FM Ch 10 notes
FM Ch 10 notes
10 - Ratio Analysis
Think of financial statements as a company's report card. They tell us how well a
company is doing, but just like looking at individual grades doesn't tell the whole story,
simply glancing at the numbers in financial statements isn't enough. We need to
analyze them to get the real picture. That's where ratio analysis comes in!
Ratio analysis is like having a toolkit full of detective tools. These tools help us uncover
hidden insights about a company's performance. We use these tools to compare a
company's current performance with its past performance, or with the performance of
its competitors. This helps us answer important questions like: Is the company
healthy? Can it pay its bills? Is it making good use of its resources?
We can broadly categorize these tools (ratios) into three main groups:
Liquidity ratios are all about a company's short-term health. They tell us if a company
has enough cash or assets that can be quickly turned into cash to pay its immediate
bills (within the next year). Think of it like checking if you have enough money in your
wallet or bank account to pay your rent and grocery bills this month.
Leverage ratios tell us how much debt a company has compared to its equity (owner's
investment). Think of it like checking how much of your house you own versus how
much the bank owns.
* Example: If a company has total debt of $100,000 and total equity of $50,000, its
debt-equity ratio is 2. This means the company has $2 of debt for every $1 of equity. A
high ratio can indicate risk, but it depends on the industry.
* Example: If the same company has total assets of $150,000, its debt-asset ratio is
$100,000 / $150,000 = 0.67.
* Interest Coverage Ratio: This tells us how easily a company can pay its interest
expenses.
* Interest Coverage Ratio = Earnings Before Interest and Taxes (EBIT) / Interest Expense
* Example: If a company's EBIT is $50,000 and its interest expense is $10,000, its
interest coverage ratio is 5. This means the company can comfortably cover its interest
payments. A higher ratio is better.
Profitability ratios measure how well a company is generating profits. This is the bottom
line – how much money the company is actually making.
* Gross Profit Ratio: This shows how much profit a company makes after deducting the
cost of goods sold.
* Example: If a company's gross profit is $50,000 and its net sales are $100,000, its
gross profit ratio is 50%.
* Net Profit Ratio: This shows how much profit a company makes after deducting all
expenses.
* Example: If the same company's net profit is $20,000, its net profit ratio is 20%.
* Return on Total Assets (ROA): This measures how efficiently a company uses its
assets to generate profit.
* Return on Capital Employed (ROCE): This measures how efficiently a company uses
its capital (debt and equity) to generate profit.
* Return on Shareholders' Equity (ROE): This measures how much profit a company
generates for its shareholders.
* Price-Earnings Ratio (P/E Ratio): This shows how much investors are willing to pay for
each dollar of earnings.
Important Note: Ratios are most useful when compared over time (trend analysis) or
against other companies in the same industry (industry analysis). A single ratio by itself
doesn't tell the whole story.