaded by

    Shawna Tucker
    The document discusses various ways that technology can impact organizations. Technological changes can affect demand for products and services by changing consumer lifestyles and buying patterns. New technologies can also require new production techniques or processes and impact whether certain products remain on the market. When evaluating new technologies, it can be difficult for firms to assess the market potential of complex new technologies that are still being refined. Firms must monitor technological developments in other industries as well, as technologies developed in one area may impact companies in other fields.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 9

    ENVIONMENT AFFECTING

    ORGANISATIONs

    Presented by:
    Deepika Kumawat
    External Environmental factors
    Economic conditions
    Demographics
    Technological
    Sociocultural
    Global factors
    Political conditions
    Legal factors
    Technological Environment
    It is “systematic knowledge for a manufacturer of a
    product, for the application of a process or for the
    rendering of a service and does not extend transaction
    involving mere sale or lease of goods”.

     It may affect the demand for a firm's products and


    services, production processes and raw material.

    Technological changes may create new opportunities for the


    firm, or threaten the survival of a product, firm, or industry.

    Demand
    Technology can change the lifestyle and buying patterns of consumers.

     Recent developments in the field of microcomputers have dramatically


    expanded the potential customer base and created innumerable opportunities
    for businesses to engage in business via Internet. Similarly, new developments
    in technology led to a reduction in prices for computers and expanded the
    potential market. Lower prices allow computers to be marketed to the general
    public rather than to business, scientific, and professional users—the initial
    market.

     Technology may also cause certain products to be removed from the market.
    Asbestos-related illnesses have severely limited asbestos as a resource used in
    heat-sensitive products such as hair dryers.

     Further, a number of chemicals that have been commonly used by farmers to


    control insects or plants are prohibited from use or require licensure as a
    consequence of those chemicals appearing in the food chain.
    PRODUCTION PROCESSES
     The introduction of products based on new technology often requires new production
    techniques. New production technology may alter production processes.

     Robotics represents one of the most visible challenges to existing production methods.
    Robots may be used in positions considered hazardous for people or that require
    repetitive, detailed activities.

    In some industries, use of robots during the early 2000s increased production and
    efficiency but resulted in significant numbers of job losses. However, technological
    innovation can also result in increased job growth.

    For example, Ford Motor Company's $375-million technology update to its Norfolk
    assembly plant to build its 2004 F-150 resulted in the ability to build more models on
    its assembly line and consequently created about 270 new jobs, an 11 percent increase.
    EVALUATING TECHNOLOGICAL
    CHANGES
     Products with relatively complex or new technology are
    often introduced while the technology is being refined,
    making it hard for firms to assess their market potential.

     When ballpoint pens were first introduced, they leaked,


    skipped, and left large blotches of ink on the writing
    surface. Fountain pen manufacturers believed that the
    new technology was not a threat to existing products
    and did not attempt to produce ball-point pens until
    substantial market share had been lost.
    Manufacturers of fountain pens did not attempt to
    innovate until the ballpoint pen was well established.

    Another technology, the electric razor, has yet to


    totally replace the blade for shaving purposes.
    Perhaps the difference is that the manufacturers of
    blades have innovated by adding new features to
    retain customers.
    •It is quite difficult to predict the impact of a new technology
    on an existing product. Still, the need to monitor the
    environment for new technological developments is obvious.

    •Attention must also be given to developments in industries


    that are not direct competitors, since new technology
    developed in one industry may impact companies and
    organizations in others.
    T H A N K
    Y O U

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