Scribd Logo
Upload

Welcome to Scribd!

  • 116 views

    Chapter 3: The Product 3.1 Product Classification

    Uploaded by

    Amirah Azmi
    A&W offers a variety of fast food options including burgers, hot dogs, chicken dishes, and their signature Root Beer beverages. Their menu consists of classic combos, beary meals for kids, breakfast sets, family combos, sides like fries, desserts such as waffles and ice cream, and beverages including coffee, tea and Root Beer. Items range in price from around RM3.35 for a regular Root Beer to RM58.50 for a family combo set. The restaurant aims to provide delicious, high quality meals while maintaining strong food safety standards.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Chapter 3: The Product 3.1 Product Classification

    Uploaded by

    Amirah Azmi
    116 views5 pages
    A&W offers a variety of fast food options including burgers, hot dogs, chicken dishes, and their signature Root Beer beverages. Their menu consists of classic combos, beary meals for kids, breakfast sets, family combos, sides like fries, desserts such as waffles and ice cream, and beverages including coffee, tea and Root Beer. Items range in price from around RM3.35 for a regular Root Beer to RM58.50 for a family combo set. The restaurant aims to provide delicious, high quality meals while maintaining strong food safety standards.

    Original Description:

    Marketing

    Original Title

    A&w (Chap 3 the Product)

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    A&W offers a variety of fast food options including burgers, hot dogs, chicken dishes, and their signature Root Beer beverages. Their menu consists of classic combos, beary meals for kids, breakfast sets, family combos, sides like fries, desserts such as waffles and ice cream, and beverages including coffee, tea and Root Beer. Items range in price from around RM3.35 for a regular Root Beer to RM58.50 for a family combo set. The restaurant aims to provide delicious, high quality meals while maintaining strong food safety standards.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    116 views5 pages

    Chapter 3: The Product 3.1 Product Classification

    Uploaded by

    Amirah Azmi
    A&W offers a variety of fast food options including burgers, hot dogs, chicken dishes, and their signature Root Beer beverages. Their menu consists of classic combos, beary meals for kids, breakfast sets, family combos, sides like fries, desserts such as waffles and ice cream, and beverages including coffee, tea and Root Beer. Items range in price from around RM3.35 for a regular Root Beer to RM58.50 for a family combo set. The restaurant aims to provide delicious, high quality meals while maintaining strong food safety standards.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    You are on page 1of 5

    CHAPTER 3: THE PRODUCT

    3.1 PRODUCT CLASSIFICATION


    A&W is devoted to provide its customers with delicious meals and operating the
    restaurant that meets the highest food safety standards. This commitment is at the heart
    of its operations and supply chain management, from raw materials procurement to the
    restaurant food preparation.

    3.2 PRODUCT CHARACTERISTIC

    A&W serves typical fast food menu like burgers, fries as well as hot dogs. The restaurant
    is also well known for its frosty mugs Root Beer. Below are the details of each menu
    provided by A&W:-

    CLASSIC COMBO BEARY MEALS


     Chicken Coney  Set A (Beef Burger, Fries and Root
     Beef Coney Beer)
     Classic Chicken Frank  Set B (Classic Chicken Frank, Fries
     Mozza Burger and Root Beer)
     Cheese Burger  Set C (Golden Aroma Chicken, Fries
     Double Deluxe Burger and Root Beer)
     Marina Fish Sandwich  Set D (4 pieces Sesame Chicken
     Grilled Chicken Burger Bites, Fries and Root Beer)

     Chicken Sandwich
     Sesame Chicken Bites
     Golden or Spicy Aroma Chicken
    ROOTY BREAKFAST ALL DAY FAMILY COMBO
     Egg Porridge + Beverage  Set A (Chicken Sandwich, Chicken
     Chicken Porridge + Beverage Coney, Curly Fries, Onion Rings
     Chicken Slice Croissant + Beverage and 2 Root Beer)
     Croissant with Butter + Beverage  Set B (2 Chicken Sandwich, 2
     Croissant with Mushroom Soup + Chicken Coney, 2 Curly Fries, Onion
    Beverage Rings and 4 Root Beer)
     Dill Egg Croissant + Beverage  Set C ( 2 Chicken Coney, 2 Spicy or
    Golden Aroma Chicken, 6 pieces
     Cheezy Chicken Croissant + Sesame Chicken Bites, Chicken
    Beverage Sandwich, 2 Curly Fries and 2 litres
    pitcher Root Beer)
    *Choose either Coffee, Tea or Root Beer
    with every purchase of set menu
    SIDES BEVERAGES
     Curly Fries  A&W Root Beer
     French Fries  A&W Root Beer (Float)
     Cheesy Macho Nachos  Coffee
     Tea
     2 litres pitcher Root Beer
    DESSERTS
     Waffle with Ice Cream (one scoop
    or two scoop)
     Waffle with Syrup Butter
     Vanilla Sundae (chocolate or
    strawberry topping)
     Ice Cream Crunchy
    3.3 PRODUCT RANGE

    ALA
    CARTE
    Cheese Burger RM 11.30 RM 6.60
    Mozza Burger RM 14.10 RM 9.95
    Double Deluxe Burger RM 12.80 RM 8.45
    Grilled Chicken Burger RM 10.90 RM 6.60
    Chicken Sandwich RM 12.80 RM 8.45
    CLASSIC COMBO Marina Fish Sandwich RM 11.30 RM 7.50
    Beef Coney RM 12.80 RM 8.45
    *Combo comes with RB (R) and Classic Chicken Frank RM 10.90 RM 6.60
    Fries (R) Chicken Coney RM 11.85 RM 7.15
    *Go large, add RM 1.45 Sesame Chicken Bites RM 8.10 -
    Golden Aroma Chicken (2pcs) RM 9.70
    RM 14.60
    (6pcs)
    RM 27.40
    (9pcs)
    RM 42.45
    SET A RM 8.05 -
    SET B RM 8.05 -
    BEARY MEALS SET C RM 8.05 -
    SET D RM 8.05 -
    Chicken Porridge + RM 5.65 -
    Beverage
    Egg Porridge + RM 5.65 -
    ROOTY BREAKFAST SET Beverage
    Croissant with Butter + RM 7.10 -
    *Set comes with either Coffee, Beverage
    Tea or RB (R) Croissant with RM 9.40 -
    Mushroom + Beverage
    Chicken Slice Croissant RM 9.40 -
    + Beverage
    Cheezy Chicken RM 10.40 -
    Croissant + Beverage
    Dill Egg Croissant + RM 10.40 -
    Beverage
    SET A RM 28.15 -
    FAMILY COMBO SET B RM 42.25 -
    SET C RM 58.50 -
    Waffle with Ice Cream (Single
    Scoop)
    RM 7.50 -
    (Double
    SWEET SENSATION Scoop)
    RM 8.45
    Waffle with Syrup RM 7.15 -
    Butter
    Vanilla Sundae RM 3.75 -
    French Fries (Large)
    RM 5.25 -
    SIDES (Regular)
    RM 4.30
    Curly Fries RM 5.25 -
    Cheezy Macho Nachos RM 4.70 -
    RB Float (Large) (Single
    Scoop)
    RM 5.25 -
    BEVERAGE (Double
    Scoop)
    RM 6.20
    RB Float (Regular) (Single
    Scoop)
    RM 4.70 -
    (Double
    Scoop)
    RM 5.65
    RB (Large) RM 3.80 -
    RB (Regular) RM 3.35 -

    You might also like

    pFad - Phonifier reborn

    Pfad - The Proxy pFad of © 2024 Garber Painting. All rights reserved.

    Note: This service is not intended for secure transactions such as banking, social media, email, or purchasing. Use at your own risk. We assume no liability whatsoever for broken pages.


    Alternative Proxies:

    Alternative Proxy

    pFad Proxy

    pFad v3 Proxy

    pFad v4 Proxy