ASHFAQ GAURI

Address –Flat No# B 802, Star Heights, Plot No 314-317, Udyog Nagar Niwaru Road, Jhotwara,
JAIPUR(Rajasthan)
Contact No.: +9001490091 E-Mail: ashfaqgauri12@gmail.com

Seeking Techno -Commercial assignments in Business Development /Key Account Management/

Channel Management/International Sales Management with a growth-oriented organization.
Professional Synopsis

A dynamic professional with 22 years of rich experience in the areas of Business Development, B2B, B2C,
FMCG sales, International Sales and Strategic Planning. Presently working with VFORM TECHNOPACK
PVT.LTS – A keen planner, strategist & implementer with abilities in devising sales & marketing activities
and accelerating the business growth.

~ Strategic Planning ~ Industrial / Institutional/International Sales (Rigid Plastic Packaging,

FMCG, Specialty Chemical, Consumer Durables, Oils & Additives) ~ Accounts Development ~
Sales Analysis ~ Key Account Management ~ New Business Development ~ Distribution Control
~Excellent Techno-Commercial Negotiation Skills ~ Project Management ~ Contract Negotiation ~
Team Supervision

Outstanding track-record of managing and developing Projects/Accounts, maximizing sales and

optimizing company benefits. Strong organizer, motivator, team player and decisive leader with successful
track record in directing from original concept through implementation and handling diverse market dynamics.
Exhibited professional and ethical behavior in all circumstances. Knowledgeable and adhering to compliant
norms of regulatory (government) requirements in accordance with company policies and procedures.

Demonstrated excellence in understanding process requirements & suggesting the long-standing desired
solutions. Bagged large orders from leading customers namely Ministry of Water, Tanzania, Ministry of
Health, Tanzania, Tanzania Aids Commission, Tanzania, Khalifa Al-Gosaibi Company, Saudi Arabia,
Chambal Fertilizers & Chemicals Ltd., Gadepan, India, Sangam Spinners Ltd., India, Rajasthan
Spinning & Weaving Mills, India, ACC Cement Company, India, Jaipur Polyspin Ringas, India etc.

Proficient in managing networks and building relationships internally and externally by gaining cooperation and
teamwork within and across teams of vendors/ suppliers, working well with others, to respond immediately &
effectively to customer queries for complete satisfaction of customers’ needs and achieve business results.

CORE COMPETENCIES
International Sales Management, EXIM Management -
 Familiarity with the commercial worlds, the culture of government KSA, Africa and the European
regulations.
 Rapid adaptability to new problem-solving at new international locations.
 Proven leadership and human management skills in various international continents.
 Coordination and management of the contracts and activities of the outsourcing the required products.
 Knowledge and familiarity with INCOTERMS to understand the EXIM of required products.

Strategic Planning / Project Management

 Recognizing vision and direction of organization by developing plans that align with business objectives.
 Formulating business strategies and strategic utilization and deployment of available resources to achieve
organizational business objectives.
 Formulating Annual Operating Plan and Strategic Action Plan to achieve the set objectives & goals;
streamlining existing processes to enhance efficiencies from available resources for best output while
minimizing operational time/costs & budget expense.
 Sourcing vendors for product procurement and conducting techno-commercial discussions & negotiations to
finalize deals for project execution and organize material on time for completion of projects as per schedule.
 Conceptualizing, defining & implementing strategies as part of brand building and market development
effort by regularly taking feedback from market; establishing better understanding of corporate strategies
for achievement of top line & bottom-line targets.

Business Development / Industrial Sales

 Exploring potential business avenues and managing Industrial/Institutional Sales operations for
achieving increased business growth and initiating market development efforts.
 Liaising with consultants, contractors & external agencies for determining technical specifications and
obtaining necessary approvals.
 Giving presentations and demonstrations to the prospective clients (OEM/Industrial/Corporate); handling
various techno-commercial functions for securing business.
  Analyzing latest marketing trends and tracking competitors’ activities and providing valuable inputs for fine
tuning of sales & marketing strategies.
 Lobbying in various types of Government Tenders (pre-tender & post tender lobby)

Channel Management
 Liaising with the distributor to achieve the set target, along with identifying and developing reliable dealers
/ distributors for increasing market visibility.
 Monitoring end-to-end process flows to ensure operational efficiency through distributors.
 Developing & expanding the distribution channel network to enhance product reach & business targets.

Team Management
 Ascertaining the specific training needs of subordinates and accordingly arranging training programs for
improving learning curve towards product presentation.
 Imparting continuous on job training to the workforce for enhancing their productivity & operational
efficiencies through knowledge enhancement / skill building.
 Managing a team of associates and monitoring their performance to ensure efficiency in process operations
& ensure meeting of individual / group targets.

CAREER SCAN

Business Development Manager

Guala Closures Group · Full-time
Jun 2023 - Present Goa, India

o Founded in Italy in 1954 Guala Closures Group is today a multinational leader at
international level in the production of non-refillable and aluminium closures for spirits,
wine, olive oil & condiments, water and beverages. It operates in 5 continents through
30 production plants. It markets its products in more than 100 countries.

Since Nov’21- till June 23 – VFORM TECHNOPACK PVT LTD. (SECURE CLOSURES)- as GM-Sales &
Marketing (IMFL Div) Location - Jaipur (Raj)

Role:
 Secure Group was established in 1999, which is specialized in plastic Caps & closures for Beverage
segment. Vform Technopack Pvt Ltd. is the group company of Secure Group.
 Launched the IMFL Closures (For 180/375ml & 750ml Bottles) NIP, V47 & V59 in Indian &
Overseas Market.
 Sales Growth from ZERO to 90MM caps/ Month in a very short period of one year.
 Handling more than 100 Indian & Overseas customers of different sizes along with top notch
customers.
 New customers development i.e. Pernod Ricard India, ABD India Ltd., Radico Khaitan Ltd,
OASIS Group, SNJ Group, MGM SAFL, Jagatjit Industries Ltd. and many others.
 Initiated products trials and commercial discussion with esteemed Diageo India Ltd.
 Handling Turnover more than 15-20 CRS/MONTH.
 Competition tracking & market reviews about the products.
 Monitoring products indenting, sales support & after sales support.
 Achieving Volume and Value targets by Month, QTR & Year for the assigned territory.

Since June’16- Nov’21 - ALISHA TORRENT CLOSURES INDIA PVT LTD.- as DGM-Sales & Marketing
Location - Jaipur (Raj)

Role:
 Alisha Torrent Closures India Pvt Ltd (ATC) was established in 2012 as a joint venture between
Torrent Closures of Spain and RJ Corp of India. With its first plant located in Jaipur (India), ATC’s
primary objective was to meet the need of quality closures for Indian Liquor Companies.
Nonetheless, within barely 6 years of existence, we are not only meeting the requirements of
various domestic customers, but our production is also being marketed outside India.
 Handling entire sales & marketing function with India’s leading IMFL manufacturers.
 Handling more than 200 Indian & Overseas customers of different sizes along with top notch
customers i.e Pernod Ricard India, Diageo-India, Beam Suntory India, ABD India Pvt. Ltd.
& Radico Khaitain Pvt Ltd.
 Handling Turnover more than 25 CRS/MONTH.
 Sales Growth from 30MM Caps /Month t0 120MM caps/ Month in a very short period.
 Hands on competitor tracking.
 Handling Export business of the company.
 Competition tracking & market reviews about the products.
 Monitoring products indenting, sales support & after sales support.
 Achieving Volume and Value targets by Month, QTR & Year for the assigned territory.

Since July’15- July’16 AROCHEM RATLAM PVT.LTD as ASM – Rajasthan & UP– HQ - Jaipur
Role:
 Incepted four decades back on 20th Sep 1969, Arochem was a born star in Madhya Pradesh. With
the close involvement of the founder, Late Shri Mohan Bhai Patel, Arochem in no time became a
well-known entity within the fragrance industry. We have been experimenting with aromas over
the years to concoct world-class fragrances. We can proudly declare that we are the perfume
scientist’s, who love to wear the artist’s hat.
 Handling various leading brands in ROLL ON FABRIC PREFUMES i.e. ARO MAGNET, ICE
BLUE, CHARMING GIRL and many more.
 Launching various new products, i.e. Spray Perfumes, Deodorant, Essential Glycerin
Soap, Car perfumes and Room Fresheners etcs.
 Handling Turnover more than 4 CRS in Rajasthan and UP.
  Spreading width & depth of distribution in the Rural Market.
 Handling a team of 25 Sales Officers at different locations & keeps on recruiting manpower as per
market requirement.
 Hands on competitor tracking.
 Initiating promotional activities, i.e. BTL.
 Appointing new retail channel of distributors & dealers across the Rajasthan & UP.
 Competition tracking & market reviews about the products.
 Monitoring products indenting and sales support.
 Achieving Volume and Value targets by Month, QTR & Year for the assigned territory.

Since July 13 – June 15, SAHARA Q SHOP Unique Products Range Ltd – Worked as Area Sales
Manager (Home & Personal Care Div) – HQ - Jaipur

Role:
 Spearheading entire FMCG sales functions of SAHARA Q SHOP, in Rajasthan.
 Handling a team of 30 Sales Executives & Sales Officers at different locations & keep on recruiting
manpower as per market requirement.
 Launch of entire products ranges of Sahara Q Shop’s home & personal care.
 Build up distribution network of 6 Super Stockiest & 45 Distributors across the Rajasthan.
 Keep co-ordination between logistic and C&FA for smooth and fresh feeding in market.
 Responsible for Business Development in the assigned territory
 Managing & helping team members to deliver & outperform.
 Achieving Volume and Value targets by Month, QTR & Year for the assigned territory.
 Handling a team of Territory Officers & Sales Executives
 Plan & implement Distribution Infrastructure for market coverage.
 Drive Numeric Distribution & Geographical Expansion
 Handling existing distributors & appointing new distributors
 Efficient stock management at CSA / stock points
 Training of Sales force & People management
 Develop & execute trade marketing initiatives in co-ordination with HOTraining and Developing of
Sales force.
 Tracking and analyzing competition
 Develop & execute trade marketing initiatives in co-ordination with Marketing department (BTL
activities)

Feb 12 – Feb 13: Super-Max Personal Care Pvt. Ltd – Worked as Territory Sales Manager –
Rajasthan (Retail Div) – HQ - Jaipur
Role:
 Spearheading entire retail/FMCG sales functions of Super-Max in Rajasthan. Looking after the area
of whole Rajasthan territory.
 Handling business development & product promotion of entire products range of SUPER-MAX,i.e.
Shaving double edge blades, shaving disposables razors, shaving creams, after shave lotions &
entire range of men & women grooming products.
 Handling a team of 2 ASM’s & 28 Sales Officers at different locations.
 Keep co-ordination between logistic and C&FA for smooth and fresh feeding in market.
 To make and implement the sales planning month by month for sale growth.
 Handling 12 Super Stockiest & and 180 distributors at various locations in Rajasthan.
 Making a flexible channel between Distributors and Company for various prospects.
 Responsible for Business Development in Channel Sales and Modern Trade in the assigned region.
 Managing People to help them to deliver & outperform.
 Proper Regional Management.
 Commercial understanding and acumen.
 Achieving Volume and Value targets by Month, QTR & Year.
 Plan & Implement Distribution Infrastructure for market coverage.
 Drive in Depth Distribution & Geographical Expansion.
 Managing existing Distributors, Super Stockiest, Company Depot & appointing New Distributors.
 Efficient stock management at Super Stockiest and Distributor points.
 Training and developing of Sales force.
 Tracking and analyzing competition
 Develop & execute trade marketing initiatives in co-ordination with Marketing department (BTL
activities)

Nov 09 – Feb 12: Prym Fashion India Pvt. Ltd. Mumbai, India (A subsidiary of William Prym
Holding GmBH, Germany), as Sales Engineer.

Role:
 Spearheading entire institutional sales functions of PRYM in Mumbai. Responsible for sales of garment
accessories, snap attaching machines (semi automatic & fully automatic) & equipments and other related
company products.
 Involved in managing export import activities thru custom bonded warehouse, providing facility of direct
importation to customer.
 Efficient working knowledge of INCOTERMS.
  Regularly following up with the clients for order execution & implementation.
 Coordinating with various Indian, EU and USA buyers for product promotion. Handling various buyers i.e.
SHOPPERS STOP, BEING HUMAN, LIFE STYLE, GAP, LEVI’S, MOTHERCARE, H & M, MARKS &
SPENCER, COLEHAAN, NEXT, WALMART, GEORGE, FIRST STEP, and many others.
 Providing technical support to customer for chemical test of snaps & also for snap attachment procedure.
 Visited for Product training at our Prym Fashion Asia Pacific & Co. in HONGKONG.

Jan’ 08-June 09: Quality Group Limited, Dar Es Salaam, Tanzania as Sales Executive - Institutional

Role:
 Spearheading entire institutional sales functions of Lubricants, Oils, Oils additives, Coolants, Basic
Chemicals, Specialty Chemicals, Fine Chemicals, Plastic Additives, Fuel Additives, Polymers &
Water treatment chemicals and equipments.
 Supplying Lubricants and Oil additives to Government entities thru tender process and also serving
products to Tanzanian Industrial segments.
 Involved in EXIM activities for various products & having working knowledge of INCOTERMS.
 Regularly following up with the clients for order execution & implementation.
 Managing timely supply and technical support of Chemicals in Ministry of Water and Water Sewerage
Authority of Dar Es Salaam, Morogoro and Mwanza, Medical Stores department Dar Es Salam,
Tanzania Commission of AIDS, Tanzania Foods & Drugs Authority, Dar Es Salaam & Ministry of
Agriculture.

Jun’ 06 – Jan’ 08: Pidilite Industries Limited, Mumbai, India & Kingdom of Saudi Arabia.
As Territory Sales In-charge - Jaipur Cluster (Rajasthan): Jun’ 06 – Jan’ 08

Role:
 Spearheading entire gamut of sales and marketing functions in assigned Jaipur Cluster.
 Dealer management in the given territory, Sale executive’s management, Automobile & FMCG products
promotion, end user meets,
 Organizing end user awareness program, and site application supervision & sampling.
Overseas Assignment

At Kingdom of Saudi Arabia: Dec’ 06 – Jan’ 08

It is a well-known group in India with a turnover of US$ 250Mn and maker of Fevicol, DDL Paints & Distemper,
Wudfin Wood Finish Paint, M-SEAL, Steelgrip, CYCLO-Automobile & specialty Chemicals Range, Fuel
additives, ZORRIC, Sargent Arts, DR. Fixit, etc.

Role:
 Conducting extensive market survey of the GCC market (Saudi Arabia) in Hardware, Electrical, Building
Materials, Paints, Auto parts, Joineries, and wholesale segments to understand requirements and
competitor moves.
 Handling entire product range of CYCLO – automobile products i.e. Lubricants (Z –Lube), Engine
additives and fluids, Heavy Duty Fleet & winter products, Coolants, Cleaners, Brake products,
Brake & parts cleaner, Cooling system products, Anti Seize products, Hand cleaner chemicals,
Sealants, thread and other company products.
 All CYCLO products compliances REACH norms.
 Interacting with the key clients and delivering presentations for securing new and repeat business.
 Managing the dealer network and following up for order & payment collection.
 Organizing the Import activities from HO India.

At Saudi Arabia –
 Pioneered the successful launch of products by conducting prelaunch market mapping of entire
Eastern province and Central Province.
Jan’ 01 – May’ 06: N.B. Mercantile Company Private Limited, Kota, India (Authorized channel
partner of ONDEO Nalco Chemicals Ltd.) as Sales & Service
Engineer
Product Purview: Polymers, Specialty Chemicals, Water Treatment chemicals, Fuel Additives,
Coolants in Industrial Segment.

 Administering entire operations for sales, marketing & service operations of Chemicals, Polymers, Fine
Chemicals, Specialty Chemicals, Fuel Additives, Polymers and RO System, ETP Plants, Cooling Water
System, Water Treatment Equipment’s & Chemicals, and service for Water Treatment Plants.

ACADEMIA

Jan’2010 Master’s in Business Administration (MBA- Marketing & HR) from Sikkim Manipal
University (SMU), India

Jan’2001 Diploma in Chemical Engineering from Board of Technical Education, Jodhpur, Rajasthan,
India. Secured 71.70%

July’2021 Certificate Number 67641416/155198974: Integrated Management Systems -

Environmental (ISO 14001) & Health & Safety (ISO 45001) Internal Auditors Training

Oct’2021 Six Sigma Green Belt Training

IT Skills: Conversant with C, C++, MS Word, MS Excel, MS PowerPoint, Internet, and Outlook

PERSONAL DOSSIER

Date of Birth : 10th July 1979

Language Proficiency : English, Hindi, Urdu, Swahili, and Arabic