Section01P Group7 BPR
Section01P Group7 BPR
SECTION : 01P
LECTURER : NOR HANUNI BINTI RAMLI @ SAID
GROUP NUMBER : 7
NAME STUDENT ID
Cover Letter………………………………………………………………………..5
Partnership Agreement……………………………………………….7
Executive Summary………………………………………….10
1.0 Introduction
1.1 Introduction……………………………………………..11
1.2 Purpose of Business Plan………………………………………………………….11
1.3 Company Background……………………………………………12
1.4 Owner(s) Background…………………………………………13
2.0 Organizational Plan
2.1 Introduction to the Organisation………………………………..16
2.1.1 Vision……………………………………………16
2.1.2 Mission…………………………………………………..16
2.1.3 Objective……………………………………………16
2.1.4 Our Logo ………………………………………16
2.2 Organisation Chart…………………………………………………….17
2.3 Organisation Personnel…………………………………….19
2.3.1 List of Administration Personnel………………………………..19
2.3.2 Schedule of Task and Responsibilities………………………………….19
2.3.3 Schedule of Remunerations……………………………………….20
2.3.4 Compensation and Benefits to Employees…………………………………….
2.4 List of Office Equipment……………………………22
2.5 Administration Budget………………………………………………………22
3.0 Marketing Plan
3.1 Introduction to Marketing Plan…………………………………………….23
3.2 Marketing Objectives…………………………………………………….23
3.3 Marketing Personnel………………………………………………………..23
3.4 Service Description…………………………………………………………..24
3.5 Target Market……………………………………………….25
3.6 Market Size………………………………………………..25
3.7 Competition………………………………………………26
3.8 Market Share……………………………………………………26
3.9 Sales Forecast……………………………………………………..27
3.10 Marketing Strategy………………………………………………………….27
Operation Plan
4.1 Introduction to Operation Plan……………………………………………….29
4.2 Operation Personnel……………………………………………..30
4.3 Process Planning…………………………………………………..32
4.4 Operation Layout………………………………………………………34
4.5 Material Planning…………………………………………………….34
4.6 Business and Operation Hour………………………………………………..36
4.7 Project Implementation Cost………………………………………………..37
4.8 Operation Overhead………………………………………………38
4.9 Operation Budget……………………………………………………..39
Financial Plan
5.1 Introduction to Financial Plan…………………………………………………..40
5.2 Marketing Personnel…………………………………40
5.3 Implementation Cost & Source of Finance……………………………………….41
5.4 Administration Budget ……………………………………………….43
5.5 Marketing Budget………………………………………………………………45
5.6 Operation Budget………………………………………………………46
5.7 Financial Conclusion……………………………………………………..46
CONCLUSION
Cover Letter
7 May 2022
(Bank Manager)
(Nama bank)
(Nama branch)
(Adress bank)
……..MUZZAMMIL……
This Partnership Agreement is made effective as of 13 January 2020, by and between Ahmad Muzzammil
bin Zamri, Mohamad Faris bin Che Amaludin, Muhamad Naqiurizz bin Jasrin, Muhammad Anas Izz bin
Nusri, Muhammad Irfan bin Hazman and Muhammad Syamim bin Ramlan.
The parties agree to form Zinas Bakery Sdn Bhd as a partnership to provide kuih raya. This
company's office is at No. 78, Jalan Meru, 41050 Klang, Selangor
2. Term
This partnership will begin on January 13, 2020, and will continue until all partners have agreed to
terminate it.
The business's net profits are divided equally among the partners, and the business's net losses are
shared equally. Each partner must have his or her own income account. Profits and losses from the
partnership are charged or credited to each partner's separate income account. If a partner's income
account has no credit balance, losses are charged to their capital account.
For services provided to the partnership, partners are entitled to any salary. Each partner must
periodically withdraw the credit balance from his or her income account.
5. Death
The surviving partner has the right to purchase the decedent's interest in the partnership if one of
the partners dies. Otherwise, the partnership will be terminated and liquidated by the surviving
partner.
This agreement was signed on January 13, 2020. To demonstrate their commitment to this
partnership, each partner agreed and signed this agreement.
----- MUZZAMMIL -----
---------------FARIS---------------
---------NAQIURIZZ-------
----------ANAS IZZ----------
--------------IRFAN----------
The product we choose to sell is “kuih raya”. There are various types of “kuih raya”
such as almond london, kuih sampan, pineapple tart, nest cake and others that we sold. The reason
why we choose to sell this “kuih raya” because Muslims will celebrate the Eid Fitri. So, we take
this opportunity tosell our product in hope that it will soon to be sold. We will also discuss how
we will promote this product through a social media which is Instagram and Whatsapp. We name
our product which is "Kuih Raya Zinas". Within this business, we want to make it easier for the
customers to buy our product by using Instagram and Whatsapp platform to promote our “kuih
raya”. Therefore, customers who want to buy our product will no longer need to go to the store
and waste their energy to walk because we use the delivery system that goes to all the states in
Malaysia. Nowadays, many people use social media as a platform to sell and buy goods. The
way we attract our customers is by making posters and videos that we use in marketing strategies.
Moreover, we use modern standards by creating bright coloured posters and short videos. We are
able to sell our “kuih raya” with a strategy that make it easier for our customers to order these
products, and also help in attracting many customers to buy our “kuih raya”.
1.0 Introduction
1.1 Introduction
The reduction of customers to buy our kuih raya due to the global pandemic that is
Covid-19 which affects our finances and also staff because the process poses a lot of complexity
and also the manufacture of kuih raya requiresassets to buy raw materials. The effect of this is
that customers who want to buy our kuih raya will have to wait because we don’t have enough
raw materials to prepare for. Therefore, the successful solution to solve the problem is that we
can sell our product through the social mediawhich is Instagram and Whatsapp platform. We use
a pre-order system which helps in making iteasier for our customers to buy our kuih raya even
though our customers have to wait a few daysto receive our kuih raya.
The business plan will serve as a guide for the company's employees in terms of their jobs and
responsibilities. The plan can ensure that the company remains organised while working toward
its objectives and goals. Aside from that, a business plan can assist in identifying future risks and
obstacles that a company may face. We can prepare backup plans and strategies with this guide in
case something bad happens. Even if we can't always prevent bad things from happening, we can
reduce the risk we take. Furthermore, the purpose of creating a business plan is to list all of the
company's objectives and goals. These goals will serve as a guide and point of reference for
developing the business model's steps and strategies.
1.3 Company Background
2.1.1 Vision
To make this industry an industry that sells various types of kuih raya and biscuits
according to customer requirements.
2.1.2 Mission
To be a leading and respected small and medium industry (SMI).
2.1.3 Objective
Manager of Culinary 1
Manager of Accounting 1
Manager of Promotion 1
Manager of Delivery 1
Manager of Sales 1
(RM)
Chief 5500.00 300.00 200.00 5,500.00
Executive
Officer
Manager of 2,500.00 300.00 200.00 2,000.00
Culinary
Manager of 2500.00 300.00 200.00 2,000.00
Accounting
Manager of 2500.00 300.00 200.00 2,000.00
Promotion
Manager of 2,500.00 300.00 200.00 2,000.00
Delivery
Manager of 2,200.00 300.00 200.00 1,700.00
sales
Total 17,700.00 1,800.00 1,200.00 14,700.00
2.3.4 Compensation and Benefits to Employees
Other compensation and benefits will be provided by our company to meet the needs of our
employees. This is a project to create a pleasant working environment for all employees.
1. The employees are eligible for a salary increase. The increase is determined by employee
performance, company profit, and company decisions.
2. Our company will pay a monthly contribution to all qualified employees in accordance with
the AKTA rate. The SOCSO Contribution Schedule lists the total contributions that must
be paid.
3. If our company's income and revenue increase, we will give bonuses to our
employees.
4. Leave
Annual Vacation
All employees will be given 14 days off. Public holidays are not included. Aside from that,
they will be paid in full on that day.
Leave of Absence
In the event of an emergency, all employees will be granted four days of paid leave.
Full salary paid for 14 days of medical or case (only in exceptional circumstances) for
employees and company members. The company will cover all medical expenses as
long as the employees visit a clinic on the company's medical panel.
2.4 LIST OF OFFICE EQUIPMENT
Because we are new to the market, we need to gain more exposure for our services and
ensure that demand for them grows. The target audience, budget, and action plan are all included.
It is critical since promotion entails persuading the target market of the benefits of our business.
To increase visitors, the most significant marketing factor is content marketing. In order to reach
a broader audience, we will use social media and a search engine optimization (SEO) plugin on
our website. Instagram is a useful medium for advertising our services because it has its own
marketplace and ad manager that targets the right demographic. Aside from that, we may launch
advertising campaigns using Whatsapp. With an online presence, we can build a big database of
clients to whom we can send newsletters and keep them informed about new services and offers.
Having a social media presence is critical in today's world since it allows us to market our products
and build trust with our clients by delivering frequent updates.
Our services benefit from direct marketing to potential and existing consumers. With
explanations from experts in these areas, it is much easier for us to acquire their trust. Because
some clients may require contact information and service information, the following promotional
items are required:
a) Poster
- Posters with brief information and contact information will be handed by hand to any
potential clients.
b) Brochure
- The information and services offered by our company will be summarized in a brochure.
Information on the service and its benefits, as well as its location and contact information,
would be included in the brochure. It will be sent to customers or potential customers who
have expressed an interest in our services.
ii. To make sure we achieve our goals and targets in the market plan.
Chief of Executive 1
Total 1
TOTAL 2,495.00
4.3 PROCESS PLANNING
START
4.4 OPERATION LAYOUT
Discussion Room
Kitchen
FLOUR 100
SUGAR 70
CHOCOLAT 80
The price for the raw material per month
TOTAL 1,310.00
MATERIAL SUPPLIER
REQUIREMENT COST(RM)
Rental 3,500.00
Signboard 500.00
Working capital
Administrative 17247.25
Marketing 12,849.00
Operation 10,212.00
TOTAL(RM) 61,520.25
4.8 OPERATION OVERHEAD
TOTAL 9,000.00
4.9 OPERATION BUDGET
(RM) (RM)
Financial plan is a plan to assess financial income, asset by referring to current and future budget
state. It is also used to strategize and setting goals for future finance. By planning, total expenses
can be calculated to better manage the cash flow.
Manager of Accounting 1
Manager of Accounting ·
Control the overall budget, expenses, payroll
and profits of the company.
· Manage monthly and annual cash flow and
income statements.
· Structuring company’s financial accounting,
monitoring and reporting systems.
5.2.3 Schedule of remuneration
Total 2875.00
Working 1 Month
Capital
Building 3 500.00 3 500.00
Rental 3500.00
1621.00
Raw material and
outsources
5 000.00
Electronics
(Computer/Software)
Brochure 600.00
Posters 220.00
In the festive season of aidilfitri where everyone will prepare kuih muih for the festival. So
here’s our chance to further expand our business. with the services we provide it will make it
easier for them to buy.
APPENDIX