What Is Behaviourism

What Is Behaviorism?
By Kendra Cherry, MSEd

Kendra Cherry, MS, is a psychosocial rehabilitation specialist, psychology educator, and author
of the "Everything Psychology Book."
Updated on November 07, 2022
Behaviorism is a theory of learning based on the idea that all behaviors are acquired
through conditioning, and conditioning occurs through interaction with the environment.
Behaviorists believe that our actions are shaped by environmental stimuli.1
In simple terms, according to this school of thought, also known as behavioral
psychology, behavior can be studied in a systematic and observable manner regardless
of internal mental states.2 Behavioral theory also says that only observable behavior
should be studied, as cognition, emotions, and mood are far too subjective.
Strict behaviorists believe that any person—regardless of genetic background,
personality traits, and internal thoughts— can be trained to perform any task, within the
limits of their physical capabilities. It only requires the right conditioning.
History of Behaviorism
Behaviorism was formally established with the 1913 publication of John B. Watson's
classic paper, "Psychology as the Behaviorist Views It."3 It is best summed up by the
following quote from Watson, who is often considered the father of behaviorism:
"Give me a dozen healthy infants, well-formed, and my own specified world to bring
them up in and I'll guarantee to take any one at random and train him to become any
type of specialist I might select—doctor, lawyer, artist, merchant-chief and, yes, even
beggar-man and thief, regardless of his talents, penchants, tendencies, abilities,
vocations, and race of his ancestors."4
Simply put, strict behaviorists believe that all behaviors are the result of experience. Any
person, regardless of their background, can be trained to act in a particular manner
given the right conditioning.
From about 1920 through the mid-1950s, behaviorism became the dominant school of
thought in psychology. Some suggest that the popularity of behavioral psychology grew
out of the desire to establish psychology as an objective and measurable science.
During that time, researchers were interested in creating theories that could be clearly
described and empirically measured, but also used to make contributions that might
have an influence on the fabric of everyday human lives.
Types of Behaviorism
There are two main types of behaviorism used to describe how behavior is formed.
Methodological Behaviorism
Methodological behaviorism states that observable behavior should be studied
scientifically and that mental states and cognitive processes don't add to the
understanding of behavior. Methodological behaviorism aligns with Watson's ideologies
and approach.
Radical Behaviorism
Radical behaviorism is rooted in the theory that behavior can be understood by looking
at one's past and present environment and the reinforcements within it, thereby
influencing behavior either positively or negatively. This behavioral approach was
created by the psychologist B.F. Skinner.
Classical Conditioning
Classical conditioning is a technique frequently used in behavioral training in which a
neutral stimulus is paired with a naturally occurring stimulus. Eventually, the neutral
stimulus comes to evoke the same response as the naturally occurring stimulus, even
without the naturally occurring stimulus presenting itself.
Throughout the course of three distinct phases of classical conditioning, the associated
stimulus becomes known as the conditioned stimulus and the learned behavior is
known as the conditioned response.6
Learning Through Association

The classical conditioning process works by developing an association between an
environmental stimulus and a naturally occurring stimulus.
In physiologist Ivan Pavlov's classic experiments, dogs associated the presentation of
food (something that naturally and automatically triggers a salivation response) at first
with the sound of a bell, then with the sight of a lab assistant's white coat. Eventually,
the lab coat alone elicited a salivation response from the dogs.7
Factors That Impact Conditioning
During the first part of the classical conditioning process, known as acquisition, a
response is established and strengthened. Factors such as the prominence of the
stimuli and the timing of the presentation can play an important role in how quickly an
association is formed.
When an association disappears, this is known as extinction. It causes the behavior to
weaken gradually or vanish. Factors such as the strength of the original response can
play a role in how quickly extinction occurs. The longer a response has been
conditioned, for example, the longer it may take for it to become extinct.8
Operant Conditioning
Operant conditioning, sometimes referred to as instrumental conditioning, is a method
of learning that occurs through reinforcement and punishment. Through operant
conditioning, an association is made between a behavior and a consequence for that
behavior.
This behavioral approach says that when a desirable result follows an action, the
behavior becomes more likely to happen again in the future. Conversely, responses
followed by adverse outcomes become less likely to reoccur.9
Consequences Affect Learning

Behaviorist B.F. Skinner described operant conditioning as the process in which
learning can occur through reinforcement and punishment.9 More specifically: By
forming an association between a certain behavior and the consequences of that
behavior, you learn.
For example, if a parent rewards their child with praise every time they pick up their
toys, the desired behavior is consistently reinforced and the child will become more
likely to clean up messes.
Timing Plays a Role
The process of operant conditioning seems fairly straightforward—simply observe a
behavior, then offer a reward or punishment. However, Skinner discovered that the
timing of these rewards and punishments has an important influence on how quickly a
new behavior is acquired and the strength of the corresponding response.9
This makes reinforcement schedules important in operant conditioning. These can
involve either continuous or partial reinforcement.
Continuous reinforcement involves rewarding every single instance of a behavior. It is
often used at the beginning of the operant conditioning process. Then, as the behavior
is learned, the schedule might switch to one of partial reinforcement.
Partial reinforcement involves offering a reward after a number of responses or after a
period of time has elapsed. Sometimes, partial reinforcement occurs on a consistent or
fixed schedule. In other instances, a variable and unpredictable number of responses or
amount of time must occur before the reinforcement is delivered.
Uses for Behaviorism
The behaviorist perspective has a few different uses, including some related to
education and mental health.
Education
Behaviorism can be used to help students learn, such as by influencing lesson design.
For instance, some teachers use consistent encouragement to help students learn
(operant conditioning) while others focus more on creating a stimulating environment to
increase engagement (classical conditioning).10
Research
One of the greatest strengths of behavioral psychology is the ability to clearly observe
and measure behaviors. Because behaviorism is based on observable behaviors, it is
often easier to quantify and collect data when conducting research.
Mental Health
Behavioral therapy was born from behaviorism and originally used in the treatment of
autism and schizophrenia.11 This type of therapy involves helping people change
problematic thoughts and behaviors, thereby improving mental health.
Effective therapeutic techniques such as intensive behavioral intervention, behavior
analysis, token economies, and discrete trial training are all rooted in behaviorism.
These approaches are often very useful in changing maladaptive or harmful behaviors
in both children and adults.
Impact of Behaviorism
Several thinkers influenced behavioral psychology. Among these are Edward Thorndike,
a pioneering psychologist who described the law of effect, and Clark Hull, who proposed
the drive theory of learning.
There are a number of therapeutic techniques rooted in behavioral psychology. Though
behavioral psychology assumed more of a background position after 1950, its principles
still remain important.
Even today, behavior analysis is often used as a therapeutic technique to help children
with autism and developmental delays acquire new skills. It frequently involves
processes such as shaping (rewarding closer approximations to the desired behavior)
and chaining (breaking a task down into smaller parts, then teaching and chaining the
subsequent steps together).
Other behavioral therapy techniques include aversion therapy, systematic
desensitization, token economies, behavior modeling, and contingency management.
Criticisms of Behaviorism
Many critics argue that behaviorism is a one-dimensional approach to understanding
human behavior. They suggest that behavioral theories do not account for free will or
internal influences such as moods, thoughts, and feelings.
Freud, for example, felt that behaviorism failed by not accounting for the unconscious
mind's thoughts, feelings, and desires, which influence people's actions. Other thinkers,
such as Carl Rogers and other humanistic psychologists, believed that behaviorism was
too rigid and limited, failing to take into consideration personal agency.
More recently, biological psychology has emphasized the role the brain and genetics
play in determining and influencing human actions. The cognitive approach to
psychology focuses on mental processes such as thinking, decision-making, language,
and problem-solving. In both cases, behaviorism neglects these processes and
influences in favor of studying only observable behaviors.
Behavioral psychology also does not account for other types of learning that occur
without the use of reinforcement and punishment. Moreover, people and animals can
adapt their behavior when new information is introduced, even if that behavior was
established through reinforcement.
While the behavioral approach might not be the dominant force that it once was, it has
still had a major impact on our understanding of human psychology. The conditioning
process alone has been used to understand many different types of behaviors, ranging
from how people learn to how language develops.
But perhaps the greatest contributions of behavioral psychology lie in its practical
applications. Its techniques can play a powerful role in modifying problematic behavior
and encouraging more positive, helpful responses. Outside of psychology, parents,
teachers, animal trainers, and many others make use of basic behavioral principles to
help teach new behaviors and discourage unwanted ones.
Who founded behaviorism?

John B. Watson is known as the founder of behaviorism. Though others had similar
ideas in the early 1900s, when behavioral theory began, some suggest that Watson is
credited as behavioral psychology's founder due to being "an attractive, strong,
scientifically accomplished, and forceful speaker and an engaging writer" who was
willing to share this behavioral approach when other psychologists were less likely to
speak up.
How is behaviorism used in education?

Behaviorism can be used to help elicit positive behaviors or responses in students, such
as by using reinforcement. Teachers with a behavioral approach often use "skill and
drill" exercises to reinforce correct responses through consistent repetition, for instance.
Other ways reinforcement-based behaviorism can be used in education include praising
students for getting the right answer and providing prizes for those who do well. Using
tests to measure performance enables teachers to measure observable behaviors and
is, therefore, another behavioral approach.
What makes behaviorism different from psychoanalysis?

Behaviorism says that behavior is a result of environment, the environment being an
external stimulus. Psychoanalysis is the opposite of this, in that it is rooted in the belief
that behavior is a result of an internal stimulus. Psychoanalytic theory is based on
behaviors being motivated by one's unconscious mind, thus resulting in actions that are
consistent with their unknown wishes and desires.17
What is cognitive behaviorism?

Whereas strict behaviorism has no room for cognitive influences, cognitive behaviorism
operates on the assumption that behavior is impacted by thoughts and emotions.
Cognitive behavioral therapy (CBT), for instance, attempts to change negative
behaviors by changing the destructive thought patterns behind them.

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What Is Behaviorism?

By Kendra Cherry, MSEd

Learning Through Association

Consequences Affect Learning

Who founded behaviorism?

How is behaviorism used in education?

What makes behaviorism different from psychoanalysis?

What is cognitive behaviorism?

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