INTRO TO ORGANIZATION

Provide a brief description of the program or project for which you seek support,
including its overall goal.
Clean the World recycles partially-used and discarded soap and hygiene items from
hotels, and distributes them around the world to populations in need of hygiene
education and access to soap. Handwashing with soap can prevent diseases and
save lives, and Clean the World is working on delivering these crucial benefits to
schoolchildren in Tanzania with the Soap in Schools - Tanzania Program. Through
this program, Clean the World will provide soap and hygiene education to 4,000
students in order to reduce these students chances of contracting dangerous
hygiene-related diseases that could be life threatening, as well as increase their
ability to attend school and achieve high grades. Soap in Schools - Tanzania will be
implemented in 12 schools that lack access to soap, clean water, and or/sanitation,
which will both benefit the schoolchildren and the overall community by increasing
hygiene, cleanliness, and school attendance.
Please indicate the geographical area(s) that will be served by this program.
Tanzania
Project start date
5/1/2016
Project Length/Grant Term
9 months
What is your organizations mission and vision?
Clean the Worlds mission is to save lives and the planet by recycling discarded
soap and hygiene items from hotels across North America and Asia and distributing
these hygiene supplies, as well as hygiene education, to populations that lack
access to soap, clean water, and hygiene knowledge. This mission helps save lives,
reduces waste from hotels, and cleans the environment. Without hygiene education
and access to both clean water and soap, many populations will suffer from high
levels of childhood morbidity due to preventable, hygiene-related diseases. Through
the power of soap, we can improve global health and hygiene and change the way
global industries discard their waste.
What tangible results are you most proud of that your organization has achieved in
the past three years?
Through our mission of recycling hygiene product waste and distributing these
recycled products to populations in need, we aim to reduce the morbidity rates for
hygiene-related illnesses and diseases. In 2014-2015, we recycled 5 million soap
bars and distributed them worldwide, sent soap products to 100 countries, created
350,000 hygiene kits that we distributed across America, and engaged 4,000+
hospitality partners in soap recycling with 700,000 hotel rooms collecting soap for
us daily. Since we began operations in 2009, we have diverted 5,000 tons of soap

waste from North American landfills, successfully recycled this soap waste and
redistributed 30 million bars of soap to children and families in over 100 countries
worldwide, and distributed 1 million hygiene kits across the United States to families
in need.
We see tangible, lifesaving results from our actions: the mortality rate of children
under five has decreased by 30% worldwide, from 9,000 child deaths per day to less
than 6,000. Our recycling and distribution program has saved millions of lives
children are surviving because we have placed the lifesaving power of soap in their
hands.
What challenges has your organization faced in the past three years?
In times of crises or disaster, Clean the World has a responsibility to respond to
hygiene emergencies because we are unique in our soap recycling and distribution
practice. We must keep an inventory of emergency supplies for such events, and
respond quickly in order to mitigate hygiene crises. In 2015, over 4,000 volunteers
spent a record-setting 24 hours constructing 200,000 hygiene kits that can be
distributed for emergency and disaster relief worldwide. In 2014, on Global
Handwashing Day, Congress members assembled and distributed 50,000 hygiene
kits for U.S. Veterans during our Build on the Hill event. During the 2014 Ebola
crisis, we were able to ship 100,000 bars of soap to Sierra Leone, West Africa, to
assist with infection-control measures. Within days of the 2015 Nepal earthquake,
we made an emergency delivery of soap products to over 5,000 families in
Kathmandus clinics and camps to help the hardest-hit areas. These events and
responses to crises were challenging due to inventory demand and distribution
logistics. However, our efforts to maintain a strong volunteer base and a
comprehensive inventory allowed us to respond to these challenges quickly and
effectively.
Final Comments
Clean the World aims to save both lives and the planet through the power of soap.
We are honored to partner with Starwood in our goal to divert hospitality soap waste
and recycle it to save lives. Since 2011, when Starwood set a high standard of
corporate responsibility by joining our Soap Recycling Program, we have collected
over 500 tons of wasted soap products from 202 Starwood properties to create 2.5
million new bars of soap and 850,000 bottled amenities that we then distributed to
populations in dire need of soap. We continue to rely on Starwoods support in
ensuring that hospitality leaders across the country help save lives by recycling
their soap waste instead of sending it to landfills.
Our Soap in Schools - Kenya Program, implemented through a collaboration with
Starwood, started this January and we already have some preliminary, positive data.
Although weve overcome a few challenges, such as a last-minute change in one of
our rural locations, a lack of soap at school handwashing stations, and secondary
health issues like nutrition, we have successfully conducted our baseline review and
have had a very positive response from the school and community, as well as local

clinicians and the students themselves. We hope to have our final data collected by
May.
We are excited to replicate the Soap in Schools - Kenya Program in Tanzania with
Starwoods help. Through our work in Kenya and Tanzania, we will reduce hygiene
scarcity in the global health sector and change the face of global environmental
protection and hygiene health.
INTRO TO PROGRAM
Describe the project that you are proposing with this application (including
population, ecosystem(s), natural system(s) affected and geographic area).
Through the Soap in Schools -Tanzania Program, Clean the World will deliver
comprehensive hygiene education and soap to roughly 4,000 children in 12 schools
in Tanzania. Research has shown that, in Tanzania, up to one-third of deaths in
children under five years are related to poor hygiene practices.
From 2008-2012, 44% of the total population in Tanzania was affected with diarrheal
disease, which is the third highest cause of death in Tanzania (UNICEF). According to
a research study in 2015 by Mattioli, Davis, and Boehm, Tanzanian children ingest
more fecal matter from unwashed hands than by stored drinking water, which
shows that hand-to-mouth contact is the primary transmission method for fecal
matter. Because fecal matter is a diarrhea-causing pathogen, diarrheal diseases kill
almost 900 children under the age of five each day in sub-Saharan Africa. Another
research study in 2014 by Mashoto, Malebo, Msisiri, and Peter found that Tanzanian
residents in the Mkuranga district, both adults and their children, were far more
likely to experience diarrheal diseases if they had poor knowledge about
handwashing practices. According to the World Health Organization (WHO), less
than 20% of the population was using effective sanitation facilities in 2012; UNICEF
revealed in 2009 that 80% of schools in Tanzania lacked functioning hand-washing
facilities, and almost all lacked soap. Hygiene education in schools can teach
children proper hygiene practices, prevent the ingestion of fecal matter, and save
lives by preventing diarrheal disease.
Last August, Tanzania experienced an outbreak of cholera, an infection caused
primarily by lack of safe water and proper sanitation. The outbreak spread to more
than half of the country's regions by December of 2015. WHO implemented
sanitation and hygiene interventions, among many other strategies, to mitigate the
impact of cholera. Clean the Worlds Soap in Schools Program can help stop the
spread of future cholera outbreaks and other infections and diseases in children by
teaching them how to properly sanitize their hands to avoid contaminating their
food and water.
When these children are sick from hygiene-related diseases, they cannot attend
school, and their academic performance suffers. These children are not only
suffering from diseases; they are missing school and schoolwork, resulting in lower
grades and therefore fewer opportunities to lift themselves out of the cycle of
poverty that they were born into.

To address these issues, we plan to implement four different types of interventions

focusing on hygiene education to four classes in four grade levels. Each class in
each grade level will experience a different type of intervention so that we can
determine the most effective type of hygiene education for each grade level. The
classes will come from both urban and rural areas, so we can additionally determine
which communities benefit from each intervention type.
The Soap in Schools - Tanzania Program will tackle these issues effectively and
efficiently, thereby eliminating one of the leading causes of child diseases and
morbidity in Tanzania, as well as increasing school attendance and performance.
Which of the following impact areas does your project support? (Select all that
apply)
Our project supports the Sustainable & Ecological Development initiative. We
support the environment through soap recycling and sanitation, and the
communitys social and economic systems by improving overall health through
hygiene.
Describe the specific barriers and difficulties faced by the majority of the area(s)
and/or population(s) (plant, animal, and/or human) you plan to serve.
We aim to save lives and decrease hygiene-related diseases through our work in
Tanzania. However, to do this, we are aware of a few major barriers that we must
overcome:
1. Access to proper sanitation stations in schools Many schools in Tanzania lack
proper handwashing facilities. We faced a similar issue in Kenya, and expect to see
it again in Tanzania. There is also a great shortage of soap, and we found in Kenya
that students will fight for soap. We will be facing the connected issues of few
sanitation stations and a dangerous demand for soap.
2. Education Many of these children have not been educated about the
importance of proper handwashing techniques or how to perform proper
handwashing. We will be designing our curriculum to emphasize the importance of
using soap as well as the proper handwashing techniques.
3. Transfer of skills Family members will also lack knowledge about hygiene
practices, and we hope that these children can transfer their newfound skills to their
families. Research in Tanzania has shown that mothers with contaminated hands
can infect their children and cause newborn deaths, so the challenge of spreading
handwashing knowledge is one we will be facing.
4. Sustainability past program duration Once our program has ended, these
schools need to have a constant supply of soap and continue to educate their
students about handwashing techniques. We want this program to be sustainable
and replicable, so we will be implementing initiatives to help the community
maintain our program outcomes past the duration of our direct assistance.

What is the change (based on the impact area(s) selected above) that you want to
influence, and what is the anticipated outcome of that change during the grant
period?
By tackling hygiene education and access, we want to decrease the number of
children facing hygiene-related diseases and decrease the number of school
absences due to these diseases. Specifically, we aim to:
1. Deliver hygiene education to 4,000 children at 12 schools in Tanzania.
2. Reduce the number of reported incidences of hygiene-related disease in our
target population by 30% over a 9-month time period.
3. Increase school attendance by 30% for our target population over a 9-month time
period.
RESULTS & EVALUATION
Number of people impacted (such as number of people with increased access to
fresh water, etc.)
4,000 children
Number of people whose quality of life was positively impacted in the form of social
community needs (such as education, healthcare, food, shelter, etc.)
4,000 children
Describe how the populations quality of life was improved.
The target population will learn how to wash their hands properly, and, as a result,
children will experience hygiene-related illnesses far less often. Without the health
risks associated with poor hygiene, these students will be healthier, able to attend
school, and able to achieve higher grades. These improvements will put these
children on the path to overcome the poverty system they were born into.
What risk factors does your project address?
Soap in Schools - Tanzania will address: 1) the lack of hygiene education, 2) the risk
of hygiene-related illnesses, diseases, and even death, and 3) school attendance
issues in our target population.
How were those risk factors reduced and/or mitigated?
We reduced these risks by providing hygiene education and access to soap in
school.
Which risks are still factors and why/what is their impact on what the project will
achieve?
In order to ensure that these risks remain reduced past the duration of our Soap in
Schools Program, we will implement a sustained strategy to guarantee access to
soap and hygiene education.

How will you know when your projects results have been achieved? Define how you
are going to track results. What information or evidence will be used to verify
success?
Based on the methods and successes from the Kenya program, we will first conduct
a baseline assessment, using anecdotal surveys, of 1,000 children prior to
beginning the program (with consent from parents). Once the program has been
launched, we will conduct surveys with the same 1,000 children every 90 days in
order to track the decrease in hygiene-related diseases, the increase in school
attendance, and the childrens understanding of proper handwashing techniques.
School staff or members of our partner organization, along with the help of teachers
and local medical staff, will conduct these surveys.
What are the key elements of your project that are critical to achieve the stated
results?
It is critical that our schools in Tanzania receive soap supplies before we launch the
program, and that the soap is distributed evenly and regularly during the program.
We will design a hygiene education curriculum that the teachers can learn and
implement, and ensure that our survey benchmarks are completed according to
plan.
How will you track success during the grant period? This includes defining 3 5 key
participant milestones that you will use to manage progress, critical project steps
you or others will take to help participants accomplish each milestone, and a
timeline of when those milestones will be achieved.
1. May 1, 2016: CTW sends out the soap shipment. The hygiene education
curriculum is completed and teachers begin training. The initial baseline survey is
conducted with 1,000 children to establish a reference point for measuring success.
2. June 1, 2016: The project launches in Tanzania. The soap will be in place, with a
logistics plan for distribution, and all teachers will be trained to implement the
handwashing education curriculum.
3. August 15, 2016: The first assessment takes place. By this point, all 4,000
children will have been participating in the program for 2.5 months. Assessments
will be conducted every 90 days to gauge progress. We expect to see at least a 5%
decrease in incidences of hygiene-related diseases. If not, the frequency of
handwashing education will be increased.
4. November 1, 2016: The second assessment takes place. By this point, we expect
to see a decrease of at least 15% in incidences of hygiene-related diseases, and a
10% increase in school attendance.
5. February 1, 2017: The final assessment takes place. By this point, incidences of
hygiene-related diseases should have decreased by 30%, and school attendance
should be up by 30%.
List other committed funders of this program or project and include the dollar
amount of their commitment during the grant period described in this application.

Helping Hand for Relief & Development will provide in-kind donations ($50,000).
What are your organizations plans for sustaining this project beyond the term of
this grant?
We plan to provide at least another years worth supply of soap to our schools to
enable them to continue practicing handwashing skills and experiencing hygiene
benefits, and will seek funding as appropriate. However, this goal will depend on the
outcomes of our assessments from both the Kenya and Tanzania programs, as well
as our partners long-term needs and funders interests. We will also consider using
our Micro Loan program to fund small-scale soap manufacturers that can create
long-term soap supply for the schools.
Who will lead this program or project? If that person is not yet on staff, what kind of
talent will you need in order to implement this project?
Sam Stephens, Executive Director of the Global Soap & Hygiene Initiative, and Chief
Development Officer of Clean the World, will lead this project. He has led the Soap
in Schools - Kenya Program since it began in January of 2016 and other similar
projects at Global Soap since 2011. Sam has worked in the global nonprofit sector
for over 15 years and brings many years of experience to this project.
Are any partners or intermediaries critical to your success? If so, what must they do,
what is the evidence that they are committed to doing it and how do you monitor
their performance?
We will be partnering primarily with Helping Hand for Relief and Development
(HHRD). We have worked with HHRD for the past four years on projects like this,
most notably our Soap in Schools - Kenya Program, through our Global Soap &
Hygiene Initiative. The schools that we will be assisting are operated by HHRD; their
teachers will be implementing our curriculum daily, along with supporting the
measurement and evaluations that will be led by Clean the World staff in Tanzania.
All teachers must complete hygiene education according to the schedule, and soap
must be consistently available at all schools. To monitor HHRDs performance, we
plan to require weekly reports and Skype calls. We plan to monitor their weekly
outputs and deliverables and provide additional support where needed to meet our
weekly requirements. We will also have meetings and compliance checks on the
ground with staff members when Clean the World staff visit Tanzania every 2-3
months.
What is your communications plan for this project, including traditional and social
media? How will The Starwood Foundation support be communicated to the public,
in what format and what is the crediting language?
We are excited to share news about this project with supporters, volunteers, and the
general public. We plan to:
1. Send out a press release at the start of the project

2. Use Facebook, Twitter, Instagram, and other social media to update our followers
regularly
3. Update our blog and website regularly
4. Send newsletter updates to all 50,000 CTW contacts
We will name The Starwood Foundation as the sponsor of this project and have all
social media communication approved by The Starwood Foundation prior to
publication.
Please provide us a contact person (name and email) for communications within
your organization.
Sam Stephens, sstephens@cleantheworld.com
What opportunities exist, if any, for Starwood employees to get involved and help
your project achieve the stated results?
Starwood employees can volunteer at our soap recycling facilities in Orlando, FL,
Las Vegas, NV, Hong Kong, China, or Montreal, Canada to help volunteers recycle
hotel soap and prepare it for distribution. We would also love to take a small team,
up to 15 individuals, from Starwood to Tanzania in 2017. This team could visit the
schools, talk to the children, and help conduct handwashing education curriculum
for 2-3 days.
What capacity and experience does your organization have for managing volunteer
experiences, and who will manage this effort?
We are fortunate to have 15,000 volunteers help us annually in our soap recycling
factories, and have been successfully managing our recycling programs for the past
6 years. Starwoods employees experience would be managed by Whitney Magers,
who has worked as our Volunteer and Events Manager for almost three years.
Please provide us a contact person (name and email) for volunteer management
within your organization.
Whitney Magers
How will these volunteers contribute to the achievement of the desired results for
this project?
Starwoods volunteers help us recycle the very soap we send overseas to our Soap
in Schools programs and other critical, life-saving programs. Because something as
simple as handwashing with soap is the most effective way to prevent the leading
causes of death in children around the world, each bar of soap we recycle and
distribute saves lives.