En Banc
En Banc
En Banc
Foreseeing the extensive use of the mails not only as amongst the media for
publicizing the contest but also for the transmission of communications
relative thereto, representations were made by Caltex with the postal
authorities for the contest to be cleared in advance for mailing, having in
view sections 1954(a), 1982 and 1983 of the Revised Administrative Code,
the pertinent provisions of which read as follows:
SECTION 1954. Absolutely non-mailable matter. - No matter belonging to
any of the following classes, whether sealed as first-class matter or not, shall
be imported into the Philippines through the mails, or to be deposited in or
carried by the mails of the Philippines, or be delivered to its addressee by
any officer or employee of the Bureau of Posts:
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The parties are now before us, arrayed against each other upon two basic
issues: first, whether the petition states a sufficient cause of action for
declaratory relief; and second, whether the proposed "Caltex Hooded Pump
Contest" violates the Postal Law. We shall take these up in seriatim.
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Against this backdrop, the stage was indeed set for the remedy prayed for.
The appellee's insistent assertion of its claim to the use of the mails for its
proposed contest, and the challenge thereto and consequent denial by the
appellant of the privilege demanded, undoubtedly spawned a live
controversy. The justiciability of the dispute cannot be gainsaid. There is an
active antagonistic assertion of a legal right on one side and a denial thereof
on the other, concerning a real - not a mere theoretical - question or issue.
The contenders are as real as their interests are substantial. To the appellee,
the uncertainty occasioned by the divergence of views on the issue of
construction hampers or disturbs its freedom to enhance its business. To the
appellant, the suppression of the appellee's proposed contest believed to
transgress a law he has sworn to uphold and enforce is an unavoidable duty.
With the appellee's bent to hold the contest and the appellant's threat to
issue a fraud order therefor if carried out, the contenders are confronted by
the ominous shadow of an imminent and inevitable litigation unless their
differences are settled and stabilized by a tranquilizing declaration (Pablo y
Sen, et al. vs. Republic of the Philippines, G.R. No. L-6868, April 30, 1955).
And, contrary to the insinuation of the appellant, the time is long past when
it can rightly be said that merely the appellee's "desires are thwarted by its
own doubts, or by the fears of others" - which admittedly does not confer a
cause of action. Doubt, if any there was, has ripened into a justiciable
controversy when, as in the case at bar, it was translated into a positive
claim of right which is actually contested (III Moran, Comments on the Rules
of Court, 1963 ed., pp. 132-133, citing: Woodward vs. Fox West Coast
Theaters, 36 Ariz., 251, 284 Pac. 350).
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The appellant, we apprehend, underrates the force and binding effect of the
ruling we hand down in this case if he believes that it will not have the final
and pacifying function that a declaratory judgment is calculated to subserve.
At the very least, the appellant will be bound. But more than this, he
obviously overlooks that in this jurisdiction, "Judicial decisions applying or
interpreting the law shall form a part of the legal system" (Article 8, Civil
Code of the Philippines). In effect, judicial decisions assume the same
authority as the statute itself and, until authoritatively abandoned,
necessarily become, to the extent that they are applicable, the criteria which
must control the actuations not only of those called upon to abide thereby
but also of those in duty bound to enforce obedience thereto. Accordingly,
we entertain no misgivings that our resolution of this case will terminate the
controversy at hand.
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It is not amiss to point out at this juncture that the conclusion we have
herein just reached is not without precedent. In Liberty Calendar Co. vs.
Cohen, 19 N.J., 399, 117 A. 2d., 487, where a corporation engaged in
promotional advertising was advised by the county prosecutor that its
proposed sales promotion plan had the characteristics of a lottery, and that if
such sales promotion were conducted, the corporation would be subject to
criminal prosecution, it was held that the corporation was entitled to
maintain a declaratory relief action against the county prosecutor to
determine the legality of its sales promotion plan. In pari materia, see also:
Bunis vs. Conway, 17 App. Div. 2d., 207, 234 N.Y.S. 2d., 435; Zeitlin vs.
Arnebergh, supra; Thrillo, Inc. vs. Scott, 15 N.J. Super. 124, 82 A. 2d.,
903.
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In fine, we hold that the appellee has made out a case for declaratory
relief.
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Unanimity there is in all quarters, and we agree, that the elements of prize
and chance are too obvious in the disputed scheme to be the subject of
contention. Consequently as the appellant himself concedes, the field of
inquiry is narrowed down to the existence of the element of consideration
therein. Respecting this matter, our task is considerably lightened inasmuch
as in the same case just cited, this Court has laid down a definitive yardstick in the following terms In respect to the last element of consideration, the law does not condemn
the gratuitous distribution of property by chance, if no consideration is
derived directly or indirectly from the party receiving the chance, but does
condemn as criminal schemes in which a valuable consideration of some kind
is paid directly or indirectly for the chance to draw a prize.
Reverting to the rules of the proposed contest, we are struck by the clarity
of the language in which the invitation to participate therein is couched.
Thus No puzzles, no rhymes? You don't need wrappers, labels or boxtops? You
don't have to buy anything? Simply estimate the actual number of liter the
Caltex gas pump with the hood at your favorite Caltex dealer will dispense
from - to -, and win valuable prizes . . . ." .
Nowhere in the said rules is any requirement that any fee be paid, any
merchandise be bought, any service be rendered, or any value whatsoever
be given for the privilege to participate. A prospective contestant has but to
go to a Caltex station, request for the entry form which is available on
demand, and accomplish and submit the same for the drawing of the winner.
Viewed from all angles or turned inside out, the contest fails to exhibit any
discernible consideration which would brand it as a lottery. Indeed, even as
we head the stern injunction, "look beyond the fair exterior, to the
substance, in order to unmask the real element and pernicious tendencies
which the law is seeking to prevent" ("El Debate", Inc. vs. Topacio, supra, p.
291), we find none. In our appraisal, the scheme does not only appear to be,
but actually is, a gratuitous distribution of property by chance.
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Off-tangent, too, is the suggestion that the scheme, being admittedly for
sales promotion, would naturally benefit the sponsor in the way of increased
patronage by those who will be encouraged to prefer Caltex products "if only
to get the chance to draw a prize by securing entry blanks". The required
element of consideration does not consist of the benefit derived by the
proponent of the contest. The true test, as laid down in People vs. Cardas,
28 P. 2d., 99, 137 Cal. App. (Supp.) 788, is whether the participant pays a
valuable consideration for the chance, and not whether those conducting the
enterprise receive something of value in return for the distribution of the
prize. Perspective properly oriented, the standpoint of the contestant is all
that matters, not that of the sponsor. The following, culled from Corpus Juris
Secundum, should set the matter at rest:
The fact that the holder of the drawing expects thereby to receive, or in fact
does receive, some benefit in the way of patronage or otherwise, as a result
of the drawing; does not supply the element of consideration. Griffith
Amusement Co. vs. Morgan, Tex. Civ. App., 98 S.W., 2d., 844" (54 C.J.S., p.
849).
Thus enlightened, we join the trial court in declaring that the "Caltex Hooded
Pump Contest" proposed by the appellee is not a lottery that may be
administratively and adversely dealt with under the Postal Law.
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But it may be asked: Is it not at least a "gift enterprise, or scheme for the
distribution of money, or of any real or personal property by lot, chance, or
drawing of any kind", which is equally prescribed? Incidentally, while the
appellant's brief appears to have concentrated on the issue of consideration,
this aspect of the case cannot be avoided if the remedy here invoked is to
achieve its tranquilizing effect as an instrument of both curative and
preventive justice. Recalling that the appellant's action was predicated,
amongst other bases, upon Opinion 217, Series 1953, of the Secretary of
Justice, which opined in effect that a scheme, though not a lottery for want
of consideration, may nevertheless be a gift enterprise in which that element
is not essential, the determination of whether or not the proposed contest wanting in consideration as we have found it to be - is a prohibited gift
enterprise, cannot be passed over sub silencio.
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of Chamber of Commerce of Plattsmouth vs. Kieck, 257 N.W., 493, 128 Neb.
13; Barker vs. State, 193 S.E., 605, 56 Ga. App., 705; Bell vs. State, 37
Tenn. 507, 509, 5 Sneed, 507, 509). As thus conceived, the term clearly
cannot embrace the scheme at bar. As already noted, there is no sale of
anything to which the chance offered is attached as an inducement to the
purchaser. The contest is open to all qualified contestants irrespective of
whether or not they buy the appellee's products.
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Going a step farther, however, and assuming that the appellee's contest can
be encompassed within the broadest sweep that the term "gift enterprise" is
capable of being extended, we think that the appellant's pose will gain no
added comfort. As stated in the opinion relied upon, rulings there are indeed
holding that a gift enterprise involving an award by chance, even in default
of the element of consideration necessary to constitute a lottery, is
prohibited (E.g.: Crimes vs. States, 235 Ala 192, 178 So. 73; Russell vs.
Equitable Loan & Sec. Co., 129 Ga. 154, 58 S.E., 88; State ex rel. Stafford
vs. Fox-Great Falls Theater Corporation, 132 P. 2d., 689, 694, 698, 114
Mont. 52). But this is only one side of the coin. Equally impressive
authorities declare that, like a lottery, a gift enterprise comes within the
prohibitive statutes only if it exhibits the tripartite elements of prize, chance
and consideration (E.g.: Bills vs. People, 157 P. 2d., 139, 142, 113 Colo.,
326; D'Orio vs. Jacobs, 275 P. 563, 565, 151 Wash., 297; People vs. Psallis,
12 N.Y.S., 2d., 796; City and County of Denver vs. Frueauff, 88 P., 389, 394,
39 Colo., 20, 7 L.R.A., N.S., 1131, 12 Ann. Cas., 521; 54 C.J.S., 851, citing:
Barker vs. State, 193 S.E., 605, 607, 56 Ga. App., 705; 18 Words and
Phrases, perm. ed., pp. 590-594). The apparent conflict of opinions is
explained by the fact that the specific statutory provisions relied upon are
not identical. In some cases, as pointed out in 54 C.J.S., 851, the terms
"lottery" and "gift enterprise" are used interchangeably (Bills vs. People,
supra); in others, the necessity for the element of consideration or chance
has been specifically eliminated by statute. (54 C.J.S., 351-352, citing
Barker vs. State, supra; State ex rel. Stafford vs. Fox-Great Falls Theater
Corporation, supra). The lesson that we derive from this state of the
pertinent jurisprudence is, therefore, that every case must be resolved upon
the particular phraseology of the applicable statutory provision.
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Taking this cue, we note that in the Postal Law, the term in question is used
in association with the word "lottery". With the meaning of lottery settled,
and consonant to the well-known principle of legal hermeneutics noscitur a
sociis - which Opinion 217 aforesaid also relied upon although only insofar as
the element of chance is concerned - it is only logical that the term under a
construction should be accorded no other meaning than that which is
consistent with the nature of the word associated therewith. Hence, if lottery
is prohibited only if it involves a consideration, so also must the term "gift