Values

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VALUES & ATTITUDES

 VALUES

 Qualities, characteristics, or ideas about which we feel strongly.

 Our values affect our decisions, goals and behavior.

 A belief or feeling that someone or something is worthwhile.

 Values define what is of worth, what is beneficial, and what is harmful

 Values are standards to guide your action, judgments, and attitudes.

 Value System

 A hierarchy of values for a particular individual based on his intensity


towards his/her values.

 Importance of Values

 Provide understanding of the attitudes, motivation, and behaviors of


individuals and cultures.

 Influence our perception of the world around us.

 Represent interpretations of “right” and “wrong.”

 Imply that some behaviors or outcomes are preferred over others.

 Values give direction and consistency to behavior.


 Values help you know what to and not to make time for.
 Values establish a relationship between you and the world.
 Values set the direction for one’s life.

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