Scribd Logo
Upload

Welcome to Scribd!

  • 18 views

    Revenue Management at Prego Italian Resturant

    Uploaded by

    Gogi Hoti
    Prego Italian Restaurant in Singapore is facing issues of underutilized seating capacity during off-peak hours and overutilized seating capacity during peak hours. This results in lost revenue. The restaurant manager Francesco Caponer wants to address this problem. Some recommendations provided include differential pricing and promotions during non-peak periods. For peak periods, recommendations are advance bookings with credit card guarantees, implementing digital tracking of tables, and payment processing software. This aims to minimize wait times and optimize seating utilization to increase revenue.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Revenue Management at Prego Italian Resturant

    Uploaded by

    Gogi Hoti
    18 views13 pages
    Prego Italian Restaurant in Singapore is facing issues of underutilized seating capacity during off-peak hours and overutilized seating capacity during peak hours. This results in lost revenue. The restaurant manager Francesco Caponer wants to address this problem. Some recommendations provided include differential pricing and promotions during non-peak periods. For peak periods, recommendations are advance bookings with credit card guarantees, implementing digital tracking of tables, and payment processing software. This aims to minimize wait times and optimize seating utilization to increase revenue.

    Original Description:

    MOS

    Original Title

    MOS

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Prego Italian Restaurant in Singapore is facing issues of underutilized seating capacity during off-peak hours and overutilized seating capacity during peak hours. This results in lost revenue. The restaurant manager Francesco Caponer wants to address this problem. Some recommendations provided include differential pricing and promotions during non-peak periods. For peak periods, recommendations are advance bookings with credit card guarantees, implementing digital tracking of tables, and payment processing software. This aims to minimize wait times and optimize seating utilization to increase revenue.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    18 views13 pages

    Revenue Management at Prego Italian Resturant

    Uploaded by

    Gogi Hoti
    Prego Italian Restaurant in Singapore is facing issues of underutilized seating capacity during off-peak hours and overutilized seating capacity during peak hours. This results in lost revenue. The restaurant manager Francesco Caponer wants to address this problem. Some recommendations provided include differential pricing and promotions during non-peak periods. For peak periods, recommendations are advance bookings with credit card guarantees, implementing digital tracking of tables, and payment processing software. This aims to minimize wait times and optimize seating utilization to increase revenue.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 13

    REVENUE

    MANAGEMENT AT
    PREGO ITALIAN
    RESTURANT
    Presented By :
    Mukul Bhure- 2023BLP034
    Pranav - 2023BLP
    Sahil Ahuja - 2023BLP055
    Sashikant Chavan - 2023BLP062
    Shreshtha Rath - 2023BLP065
    Vivek Rana -2023BLP081
    Executive Summary

    • Prego is an upscale, trendy, and popular


    Italian restaurant in Singapore.
    • It has repeatedly been rated as one of
    Singapore’s best restaurants.
    • The dilemma of  restaurant manager
    Francesco Caponer is the
    underutilisation of seating capacity
    during off peak hours and overutilization
    of seating capacity during peak hours.
    Which resulted in loss of revenue and for
    future business.
    Problem Statement?

    1. Less Revenue generated due to


    underutilization of seating capacity
    during off-peak hours

    2. Unavailability of tables and diners


    during peak hours which pushes
    customers to turn away from
    Restaurants. Due to these problems,
    Prego was losing revenue and perhaps
    even future business
    SWOT
    Strengths
    1. Prego is an upscale, trendy, and popular Italian restaurant
    in Singapore
    2. Prego is located right at the heart of Singapore within the
    Raffles City complex
    3. The Raffles City complex is also conveniently accessible by
    public transport and is located next to one of Singapore’s
    three main subway train interchanges, the City Hall MRT
    Interchange
    4. Ample Parking Space
    5. High visibility to the large volume of passer-by traffic
    6. Operating as a successful restaurant for more than 10 years
    7. The highest RevPASH being achieved between 12.30 and
    1.30 p.m., and between 7.00 p.m. and 9.00 p.m
    SWOT
    Weaknesses
    1.Approximately 15 to 30 customers could not be
    accommodated immediately for dinners from Tuesdays to
    Saturdays
    2.Of those asked to wait, approximately 33% did not wait
    and left for other restaurants
    3.Standard deviation of 37 minutes in meal duration
    4.The average time needed to buss each table in order to
    be ready for newly arriving guests is about 5 minutes but
    during busy periods, the restaurant will take an average of
    nine minutes (with a standard deviation of 6 minutes)
    5.The afternoon period between 2.30 p.m. and 5.30 p.m.
    showed very little activity
    6.If a customer with reservations was late or did not show
    up, the reserved table might have been sitting empty for
    some time even though other guests were waiting
    7.No real-time basis tracking system available with hosts for
    table management system
    SWOT
    Opportunities
    1. Huge market of Singaporeans who eat out frequently
    2. Deli counter and a waiting area that can
    accommodate up to 12 diners
    3. Advent of Revenue management system in the
    restaurant industry

    Threats
    1. The restaurant industry in Singapore is fiercely
    competitive
    Recommendations

    Non-Peak Periods

    Differential Pricing :-
    • Charging less during Non-Peak
    periods
    • Bundle the items
    • Hold special promotion events
    during Non-Peak periods
    Recommendations
    Peak Periods

    • Credit card guarantees for advance


    booking
    • Implementation of digitization so that a
    real time tracking basis to be available
    with the host
    • Implementation of agile restaurant
    billing software to minimize payment
    process leading to delay in departure
    Assumption
    • We are minimizing the standard deviation by 20 mins by implementing
    payment gateway(5mins), real tracking(5mins) and training the
    employees(10mins).
    • In the Non-peak hours, we are giving discount of 30% in happy hours
    we are considering that our footfall will increase by 10 customers.
    Profit & Loss Statement

    After implementing our recommendation our revenue will go up by 25%


    Strategies for Shifting Demand to Match Capacity
     

    Strategies for Adjusting Capacity to Match Demand


    Thank You

    You might also like

    pFad - Phonifier reborn

    Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

    Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


    Alternative Proxies:

    Alternative Proxy

    pFad Proxy

    pFad v3 Proxy

    pFad v4 Proxy