Internshipreport
Internshipreport
Internshipreport
MARKET POTENTIAL
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PVC pipes are used for a variety of purposes e.g. water supply schemes, spray irrigation,
deep tube well schemes and land drainage schemes. PVC slotted and corrugated pipes are ideal
systems for drainages of water from land where water logging is inevitable. It is widely used by
various utility services now-a-days too. The major consumer of PVC pipes are the Public Health
Engineering Department (PHED) and Irrigation Departments. Besides these two, it is used by
the Municipal Corporations, Tea estates as well as in N.E. Region. The usage of PVC pipes also
depends upon the size of these pipes too. It is manufactured in different sizes having
innumerable usage value.
The World Bank has recently given top priority in rural water supply in developing and under-
developed countries. India has also received large amounts from World Bank aid for Rural
Water Supply Schemes. However, due to the acute shortage of appliances including pipes this
money could not be utilized to a large extent in our country. Thus PVC/HDPE pipe
manufacturing industry has received higher priority. The requirement of PVC pipes in N.E.
Region is around 10,000 MT out of which the requirement in Assam is more than 50% followed
by Tripura and other five states of N.E. Region. At present there exist around 5 PVC pipes
manufacturing units in the region.
Plant Capacity: The production basis for a typical tiny unit would be as under: Working
hours/day : 8 (1 shift) Working days in a year : 300 Annual Production capacity : 150 MT
PVC Pipes as follows:
Sl.No. Dia of the pipe (mm) Production in length (meter)
Weight per running meter (Kgs.)
Total production (MT)
1. 90 75,000 1,000 75.00 2. 110 53,571 1,415 75.00
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The unit has been assumed to operate at 70%, 80% and 90% of its installed capacity in the first,
second and third year and onwards of its operation.
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The 1950’s and 1960’s were decades of dramatic advances for PVC pipe and fitting
technology. Encouraged by the results obtained from the primitive pre-war PVC pipelines,
several European and American companies realized the enormous potential for PVC pipes.
These companies pursued the technology, both in formulation and processing. Systematic
research and trials were successful in the development of effective stabilizers, lubricant and
processing aids together with processing machinery engineered specifically for PVC. During
this time period, PVC pipe began competing with traditional products in a number of major
markets, such as: gas distribution; sewer and drainage; water distribution; electrical conduit;
chemical processing; and drain, waste and vent piping.”
(Reprinted with the permission of the UNI-BELL PVC pipe Association)
The Indian pipe industry with presence across all the categories of pipe (steel, cement
and plastic) has become a major exporting hub to the regions like Middle East, US and Europe
due to its location advantage and global accreditations. Also the lower oil and gas pipe line
penetration level in India provides huge opportunity for laying new pipeline infrastructure in the
country, considering its vast geographical area.
The operating environment for the Indian pipe industry was challenging during 2012.
The steel pipe companies expanded their capacities domestically as well as globally during the
last couple of years, which led to excess capacities. Hence, most of the domestic players had to
resort lower margin orders domestically to maintain their order books. The higher input and
finance costs significantly eroded their profitability margins.
CARE research expects the demand for Indian pipe industry to improve from 2014 and
remain healthy over the long term, both on the global as well as domestic fronts, on the back of
increasing demand arising from oil, gas & infrastructure projects. Enhanced global energy
demand arising from increasing population and economic spending in the emerging market will
lead to need for higher exploration and product(E&P) activity, giving boost to the demand for
steel pipe segment. Shale gas discovery is likely to increase demand or pipeline infrastructure
globally.
CARE Researches report on the ‘Indian Pipe Industry’ seeks to answer questions such
as: What is the estimated steel and plastic pipes demand over the next five years? What is the
current level of SAW, ERW, DI and seamless pipe capacities expected capacities? What is the
estimated domestic and global demand for pipes from oil&gas segment? What is the estimated
SAW pipe demand arising from replacement market? What are the key cost components
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incurred by Indian pipe companies? What are the price realization trends for major pipe
players?
CARE Research also provide outlook on the pipes industry demand including exports
demand. We have estimated demand within each segment of steel pipes like SAW, Seamless,
DI pipes etc. the report takes in to account several initiatives undertaken by the Indian
Government to provide basic water supply and sanitation also emphasizes on oil and gas sector
expansion plans domestically and globally.
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To familiarize with the environment of the organization.
To bridge the gap between theoritical knowledge and practical knowledge.
INDUSTRY PROFILE
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ADDRESS 2/246 UNJAVELAMPATTI,
UDUMALPET ROAD,
POLLACHI, TAMILNADU-642 003
MISSION
‘To deliver water and energy to the world in the most efficient way’
Business integrity
We are proud to stand by integrity in all our dealings and follow the highest standards
of business ethics.
PRODUCTION DEPARTMENT
Production is process of making inputs into outputs or transformation of rawmaterials
into finished products. The plant work as one shift, the time period has of 8 hours.
Raw Material
The main raw material required compounded PVC resin. Presently both PVC&
Polyethylene Plastics raw materials are indigenously manufactured. Other compounding
materials like Plastisizers, Stabilizers, Lubricants and fillers are also manufactured in India. No
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problem is envisaged for procurement of PVC resin and the other required compounding
materials. The raw materials required are as follows:
Process
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The various process steps involved in the manufacture of PVC pipes are as follows:
Extrusion
Sizing
Traction
Cutting
Extrusion
PVC uncompounded resin, unlike some other thermoplastics is not suitable for direct
processing and end instability, it is necessary to mix additives to the PVC resin. Following are
some of the addittives which are generally used for the manufacture of rigid pipes.
Stabilizers: The common stabilizers are lead, barium, cadmium, tip, stearate etc..
Fillers: Fillers are also used for producing special quality product (e.g. calcined clay is used
to improve the electrical properties of cable compounds).
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Sizing:
The pipes coming out from the extruder is cooled in the sizing operation. There are
basically two types of sizing is used for manufacturing of pipes. They are:
Pressure sizing
Vacuum sizing
Traction:
The last operation is needed is cutting. There are basically two cutting techniques for
rigid PVC pipes viz. manual and automatic. The pipes are then tented for ISI marks and are
ready for Dispatching.
Machinery:
Windsor Model TSC-80 Rigid pipe plant for pipes 90 and 110 mm OD -1no.
High speed mixer capacity 100 kgs with controls and cooling arrangement-1no.
Heavy duty scrap grinder- 1no/.
Over head water tank-1no.
Air compressor 2HP- 1no.
Pipe storage racks – 10 nos.
MARKETING DEPARTMENT
Marketing means working with markets (i.e.) trying to potential exchanges for the
purchase of satisfying human needs and wants. Marketing may be defined as human activity
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directed at satisfying needs and wants through exchange processes. Marketing in its broad
meaning includes the policy, techniques and methods necessary for selling and distribution.
Without marketing function, goods and services cannot be sold.
Marketing department is only income generating department, all other departments
generate payment or cost, it does not mean all other departments are burden to firm, every
generating of satisfied customer etc.
SRI VENGADESHWARA PLASTICK’S marketed their products it include PVC
PIPES,sales manager is the head of the department. The brand name of “SRI
VENGADESHWARA PLASTICK’S” reduce their marketing effort. Sri Vengadeshwara
plastick’s following direct and indirect sale to customer.
Marketing is the total commercial and support activities of any enterprises to effect sales
of company and products or services. While fixing the rate of yarn, the marketing manager
considers the following factors.
The nature and extent of demand
The long and short term costs of manufacturing and selling the product
The competitive reaction
The sales promotion strategies
The channels of distribution
Profit margin
In addition to that the following charges are:
Lorry Freight
Godown rent
Insurance
Brokerage
Bank charges
Basic excise duty
Additional excise duty
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Cost reduction
Price stability
Profit through customer satisfaction
Ensure growth
Providing wide chose of goods
Improving quality of life
Retaining customers
Achieving certain market share
Reaching a certain level of sale
Increasing sailing existing market
Market development
Sale promotion media of SRI VENGADESHWARA PLASTICK’S
Local television advertisement
Local newspaper advertisement
Outdoor advertisement
Field executives
Magazines advertisement
Sale promotion in SRI VENGADESHWARA PLASTICK’S
Sales promotion is a key element of marketing department. Its importance and
objectives are same than marketing department given below.
Immediate purchase
To influence the customer for buying the product
Make the efforts of whole sellers and sales personal more effective
To attract new customer
To meet competition
To popularize the product so as to stimulate the demand
CONCLUSION
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I came to know that the performance of the organization goes on at increasing rate
because of the efficient management and effective decision-making. They have not faced any
problem in the sales area because the quality of yarn produced is very high. The management
maintains good relationship with workers and makes them happy and satisfied by means of
monetary and other benefits.
The factory is using machines for quality control. So that they can lay for their
production more efficiently and increase their sales. Lastly, I would like to conclude that factory
is performing efficiently because of good administration and sound policies followed.
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PHOTOS
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