Motivation Process

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MOTIVATION

MOTIVATION: Set of policies, procedures, practices and plans to motivate


employees, in order to enhance their contentment, efficiency, and loyalty for
the organization to achieve organizational goals.

MOTIVATION PROCESS

UNSATISFIED NEED TENSION DRIVES SEARCH BEHAVIOR


SATISFIED NEED REDUCTION OF TENSION

1. EBRAHAM MASLOW’S THEORY OF HIERARCHY OF


NEEDS

1. Physiological needs (thirst, hunger and sex etc)


2. Safety and Security (safety of life and security)
3. Belonging & Love (To be loved and liked by others)
4. Self Esteem (To be treated and respected equally)
5. Self Actualization (Achieving one’s highest perceived position)

2. FREDERICK HERZBERG’S TWO FACTOR THEORY

HYGIENE FACTORS MOTIVATORS


DISSATISFIERS SATISFIERS
* Working Conditions Challenging Work
* Company policies Authority
* Supervision Responsibility
* Good Salary Advancement
* Job Security Growth
* Relation with Coworkers Recognition
* Promotions Achievement

3. MCCLELLEND’S THREE FACTOR THEORY

1. Need for Achievement


2. Need for Recognition
3. Need for Power
4. EXPECTANCY THEORY OF VICTOR VROOM

Individual’s work is based on the expectation that the act will be followed by a
positive outcome.

5. EQUITY MODEL OF J. STAY ADAM

Employees compare their input and output with others colleagues and see how
fairly are they treated.

6. REINFORCEMENT THEORY OF B. F SKINNER

Behavior is the function of its consequences, rewards or punishments.

7. GOAL SETTING THEORY OF EDWIN LOCKE

In order to motivate, employees should be given proper and achievable goals,


and the goals should be settled through their involvement.

8. HACKMAN & OLDHAM JOB CHARACTERISTIC THEORY

In their theory, Hackman and Oldham have emphasized that if the jobs
possess core job characteristics as mentioned below, will lead to particular
critical psychological states which will result in the positive outcome as
mentioned below.

CORE JOB CAHARACTERISTICS

 Skill Variety
 Task Identity
 Task Significance
 Autonomy
 Feedback from Job

CRITICAL PSYCHOLOGICAL STATES

 Meaningfulness of Work
 Responsibility for Outcome of Work
 Knowledge of Actual Work Results
OUTCOME

 High Internal Work Motivation


 High Growth Satisfaction
 High Work Efficiency & Effectiveness

MODERATORS

 Knowledge & Skills


 Growth Need Strength
 Context Satisfactions (Hygiene Factors)

H & O mentioned that the above mentioned positive results can be achieved
only in the presence of certain moderating factors. This means that if the
employees do not possess required skills for accomplishing the job, or do not
have the drive for growth or the hygiene factors (as mentioned by Herzberg)
do not exist in the organization, the required or expected results cannot be
achieved from the job.

IMPORTANCE OF MOTIVATION

 Reduces Tension
 Satisfies needs
 Enhances Efficiency
 Enhances Loyalty
 Enhances Organizational Productivity
 Quality Products
 Customer Satisfaction
 Company’s Success

BASIC ASSUMPTIONS ABOUT MOTIVATION

 Commonly Assumed to be a good thing.


 Motivation is only one of the factors to enhance the productivity of the
worker, other factors, like, employee’s personal features, like efficiency,
education, skills, mental trends, intentions, training, and working
conditions and situational factors cannot be overlooked.
 Motivation should be periodically reviewed.
 Motivation should not be viewed by a manager’s own perspective.
 All people cannot be motivated through the same ways.
 Motivation is a tool for manager to understand the various factors of their
employees, like, efficiency, education, skills, mental trends, intentions and
behavioral patterns and it leads toward better understanding of human
behavior and helps managers to plan well.

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