New Media: by Shringar Thakkar Roll Number-A172 Subject-CCPR

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New Media

By Shringar Thakkar
Roll Number- A172
Subject-CCPR
What is New Media?

New media are forms of media that are


computational and rely on computers for
redistribution. Some examples of new
media are computer animations, computer
games, human–computer interfaces,
interactive computer installations, websites,
and virtual worlds.
New media are often contrasted to "old
media", such as television, radio, and print
media, although scholars in communication
and media studies have criticized inflexible
distinctions based on oldness and novelty.
New media does not include analog
broadcast television programs, feature films,
magazines, or books – unless they contain
technologies that enable digital generative
or interactive processes.
Types Of New Media

• Blogs:- Although blogs are an early form of new media, they are still relevant and share
several characteristics of the most recent new media types.Information in blogs is easily
accessed and searched for, and everything is typically organized naturally.
• Virtual Reality:- Virtual reality technologies simulate an environment along with the
user’s physical presence and sensory experience. Commonly, the user experiences
virtual reality through a special headset or on a computer screen.
• Social Media:- Social media centers on creating, sharing and exchanging information,
ideas and content in online networks and communities. Highly interactive, social media
is a form of new media that relies heavily on the participation of users to provide value.
• Online Newspapers:-Online newspapers are considered new media for many of the
same reasons as blogs. Online newspapers blend multiple types of media and are easily
accessed and searched. Users can also interact with some online newspapers via a
comment feature.
• Digital Games:-Digital games are a part of everyday media culture and a unique type of
new media.
Globalization
• The rise of new media has increased communication between people all over the world
and the Internet. It has allowed people to express themselves through blogs, websites,
videos, pictures, and other user-generated media.

• Terry Flew (2002) stated that as new technologies develop the world becomes more
globalized. Globalization is more than the development of activities throughout the world,
globalization allows the world to be connected no matter the distance from user to user
(Carely 1992 in Flew 2002) and Cairncross (1998) expresses this great development as
the "death of distance". According to (Croteau and Hoynes 2003: 311) new media has
established the importance of making friendships through digital social places more
prominent than in physical places. Globalization is generally stated as "more than
expansion of activities beyond the boundaries of particular nation states".[6]
Globalization shortens the distance between people all over the world by the electronic
communication (Carely 1992 in Flew 2002) and Cairncross (1998) expresses this great
development as the "death of distance". New media "radically break the connection
between physical place and social place, making physical location much less significant
for our social relationships" (Croteau and Hoynes 2003: 311).

• However, the changes in the new media environment create a series of tensions in the
concept of "public sphere".
Advantages of New Media

• Information production is no longer just for the elites.


• People can find their ‘tribe’.
• National borders are less of a barrier.
• Minority views and opinions can gain traction.
• We can stay in touch.
• News is instantaneous.
• News producers get instant feedback.
Disadvantages of New Media

• Misinformation spreads like wildfire.


• We can live in an ideological bubble.
• There is fierce media competition.
• There is fierce media competition.
• Children can access inappropriate information more
easily.
Traditional Media V/s New Media
Traditional Media
• Traditional media involves • New
NewMedia
media allows companies
businesses targeting a large to target a smaller yet more
audience via billboards, print specific target audience
ads, and TV commercials. through social media, pay-per-
click ads, and SEO.
• High Cost
• Costs less than traditional
media
Ethical issues in new media research
• Due to the popularity of new media, social media websites (SMWs) like
Facebook and Twitter are becoming increasingly popular among
researchers (Moreno, Goniu, Moreno, Diekema, 2013).Although SMWs
present new opportunities, they also represent challenges for
researchers interested in studying social phenomena online, since it can
be difficult to determine what are acceptable risks to privacy unique to
social media. Some scholars (e.g. Moreno, Frost & Christakis, 2008)
argue that standard Institutional Review Board (IRB) procedures provide
little guidance on research protocols relating to social media in particular.
• Observational research
• Interactive research
• Survey and interview research
Conculsion
Given the rapidly changing media structure, the widespread of new
media, especially theInternet is rapidly becoming a new force in
broadcast organizations around the world. It has changingthe way
for them to reach and understand their audiences as never before.
However, there are severalconcerns about the new media such as
online safety, privacy, credibility of source and so on. Therefore,in
order to better understand the effects of the new media on the
traditional broadcast media (Radioand TV), our overall objective was
to study the interrelatedness between traditional and new mediafrom
different aspects including politics, social development and
economic

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